• 제목/요약/키워드: New IT Service

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The Effect of Instatoon Service Quality on Diffusion Intention through Satisfaction and Dissatisfaction Coexistence

  • Chanuk Park;Sin-Bok Lee;Young-Il Chae
    • International journal of advanced smart convergence
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    • 제12권1호
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    • pp.108-119
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    • 2023
  • Instatoon is a type of webtoons distributed through Instagram, but in the process of advancement of the webtoon industry, it shows the possibility of diversifying into a new genre that meets creativity, and diversity beyond uniform commercial webtoons. Since it does not go through a large platform, the content is freely composed. In addition, it is differentiated from other types of webtoons because in many cases artists create instatoon by adding entertaining elements into their real-life stories rather than drawing fictional ones. Furthermore, instatoons are free to enjoy, satisfaction level is high, but in most cases, even if there is a complaint, readers just enjoy webtoons without expressing it. We aimed to find out how the service quality characteristics of these instatoons affect behavioral intentions through the coexistence of satisfaction and dissatisfaction of readers, and meaninful results were found through empirical analysis. We discusses factors affecting the spread of Instatoons, including readers' satisfaction and dissatisfaction, the importance of relatability, good directing, and informativeness. The study emphasizes the need to approach maintaining existing readers and attracting new ones separately, and to manage readers effectively in the future.

모바일 서비스가 대학조직 성과에 미치는 영향에 관한 연구 (The Effects of Mobile Service on University Performance)

  • 방명하;이교엽
    • 한국IT서비스학회지
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    • 제5권2호
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    • pp.25-37
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    • 2006
  • Today most customers are networked via wired or wireless media. They receive more information than ever before so become clever with valuable information. Under ubiquitous environment, most organizations are struggling to achieve the competitive edge over other organizations. Like others, University has the same problems to meet clients' needs to become being competitive. Most universities are struggling to find the answer how to develop effective campus service systems considering existing or new information systems with very new to well-known high technologies available to them. The research is to provide meaningful thoughts by analyzing empirical data and provide meaning information for University being competitive with IS and mobile campus related decisions.

풀 브라우징 방식의 모바일 웹 사용자 만족도 평가모형 (Evaluation Model for User Satisfaction on the Full-Browsing Mobile Web Services)

  • 박세권;강영준;조옥현;류승완;신동천
    • 한국IT서비스학회지
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    • 제9권1호
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    • pp.157-172
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    • 2010
  • Recently 'full browsing service' is growing rapidly throughout the world. This service allows mobile phone users to access websites using their mobile phone as they do using a PC. Despite the rapid expansion of the mobile phone market, however, criteria or scales for evaluating the new services are being developed slowly and far behind the current demand trends. Thus, this study proposed a customer satisfaction evaluation model for full browsing services through empirical research. The proposed model is expected to derive and suggest key factors that users consider important in full browsing services and those factors can be used in developing marketing strategies for maintaining existing customers and creating new customers.

서비스 개념을 둘러싼 최근논의에 대한 비판적 고찰 (A Critical Examination of Recent Studies On the Definition of Services)

  • 서환주
    • 한국IT서비스학회지
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    • 제7권4호
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    • pp.287-300
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    • 2008
  • Our Study aims to examine, from a critical perspective, recent approaches to the definition of services, Studies that deal with the question of how to characterize services offer three types of response. The first approach developed by classical economists proposes to use technical criteria (immateriality, non-separability between consumption and production, non-storage, heterogeneity) as foundation for a specific definition of services. The second, which is today most widely cited definition, that of Peter Hill proposes an institutional or a relation-oriented definition which emphasizes service triangle. Finally, the work of Gadrey, which investigates the impact of new technologies on service activities, offers a new general definition of services that is compatible with the existence of several demand rationales.

초등 예비교사들의 '배추흰나비 한살이' 탐구에서 나타난 지식변환 유형 탐색 (A Study on Knowledge Conversion Types in Pre-service Elementary Teachers Inquiring 'The Life Cycle of Cabbage Butterfly')

  • 김동렬
    • 한국초등과학교육학회지:초등과학교육
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    • 제38권4호
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    • pp.484-495
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    • 2019
  • This study divided pre-service elementary school teachers' knowledge conversion into four types, socialization, externalization, combination and internalization, based on their inquiry activities on the life cycle of cabbage butterfly. As research subjects, this study collected results from 24 pre-service elementary school teachers who carried out inquires on the life cycle of cabbage butterfly for about 2 months. The type of socialization indicates the conversion of tacit knowledge into tacit knowledge, and this study found out that pre-service elementary school teachers acquired and accumulated tacit knowledge from their fellow pre-service teachers, professors and even acquaintances inside and outside the lab. However, there appeared no process that they shared their tacit knowledge with other pre-service teachers or delivered it to them. The type of externalization indicates the conversion of tacit knowledge into explicit knowledge, and this study discovered some cases that pre-service elementary school teachers expressed their inner tacit knowledge into explicit knowledge. However, there was no case found that they converted the verbally-unexpressed tacit knowledge of their fellow teachers or experts into well-defined explicit knowledge. The type of combination indicates the conversion of explicit knowledge into explicit knowledge, and this study discovered some cases that they collected explicit knowledge and converted it into new explicit knowledge for the acquisition, integration and delivery or distribution of explicit knowledge. However, there were few cases that they creatively devised new explicit knowledge by acquiring new knowledge through direct observation and supplementing the existing explicit knowledge. The type of internalization indicates the conversion of explicit knowledge into tacit knowledge, and this study discovered both explicit knowledge embodied through personal experiences and explicit knowledge embodied through simulations and experiments that formed tacit knowledge in process of examining the existing explicit knowledge.

