• 제목/요약/키워드: On-line Companies

검색결과 504건 처리시간 0.027초

Consumers' Attitude on Textile Image Generated by CAD for Quick Response based Mass-Customization

  • Shin, Sang-Moo
    • 패션비즈니스
    • /
    • 제6권3호
    • /
    • pp.52-59
    • /
    • 2002
  • Companies desire to increase total profits. Consumer's buying behavior depends on the nature of the product just like look, touch, and feel of fabric in apparel shopping on-line with Quick Response based mass-customization. The purpose of this study is to investigate the consumer's texture sensibility from textile image under on-line environment in order to give the direction for marketing strategy in apparel ebusiness. Total 8 kinds of textile swatches representing each of 8 texture-sensibility-axes were selected for this research on the basis of finding in previous studies. The analyses of 60 questionnaires were conducted by frequency, mean, and standard deviation using SPSS 10.0. The results of this research were as follows: Under on-line environment, consumers recognized Homespun as natural, strong, and warm texture sensibility, but not as glossy, and transparent. Oxford was recognized by consumers as refreshing, and plain texture. Consumers recognized Muslin as flat and refreshing, Melton not as transparent but as warm, strong, dense, and natural, Habutae as thin, transparent, refreshing, flat, glossy, and soft, Linen as sandy, Suede not as transparent but as strong, and warm, and Terry as warm, and dense.

중국소비자 특성에 따른 기업의 성과제고 방안 (A Study on the performance of internet companies in Chinese Consumers)

  • 유승균;한수범
    • 통상정보연구
    • /
    • 제15권4호
    • /
    • pp.419-436
    • /
    • 2013
  • 본 연구는 중국진출 한국인터넷기업을 대상으로 중국내 성과제고를 위한 방안모색을 하고자 중국 소비자의 특성에 따른 성과를 실증분석한 후, 이를 토대로 제고방안을 제시하였다. 연구결과, 인터넷기업에 대한 소비자 인식, 접근성, 거래안정성 등이 성과제고에 유의미한 결과를 가져오는 것으로 나타났다. 이를 통해 중국진출 인터넷기업의 성과제고를 위해서 자사에 대한 브랜드 구축, 서버의 확장, 결제시스템에 대한 안정성 제고, 고객과의 소통을 위한 인적자원의 교육 및 훈련 등이 필요함을 제시하였다. 다만, 본 연구는 대부분 중국의 20대에 집중되어 있어 연구성과를 중국 전체소비자로 확장하기에는 다소 무리가 있다.

  • PDF

기업간 전자상거래로의 시장환경 변화와 기업의 활로 모색 (The Change of Market Environment toward B-to-B E-Commerce and Groping Ways out of the Difficulties of Companies)

  • 최원익
    • 한국전자거래학회지
    • /
    • 제6권3호
    • /
    • pp.81-99
    • /
    • 2001
  • The world is now meeting the era of e-commerce by development of information technology and the fast increase of use of internet. So, Korean government prepared "the colligation plan for electronic commerce activating" and WTO decides to prolong no custom on e-commerce till November 2001 when the fourth WTO Ministerial Conference holds a meeting. OECD discussed the construction of intellectual property rights of the global dimension at the Global Forum on January 2001 and reached to research the social influence of B-to-B e-commerce and to pursue the acceleration of e-commerce. UNCITRAL(United Nations Commission on International Trade Law) enacted UNCITRAL Model Law on Electronic Commerce in order to activate e-commerce, and Bolero.net serves electronic Bill of Lading to facilitate cyber trading. The purpose of this paper is to present the direction of confrontation to the these internal and external changes of business environment to Korean enterprises. Off-line enterprises should move fast to e-commerce on the condition that the existing trading at the original markets runs parallel with e-commerce. n needed, off-line enterprises should consider M&A with existing on-line firms. Also, off-line firms make use of Bolero system so that they can carry through paperless trade which means the achievement of efficiency in trading, On-line enterprises should advertise in the form of banner by combination of push and pull styles. B-to-B e-commerce firms should not depend on only the commissions, but they should create characteristic earnings by their peculiar services.

