• 산경연구논집
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• 제10권1호
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• pp.59-67
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• 2019

Purpose - The Millennial Generation, which grew in the wake of the spread of the Internet and rapid changes in the media environment, is rapidly moving from the traditional broadcasting environment to the Internet-broadcasting environment in terms of content acceptance. With the emergence of UGC (User-generated content), the change in the status of single-person content creators enables the growth of multi-channel networks (MCN), a new content-distribution platform and an agency concept for single creators. Youtube-based MCN produces multiple single star producers and casts and provides its own video series through Youtube. It is also emerging as a major M&A target for global media providers in terms of providing content to a wide range of consumers with the same interests and consumption characteristics. In addition, for the Millennials generation, which are part of their lives, MCN is becoming the most suitable media for TGIF (Twitter, Google, i-phone, Facebook). Accordingly, this study defines newly emerging MCNs and analyzes the factors for accepting MCN-produced content based on the push-pull-mooring (PPM) model. Research design, data, and methodology - An empirical analysis is performed through a questionnaire survey. For this purpose, 204 people who have experience of watching MCN were studied. Collected data is processed through analysis of a structural equation model using R to test the hypothesis. Results - For the MCN service to become an alternative to existing media, it is necessary to continuously promote cultural diversity and diversity of attempts that conventional media cannot provide. It is the attractiveness of the alternative that has the greatest influence on the intention to switch to a MCN service. When we look at MCN content so far, certain patterns such as game progress, introduction, food, and chat rooms have already appeared. We need to overcome this and develop a completely new conceptual content that we have never seen before. This requires a more generous viewer perception of the topics covered. For diversity, linguistic and verbal violence should be tolerant in common sense to provide a foundation for securing cultural diversity. Conclusions - In this study, we tried to develop a comprehensive approach to the substitution effect of MCN. In terms of academic achievement, the PPM model is used to enhance the utilization of media and broadcasting. Practical implications are to provide an analytical framework for verifying alternative or complementary effects when viewers switch to MCN.

• 복식
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• 제67권3호
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• pp.115-132
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• 2017

This study recognizes the importance of the social network platform as a new fashion media, and analyzes the significance of various digital fashion images, based on the 'Aura' theory of Walter Benjamin. The concept of "Disappearance of Artistic Aura" can be summarized into three discussions: 1) the change in the way of artistic perception, which is changes in value from worship to exhibition. 2) the change in the way of artistic acceptance, from personal to mass. 3) the emergence of new artistic concepts such as camera and film. By reviewing characteristics of the $21^{st}$ digital replication era, the study tried to discover and evaluate the expanded significance of the 'Aura' represented on digital fashion images, which are infinitely generated, modified, reproduced, transmitted, and shared in social network environments. The 'Burberry Instagram' was chosen as the subject of the study. The study reviewed around 2,500 images, which were uploaded from February 2011 to July 2016, and selected 200 images deemed the most representative of Burberry, and categorized and analyzed by the extended concept of 'Aura'. The study results as follows: First, the 'Aura' in digital fashion image appearing on social network platforms signifies the expansion of product value in fashion, and it also represents inherited traditions and modernization of images. Second, it also signifies the democratization and globalization of fashion through the open replication and sharing as well as the interaction of criticism and acceptance. Third, it signifies the personalized taste and fashion as everyday lifestyle, through personalized services, securing playful space, and real-time updates.

• 한국콘텐츠학회논문지
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• 제15권8호
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• pp.96-108
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• 2015

