• Title/Summary/Keyword: Opening Market

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A Study on the Effect of Social Value of Traditional Market on Satisfaction, Loyalty and Local Attachment (전통시장의 사회적 가치 요인이 만족도, 충성도 및 지역애착에 미치는 영향)

  • Kim, Choong-Hwan;Jeong, Seok-Oh;Jung, Yeon-Sung
    • Journal of Distribution Science
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    • v.15 no.2
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    • pp.59-68
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    • 2017
  • Purpose - The year 2016 marks 20 years since the opening of Korean distribution market in 1996. After this opening, the domestic market expanded and modernized, and has grown to become an advanced distribution market with a greater range of consumer choices. On the other hand, traditional markets have waned and their management has become worse. However, traditional markets do not have economic value alone. This study examines the effects of social value in traditional market such as the value of Cultural Tourism and the value of Sharing Community with Traditional Market on Satisfaction, Loyalty and Place Attachment of the residents. Research design, data and methodology - A questionnaire was organized for this study after a hypothesis was set based on theoretical background. Verification of the hypothesis was undertaken by statistically analyzing questionnaire responses. Personal interviews were performed for this study, and a total of 300 responses were collected, of which 228 responses (76%) were from women. The survey coverage was divided into 10 regions ranging from metropolitan areas to the provincial level, and the age groups were divided into 30s to 60s to ensure diversity of the area and age. Results - To summarize the study results, through verification of the hypothesis in terms of meaningful influence, it appears the values of Cultural Tourism to Satisfaction and Loyalty are supported. On the other hand, the value of Sharing Community is only supported for Satisfaction. It appears that Satisfaction to Loyalty and Loyalty to Place Attachment are meaningful effects. The mediator effect was also reconciled through satisfaction and loyalty. Loyalty was analyzed in terms of mediating the effect of satisfaction on place attachment. Conclusions - It is noted in this study that government support is required to preserve traditional markets and renewal program. Community requires multilateral communication and the formation of effective relationships. In contrast to the economic value emphasized by large retailers, the empirical analysis of the non-economic effects of traditional markets has presented the significance of socio-cultural values in traditional markets. In the future, socio-cultural values and economic values should be integrated into more empirical studies through mutual comparison. Investigating the increase and decrease of social value in traditional markets will help the future formulation in government policy.

A Study on Main Problems of Electronic Commerce in China

  • Park, Eun Ok;Shin, Gun Hoon
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.56
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    • pp.77-100
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    • 2012
  • China draws lots of attention from many multinational corporations all over the world as one of the biggest market in the world. Due to the huge territory and explosive population, it is considered that China has endless potentiality. Moreover, since China joined the WTO, China opens its market, developing the policies for opening of its market. Based on the enormous purchasing power, China gets another attention in industry of electronic commerce. With the development and expansion of information technologies, China's electronic commerce has rapidly developed. Since the market of electronic commerce in China is in the developing stage, there is still a big market for electronic commerce and also Chinese government has made much effort in order to develop the industry of electronic commerce. However, in spite of these circumstances, the Chinese electronic commerce industry is far behind the developed countries. There could be many reasons for slow development in industry of electronic commerce and the main purpose of this paper is to discuss these reasons. First of all, the current status of electronic commerce industry in China will be analysed, and then, main problems of electronic commerce industry will be discussed in order to find out the reasons why the industry of electronic commerce cannot develop as much as it is anticipated. It is expected that this paper can contribute to understanding electronic commerce industry in China, and it will be helpful for companies which have a plan to extend their businesses in China.

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Vying with IKEA: HANSSEM's Competitive Advantage at Marketing Frontier

  • Kim, Sang Yong;Lee, Seung Min
    • Asia Marketing Journal
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    • v.22 no.2
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    • pp.87-98
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    • 2020
  • HANSSEM is a furniture company that leads the market of residential space in Korea. The goal of this case study is to focus on how HANSSEM copes with IKEA, the world's largest furniture retailer after entering the Korean market in December 2014. IKEA's entry into Korea is possible to destroy the existing orders in the retail industry and reduce the profit of incumbent local players by realigning industry relationships. However, HANSSEM achieved rapid growth with the largest market share in the furniture market through its internal capabilities. The authors propose the main success factors in three ways: (1) residents-database including apartment floorplans in Korea, (2) high-quality human services provided by construction and A/S (After-sales Service), (3) channel diversification that provides comprehensive consultations (e.g., flagship stores, home shopping channels, stores in marts, and interior dealers). Especially, there have been various consumer needs in Korean market, such as creating their own stylish space economically. HANSSEM meets customer's needs by reinforcing the space-package (complete-interior is provided to customer in a package rather than combining individual piece of furniture) and opening showrooms, which makes customers freely experience the products and receive detailed consultations on interior designs by alleviating customers' difficulties in decorating their homes. Based on HANSSEM's outstanding activities and new investments, we look forward to seeing that HANSSEM will achieve its ultimate goal of maintaining the position of number one furniture company by attaining customer satisfaction through higher quality in Korea.

