• Title/Summary/Keyword: Organization Strategy

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주민주도형 건강증진전략이 수반하는 가치: 경상남도 건강플러스 행복플러스 사업을 중심으로 (The values evident in strengthening community actions: health plus happiness plus projects in Gyeongsangnam-Do)

  • 김장락;정백근;박기수;강윤식
    • 보건교육건강증진학회지
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    • 제32권4호
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    • pp.13-23
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    • 2015
  • Objectives: his study was performed to examine whether a community organization strategy had been driven by core values explicit in Ottawa Charter and to give some suggestions for using values in health promotion practice in Korea. Methods: We searched literature online with key words of 'values', 'health promotion', and/or 'Ottawa Charter', etc, and reviewed published papers on design, implementation, and evaluation of Health Plus Happiness Plus Projects in Gyeongsangnam-Do, a community organization strategy. Results: Evident core values since Ottawa Charter had been holistic definition of health, empowerment, community participation, addressing the impact of broader determinants of health, reducing social inequities and injustice, and intersectoral collaboration. A community organization strategy was good at realization of most values. Some ways for value-driven health promotion practice were suggested. Conclusions: More discussion and debate on values in health promotion are needed in Korea.

인하우스 디자인 구조모델과 사업도메인 전략 (The Strategy between In-house Design and Business Domain)

  • 김철호;;도변성
    • 디자인학연구
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    • 제15권1호
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    • pp.319-326
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    • 2002
  • 사업도메인 전략을 위한 기업에 있어서의 도메인 구조와 인하우스 디자인의 관계는 디자인부문의 조직과 업무의 관점으로부터 규명한 것이다. 그러므로 기업의 조직이나 규모 확장은 디자인부문과 사업도메인의 관계의 측면에서 새로운 전략을 구축, 대응하여야 한다. 구조모델 관계분석을 위한 선정된 사업도메인은 인하우스 디자인과의 조직관계를 규명할 수 있는 속성과 특징을 지닌 대표적 유형을 기준으로 하였다. 디자인 구조모델의 특성을 상호관련 성으로 파악하고 전략적 활용 가능성을 모색하는 것은 제한된 새로운 전략 구조모델형의 디자인 부문을 미래지향적인 사업도메인 전개와 디자인 매니지먼트 개선의 한 지표로서 제시될 수 있다. 이는 결국 기업의 도메인과 인하우스 디자인부문의 관계를 명확히 할 수 있는 기본 자료가 되는 것으로 나타난다. 따라서 디자인 부문의 조직 및 업무 형태를 뒷받침하기 위한 디자인 관리에 따른 전략적 요구부응과 디자인 기획업무를 지원할 수 있는 모듈은 유연한 시스템으로 구성되어야 한다

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조직의 소프트웨어 테스트 정책 및 전략 수립 구체화 방안 (A Detailed Method for Establishing Organizational Software Test Policy and Strategy)

  • 정재룡;김현수
    • 한국군사과학기술학회지
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    • 제22권6호
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    • pp.784-796
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    • 2019
  • As the size and complexity of software increases, it is important to ensure the quality of software through testing. Many organizations refer to international standards or test process models to improve the quality of software through establishing a systematic test process. However, these standards and process models provide general processes that do not reflect the characteristics of the domain or the organization's test policies and strategies. To establish a test process that reflects the characteristics of the organization, test policies and strategies based on the organization's quality objectives and the organizational and domain characteristics should be reflected. This study proposes specific methods for eliciting activities and information to establish organizational software test policies and strategies that are essential to establishing a test process that reflects the characteristics of the organization and the system.

대학의 경영혁신 방향에 대한 이론적 연구 (A Study on the Application Possibility of Management Innovation Strategy in University)

  • 김용호;송경수
    • 경영과정보연구
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    • 제17권
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    • pp.135-160
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    • 2005
  • In the 1990s, university environment is changing rapidly(especially, difficulty of student registration which are originated student's decrease and various deregulation) and university get ready for the new ways of management culture. This new ways are management innovation strategies. The purpose of this study is to suggest the direction of effective innovation(to search application possibility of management innovation strategy), solving the problems occurred by the enlargement and change in the environments of universities. From early in the 1990s, korean corporations perform actively many management innovation strategy including benchmarking, restructuring, downsizing, zero-based budgeting, BPR, learn organization and total quality management. But korean most universities performed hardware management innovation strategies such as corporate portfolio restructuring(including outsourcing, M&A, MBO etc.) and organization restructuring. Therefore korean universities have got to concerns about more software management innovation strategy such as total quality management and learn organization. Also we have seen another problems such as that universities try to merely duplicate certain management innovation strategies which are used by another university. rather than to make various effort to adequate their own organizations. In conclusion, korean universities are to play an important roles in the development of knowledge society. The management innovation and individual competence development in the university are required to overcome crisis of university.

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전사적 자원 계획(ERP) 시스템의 구현을 위한 상황적 접근 (A Contigency Approach for Implementing Enterprise Resource Planning Systems)

  • 서인원;곽기영;김영걸
    • 경영과학
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    • 제15권2호
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    • pp.19-32
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    • 1998
  • This paper reports on a contingency framework for selecting the most appropriate strategy to implement the enterprise Resource Planning(ERP) system in an organization. The two dimensions of our framework are information technology level and culture level of organization. For each of the four contingencies, we recommend a desirable implementation strategy, based on scope and pace of the implementation effort. ERP implementation data from ten organizations were analyzed to validate the proposed framework.

