• The Journal of the Convergence on Culture Technology
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• v.7 no.1
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• pp.66-74
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• 2021

This study was conducted to identify the trends in newspaper articles related to nurses reported after the COVID-19 pandemic, and analyze the image of nurses in newspaper articles. The target of analysis is 199 articles related to nurses reported in four major domestic newspapers for 10 months from January 2020 to October 2020, when the domestic COVID-19 pandemic in full swing. As a result of the analysis, compared to the past, the volume of reports of articles related to nurses increased, and there were many articles on the topic of nurses being treated poorly compared to work, having a sense of vocation and caring for patients. There were many reports of articles that were favorable or neutral, and most of them were reporters, but few were written by professional reporters or medical personnel including nurses. Unlike previous studies, the proportion of nurses in nurse-related articles was often treated as the main character. Both the nursing and the media should make systematic and continuous efforts to ensure that accurate descriptions of the various roles and activities of nurses appear in the newspaper.

• The Journal of the Korea Contents Association
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• v.21 no.11
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• pp.20-29
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• 2021

This study aims to explore the issue of drones and crime in newspaper articles. BIG KINDS, an online news archive of the Korea Press Foundation, collected 1,213 newspaper articles that met the terms of "drone" and "crime" in 11 central and 28 regional comprehensive newspapers between January 1, 1990 and May 1, 2021. Among them, we perform keyword frequency, centrality analysis, network structure construction, CONCOR analysis, and density matrix analysis on 117 key keywords. According to the analysis, the main issues were classified into eight, and the report analysis on drones and crimes in newspaper articles showed that the government's policy-making and social problems on protecting people's privacy, preventing illegal filming, securing navigation safety, social security and resolution. This study attempts to expand the field of humanities and social studies related to drones and crime, and specifically suggests the current status and counterplan against drone-related crimes as policy implications and media implications.

• Korean journal of communication and information
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• v.22
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• pp.39-75
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• 2003

This essay begins with the following questions; "What is a fundamental source of media power?" and "How can the media power dominate market?". This essay aims at answering the questions. I made my selection of countries such as Venezuela, Italy and UK for this article with a political economic approach. This analysis found evidence that an enormous conglomerate ownership, and alliance or convergence between media and political power are two fundamental source of the media power. With the integration of newspaper and television the media monopoly increased their supplies and political influences as I have shown. Despite the growing threat of media monopoly power to democracy and public interest, in recent years, governments worldwide have chosen to ease regulations.

• Archives of design research
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• v.13 no.3
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• pp.111-122
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• 2000

To achieve the advertising objectives, we must first draw out consumer's advertisingto advertising, and then realize the data processing course from comprehension to the retention of the advertising contents. In current media environment, however, the value of advertising as the method of attracting consumer's attention is declining due to the current situation of newspaper and magazine advertising as follows. As for newspapers, competitive messages are increasing on a continuous basis; the size of advertising section and the number of newspaper pages has been increased along with the popularization of color advertising. As for magazines, more pages are allocated for advertising rather than for the actual contents. In such communication environment, it is believed that only the advertising capable of uniquely appealing to consumers can achieve the purpose of advertising. Hence, this research attempts to discuss the effective ways of promoting attention in print media through the case studies covering the design principles relating to layout and the layout format, among the visualization processes related to the consumers'memory.

• Journal of the Korean Society of Clothing and Textiles
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• v.42 no.1
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• pp.26-39
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• 2018

This study analyzed fashion taste changes for middle-aged men (40-50s) from the 1960s-1980s through newspapers evaluated as socially influential media. As a result, the fashion interest of middle-aged men in the 1960s was very low, and the formation and selection of fashion taste was mainly decided by the wife. However, as the interest in fashion and fashion gradually increased in the 1970s, the interest and taste of fashion in middle-aged men started to change. In the 1980s, social equality and women's advancement into society began, and initiated the appearance of a youthful-looking casual style and establishing an individual subjectivity about fashion taste. Based on this, the specificity of the change of fashion taste among Korean middle-aged men in the 1960s-1980s were as follows. First, the changes in the aesthetic sense of middle-aged men and the increase of fashion interest were due to changes in socio-cultural appearance standards. Second, there was an increase in the pursuit of individuality due to the weakening of fashion consciousness as a collective norm. Third, there were change in subjectivity about fashion taste and consumption.

• Korean journal of communication and information
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• v.27
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• pp.7-34
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• 2004

This study tried to examine the internal mechanism in selecting, sorting, and producing international news coming from foreign country. With a perspective of media economists, this study hypothesized a relationship between the type of newspaper(regional vs. national), based on news markets, and the type of international news(sensational vs. public affairs), between the type of country(the First vs. Third world) and the type of news, and between the type of news market and the type of nation). The results indicated a signifiant relationship between the type of press and the type of news, with some internal inconsistency on the number of article and the amount of coverage. Further, this study revealed there was still an imbalance between the First and the Third country in terms of rho quality and quantity of international news. Also a significant relationship was found between the type of newspaper and the type of country.

