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A User-centered Classification Framework for Digital Service Innovation : Case for Elderly Care Service

  • Lim, Hong-Tak;Han, Jeong-Won
    • International Journal of Contents
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    • v.14 no.1
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    • pp.7-11
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    • 2018
  • Digital technology has been changing everyday life of ordinary people let alone the structure of world industry. The elderly care service is also going through changes influenced by the unavoidable impact from torrents of digital technologies. There are numerous reports and news about the digital technologies increasing the efficiency and effectiveness of care service yet lacking systematic understanding of the sources of such improvement. This study aims to present a new classification framework for digital elderly care service innovation to fully utilize the power of digital technologies drawing on insights from innovation studies and service studies. First, 4 features of digital technologies are identified as sources of new value in service innovation. The co-creation of value by users and producers in service and technology development is discussed to illuminate users' contributions to service innovation. Communication of needs and ideas with producers and application of new technologies into everyday practice of life are identified as the source of new value which can be attributed to the elderly. Customization along with efficiency gains is the key to digital elderly care service innovation. The classification framework, thus, incorporates the needs of the elderly as one axis of criteria in the conventional technology-centered framework. The new classification framework would help give due weight to user-driven or demand-driven innovation in the elderly care service R&D activities.

Case Study of SNS (Social Networks Service) Application on Fashion Corporate - Focused on Twitter - (패션기업의 SNS (Social Network Service) 활용 현황에 대한 사례연구 - Twitter를 중심으로 -)

  • Sun, Se-Young;Lee, Joo-Hyun;Jung, Ye-Jin;Lee, Seung-Hee
    • Journal of Fashion Business
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    • v.15 no.1
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    • pp.158-170
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    • 2011
  • The purpose of this study was to examine how recently fashion corporate did use SNS applications for their product promotion strategies as case studies, and to provide what kinds of SNS marketing strategies would be developed for fashion corporate. Specifically, this study was focused on Twitter among SNS applications. For this study, Internet webs, news paper, articles, and other press work were used for resources. Five fashion corporate such as Buckaroo, MLB, North Faces, Kolon, and ABC Mart were analyzed. As the results, first, fashion corporate used Twitter as the marketing tool for their product promotion. Second, they tried to make an increase the numbers of Twitter follower from their customers. Third, Twitter was used for making higher customer loyalty by fashion corporate through a variety of program such as special events, game, music, or viral marketing. However, there were still some limitations on fashion corporate's Twitter usage, compared to other non-fashion corporate. Thus, fashion corporate needs to provide more creative and unique Twitter marketing strategies. Therefore, based on these results, fashion brand merchandising marketing strategies of fashion products would be provided from this study.

Analyzing the Relevancy of Policy by Abnormal Pattern Analysis : Focused on the Case of S-City's e-Card for Child Meal Support (이상 패턴 분석을 통한 정책의 적합성 분석 연구 : S 시의 아동 급식 전자 카드 사례를 중심으로)

  • Jeon, Jongshik;Kwon, Ohbyung
    • Journal of Information Technology Services
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    • v.17 no.1
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    • pp.135-153
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    • 2018
  • E-Card Service for Child Nutrition Program is one of the main public policy services nowadays. In case of inconvenience during the use of the e-cards, it is recommended to cooperate with related organizations in order to promptly handle and provide guidance, and thoroughly manage child feeding service such as hygiene, nutrition and kindness etc. To do so, it is very important to provide food service that meets local actual conditions and children's needs in a cost effective manner for the underage who are worried about the poorly-fed by understanding the pattern of child feeding e-card service. Hence. this paper aims to investigate how child feeding e-card service efficiently provides meals according to the local situation and children's needs through big data analysis and to propose a method of identifying welfare conditions according to the purpose of service with actual application examples. The results suggest that, first of all, this study is able to judge appropriateness of public institution's policy in a timely and repetitive manner through non-standard data analysis such as Naver News and transaction data. Secondly, this paper proposes a multi-layered analysis framework, which performs online open data analysis to detect policy issues, visualizes retrieval and preprocessing of real data, and performs abnormal pattern recognition. These will be worthy of reference to other similar projects.