A Study on Building up Integrated Information System & Assistance System to Increase UN Procurement Market Access (UN조달시장 진출 활성화를 위한 종합정보시스템 및 지원체계 구축방안)

  • Bae, Jung-Han;Kim, Gwi-Ok
    • International Commerce and Information Review
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    • v.6 no.3
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    • pp.269-296
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    • 2004
  • International Procurement refers to the actions governments and public institutions worldwide buy goods and services. With the WTO agreement on government procurement, most procurements are realized by bidding, which accelerates the opening-up of International procurement. Today International procurement has drawn the world's attention. The scale of international procurement market has been developing fast, reaching about US$ 5.55 trillion this year, In our country, however, due to the difficulty in initial market access to local procurement, the participation in taking international procurement is quite inactive, especially when compared with our exporting scale. The UN procurement market has procurement rules that countries which make contributions to UN and developing countries are favorably treated, and non-discriminatory and public competition in bidding and the optimum purchase are kept, and so on. It has its own head office and many subsidiary agencies. Actually the international procurement market offers an international marketplace for suppliers of all tangible goods and services. Therefore, UN and international procurement markets are great significant foreign markets to our country. But our country lagges behind in international procurement as it has not reached to our monetary contribution to UN. Therefore, it's essential to stimulate our company's participations in the UN procurement market. To fulfil this purpose, first of all, this study analyzes the current status of UN procurement market and Korea's current participation status. Then it investigates the procurement information system of UN and Korea's international procurement market information system as well as assistance system. Based on the above, by studying on the actual spots of the interview investigations on the registered firms in UNPD, this thesis discloses the problems with the Korea's national information system and assistance system on UN procurement market. Finally, this study raises the efficient plan for the integrated international procurement information system & assistance system.

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A Study on Sale revitalization Video Phone Market - The Case of Seoul City - (영상전화기(비디오폰) 판매 활성화방안 연구 - 서울시를 중심으로 -)

  • Kim, Dae-youn;Lee, Sang-youn
    • Journal of Distribution Science
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    • v.7 no.1
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    • pp.35-53
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    • 2009
  • Sees the market where home appliance and network equipment, the communication service enterprises are new recently the home network market of the most which has an interest in the home network is being activated the newly-built high-class apartment in the center. The company building leads because not being option of the case last customer of newly-built market and must do a business . marketing. So newly-built market the demand grasp which is individual leads sale activation with difficult and that to creates a benefit there is a limit judges and axis market in the object hereafter demand at even the popular house the function to prepare in being magnified is simple and there is a possibility of saying that a more effort is demanded in supply style video phone market opening up where the price is cheap. Saw with like this reason from, analyzes the concept and a market trend of the video phone, grasps distribution channel forms and A/S handling systems and there is the goal finds the video phone sale revitalization plan which is suitable in all market.

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A Study on Influence of Korea-EU FTA Ratification upon Legal Service and Forensic Investigation (한-EU FTA 비준에 따르는 법률서비스가 포렌식 수사에 미치는 영향 연구)

  • Lee, Gyu-An
    • The Journal of the Korea institute of electronic communication sciences
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    • v.6 no.5
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    • pp.683-688
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    • 2011
  • Korea-EU FTA, which came to an agreement in April of 2007, was resolved at the National Assembly in May of 2011, thereby having been concluded the ratification. As for the procedure of opening a market in legal service according to settlement and ratification of Korea-EU FTA, Step 1 is allowed the establishment of representative office(law firm with foreign-law consultation) at home by EU member countries' law firms. Step 2 is made available for law firm with foreign-law consultation to jointly handle and distribute profits as for a case that is mixed the domestic law firm and the domestic & foreign laws. Step 3 is allowed EU member countries' law firm to establish a joint venture with domestic law firm. This study researches into a change and influence upon legal service and forensic investigation according to Korea-EU FTA ratification. Also, it researches into position and prospect that digital forensic evidence, which possesses the majority of legal evidences, takes up in the middle of court-oriented trials. The prediction of influence in digital evidence as professional proof upon judgment will led to being capable of coping with the opening of legal service market and of wisely preparing for the advance to domestic market by law firm of Anglo-American Law.

