• 디지털융복합연구
• /
• 제17권12호
• /
• pp.181-190
• /
• 2019

본 연구의 목적은 중국 전자상거래 기업의 운영 효율성을 평가하고 효율성을 향상시키기 위한 방안을 제시하는 것이다. 본 논문에서는 중국 상무부가 선정한 2017~2018년도 전자상거래 시범기업 중에서 16개 기업을 대상으로 선정하여 전자상거래 기업의 운영 효율성에 대한 실증적 연구를 진행하였다. 투입관점에서 기업의 운영 효율을 측정하기 위해 3개의 입력지표와 2개의 출력지표를 선정하여 데이터포락분석법(DEA)을 활용하여 분석하였다. 분석은 2018년 데이터를 활용한 횡단면 분석과 2016년부터 2018년까지 3년 데이터를 활용하여 종단면 분석을 실시하여 기술효율, 순수기술효율 및 규모효율을 산출하였다. 분석결과 중국 전자상거래 기업의 전반적인 효율성은 지속적으로 향상되고 있으며, 사업 역량과 사업 규모도 점차적으로 향상되고 있음을 알 수 있었다. 본 연구는 전자상거래 시범기업의 운영 효율성 분석을 통해 전자상거래 시범기업의 경쟁력을 평가하고, 운영 효율을 높이기 위한 대책을 제시하였고. 동시에, 규모를 조정하여 경쟁 우위를 강화하기 위한 몇 가지 합리적인 제안을 제시하였다는데 의의가 있다.

• 한국산학기술학회논문지
• /
• 제18권12호
• /
• pp.473-484
• /
• 2017

본 연구는 한국 정부에서 '13~'15년에 지원한 정부연구개발사업중 산학연 협력연구 과제를 대상으로 협력유형을 주관기관별로 유형화하여 효율성을 분석하였다. 효율성 분석을 위해 6단계에 걸쳐 순수연구개발과제만을 분류하였으며, 투입과 산출변수를 다양한 조합의 투입과 산출변수를 분해 모형을 만들어 투입과 산출변수간의 효율성 차이점을 분석하기 위해 하여 산출지향 규모수익가변(VRS: Variable Return to Scale)의 DEA 모형으로 효율성을 분석하였다. 또한, 산출변수와 관련 있는 과학적, 기술적, 경제적 성과 모형의 효율성 분석결과를 활용하여 계층적 군집분석으로 클러스터를 확인하고, 클러스터별 강점과 약점에 맞는 산학연 협력유형별 정부 연구개발예산의 투자 포트폴리오 및 투자전략을 제시하였다. 효율성 분석결과 주관기관별 산학연 협력유형의 효율성은 각 모형별로 차이가 있었으나 전반적으로 대기업과 출연연구기관이 상대적으로 효율적이고, 중견기업, 중소기업, 그리고 대학은 상대적으로 비효율적인 것으로 분석되었다. 계층적 군집분석결과 3개 유형의 클러스터가 형성되었으며, 클러스터별로 논문, 특허, 기술료 사업화에서 강점과 약점이 있는 협력유형이 나타나서, 이에 대한 차별적인 투자전략을 제시하였다.