Analysis of DMB Adoption Intentions According to Preferred Contents and Other Media Usage Characteristics (디지털 멀티미디어 방송의 선호 콘텐츠 및 타 매체 이용특성에 따른 의용의향 요인 분석)

  • Kim, Dong-Ju;Shin, Seung-Do
    • Korean Management Science Review
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    • v.25 no.1
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    • pp.123-138
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    • 2008
  • Recently, DMB service markets experience a rapid change with terrestrial DMB test-broadcasting for the nation-wide coverage and paid interactive data broadcasting being offered utilizing TPEG and BIFS technologies. This warrants a reexamination of a consumers' adoption intentions for DMB service. This paper uses a survey data set to analyze DMB adoption intentions and the choice between terrestrial DMB and satellite DMB services according to preferred contents and other media usage characteristics. Empirical results show that consumer who prefer TV, music, and movie contents are more likely to adopt DMB service, whereas consumers with high intentions for HSDPA subscription are less likely to adopt DMB service. This implies that continuing development of killer application and the analysis of substitutes or complements of other media are crucial for the increase of DMB adoption intentions. It is found that the more consumers prefer sports, movies and entertainment/game and put higher values in the quality of the contents, the more likely they adopt satellite DMB service. Meanwhile, the more consumers prefer TV, drama and news contents, and are sensitive to the subscription fees, they are more likely to adopt terrestrial DMB service. Therefore, it seem that consumers' DMB adoption between terrestrial and satellite services is crucially related with types and characteristics of contents offered.

Social Network Services and Performing Arts: Value and potential of its application (소셜 네트워크 서비스와 공연예술: 활용가치와 가능성)

  • Choi, Hyun Ju;Ahn, Byung Ju
    • Knowledge Management Research
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    • v.12 no.5
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    • pp.59-69
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    • 2011
  • The popularity of the social media has enabled growth of the social network, which has a big impact on culture and arts sector. The impact is based on the fact that news and evaluation of performances are communicated actively through the use of on-line community, and that the advent of social commerce makes more people see better performance at a lower price. Besides, collaboration programs called Social Sourcing are springing up in the arts sector, and there is Crowd Funding for culture & arts which is a desirable form of social funding. In this way social media and social network service (SNS) have huge social influence not only on the performing arts sector but also on the whole culture and arts sector, and are expected to have growing dominance. With SNS - which opened new marketing, publicity and donation system not only for the whole society but also for the culture and arts sector - in mind, this paper handles the topics on understanding of close relationship between SNS and performing arts, and on its current usage, value and endless possibilities. By presenting the practical value and the possibilities, this paper will help in making smooth the communication between stakeholders and audience of performing arts, in making effective the means of performance delivery, and in making enlarged the mutual understanding between performers and audience. This paper will also be the basis of an alternative means, which presents the performing arts sector with possibilities to get out of the chronic deficit.

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Does Big Data Matter to Value Creation? : Based on Oracle Solution Case (Does Big Data Matter to Value Creation? : 오라클(Oracle) 솔루션을 중심으로)

  • Kim, Yonghee;You, Eungjoon;Kang, Miseon;Choi, Jeongil
    • Journal of Information Technology Services
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    • v.11 no.3
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    • pp.39-48
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    • 2012
  • It is essential that firm makes a rational and scientific decision making and creates a news value for the future direction. To do so, many firms attempt to collect meaningful data and find the filtered and refined implication for the better customer relationship and the active market drive through the various analytic tools. Among the possible IT solutions, utilization of 'Big Data' is becoming more attractive and necessary in such a way that it would help firms obtain the systemized and demanding information and facilitate their decision making process to keep up with the market needs. In this paper, it introduces the concepts and development of 'Big Data' recognized as a IT resource and solution under the rapidly changing firm environment. This study also presents the several firm cases using Big Data' and the Oracle's total data management and analytic solutions in order to support the application of 'Big Data'. Finally this paper provides a holistic viewpoint and realistic approach on use of 'Big Data' to create a new value.