  • PDF

한국전력 노후 가공송전선의 동적송전용량에 대한 재평가 (A Reassessment for Dynamic Line Rating of Aged Overhead Transmission Lines in Kepco's Network)

  • 김성덕
    • 조명전기설비학회논문지
    • /
    • 제24권10호
    • /
    • pp.123-129
    • /
    • 2010
  • During the past 2 decades, many electric power companies have been searching various solutions in order to supply power with economical and more efficiency in the present transmission utilities. Most interesting method to increase the line capacity of overhead transmission lines without constructing any new line might be to adapt Dynamic Line Rating(DLR). Specified rating is normally determined by any current level, not by conductor temperature. Although specified rating is essential to design transmission line, dip may be the most important factor in limiting transmission capacity. Transmission lines built by the oldest dip criterion among the 3 different design criteria for conductor dip are nearly over one-half of all Kepco's transmission lines. This paper describes an up-rating method for those transmission lines in order to apply DLR technique. Based on limit dip conductor temperature and current of the transmission lines, limitation performance and effectiveness in applying DLR with weather model are analyzed. As a result of analysis, it can be shown that an improved method could be effectively used for increasing the line rating of old transmission line which was built by the design criterion with low dip margin.

전략적 수요반응이 송전선 혼잡의 시장지배력에 미치는 영향 (Demand Response Effect on Market Power with Transmission Congestion in Electricity Market)

  • 이광호
    • 전기학회논문지
    • /
    • 제66권12호
    • /
    • pp.1705-1711
    • /
    • 2017
  • This paper analyzes the impact of DRA (Demand Response Aggregator) on market power when competing with power generation companies (Gencos) in the electricity market. If congestion occurs in the transmission line, the strategic choice of the power generation company increases exercise of market power. DRA's strategic reduction of power load impacts the strategy of Gencos, which in turn affects the outcome of the load reduction. As the strategy of Gencos changes according to the location of the congested transmission line, the impact on the market depends on the relative location of the congested line and the DRA.

국내 온라인 게임 기업의 해외진출지원 모델의 효율성 연구 (Study of the effectiveness of a supporting model for the domestic online game industry to go abroad)

  • 주기환;문남미
    • 한국산학기술학회논문지
    • /
    • 제15권9호
    • /
    • pp.5769-5775
    • /
    • 2014
  • 본 연구에서는 온라인 게임의 구조 분석을 통하여 한국의 온라인 게임 기업이 글로벌 시장에 진출하는 과정에 필요한 효율성 높은 정책적 지원 플랫폼 및 성과 평가 모델을 발굴한다. 온라인 게임 기업의 해외 지원을 위해 다양한 방법으로 정부의 정책 및 게임 회사의 노력이 시도되었으나 온라인 게임이라는 콘텐츠만이 갖는 고유한 특성과 환경으로 인해 온라인 게임의 글로벌 지원에 특화된 성공적인 비즈니스 모델을 갖지 못하고 있었다. 그동안 국내 온라인 게임 지원 정책은 글로벌 서비스 플랫폼(Global Service Platfotm: GSP) 지원 사업과 국제게임대회, 현지화, 홍보 등 다양한 사업을 중심으로 국산 온라인 게임업체를 지원하고 국내 온라인 게임에 대한 해외 경쟁력을 높이려고 해왔다. 하지만 그 투자와 노력에 비해 GSP 등 일부 사업을 제외하고는 좋은 결실을 맺지 못하였다. 따라서 본 연구에서는 2004년 이후 10년간 추진 중인, 온라인게임 육성의 유일한 성공 정책이라 할 수 있는 GSP 사업 모델에 대한 다각적 접근 방법과 참여 업계의 설문 분석을 통해 정책 수행 결과에 대한 효과를 검증하고 시사점을 도출하였다. GSP의 성과 평가를 위해 새로운 정책 지원 및 평가 모델인 글로벌 온라인 게임 지원 모델(Global online game Supporting Chain Model: GoGSCM)을 제시하였으며, 적합성, 효율성, 효과성, 지속성의 4가지 측면에서 GSP 모델을 평가, 검증하였다.