• 통상정보연구
• /
• 제19권3호
• /
• pp.45-61
• /
• 2017

본 연구에서는 한국기업의 인도 진출 전략의 효율성을 DEA 모형을 통해 측정하고, 도출된 결과로 현재 인도 진출 한국기업의 현황과 경쟁력을 살펴보고자 하였다. 본 연구에서는 인도 진출 한국기업 진출 전략에 관한 주요 변수 중 공통된 변수를 분석에 사용함에 있어서 인도에 진출한 112개 기업을 대상으로 본 분석을 실시하였으며, 효율성 측정을 위하여 'DEAR 2.1' 프로그램을 이용하여 투입량은 최소로 유지하고 산출요소를 극대화하는 산출지향 CCR모형과 산출지향 BBC모형을 분석에 이용하였다. 인도에 진출한 기업의 대한 투자전략에 대한 상대적 효율성 분석에 관한 연구결과는 다음과 같다. 첫째, CCR 모형에서 효율적으로 분석된 기업은 6개 기업으로 나타났으며, 대부분의 기업이 경영의 비효율성을 보이고 있다. 둘째, 순수기술의 효율성을 나타내는 BCC 모형에서 효율적으로 분석된 기업은 103개 기업으로 나타났으며 CCR과 달리 전반적으로 기업의 순수기술효율성이 높게 나타났다. 셋째, 규모의 효율성을 분석한 결과 효율적으로 나타난 기업은 6개 기업으로 나타났으며 전반적으로 대부분의 기업이 비효율성을 보이고 있는 것으로 나타났으며, 비효율성을 갖는 기업은 모두 규모를 확대해 효율성을 개선하여야 한다. 위와 같은 분석 결과를 토대로 했을 때 향후 인도에 진출할 기업은 종업원 수, 투자규모, 투자형태, 업종을 고려하여 규모의 경제를 실현할 수 있는 인적 물적 자원을 확보하여야 할 것으로 예상된다.

• 한국경영과학회지
• /
• 제40권1호
• /
• pp.91-116
• /
• 2015

This study aims to provide public sectors with eco-efficiency information. To implement the purposes of the study, environmental and economic variables of Eco-Efficiency were identified through decision tree model, then the relative Eco-Efficiencies of 243 public sectors were evaluated through input-oriented DEA (Data Envelopment Analysis) model. Specifically, the amount of public purchasing per a staff and the amount of energy use per a staff were considered as input factors. Sales per a staff was considered as output factor. The result shows that most of the public sectors (94.2%) were evaluated as "inefficient" taking into consideration of average value, 0.501 from market-based public corporations, 0.288 from local public corporations, 0.28 from quasi-market-based public corporations, 0.269 from fund-management-based quasi-governmental institutions, 0.09 from non-classified public institutions, and 0.078 from commissioned-service-based quasi-governmental institutions. Furthermore, it is possible to establish a plan for internal Eco-Efficiency improvement based on information of the reference set. In order to improve the Eco-Efficiency in the public sectors in the long term, environmental impacts of the overall public sectors' operations (e.g., energy saving, water saving, waste reduction, and purchasing of green products) needs to be properly proposed in consideration of BSC (Balanced Scorecard) indicators of public sectors.

• 보건의료산업학회지
• /
• 제10권2호
• /
• pp.15-23
• /
• 2016

Objectives : The purpose of this study was to evaluate the productivity changes of 18 public health centers in Gangwon-do from 2006 to 2013 using the Malmquist Productivity Index(MPI). Methods : Data were collected from Statistics Korea from 2006 to 2013. The input variables were the numbers of medical, nursing and administrative personnels. The output variables were the performances of health promotion programs. Along with the traditional input-oriented DEA analysis, the MPI was calculated. Results : First, among the 18 public health centers, the productivity index of 14 public health centers was increased. Second, the annual productivity showed a 6% increase. Third, the productivity improvements were mainly caused by Scale Efficiency Change. Conclusions : Improving the productivity of public health centers requires the support and external policies of the national and local government. Internally, public health centers need to maintain scale optimization of the center. Additionally, efforts should be made to effectively use limited resources.

• 유통과학연구
• /
• 제15권6호
• /
• pp.37-46
• /
• 2017

Purpose - The paper aims to propose an optimization model for supporting the buyer-seller negotiations. We consider the price, quality, and delivery as evaluation criteria, also recognized as objectives for negotiation. Research design, data, and methodology - The methodology used in this paper involves the input-oriented DEA with the inverse optimization. Under the existence of several potential suppliers, the price would be considered to be the decision variable to conclude the negotiation so as to meet the desired level of the quality and delivery. The data set for six suppliers with three criteria is examined by the proposed approach. Results - We present the decision aid model by displaying the price spectrum as the changes of desired output levels. It overcomes the shortcomings from previous researches mainly based on the discrete types of scenario generations. This approach shows that the obtained results help the buyer understand the trade-offs between price and performance when he/she considers the negotiation. Conclusions - The paper contributes to the numerical models for buyer-supplier negotiation in that the model for the supplier evaluation and selection is closely linked with the model for negotiation. In addition, it eliminates the unrealistic negotiation strategy, and provides the negotiation strategies that the buyer would not shift the burden on suppliers by maintaining the current efficiency.

