• Journal of the Korean Society of Food Culture
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• v.35 no.5
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• pp.426-439
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• 2020

This study surveyed Chinese elderly consumers to determine their purchasing behavior, importance, and satisfaction with HMR products in China. Three hundred and seventy people were surveyed: 184 males and 186 females aged 55 to 70 years. Two hundred and sixty-seven (72.25%) of the surveyed consumers had an average monthly income of 6,000 yuan or less, and 313 (84.9%) responded that they spend 3000 yuan or less on groceries per month. Three hundred and forty-eight (94.1%) showed a high interest in health management. Regarding the frequency of purchasing HMR products, most responded that they purchased HMR products more than once or twice a week, with a single purchase of 100 yuan or less for each purchase. The respondents preferred 2 or 3 serving packagings in a refrigerated form. For all forms of products, those made as in-house meals, outdoor meals, as a snack or night snack, for serving guests, for trips, camping, and on-the-go products, the participants mostly responded that they frequently purchased the product. When purchasing HMR products, the importance of hygiene, convenience in purchase accessibility, the freshness of ingredients, and an indication of the nutritional content were considered as a high rank. After purchase, the satisfaction of SNS and mobile application advertisements and promotions, amount per serving, take out convenience, and new menu were considered low-rank. The IPA results showed that marking the origin of the ingredients and new menu are areas needing improvement. The study results may be used as base data for developing elderly friendly HMR products and establishing its marketing strategies.

• Journal of the Korean Society of Clothing and Textiles
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• v.44 no.6
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• pp.1189-1204
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• 2020

Population aging and longevity have compelled major worldwide consumer markets to focus on senior citizens who exhibit a desire to nurture their appearance and obtain related products such as cosmetics. This trend signals an increasing need for in-depth research on elderly consumers in the color cosmetics market. This study identified the characteristics of seniors in the pre-elderly stage ("new seniors") based on their lifestyle and market segments. It employed online surveys with participants consisting of pre-elderly Korean women born between 1955 and 1963 who reside in the greater Seoul and Gyeonggi area. The study used SPSS 23.0 for factor analysis, reliability verification, cluster analysis, ANOVA, Duncan's test, and cross-analysis. The results show that new seniors could be classified into four groups based on lifestyle: Prime Seniors, Potential Seniors, Rational Seniors, and Slump Seniors. Each group has distinct characteristics. The findings suggest that the senior market requires further segmentation and is no longer a single uniform market. This study also confirms that the lifestyles of the elderly is an instrumental variable for their segmentation.

• Journal of the Korean Society of Clothing and Textiles
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• v.31 no.11
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• pp.1542-1553
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• 2007

Recently, the growing of the aging population resulting from the medical and science development has made the elderly consumer as a new market. The purposes of this study were 1) to examine the purchase behavior of apparel products and hairdressing services of elderly consumers, 2) to investigate the purchase behavior in the apparel store and hairdressing shop on lifestyle types. Data were collected from 853 women in their 50s and 60s living in Busan. Data were analyzed by frequency analysis, descriptive analysis, factor analysis, Cronbach#s alpha, Chi-square analysis, cluster analysis, one-way ANOVA and Duncan test using SPSS WIN 12.0. The results of the study were as follows: First. when elderly consumers purchased apparel product, they were likely to use credit cards, to shop alone or with friends at a department store, and to use the store as information source. In their purchases of hairdressing services, they tended to visit the near shop for a permanent service bimonthly and to depend on their past experiences for hairdressing. Second, elderly consumers were classified by the lifestyle into the Active self-fidelitist, Economy family-oriented, and Passive-stagnant. The purchase behaviors in the apparel store and hairdressing shop were different among lifestyle types. Implications were suggested for the consumer behavior researchers and retailers of the elderly fashion market.

• Journal of the Korean Society of Fashion and Beauty
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• v.5 no.3
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• pp.87-91
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• 2007

The increased average life expectancy and an aging society mean a lot of change socially and economically. With the increased population of the new elderly generation, holding a desire to pursue high quality life, plans and marketing strategies towards this group have progressed in the clothing industry. Purchases of clothing will lead the silver clothing industry to a huge consumer market and silver clothing brands are expected to have a lot of potential to grow, especially in department stores in Korea. From now on, there is a need for attacking the market with distinct tactics and characteristics that will satisfy the elderly consumers emotionally. Psychological views towards the elderly generation must be changed and our unique environment state must be considered. With all that, there is also a strong need for researches and development technically and industrially.

• Science of Emotion and Sensibility
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• v.14 no.4
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• pp.617-626
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• 2011

Home appliance proposes the experience of new lifestyle to consumers, together with digital technology-applied highly advanced functions, beyond its natural quality like the basic function of reducing the burden of housework. However, under the current circumstances that populations are rapidly aging, the number of elderly consumers, who feel it inconvenient to smoothly use even the basic function of home appliance, is increasing in proportion to populations. Therefore, the necessity for developing home appliance with improved usability in consideration of the elderly is rising up. This study analyzed the elderly's pattern of using home appliance and illustrated the procedure of their using home appliance, putting its focus on the home appliance that the elderly highly depend on in keeping their daily life and that they feel it inconvenient to control. And based on the illustrated procedure, this paper substituted various kinds of home appliance that were not surveyed by this study and found out 4 user behavioral models for home appliance. Same as the concept of universal design, product designs, which are convenient to use by the elderly whose physical functions are reduced, are expected acceptable to various user classes. The found user behavioral models purport to give references to design process for product planning and design solutions.