웹툰 시장이 성장하고 웹툰의 주요 수용 환경이 웹에서 모바일로 변화하는 추세에 따라, 플랫폼 사업자들은 기존의 웹툰에 다양한 디지털 기술을 접목하고 새로운 사용자 인터페이스를 적용하고 있다. 웹툰 변화의 주요한 흐름은 멀티미디어 효과를 적용하는 경우와 스마트폰으로 대표되는 모바일 환경에 최적화된 양식을 구현하는 경우로 대별된다. 본 연구는 그와 같이 변화된 웹툰을 '웹툰 2.0'으로 정의하며 초기 양식의 웹툰인 '웹툰 1.0'과 구분 짓는다. 이를 통해, '웹툰'이라는 단일 범주 안에서 서비스되고 있는 다양한 양식의 웹툰을 분류하는 새로운 기준을 제시한다. 또한 웹툰 서비스 사용자를 대상으로 한 실험을 통해, 현재까지 개발된 다양한 양식의 웹툰에 대한 사용자 만족도를 측정 및 분석하여 웹툰 2.0과 웹툰 1.0의 현황을 살펴본다. 이를 통해 본 연구는 웹툰의 변화 과정 앞에 수동적 수용자로 머물러 있던 사용자들의 의견을 적극 반영하여 웹툰 플랫폼 사업자, 작가, 사용자에게 모두 유효한 웹툰의 기술적, 미학적 발전 방향을 제시하고자 한다.

• Journal of Information Technology Applications and Management
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• 제30권2호
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• pp.45-57
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• 2023

Efforts to build metaverse platform services and expand profit structure are developing in a more realistic direction. The metaverse, which has been centered on 'creation and economy' and 'discovery', will evolve into an 'experience' metaverse, creating tangible business effects where satisfaction with the user experience leads directly to purchase. In this paper, the condition of the avatar used as a medium of economic activity between the metaverse platformer and the user and the business utilization plan were sought. In addition, a new 'metaverse business model' was proposed based on 'experience, discovery, creation and economy', and in particular, it was intended to lay the foundation for the experience metaverse to further develop in the form of 'business experience'. In addition, a survey was conducted on the 'application of metaverse service and avatar' targeting the MZ generation, the main customer base of the current metaverse service. In order to provide a service that satisfies the user, it was concluded that the appearance of the avatar needs to be changed according to the purpose and function. Accordingly, we propose an 'selective switch mode' that can change the avatar's appearance at the desired timing according to the 'experience' and 'purchase purpose' of each metaverse service area. In addition, by strategically utilizing the 'Digilog' psychology, we believe that it will be possible to promote the influx of new users while increasing the loyalty of existing users to the platform. Through the establishment of 'avatar purchase system' by 'selective switch mode' and 'avatar decorating system' by 'digilog' strategy, the experience metaverse, which has been focused on 'digital twin experience' so far, is As it develops into 'business experience', it is expected that the user experience can be further satisfied.

• 문화기술의 융합
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• 제9권1호
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• pp.595-603
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• 2023

최근 들어 디지털 플랫폼을 이용해 많은 공공 기관들이 홍보활동을 전개하고 있다. 다양한 이용자들과 정보를 연결하고 공유함으로써 이전에 존재하지 않았던 새로운 가치를 창출할 수 있다는 점에서 디지털 플랫폼을 이용한 소통의 방법은 매우 중요한 의미를 지니고 있다. 이를 위하여 5개 정부 부처의 유튜브 영상을 분석하여 이를 살펴보고자 하였다. 정부부처의 유튜브 분석 결과 주로 정책 홍보의 채널로써 활용하는 경우가 대부분이었으며, 새로운 정보에 대한 채널로써 활용하는 경우가 많았다. 다양한 콘텐츠 제작을 통해 메시지를 전달하고 있으나 소통을 위한 채널로서의 타겟을 명확하지 않고, 목적도 불분명한 경우를 살펴볼 수 있었다. 국민들과의 소통을 위해 명확한 타겟 설정과 목적에 맞는 콘텐츠를 통해 소통을 위한 채널로 활용해야 할 것이다.