• Industrial Engineering and Management Systems
• /
• 제14권4호
• /
• pp.347-371
• /
• 2015

A hybrid procedure based on multi-Criteria Satisfaction Analysis (MUSA) and a Network Data Envelopment Analysis (NDEA) is proposed to evaluate the relative efficiency of customer services in bank branches. First, a three-stage process including sub-processes such as customer expectations, customer satisfaction, and customer loyalty, is defined to model the banking customer services. Then, fulfillment of customer expectations, customer loyalty level, and the customer satisfaction degree are measured and quantified through a multi-dimensional questionnaire based on customers' perceptions analysis and MUSA method, respectively. The customer services scores and the other criteria such as mean of employee evaluation score, operation costs, assets, deposits, loans, number of accounts are considered in network three-stage DEA model. The proposed NDEA model is formed based on multipliers perspective, output-oriented, and constant return to scale assumptions. The proposed NDEA model quantifies and assesses the total efficiency of main process and assigns the efficiency to customer expectations, customer satisfactions, and customer loyalties sub-processes in bank branches. The whole procedure is applied on 30 bank branches in IRAN. The proposed approach can be used in other organizations such as airports, airline agencies, urban transportation systems, railway organizations, chain stores, chain restaurants, public libraries, and entertainment centers.

• 수산경영론집
• /
• 제46권2호
• /
• pp.111-125
• /
• 2015

This study is to analyze the efficiency of Korean sea food manufacturing using Data Envelopment Analysis. Firstly, based on an output oriented traditional CCR, BCC model, the study estimated the efficiency scores. The average estimates of technical, pure technical, and scale efficiency turned out 0.6517, 0.7184, 0.9074 respectively, which are separated for 50 marine corporations. The 10 DMUs were efficient under CCR model while the 17 DMUs under BCC model. Also, the study suggested that the operating profit of the two output factors should be more increased relatively and averagely from the viewpoint of efficiency improvement. Secondly, super efficiency scores are estimated under super efficiency and SBM model. As a result, it came to be possible to distinguish and rank the efficiency of the efficient DMUs. The highest score was 4.2975 under Super-CCR, was 2.4947 under Super-BCC, was 2.7160 under SBM-Super-CCR, and was 1.5319 under SBM-Super-BCC model. The average estimates of super efficiency were 0.76 and 0.82 under Super-CCR and Super-BCC model respectively, and were 0.61 and 0.67 under SBM-Super-CCR and SBM-Super-BCC model. Finally, the study conducted a rank-sum test, Wilcoxon-Mann-Whitney test, to find a statistical significance of heterogeneity existing in efficiencies among the sample corporations. The result showed that there was a significant difference in average efficiency between Dried, Salted product manufacturing and Frozen product manufacturing under BCC-Super efficiency model at 10% level of significance. Furthermore, TOBIT model was applied to find out the potential factors that might influence the efficiency, Wilcoxonand the results showed debt and sales cost influenced all of the technical, pure technical, and scale efficiency, while net profit influenced only the technical efficiency.