A Study on the Offer present condition of School Facilities for Local Residents - Focused on Suseong Gu in Daegu City - (지역주민의 학교시설 이용현황에 관한 기초적 연구 - 대구광역시 수성구를 중심으로 -)

  • Seo, Hee-Sook;Lee, Sang-Hong
    • Journal of the Korean Institute of Educational Facilities
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    • v.13 no.3
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    • pp.6-16
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    • 2006
  • The purpose of the study is on offer present condition of School Facilities for Local Residents in Daegu City. This study made progress within the scope of twenty-four public schools excepting one private school and five schools refused request. but opening present condition of the equipment was stopping in negative opening more than thing that is seen in present condition(to be a hall, a computer, swimming pool, physical education market, clearinghouse, art thread, library, language study thread) of two locals that show in old research. As result that diagnose this research, The school facilities open every schools excepting three schools could not open on account of establishment of sprinkler, residents protest about noise, small playground. The opening equipment was limited the playground, hall, basketball court, Badminton court, parking lot, classroom, library. And The use present condition was used by parking, walk, jogging and light exercise, basketball, badminton, state examination, sports meeting, books inspection, early stage soccer. When local residents require equipment use, it is not negative attitude in school but have active carriage. and Must consider plan that raise practical use degree so that can use school equipment.

Historical Geographic Approach to Money, Market and City in Regional Geography (지역지리에서 화폐와 시장, 도시에 관한 역사지리적 접근)

  • Park, Seon-Heui
    • Journal of the Korean association of regional geographers
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    • v.11 no.2
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    • pp.155-168
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    • 2005
  • This study gropes for historical geographic approach to regional research in view of new regional geography. A geographical methodology in regional geography pursues the dialectics of concrete totalities. Regional researches think that social processes interact with the uniqueness of regional characteristics and that region is a historical unit which changes dynamically. Time in regional changes is understood in terms of a dialectics of continuity and break. Transition from feudalism to capitalism is the important period which is captured continuity and break simultaneously. Research objects in this research are money, market and city. Money symbolizes transition to capitalism, and market and city have the importance in transition from feudalism to capitalism In Korea, historical geographic approach to money, market and city both in the era of opening ports and in the Japanese colonial times in Korea are important objects in regional geography. Colonial urban research in view of money and market from the era of opening ports to the Japanese colonial times in Korea is a theme which includes a dialectic of concrete totalities in historical geographic approach in regional geography.

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Softwarization of Cloud-based Real-Time Broadcast Channel System

  • Kwon, Myung-Kyu
    • Journal of the Korea Society of Computer and Information
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    • v.22 no.9
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    • pp.25-32
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    • 2017
  • In this paper, we propose the softwareization of broadcasting system. Recently, the topic of industry is the fourth industrial revolution. The fourth industrial revolution is evolving from physical to virtualization. The Industrial Revolution is based on IT technology. Artificial Intelligence (AI), Big Data, and the Internet of Things, which are famous for Alpha Go, are based on software. Among IT, software is the main driver of industrial terrain change. The systemization of software on the basis of cloud environment is proceeding rapidly. System development through softwarization can reduce time to market lead time, hardware cost reduction and manual operation compared to existing hardware system. By developing and implementing broadcasting system such as IPTV based on cloud, lead time for opening service compared to existing hardware system can be shortened by more than 90% and investment cost can be saved by about 40%. In addition, the area of the system can be reduced by 50%. In addition, efficiency can be improved between infrastructures, shortening of trouble handling and ease of maintenance. Finally, we can improve customer experience through rapid service opening.

A Study on the Causes of Bankruptcy in Small Apparel Stores (소규모 의류 소매업체의 도산 원인에 관한 연구)

  • Ku Yang-Suk;Hwang Yeon-Soon
    • Journal of the Korean Home Economics Association
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    • v.41 no.10 s.188
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    • pp.199-209
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    • 2003
  • The purpose of this study was to investigate the causes of bankruptcy in small apparel stores. Data were collected from 153 apparel retail store owners who experienced failure in small apparel stores in Busan. The results showed as follows; The internal factors that caused bankruptcy in small apparel stores were the problems related with employees, capital, investment, weak marketing strategies, inadequate management, and characteristics of store owners. The external factors were economic condition, unexpected incidents, and the condition of market. There were significant differences in the perception of factors which caused the store bankruptcy according to prior business experience before opening apparel stores, the level of education, and the period between store opening and closing.