• Research in Community and Public Health Nursing
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• v.12 no.1
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• pp.32-38
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• 2001

This study focused on the understanding the life of the elderly in the institution by phenomenological method. The participants were seven. who were 4 men and 3 women living in the elderly institution in Taegu. The data were collected through the indepth interviews and participant observation from June 20. 1999 to January 10. 2000 and analyzed by phenomenological analytic method by Giorgi. The structure of the meaning were as follows: Unhappy life: irresponsibility. self-centered thought. hardness. Irresistible life: misfortune. unhealthiness. Reading their son's intention. Bitter life: unfair treatment from their sons and daughters, betrayed feeling for their being thrown away. Outside oriented life: a fear of others' attention, wrong information about institutionalized life, maladjustment. Self-consolation life: comfortableness, convenience, economic merit of low cost. Dissatisfied life: discomfort from communal living. unkindness of the institution staffs, depreciated tendency to the elder people, irrational social security system. economic distress, physical pain, restrained feeling. Tenacity to their sons and daughters longingness for their sons and daughters, regretableness, waiting, Regretable life: remorse for their past life. agony, guilty, loneliness, grief, self-abandonment, self-depreciation, other residents' death in common. Inharmonious life with other residents complaint, conflict, ignorance, selfishness. Yearning life for opposite sex: sexual interest. Preparing for their life: control over their body and mind, consideration for others. A life with hope: blessing death, forever healthfulness, affiliation to their family. From the results of this study an education and consultation should be done as soon as possible to remove the negative recognition of the institutional life to the facility residents. the family and the future consumers of elderly institution. To minimize the maladjustment to facility life of residents, a new program and interventions for the new comer's are needed. The thesis with above results will widen the understandings of institutional residents and an important guidance for a better nursing care in elderly institutions of korea.

• Journal of the Korean Society of Clothing and Textiles
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• v.35 no.2
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• pp.156-166
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• 2011

This study investigated the casual jacket design preferences of women aged 50s and 60s and suggested a prototype design for functional clothing. All age groups liked the casual jacket with a length between the waist and hip, a convertible collar, and a single-breasted design. Those in their 50s preferred fitted or semi-fitted casual jackets while those in their 60s preferred semi-fitted casual jackets. Although, there were significant differences between the preferred jacket designs and ready-made brand jacket designs, most brand jacket designs were casual, semi-fitted, middle-hip length, single-breasted, and with stand-rolled or convertible collars. The analysis of the sleeve styles in brand jackets showed that consumers needed designs that are more decorative. Fashion designers for senior citizens need to design elderly clothing that is comfortable, fashionable, functional, and considers a universal design for ease of clothing function. It will also make the senior citizen fashion market more appealing to consumers. To provide jacket designs for senior citizens, we suggested casual jacket designs for embedding a functional device as well as a new jacket design library for women in their 50s and 60s.

• Science of Emotion and Sensibility
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• v.20 no.2
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• pp.11-22
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• 2017

For the elderly whose path-finding capability and distance perception abilities have been weakened, the study intends to provide UI design of a wrist type walking aid device which allows the elderly to receive both visual and haptic information that induces the elderly' occasional attention by utilizing currently available haptic technology. The study asked 30 the elderly older than 65 years old, target consumers of the technology, to wear a smart watch and find a path by following the directions provided by four different UI versions of Wizard of Oz. Then, the study has conducted post-experience interview. Quantitative analyses was performed their preference level, number of misguided participants and the number of deviations incurred. Based on the data collected, the study has applied grounded theory, a qualitative research methodology, in order to grasp new understanding about the research, and has consequently reached some significant implications for further research on wrist type walking aid device for the elderly, who show self-contradictory demands.

• Korean Institute of Interior Design Journal
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• v.26 no.3
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• pp.81-90
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• 2017

Subsidiary welfare facilities in an apartment complex are one of the most important factors for consumers when they buy an apartment due to an increase of consumers' consciousness level, increase of leisure time, and increase of cultural life. This study aims to analyze layout types and characteristics of subsidiary welfare facilities at the apartment complexes in the second phase new towns, investigate the current situation and find out the improvement direction. For this purpose, this author investigated three "second phase new towns" which were designated as a new town at similar time, and selected a total of 15 apartment complexes by selecting 5 complexes in each of the three new towns. Literature survey, case visit, photo shoot, user observation survey were used as study methods. The results of the study are as follows. First, it was found that a mixed type was the most common type of plane layout types in the subsidiary welfare facilities. This type improves accessibility and equity of the residents as the facilities are appropriately placed based on the functions and the user characteristics. Second, it can be considered that a distributed type for senior citizen centers and daycare centers may give independence to specific users, but it may give a sense of alienation to the elderly. Moreover, it does not have enough community so that it is necessary to make proper supplementation. Third, there were two lay out types. The first one is that the subsidiary welfare facilities are placed with step difference and the second one is that they are placed in sunken places using the underground space. Fourth, all layout types of outdoor facilities are distributed types, and it is considered that measurements for a proper balance of accessibility and equity are required.

• Journal of the Society of Cosmetic Scientists of Korea
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• v.28 no.1
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• pp.202-213
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• 2002

There have been a lot of research going on for developing a new blend of cosmetic ingredients. such as Porous sphere power, High functional composition power, Ultrafine power, UV sunscreen agent, Flat titanium dioxide etc. It's said that these ingredients will have multi functional effects on foundation users. Regarding foundation products. UV care effect is basic and consumers want special feelings for skin and its'transparency. People also look for a high performance foundation which helps skin stay shineless and flawless with a longlasting beautiful finish. A lot of cosmetics are produced in small quantities resulting in a greater variety depending on consumers'ages, hobbies, trends, season and environment, so more specific cosmetics should be developed. To satisfy more specific clientele, It is expected that special care product will come out. Foundations for the elderly and men are already being considered as well as ones for trans-genders are possibility. It's considered that fecundation is not a makeup but something in skin-care categories based on the development and production of high performonce foundations.