• 유통과학연구
• /
• 제13권4호
• /
• pp.45-53
• /
• 2015

Purpose - Online shopping enables consumers to conveniently purchase products irrespective of the time and place. As a result, several online shopping companies have emerged to cater to this growing market and, therefore, the competition among them has become increasingly intense. This paper evaluates the comparative efficiency of online shopping companies for a multi-year period (2009-2013), in order to help online shopping managers identify major drivers for enhancing management efficiency and the subsequent competitiveness. Research design, data, and methodology - The researchers collected the data from 2009 to 2013 from the distribution yearbook. This paper analyzes the marketability (sales figures), profitability (business profits), and management conditions (net profits) of domestic online shopping enterprises by incorporating information on human resources (number of employees) and material resources (total assets and capital). Therefore, the number of employees, total assets, and capital are selected as input variables, and sales figures, business profits, and net profits as the output variables. In this study, Data Envelopment Analysis (DEA) was used to measure the comparative efficiency of domestic online shopping companies. In addition, the Malmquist Productivity Index was used to evaluate the trend of change of Decision Making Units' (DMUs') efficiency for a multi-year period. Results - First, as of 2013, Interpark (2.415) was found to be the most efficient online shopping enterprise, followed by Aladdin Communications (2.117), Hyundai Home shopping (1.867), Home&Shopping (1.176), NS Home shopping (1.170), Commerce Planet (1.126), CJ O Shopping (1.105), Ebay Korea (1.088), and GS Home Shopping (1.051). Second, this study recognizes how the management efficiency has changed for the period 2009-2013. Third, the lesser the capital and employees, the more are the net profits, and the better is the management efficiency of domestic online shopping companies. Lastly, the productivity of such companies is influenced by endogenous factors rather than exogenous factors such as shifts in business environment and technological advances. Conclusions - DHC Korea influenced various distribution channels to reach customers through the Internet. Consequently, this helped in increasing the awareness about its products, in addition to an increase in sales. These achievements can be attributed to the characteristics of online shopping companies. Although it is easy for these companies to suggest goods for one-off purchases, they however have difficulties in retaining customers. Overcoming this challenge can be one of the ways to benchmark a successful case of an efficient company. For example, an online shopping company can attract customers by developing a corresponding mobile application as a convenient way to shop online. Additionally, they can satisfy customers by quick delivery of purchased products, which is possible by building an effective logistics network. Our study indicates that the productivity of an online shopping company was influenced by endogenous factors driven by improvements in managerial practices rather than exogenous factors. Accordingly, online shopping companies should adopt strategies to improve their operational efficiency rather than sales volume-oriented management.

• 서비스연구
• /
• 제11권4호
• /
• pp.43-55
• /
• 2021

본 연구는 OECD 회원국들을 대상으로 의료서비스의 운영효율성과 품질효율성을 비교 분석하였다. 이를 위하여 2017~2019년의 OECD 보건통계(Health Statistics) 자료를 이용하였다. 분석 방법으로는 산출지향형(output-oriented) 규모수익가변(VRS: Variable Returns to Scale) 모형을 적용하여 초효율성(super efficiency)을 측정하였다. 분석결과, 운영효율성의 상위 그룹에는 스위스, 한국, 이탈리아, 노르웨이, 오스트리아, 네덜란드, 중위 그룹에는 캐나다, 그리스, 덴마크, 멕시코, 미국, 영국, 체코, 프랑스, 핀란드, 헝가리, 호주, 하위 그룹에는 벨기에, 독일, 스페인이 포함되었다. 품질효율성의 상위 그룹에는 노르웨이, 스위스, 스페인, 중위 그룹에는 그리스, 덴마크, 멕시코, 미국, 영국, 캐나다, 프랑스, 핀란드, 헝가리, 호주, 하위 그룹에는 네덜란드, 독일, 벨기에, 오스트리아, 이탈리아, 체코, 한국이 해당되었다. 2018년을 기준으로 OECD 회원국별로 효율성을 비교 분석한 결과, 운영효율성이 가장 효율적인 한국은 품질효율성이 비효율적이었다. 한국(0.998)은 그리스(0.422), 스위스(0.207), 스페인(0.371)을 벤치마킹하여 기대수명을 0.2(0.2%), 주관적 건강 인지를 44.2(138.1%)씩 개선하여 품질효율성을 향상시켜야 한다. 이는 국내에서 기대수명이나 유병률 같은 객관적 지표로 건강상태를 측정하고 있지만, 의학적 진단 여부와 별개로 국민들이 본인의 건강에 관하여 주관적으로 평가하는 것을 관리할 필요가 있음을 의미한다. 본 연구는 운영효율성에 초점을 맞춘 대부분의 선행연구들과 다르게 운영효율성과 품질효율성을 함께 측정했다는 점에서 학술적인 시사점을 지닌다. 또한 OECD 회원국별 의료서비스 산업의 효율성을 비교 분석함으로써, 국내 의료서비스 산업의 국제적인 경쟁력 수준을 확인하고 효율성 개선 방안을 제시했다는 점에서 실무적인 시사점을 지닌다.