• Korean journal of communication and information
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• v.27
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• pp.153-181
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• 2004

This study tries 'interdisciplinary research' regarding the formation process of public sphere and the modern media on the Korean society. From the process where the civil society of modern ages is formed, the public sphere was condition that pulls down the feudal system of medieval Europe and appears the civil society. The modern newspaper collected the public opinion from lower part and did play a leading role which forms public sphere in Europe. Even from Korea the literary public sphere and political public sphere were developing inside the Chosun Dynasty period from lower part since 18th century. However the opening of a port became accomplished before making the printing media which is newspaper. As a result the public sphere in Korea was accomplished a conflict-structure. This study cleared where the crisis of Korean journalism is originated by presenting a conflict-structure differently with a transplantation theory or a graft hybrid hypothesis.

• Korean Journal of Health Education and Promotion
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• v.2 no.1
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• pp.3-50
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• 1984

The levels of health knowledge, attitude and practice of housewives considerably effect to the health of households, communities and the nation. This study was designed to grasp the levels of health knowledge, attitude and practice of houswives and analyse the various factors effecting to health in order to provide health education services as well as materials for effective formulation and implementation of health policy to improve the health of the nation. This study has been conducted through interviews by trained surveyers for 4,281 housewives selected from 4,500 households throughout the country for 40 days during July 11-August 20, 1983. The results of survey were analysed by stepwise multiple regression and path analysis are summarized as follows; 1. Based on the measurement instrument applied to this study, the levels of health knowledge, attitude and practice of housewives were extremely low with 54.5 points out of 100 points in full. Higher level with 72 points and above was approximately 21 percent and lower level with 39 points and below was approx. 24 percent. The middle level was approx. 55 percent. In order to implement health programs successively, health education should be more strengthened and to improve the level of health knowledge, attitude and practice (KAP) of the nation, political consideration as a part of spiritual reformation must be concentrated on health. 2. The level of health knowledge indicated the highest points with 57.3 the level of attitude was the second with 55.0 points and the practice level was the lowest with 50.0 point. Therefore, planning and implementation of health education program must be based on the persuasion and motivation that health knowledge turn into practice. 3. Housewives who had higher level of health knowledge, showed their practice level was relatively lower and those who had middle or low level of it practice level was the reverse. 4. Correlations among health knowledge, attitude and practice (KAP) were generally higher and statistically significant at 0.1 percent level. Correlation between total health KAP level and health knowledge was the highest with r=.8092. 5. Health KAP levels showed significant differences according to the age, number of children, marital status, self-assessed health status and concern on health of the housewives interviewed (p<0.001) 6. Health KAP levels also showed significant differences according to the education level, economic status, employment before marriage and grown-up area of the housewives interviewed. (p<0.001) 7. Heath KAP levels showed significant differences according to health insurance benificiary and the existence of patients in the family. (p<0.001). 8. Health KAP levels showed significant differences according to distance to government organizations, schools, distance to health facilities, telephone possession rate, television possession rate, newspaper reading rate and activities of Ban meeting and Women's club. (p<0.001) 9. Health KAP levels showed significant differences according to electric mass communication media such as television, radio and village broadcasting etc. and printed media such as newspaper, magazine and booklets etc., IEC variables such as individual consultation and husband-wife communication, however, there was no significance with group training. 10. Health KAP of the housewives showed close correlation with personal characteristics variables, i.e., education level (r=.5302), age (r=-.3694) grown-up area (r=.3357) and employment before marriage. In general, correlation of health knowledge level was higher than the levels of attitude or practice. In case of health concern and health insurance, correlation of practice level was higher than health knowledge level. 11. Health KAP levels showed higher correlation with community environmental characteristics, Ban meeting and activity of Women's club, however, no correlation with New-village movement. 12. Among IEC variables, husband-wife communication showed the highest correlation with health KAP levels and printed media, electric mas communication media and health consultation in order. Therefore, encouragement of husband-wife communication and development of training program for men should be included in health education program. 13. Mass media such as electric mass com. and printed media were effective for knowledge transmission and husband-wife communication and individual consultation were effective for health practice. Group training was significant for knowledge transmission, however, but not significant for attitude formation or turning to health practice. To improve health KAP levels, health knowledge should be transmitted via mass media and health consultation with health professionals and field health workers should be strengthened. 14. Correlation of health KAP levels showed that knowledge level was generally higher than that of practice and recognized that knowledge was not linked with attitude or practice. 15. The twenty-five variables effecting health KAP levels of housewives had 41 per cent explanation variances among which education level had great contribution (β=.2309) and electric mass com. media (β=.1778), husband-wife communication (β=.1482), printed media, grown-up area, and distance to government organizations in order. Variances explained (R²) of health KAP were 31%, 15%, and 30% respectively. 16. Principal variables contributed to health KAP were education level (β=.12320, β=.1465), electric mass comm. media (β=.1762, β=.1839), printed media, (β=.1383, β=.1420) husband-wife communication (β=.1004, β=.1067), grown-up area and distance to government organizations, in order. Since education level contributes greatly to health KAP of the housewives, health education including curriculum development in primary, middle and high schools must be emphasized and health science must be selected as one of the basic liberal arts subject in universities. 17. Variences explained of IEC variables to health KAP were 19% in total, 14% in knowledge, 9% in attitude, and 10% in health practice. Contributions of IEC variables to health KAP levels were printed media (β=.3882), electric mass comm media (β=.3165), husb-band wife com. (β=.2095,) and consultation on health (β=.0841) in order, however, group training showed negative effect (β=-.0402). National fund must be invested for the development of Health Program through mass media such as TV and radio etc. and for printed materials such as newspaper, magazines, phamplet etc. needed for transmission of health knowledge. 18. Variables contributed to health KAP levels through IEC variables with indirect effects were education level (Ind E=0.0410), health concern (Ind E=.0161), newspaper reading rate (Ind E=.0137), TV possession rate and activity of Ban meeting in order, however, health facility showed negative effect (Ind E=-.0232) and other variables showed direct effect but not indirect effect. 19. Among the variables effecting health KAP level, education level showed the highest in total effect (TE=.2693) then IEC (TE=.1972), grown-up city (TE=.1237), newspaper reading rate (TE=.1020), distance to government organization (TE=.095) in order. 20. Variables indicating indirect effects to health KAP levels were; at knowledge level with R²=30%, education level (Ind E=.0344), newspaper reading rate (Ind E=.0112), TV possession rate (Ind E=.0689), activity of Ban meeting (Ind E=.0079) in order and at attitude level with R²=13%, education level (Ind E=. 0338), activity of Ban meeting (Ind E=.0079), and at practice level with R²=29%. education level (Ind E=.0268), health facility (Ind E=.0830) and concern on health (Ind E=.0105). 21. Total effect to health KAP levels and IEC by variable characteristics, personal characteristics variables indicated larger than community characteristics variables. 22. Multiple Correlation Coefficient (MCC) expressed by the Personal Characteristic Variable was .5049 and explained approximately 25% of variances. MCC expressed by total Community environment variable was .4283 and explained approx. 18% of variances. MCC expressed by IEC Variables was .4380 and explained approx. 19% of variances. The most important variable effected to health KAP levels was personal characteristic and then IEC variable, Community Environment variable in order. When the IEC effected with personal characteristic or community characteristic, the MCC or the variances were relatively higher than effecting alone. Therefore it was identified that the IEC was one of the important intermediate variable.