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A Study on the Factors Associated with the Success of CRM in the Insurance Company

  • Kang, Jung-Chul
    • Journal of the Korean Data and Information Science Society
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    • 제15권1호
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    • pp.141-172
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    • 2004
  • This paper studied the theory and methodology of CRM for insurance business and perform empirical analysis to verify causes of success. It considered five factors as variables to explain success of CRM which are (1) Integration through the partnership among organization and members. (2) Utilization of customers' information. (3) Strategy through marketing channel and interaction with customers. (4) Investment and IT infrastructure to construct CRM system. (5) Interaction among organizations for CRM. The success is defined as four terms; effectiveness of organization, curtailment of cost, improvement of customer service and sale of insurance.

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혼란한 환경 하에서의 전략 구분에 따른 전략적 선택과 성과: 한국 수출기업의 경우를 중심으로 (Strategy Typology in Turbulent Environment: Cases from the Korean Exporting Organizations)

  • 염지환
    • 한국산학기술학회논문지
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    • 제10권5호
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    • pp.1034-1042
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    • 2009
  • 본 연구는 Miles 와 Snow 교수의 전략 분류 기법을 국내 수출 기업들에 적용하여 기업 성과와의 관련성을 측정하였다. 대부분의 전략 분류 연구들이 설문 응답자들의 주관적 판단 또는 대표적 전략적 행위에 대한 선택에 의하여 분류되었지만, 본 연구에서는 마케팅 전략 연구개발 전략, 품질 향상 전략 등 구체적이고 실증적 측정을 기반으로 기업의 전략적 판단 및 행동행위에 대한 분류를 하였고 궁극적으로 성과와의 관련성을 알아보았다. 특히 1990년대 후반 외환위기를 겪은 뒤 2001년 설문 조사를 수행하여 수도권에 있는 상위 수출 중심 기업들의 경영 전략적 행태와 성과간의 관계를 규명하였다. 이는 급격한 환경 변화에 적응하는 기업들의 전략적 행태를 인식하는데 도움을 줄 것이다. 연구 결과는 진취자 (prospector) 전략적 행위를 영위하는 기업 성과가 다른 전략적 행위 기업들보다 높은 성과를 보여 주었다.

한살림의 친환경농산물 그린마케팅 추진실태와 시사점 (Implications and Situations of Hansalim's Green Marketing for Environmentally Friendly Agri-Products)

  • 김호
    • 한국유기농업학회지
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    • 제15권1호
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    • pp.25-42
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    • 2007
  • Hansalim is a cooperative organization dealing with environmental-friendly/organic products(EFOP), which is pursuing both movement and business. Hansalim consists of producer's organizations and consumer's organizations, and always talks over organization structures and management directions all together. Hansalim has the movement goal of values and a world view for all lives, and so produces, distributes and consumes the EFOP as a way of achieving the goal. Hansalim was founded in 1986, and has about 130,000 members, the total sales of about 93.6 billions, 19 regional hansalims and one logistics center in 2006. Product strategy and promotion strategy are remarkable among green marketing mix of hansalim. Product strategy focuses safety, the environmental intimacy, differentiation and superiority of products. And the characteristics of promotion strategy are spontaneity, the self-control, cooperative spirit, mutual trust and close relationship among producers, consumers and staffs in charge.

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PREREQUISITE OF SUPERIOR PERFORMANCE : MANAGING COALIGNMENT IN A DYNAMIC CONDITION

  • 유재욱;성병찬
    • 경영과정보연구
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    • 제25권
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    • pp.35-55
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    • 2008
  • We draw on well-established thinking in the complementary fields of organization theory and strategic management to develop a model explaining why fit among a firm's competitive strategy, its structure, and its technology is a prerequisite for superior performance. The contributions of this theoretical treatise are twofold. Firstly, it helps reduce the disconnect in thinking that exists between the strategy and organization-theory literatures on business-level issues. Secondly, it reveals the importance of managing the coalignment among strategy, structure, and technology which, in turn, forces recognition that competitive advantage does not exist in a static state but in a dynamic condition.

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중소기업에서 지식경영 결정요인이 경영성과에 미치는 영향에 관한 실증적 연구 (A Relationships between Knowledge Management Performance and Influence factors of knowledge Management in Small and Medium-sized Enterprises)

  • 송상호
    • 지식경영연구
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    • 제6권2호
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    • pp.47-68
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    • 2005
  • The Purpose of this study is to identify relationships between knowledge management performances and such Influence factors of knowledge Management as information technology, knowledge management process, culture & people, strategy & Leadership in Small and Medium-sized Enterprises. In order to test hypotheses, we collected data from 498 SME's employees, then analysed them by SPSSWIN. This results showed as follows; 1. All Influence factors of knowledge Management( information technology, knowledge management process, culture & people, strategy & Leadership) are to advance individual task effectiveness and organization effectiveness significantly. 2. Such Influence factors of knowledge Management as information technology, knowledge management process, culture & people are to improve business efficiency between the company. But strategy & leadership factor is not significant. 3. Influence factors of knowledge Management are different between knowledge performace factors such ac individual task effectiveness, organization effectiveness, and business efficiency between company.

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