The Interface Scheme and Application Between Rolling Stock System and PSD (철도차량시스템과 PSD간 인터페이스 방안 및 적용 현황)

  • Lee Jong-Seong;Min Young-Ki;Kim Kyoung-Shik;Choi Jong-Mook
    • Proceedings of the KSR Conference
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    • 2004.06a
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    • pp.1510-1512
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    • 2004
  • Platform Screen Door System is a facility on platform to separate platform from track, having automatic sliding door structures interlocked to opening and closing of train door with integrated control unit. When a train comes to a stop at a designed position at a station, onboard ATC/ATO system transmits train berth signal to wayside signaling system. In case of automatic/driverless operation, opening and closing of the Platform Screen Door will be controlled by wayside signaling system. Unfortunately, we often see the case in news that passengers fall into track and their contact with train lead to critical accidents. However, passengers will be free from such accidents on the platform with the Platform Screen Door System. Especially during the rush hours, to ensure passenger's safety and smooth getting on & off, it is necessary to arrange. some station staffs on the platform without the Platform Screen Door System. On the other hand, the Platform Screen Door System will realize such operation by fewer staffs. Due to the above reasons, the Platform Screen Door System is becoming more popular in subway system recently.

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A New Multicasting Method in a Multiple Access Network (다중 접근 네트워크에서의 새로운 멀티캐스트 기법)

  • 정민규;김용민;김종권
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.19 no.9
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    • pp.1824-1837
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    • 1994
  • Broadband ISDN will support advanced communication services such as multimedia conference, VOD and electronic news service. Because many of these advanced services require multimedia data delivery, future communication networks must have flexible and efficient multiparty communications capabilities. In this paper we propose a new multicasting method which uses packer filtering capabilities both in a physical network and in a logical network layers. This new scheme has potential to reduce the transmission and packet processing overheads of multicast communications. For the new multicasting method, we develop a group matching algorithm which finds a suitable set of groups that covers multiple target hosts. We show the application of the multicasting method and the group matching algorithm with two simple examoles.

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Differences in Characteristics of Recycled ONP for CaCO3 Adding Techniques (CaCO3 첨가법에 따른 재생 ONP의 특성변화)

  • Ahn, Young-Jun;Nam, Seong-Young;Um, Nam-Il;Ahn, Ji-Whan;Han, Choon
    • Journal of the Korean Ceramic Society
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    • v.51 no.2
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    • pp.97-102
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    • 2014
  • In order to improve the refresh rate of old newspaper(ONP), PCC shape-controlling experiments were carried out. The effect of a PCC polymorph on improving the quality of old newspaper was studied for a transformation from waste paper to eco-friendly paper. The synthesis of PCC consists of an in-situ process and a loading process to enhance the refresh rate of old newspaper. The characteristics between the in-situ process and the loading process could be analysed by SEM analyses of coated fiber surfaces. The retention rate ranges from 65 to 67% after the application of the in-situ process, and that after the loading process ranges from 55 to 58%. The retention rates thus show a difference of about 7-10%. In addition, the whiteness and ERIC characteristics of the in-situ process gave more efficient results than those of the loading process.

A Study of the Art Mode in Modern Fashion (현대패션에 나타난 아트모드에 관한 연구)

  • Kim, Sun-Young
    • Journal of the Korean Society of Costume
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    • v.59 no.8
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    • pp.1-14
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    • 2009
  • This study was aimed to make clear fashion is an expression art displaying not only functional or commercial aspects, but creative functions as an artistic work by analyzing Art Mode and its values, and to help develop more creative design by combining fashion with art. In terms of method, relevant documents, precedent studies, and the works announced in domestic and foreign fashion collections, such as Vogue, Fashion News, Gap, and Collections from 2000 to 2009. According to the findings, artistic works were used by the Art Mode in modern fashion. The respect of artists was expressed using historic famous painting works or current works in various fields, designers' individuality was shown by directly applying work messages to clothes, and fashion design was converted into a tool to communicate the messages like artistic works. Second, the various styles, using the formative character of modern art styles from animalism to modern abstractism, showed the creativity of design, transformed art into the art that enables to see the image of modern art, and presented the possibility of developing into a newer creative design through the application of numerous art styles and the transformation of ideas. Third, the collaboration with artists was used. Fashion designers or fashion brands tried to change the images of works or brands in partnership with artists or to increase differentiated images. The future direction of fashion is a pursuit of new form and content to express fashion, not simply to use artistic works. It is expected that such pursuit will lead to more creative and artistic fashion design.