• Title/Summary/Keyword: New Product Performance

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Effect of Product Variety on Market Share (제품 다양화가 시장 점유율에 미치는 영향)

  • 이호창
    • Journal of the Korean Operations Research and Management Science Society
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    • v.29 no.1
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    • pp.101-112
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    • 2004
  • Customer satisfaction level is usually measured in terms of price, qualify, customization, after-sale-service, product variety etc. Each firm sets up a distinctive production/marketing strategy to gain competitive advantage by Prioritizing the customer satisfaction measures. The market differentiation strategy directly results in supply chain performance such as lead time, inventory, customer fill rate and market share. Product proliferation desirable in customization sense often conflicts the economies of scale effect in production side. This paper focuses the relationship between product variety and market share. Specifically, we investigate how introduction of new product affects the current market share, i.e., formation of customer preference and provide some insight into the optimal range of product variety.

The Impact of the Competitiveness of Intermediate Software on Enterprise Results: a Case Study of Chinese Intermediate Software

  • Liu, Zi-Yang
    • Journal of the Korea Society of Computer and Information
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    • v.23 no.12
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    • pp.123-129
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    • 2018
  • The purpose of this paper is to draw a conclusion on the impact of intermediate software on enterprise results. In this paper, product innovation and product reliability are especially used as analytical factors. An exploratory analytical study is conducted on the competitiveness of intermediate software, in the hope of gaining a new understanding of the competitiveness of intermediate software. Data are analyzed using such quantitative analytical tools as SPSS and AMOS. Using reliability analysis, validity analysis and structural equation model analysis, the final results are achieved. According to the analysis results, we can draw the following conclusions: the competitiveness of intermediate software has a positive impact on the innovation of software products. The competitiveness of intermediate software doesn't have a positive impact on the reliability of software products. Product innovation has a positive impact on enterprise results. Product reliability also has a positive impact on enterprise results. By analyzing the conclusions, we can make certain suggestions and draw implications on the competitiveness of China's software industry.

A Study On The Performance Of Composite Form Panel Method Of The Wall Type (벽체용 복합거푸집패널 공법의 성능에 관한 연구)

  • 송대철;김현산
    • Proceedings of the Korea Concrete Institute Conference
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    • 1997.10a
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    • pp.761-768
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    • 1997
  • Recently, on account of the lack of skilled labor and the increase of labor costs, it has been more difficult the construction environment. Now new methods were developed and used many places. This study is concerning the structural performance of Composite Form Panel Method-one of the new methods-of the wall type. It is available to make monolithic system of bearing wall and half slab. This paper presented design and product data by experiments.

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The Effectiveness of Virtual R&D Teams in SMEs: Experiences of Malaysian SMEs

  • Ale Ebrahim, Nader;Abdul Rashid, Salwa Hanim;Ahmed, Shamsuddin;Taha, Zahari
    • Industrial Engineering and Management Systems
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    • v.10 no.2
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    • pp.109-114
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    • 2011
  • The number of small and medium enterprises (SMEs), especially those involved with research and development (R&D) programs and employed virtual teams to create the greatest competitive advantage from limited labor are increasing. Global and localized virtual R&D teams are believed to have high potential for the growth of SMEs. Due to the fast-growing complexity of new products coupled with new emerging opportunities of virtual teams, a collaborative approach is believed to be the future trend. This research explores the effectiveness of virtuality in SMEs' virtual R&D teams. Online questionnaires were emailed to Malaysian manufacturing SMEs and 74 usable questionnaires were received, representing a 20.8 percent return rate. In order to avoid biases which may result from pre-suggested answers, a series of open-ended questions were retrieved from the experts. This study was focused on analyzing an open-ended question, whereby four main themes were extracted from the experts' recommendations regarding the effectiveness of virtual teams for the growth and performance of SMEs. The findings of this study would be useful to product design managers of SMEs in order to realize the key advantages and significance of virtual R&D teams during the new product development (NPD) process. This is turn, leads to increased effectiveness in new product development's procedure.

A Study on the Analyzing CRM Strategy of Local Distribution Firm Using the System Dynamics (중소기업 CRM 전략에 관한 시스템 다이내믹스 접근)

  • Park, Ki-Nam;Kim, Byung-Chan
    • The Journal of Information Systems
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    • v.20 no.1
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    • pp.127-146
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    • 2011
  • Coping with the rapid change of competition in retail industry, retail firms have dreamed various differentiation strategy to obtain their added value and their life. And they have considered CRM strategy that can differentiate with other retail firms in order to develop some new differentiation factors. So we searched new factors that is best for "T store" and found CRM strategy such as the optimization for product portfolio considering private-brand products and the optimization for product display for customer demands. This study is meaningful in that it has suggested a new CRM strategy model, which can manage new various differentiation factors of a retail firms considering its core competence. We verified and altered retail firm's business model using system dynamics. By simulation results, CRM strategy need long time to obtain visible and satisfactory performance of "T store".