중소기업형 생산물류정보시스템 구축에 관한 연구 (- A Study on Construction of Production Logistics Information System in the Small Business -)

  • 양광모;박진홍;강경식
    • 대한안전경영과학회지
    • /
    • 제5권2호
    • /
    • pp.155-164
    • /
    • 2003
  • In this regard, the newly focused logistics information system makes reducing the expenses of whole logistic available by cutting down the expenses of materials, transportation and stock and also, it allows the company to cut down the procurement expense through the reduced lead-time and rationalize producing plans by eliminating the uncertain orders and fluctuation in procurement. It further more optimizes the efficiency of over all productions by meeting the dead line for delivery to the customers. In the recent environment of globalization where fierce competitions exist between manufacturers, logistics plays important role in the strategies of companies, and managements of companies try their best efforts in establishing the strategy to accomplish the innovative relationship between supply chain channels. Therefore, in this study, we try to suggest the model of consolidated logistics system that is integrated logistics information system with suggesting the better way of logistics and comparative analysis with logistics system to resolve the difficulties numbers of companies face after realizing what logistics information system is in Korea.

APS(Advanced Planning &Scheduling)를 활용한 생산물류정보시스템 구축에 관한 연구 (A Study on Construction of Production Logistics Information System using APS(Advanced Planning & Scheduling))

  • 김동진;양광모;박재현;강경식
    • 대한안전경영과학회:학술대회논문집
    • /
    • 대한안전경영과학회 2003년도 추계학술대회
    • /
    • pp.93-96
    • /
    • 2003
  • In this regard, the newly focused logistics information system makes reducing the expenses of whole logistic available by cutting down the expenses of materials, transportation and stock and also, it allows the company to cut down the procurement expense through the reduced lead-time and rationalize producing plans by eliminating the uncertain orders and fluctuation in procurement. It further more optimizes the efficiency of over all productions by meeting the dead line for delivery to the customers. In the recent environment of globalization where fierce competitions exist between manufacturers, logistics plays important role in the strategies of companies, and managements of companies try their best efforts in establishing the strategy to accomplish the innovative relationship between supply chain channels. Therefore, in this study, we try to suggest the model of consolidated logistics system that is integrated logistics information system with suggesting the better way of logistics and comparative analysis with logistics system to resolve the difficulties numbers of companies face after realizing what logistics information system is in Korea.

  • PDF

Luxury, sustainability and the future - The case study of Burberry -

  • Bae, Su Yun
    • 복식문화연구
    • /
    • 제27권1호
    • /
    • pp.64-71
    • /
    • 2019
  • Climate change and global warming are the biggest challenges of the current generation. Every industry has contributed to the climate change and global warming. Even the apparel industry cannot avoid the criticism regarding fast fashion and its contribution to the pollution. The transition to the decarbonized economy is in progress. All aspects of business functions are influenced by climate change. Sustainable development and climate change are closely linked, and business plays the key role in addressing and finding solutions to the challenges of climate change. Luxury brands are the trendsetters and tastemakers. They are the leaders in the fashion industry and therefore responsible for improving on sustainability as well. Even luxury business cannot avoid environmental issues. The relation between luxury and sustainability is explored with the Burberry case based on the Triple Bottom Line (TBL) framework. There are various ways for luxury brands to excel in sustainability and affect other companies' practices. The companies can incorporate the concept of sustainability in their brand stories as part of the branding process. They can also improve demand planning accuracy and produce upcycled goods. Centering on Burberry's case, this paper aims to explore the current sustainable practices of luxury business along with its future direction toward sustainable development. Its contribution and directions for both researchers and business practitioners are discussed.

SCM 기업들의 IT전략이 IT투자와 경영성광에 미치는 영향 (Investigating the Impacts of IT Strategy on IT Investment and Management Performance in SCM Companies)

  • 김종원;김은정
    • 한국산업정보학회논문지
    • /
    • 제14권2호
    • /
    • pp.59-71
    • /
    • 2009
  • 급변하는 경영환경 속에서 기엽이 지속적인 경쟁우위를 획득하기 위해서는 성공적인 정보기술전략과 효율적인 정보기술 투자를 위한 투자성과의 체계적인 관리가 필요하다. 따라서 본 연구에서는 정보기술전략인 운영지향성과 시장지향성이 정보기술 투자방향 및 프로세스 혁신역량과 기엽의 비재무적 성과와 재무적 성과에 미치는 영향을 분석하고자 한다. 본 연구의 실증연구에서는 SCM을 실행하고 있는 기업을 대상으로 설문조사를 실시하여 온라인과 오프라인을 통해 자료를 수집하였으며, 최종적으로 82개 의 표본을 분석에 사용하였다.