• The Journal of the Korea Contents Association
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• v.19 no.9
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• pp.535-549
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• 2019

The purpose of this study was to examine what kind of images were presented on movie stars in the newspaper. For the purpose, we classified the time period according to the movie industry and media trend, selected representative stars by period, and collected 798 related articles reported in newspapers. As a result of analyzing the reporting trend, domestic and foreign topics, news format, and gender difference in collected movie star articles, it was found that the image of movie stars reproduced in newspaper articles had mostly neutral images that do not represent specific gender. Since the 2000s, news coverage was changed to reproduce various images rather than being fixed to particular images, and the subject of report became more diversified through comparison of domestic and foreign topics. In addition, articles in the form of book review decreased and the interview-type articles increased in number, and in the case of male movie stars, the proportion of articles based on works was high in comparison to female movie stars. This study has significance in that it explored the changes in the process of reproducing star images diachronically from the initial stage of stars to the modern times. And it is hoped that this study will serve as basic data for the follow-up studies on the process of reproducing various images in the multi-media era.

• Asian Journal for Public Opinion Research
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• v.8 no.1
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• pp.22-40
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• 2020

With social media booming, newspapers are facing an enormous challenge, and some have even had to exit the market. Likewise, their role as a main force of public opinion guidance in China has also been challenged. They have lost their vantage ground. The present study conducted a case study on one well-known Chinese online public opinion event. Through analyzing the newspapers' role played in different public opinion development stages, this study displayed how Chinese newspapers worked together and successfully guided online public opinion in that case. The newspapers' advantages in guiding public opinion and suggestions as to how newspapers can survive and guide public opinion in the new media era are put forward in the final section.