Development of Economic Prediction Model for Internal Combustion Engine by Dual Fuel Generation (내연기관엔진의 가스혼소발전 경제성 예측모델 개발)

  • HUR, KWANG-BEOM;JANG, HYUCK-JUN;LEE, HYEONG-WON
    • Transactions of the Korean hydrogen and new energy society
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    • v.31 no.4
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    • pp.380-386
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    • 2020
  • This paper represents an analysis of the economic impact of firing natural gas/diesel and natural gas/by-product oil mixtures in diesel engine power plants. The objects of analysis is a power plant with electricity generation capacity (300 kW). Using performance data of original diesel engines, the fuel consumption characteristics of the duel fuel engines were simulated. Then, economic assessment was carried out using the performance data and the net present value method. A special focus was given to the evaluation of fuel cost saving when firing natural gas/diesel and natural gas/by-product oil mixtures instead of the pure diesel firing case. Analyses were performed by assuming fuel price changes in the market as well as by using current prices. The analysis results showed that co-firing of natural gas/diesel and natural gas/by-product oil would provide considerable fuel cost saving, leading to meaningful economic benefits.

The Concept of Clean Technology

  • Clift, Roland
    • Clean Technology
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    • v.1 no.1
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    • pp.34-46
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    • 1995
  • Clean Technology goes beyond Clean-UP (or "End of PiPe) Technologies to include Pollution prevention, waste minimisation, and cleaner production. However, the concept of Clean Technology goes deeper than changes in technology, to ways in which human needs can be satisfied sustainably. In other words, Clean Technology, concentrates on delivering a human benefit rather than making a product. Introducing cleaner technology may therefore involve new commercial relationships as well as new technological practices. In some economic sectors, this involves leasing or providing a service rather than selling a product. Life Cycle Assessment (LCA) is an important tool in Clean Technology. LCA involves determining all the resources used and all the wastes and emissions produced in providing the human benefit. Use of LCA ensures that improved environmental performance in one part of the Life Cycle is not achieved merely at the expense of more environmental damage elsewhere. Going beyond LCA, the concepts of Life Cycle Design and "metabolised" use of materials are approaches to obtain maximum benefit from materials as they pass through the human economy. "Closed-loop" use can be a component of clean technology. Looking beyond simple re-use and recycling, a material may pass through a "cascade of uses". typically a series of applications with progressively lower performance specifications. Closed-loop use necessarily involves a change in commercial practice, because the material or product must be recovered after use.

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Determinants of New Product Performance and Environmental Dynamics as a Moderating Effect (신제품개발성과의 결정요인과 환경동태성의 조절효과)

  • Liu, Zhen;Bang, Ho-Yeol
    • Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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    • v.9 no.1
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    • pp.845-858
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    • 2019
  • The most serious problem company facing in today's business environment is the failure of new product development outcomes. Statistically, almost half of the new products released each year failed. Despite the innovative technological advances, consumers' expectation level become much higher and global competition is intensifying. In addition, the new product life cycle is becoming shorter and shorter. It is difficult for a company to survive without developing long-lived products. The most important issue in a company's success and failure is the successful development and introduction of new products. Previous research has presented many determinants to achieve a successful new product development. This study focuses on dynamic competence as an important determinant, and identifies the constituting elements. Enterprises need to acquire, absorb, integrate and reconfigure their resources to survive and develop continuously. It is necessary to hold a dynamic ability switching resource bases in order to adapt to changing environments. The results of this study are as follows: First, the effect of learning, reconfiguration, and alliance capabilities on the new product development of small and medium-sized manufacturing enterprises seems to be positive. Second, the integrative and reconfiguration capabilities positively affect a new product development under high environmental turbulence.

AraProdMatch: A Machine Learning Approach for Product Matching in E-Commerce

  • Alabdullatif, Aisha;Aloud, Monira
    • International Journal of Computer Science & Network Security
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    • v.21 no.4
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    • pp.214-222
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    • 2021
  • Recently, the growth of e-commerce in Saudi Arabia has been exponential, bringing new remarkable challenges. A naive approach for product matching and categorization is needed to help consumers choose the right store to purchase a product. This paper presents a machine learning approach for product matching that combines deep learning techniques with standard artificial neural networks (ANNs). Existing methods focused on product matching, whereas our model compares products based on unstructured descriptions. We evaluated our electronics dataset model from three business-to-consumer (B2C) online stores by putting the match products collectively in one dataset. The performance evaluation based on k-mean classifier prediction from three real-world online stores demonstrates that the proposed algorithm outperforms the benchmarked approach by 80% on average F1-measure.

A Study on major characteristics of IT implementation project management for new product development in the financial sector (금융 신상품 개발을 위한 IT구현 프로젝트관리 특성에 관한 연구)

  • Lee, YeonJae;Lee, HeeJo;Lee, SeoukJoo
    • Proceedings of the Korea Information Processing Society Conference
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    • 2014.04a
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    • pp.578-581
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    • 2014
  • 은행의 경영환경은 급변하고 금융시장에서의 경쟁은 심화되고 있는 가운데 은행의 경쟁력 확보는 상품의 시장 진입 속도에 달려있으나, 상품 개발의 지연으로 시장 점유율의 확대 기회를 놓치고 있는 실정이다. 이에 국내 은행들은 시장 선점을 위해 IT기반의 금융 신상품 개발에 많은 투자를 하고 있다. 본 연구는 신속한 금융 신상품 개발을 위해 상품 조건들을 레고 블록처럼 조립하면 쉽고 빠르게 상품이 만들어 지는 IT기반의 상품 팩토리의 아키텍처와 상품 생성 관계도를 정의하며, 변동금리와 층화(Tier) 계층의 상품 생성에 효율적인 매트릭스 조건의 이율형을 제시한다. 아울러 이러한 기반을 활용한 시스템의 개발 생산성과 프로젝트의 특성 및 효과 등을 검증한다.