TINA기반의 컴포지션 구조 설계 (Design of a Composition Architecture based on TINA)

  • 권태형;이상백;임선환;이경휴;박동선
    • 대한전자공학회:학술대회논문집
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    • 대한전자공학회 1999년도 하계종합학술대회 논문집
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    • pp.534-537
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    • 1999
  • In this paper we designed a service composition architecture which enables the functional extension of existing service or the creation of new service by combining more than one service. The designed composition architecture is based on the service architecture of the TINA-C. It is designed by extending TINA information model and computational model. Composition related object, relations and interface between objects are defined in the information model and the computational model. And we tested the designed architecture by implementing two multimedia service and composition the services.

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소비자 관점의 통신시장 변화 고찰 (A Review on the Change of Telecommunication Market in Perspective of Customer)

  • 황민우;정상익
    • 한국IT서비스학회지
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    • 제7권1호
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    • pp.45-62
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    • 2008
  • This review examines the rapid growth of qualitative and quantitative of telecommunication industry for past couple of years from customer's viewpoint. Most of the telecommunication products were positioned in the market by the businesses and government's support, but the entity of telecommunication products were never interpreted from the user's viewpoint. Even though, various kinds of telecommunication services have been actively discussed by businesses, government, and IT professionals, it has not been sufficiently discussed by the marketing academia where they need to focus a lot on customer's utility. For the purpose of providing an insight of the telecommunication service marketing strategy, this study looked over old and new directions of growth, failure and evolution of services by focusing on two main pillar of communication business, which is high-speed internet and mobile phone service. Additionally, the research explains and mentions the limit and trend of the telecommunication service marketing, and the future research task that needs to be solved.

Service Management Architecture for MPLS VPN Service Provisioning with High-speed Access Network

  • Park, Chan-Kyu;Hong, Daniel W.;Yun, Dong-Sik
    • 한국IT서비스학회:학술대회논문집
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    • 한국IT서비스학회 2006년도 추계학술대회
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    • pp.366-371
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    • 2006
  • To compensate the loss of leased-line subscribers and the excessive increase of residential xDSL (Digital Subscriber Line) ones of KT (Korea Telecom), the paper proposes the service model by which it can reinstate the subscription ratio status through employing next generation OSS (Operations Support System) and highquality MPLS (Multiprotocol Label Switching) VPN (Virtual Private Network). It also describes diverse modules comprising NeOSS (New OSS) of KT, followed by detailed accounts regarding the service delivery process of KT VPN. Shortly visited are the primary constituents as well as configuration parameters of MPLS VPN. Finally the network topology along with a feasible service model case is presented.

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서비스 개념의 진화에 따른 신(新) 서비스 시스템 모델 (New Service System Model According to Evolution of Service Concept)

  • 이정선;김현수
    • 서비스연구
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    • 제7권2호
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    • pp.1-16
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    • 2017
  • 비생산적 활동이며 제조의 보조 활동으로 인식되었던 서비스가 '서비스' 자체로 고객의 수요를 이끌어내는 동력이 되면서 서비스 활동의 저변이 확대되고 서비스가 빠르게 진화하고 있다. 서비스시스템을 이해하기 위해 서비스 개념의 변화를 살펴보는 것은 중요하다. 서비스 시스템 자체가 서비스 개념을 기반으로 한 순환적 성격을 띠고 있으므로, 서비스 개념의 진화에 따라 서비스 시스템이 어떻게 변화하고 있는지를 살펴봄으로써 서비스를 '어떻게' 가치 있게 활용할 수 있는지 연구할 수 있기 때문이다. 관계를 구성하고 활용하는 능력은 서비스경제시대에 경영자에게 더욱 중요한 핵심 요인으로 꼽히고 있으나, 여전히 기업 경영자들의 관심은 내부적 역량에 초점이 맞추어져 있고, 외부자원(고객의 지식과 역량 등) 활용에 익숙하지 않은 실정이다. 이에 본 연구에서는 서비스 유형별 사례연구를 통해 서비스 관계 속에서 상호 작용하는 서비스 공급자-수요자들의 활동을 분석하고, 무형적 가치와 장기적 효과(Outcome)를 강조하는 신 서비스시스템모델을 구축하였다. 본 연구는 오늘날의 서비스경제시대에 맞는 고객의 역할을 재조명하고, 기업의 경영 성과를 위해 신 서비스 모델이 적극 활용될 수 있는 가치가 있다.

플랫폼 기반의 서비스 생태계 구축을 위한 주요 속성 연구 (Platform Based of The Major Attribute Research for The Service Ecosystem Construction)

  • 권혁인;나윤빈;박종석
    • 한국IT서비스학회지
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    • 제12권4호
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    • pp.461-472
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    • 2013
  • Today, In the Service Industry are more getting a lot of convergence of IT utilization. And global IT companies are strengthening that platform based Services Ecosystems. These business in the field, Ecosystem Competitive strategy is difficult to imitate. And this strategy is generated organic Business Model that a by Competitive-Predominance to brings. In addition, the added value of the Service Industry is taken, a new type of job creation by the ripple-effect is huge. However, existing the Ecosystem Theory of Business is a lack of research on the use. Thus, Ecosystem Construction conditions is very difficult. This study is try to successful Platform Case's Analysis such as Apple, Google, Amazon, eBay's. These Ecosystems is that want to know the Major attributes. At first, would be analyzing to previous research, the Service and Knowledge Services' major attributes and Ecosystem studies' major attributes to grasp. Then, from a Group of Experts is to assess the importance. Finally, according to each Platform, examined the Correlation of Major Attributes.