• 한국통신학회논문지
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• 제40권5호
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• pp.914-923
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• 2015

스마트 디바이스의 보급과 더불어 스마트 TV, 웹 기반 IPTV등의 확산으로 사용자 측의 방송 콘텐츠 재생 단말의 급속한 변화가 일어나고 있다. 이러한 환경 변화를 통해 방송 콘텐츠들은 다양한 웹 서비스들이 결합된 응용 서비스들이 가능해졌으며 방송 환경에서의 웹 콘텐츠의 수용을 더욱 촉진하고 있다. 이러한 변화와 함께, 교육 콘텐츠의 경우 교수자의 강의를 일방적으로 전달하던 방송 형태에서 점차 웹을 응용한 온라인 교육 환경으로 발전함에 따라 점점 교수자와 학습자간의 상호작용에 대한 요구가 증가하고 있다. 본 논문에서는 웹 기술과 방송이 결합된 환경에서 양방향 교육 환경을 지원하기 위해, WebRTC (Web Real-Time Communication) 기반 원격 협업 학습 플랫폼을 제안한다. 변화된 환경에서의 원격 협업 교육 서비스 시나리오 도출을 통해 요구사항을 정의하고, 이를 지원하기 위한 웹 기반 원격 협업 콘텐츠 객체 공유 기술과 협업 스트리밍 기술을 제시한다. 특히 WebRTC를 기반으로 한 효율적인 사용자 세션 제어, 연동 및 관리를 위한 협업 교육 플랫폼 구조 제안 및 구현을 통해 실제 교육 환경에서의 적용 및 검증하고, 본 기술의 가능성을 확인하였다.

• Asia pacific journal of information systems
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• 제25권3호
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• pp.423-444
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• 2015

Ideation is a process of generating new ideas or solutions using online crowd-sourcing technologies. This process has the potential to change the ways by which government agencies innovate and solve problems. Although increasingly more government agencies are implementing online ideation programs to tap into their employees' ideas and creativity, little is known about the unique challenges and effective practices of such programs. Thus, many government agencies are undergoing trial and error and often reinventing the wheel. This research aims to address this problem. By analyzing a focus group session and four cases of U.S. federal government ideation programs designed for their employees, this research identifies important organizational and technological challenges and effective practices. Furthermore, effective practices are grouped into different phases of ideation process and strategic vs. tactical levels to provide more meaningful and actionable insights. This research is an important step towards building a theoretical foundation for government ideation programs. The implications and limitations of this study are discussed.

• Journal of Mechanical Science and Technology
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• 제17권2호
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• pp.221-229
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• 2003

In the virtual environment, reality can be enhanced by offering the motion based on a motion simulator in harmony with visual and auditory modalities. In this research the Stewart-Gough-platform-based motion simulator has been developed. Implementation of vehicle dynamics is necessary in the motion simulator for realistic sense of motion, so bicycle dynamics is adopted in this research. In order to compensate for the limited range of the motion simulator compared with the real vehicle motion, washout algorithm composed of high-pass filter, low-pass filter and tilt coordination is usually employed. Generally, the washout algorithm is used with fixed parameters. In this research a new approach is proposed to tune the filter parameters based on fuzzy logic in real-time. The cutoff frequencies of the filters are adjusted according to the workspace margins and driving conditions. It is shown that the washout filter with the fuzzy-based parameters presents better performance than that with the fixed ones.

• ETRI Journal
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• 제42권2호
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• pp.196-204
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• 2020

Open-source software development projects are well suited for exploring new ideas and acquiring knowledge from developers outside of the project. In this paper, we examine the impact of external developers on innovation in open-source software development from the perspective of organizational learning theory. We examine the roles of external and internal developers, who "explore" and "exploit," respectively, on the innovation performance of 17 691 open-source software development projects whose data is stored in the GitHub platform. The results indicate that a multifaceted strategy, in which the exploitation successfully supports the exploration, is most effective for their success. The results also indicate that the role of exploration decreases after the release of the software.

• 센서학회지
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• 제25권6호
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• pp.412-417
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• 2016

Scent display is used mainly to augment immersion, reality and emotion, besides provide more tension and suggestion. However, this paper pay attention to effect of smells as ambient media, and propose a notification service using scents without sound and vibration when a user has new mail, test message and phone call. And we designed a scent service platform and API function for easy application of scent notification service. We demonstrated feasibility by experiment using smart phone and self-producted scent device.