• 제목/요약/키워드: New Business Models

검색결과 663건 처리시간 0.029초

Tablet PC를 이용한 차세대 텔레메틱스 플랫폼 전략과 이를 응용한 비즈니스 모델에 관한 연구 (A Study of Telematics Platform Realizatipn Strategy & Business Modelusing Tablet PC System)

  • 김세중;김태규
    • 경영과정보연구
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    • 제15권
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    • pp.187-222
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    • 2004
  • The existing fixed telematics facilities for car were restricting of efficiency, utilization, communication, possibility, so it become disconnected with reality in the domestic and foreign market within thy near future, like as the case of 'car-phone'. It is too difficult to make a various business model on the restrict basis. To solve these problems, We suggested Tablet PC system as a new mobile telematics platform. The telematics platform based on the Tablet PC realize the perfect office, because it shows an excellent portability, high power and extension, various input equipment, and environment of communication in the car. To realize this concreteness, it needs a proper marketing strategy for a new business model. For this purpose, We analyzed the structure of industry, selected a proper target market, and established the strategy of marketing. Additionally, We proposed new business models ; particularly Portal site, Car-Home network, Car Software Tuning, and T-Vaccine(Intelligent Car Inspection System). These are made possible by the only Tablet PC platform.

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Note on Debate over Relationship Between Business Model and Strategy

  • PARK, Kyoo-Ho
    • 동아시아경상학회지
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    • 제10권4호
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    • pp.39-45
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    • 2022
  • Purpose - This short paper reviews the debate dealing with the relationship between strategy and traditional strategy approach on the one hand, and business models and new business model approach on the other hand and tries to offer useful direction to be more helpful to theoretical discussions. Research design, data, and methodology - This paper makes a theoretical analysis to explain the confusion surrounding the debate, reviewing mainly literature survey papers and finds theoretical conjecture and its limitations in order to present useful direction to the future theoretical work. Result - In order to comprise its diversity, business model studies should consider the characteristics of each firm, sector, and market. Adding further elements which are related to each sector or market, theoretical studies can capture the diverse phenomena related to business model and business model innovation. Conclusion - The traditional strategy perspective can be utilized to the Business model phenomenon in the case of incumbent firms and non-digital sector and existing markets. Meanwhile the new business model perspective can be utilized to business model phenomena in case of start-ups and digital sector and emerging markets. Reconciling two perspectives, the studies dealing with the business model should focus on the characteristics of firms, markets, and knowledge from the perspective of business model innovation.

BPM 기반의 업무매뉴얼 시스템을 활용한 프로세스 효율성 제고 (Efficient process management using job manual system based on BPM system)

  • 이승현;송호성;원형준;주재영;배혜림
    • 한국경영과학회:학술대회논문집
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    • 한국경영과학회 2004년도 추계학술대회 및 정기총회
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    • pp.139-142
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    • 2004
  • Business Activities usually comprises various types of business processes. However, most companies don't standardize the constituent processes and accumulate them in formal models, so that they have their limitations for efficient process management and continuous process improvement. Recently, in order to overcome the obstacles, the companies increasingly tend to introduce a BPM (Business Process Management) system. The BPM system functions as modeling dispersed processes over the companies definitely, running the processes and improving them. In addition, the BPM plays a role as a platform in which diverse business applications can be developed. Generally, it is prerequisite to define business processes clearly to run them in the BPM. Unfortunately, companies don't arrange the processes systematically, so that they have difficulty in the introduction and implementation of the system. In this paper, we introduce a new type of a business application to support the clarification of business structure and processes in the companies and facilitate the introduction of the BPM system. The new system is a 'job manual system' developed on the BPM platform. A process model modeled in the job manual system can be transported directly to the BPM system in which the model becomes an executable status. The new system's properties including this feature enable to manage business processes efficiently and help users of the both system perform relevant tasks conveniently.

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기능 점수를 이용한 소프트웨어 규모 및 비용산정 방안에 관한 연구 (An improvement of software sizing and cost estimation model with function point methods)

  • 김현수
    • 경영과학
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    • 제14권1호
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    • pp.131-149
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    • 1997
  • Software cost estimation is an important both for buyers and sellers(developers). We reviewed domestic and foreign researches and practices on software cost estimation with function point method comprehensively, In this paper, we derived four promising alternative function point models. They are an IFPUG(International Function Point User Group)-based model(Model I), a shorthand model for client/sever software systems(Model II), a data-oricnted model for relatively large software projects(Model III), and a general- purpose function point model for non business application softwares as well as business applications(Model IV). Empirical data shows that Model I, II, and IV are very useful function point models. In particular, model II and IV look very useful models since they are concise and accurate. These models can be incorporated in a new improved guideline for software cost estimation. General opinion survey shows that Model I, II and IV are preferable. There are no significant differences in preference between buyers and sellers. The survey also shows that users think function point method is better than step(line of code)-oriented cost estimation methods in many ways including objectivity and estimation accuracy.

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SaaS 비즈니스 모델별 서비스 기업 경쟁력 결정 요인분석: 그룹웨어, POS 시스템, CRM 및 ERP를 중심으로 (An Analysis on Enterprise Competitive Advantage Determination Factors to Effect Enterprise Results for Each SaaS Business Model: focusing on Group-Wares, POS-System, CRM and ERP)

  • 김신표;이춘열
    • 디지털융복합연구
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    • 제6권2호
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    • pp.65-76
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    • 2008
  • Recently, software distribution method, along with advent of era of Web 2.0, is rapidly evolving from ASP(Application Service Provider) method into SaaS(Soft as a Service) method due to development in concepts and technologies including SOA(Service Oriented Architecture) Web Service, On Demand and Component. Determining factor in market competitiveness of newly emerging SaaS business model will be analyzed by focusing on Group-Wares, POS(Point of Sale) System, CRM(Customer Relationship Management) and ERP(Enterprise Resource Planning), which are the most representative SaaS business models in Korea. It is anticipated that the outcome of analysis of determining factors for market competitiveness for each of the main SaaS Business Models acquired through questionnaire survey can be utilized as important benchmarking material in setting the direction of cultivating SaaS market by the government as well as new entries into SaaS market.

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買入管理業務의 리엔지니어링 事例硏究 (Business Reengineering of Order-Taking and Purchasing Processes : A Case Study)

  • 최무진;장상구
    • 한국경영과학회지
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    • 제12권1호
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    • pp.175-175
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    • 1987
  • Business reengineering (BR) is an emerging idea that attempts to restructure inefficient, current business processes through redesigning jobs and exploiting new information technology (IT), and helps achieving significant improvements in white-collar productivity and returns of IT investment. This research analyzed order-taking and purchasing processes of a company (a coil distributor) using BR concepts, models and principles. We also made proposals for reengineering the present business processes. For this, BR literatures were reviewed to derive BR models and principles to be used for analyses. We applied these ideas to six(6) types of order-taking and purchasing processes of Company T. For each type, current processes, BR analyses, and proposals for BR were described. Finally, findings were summarized and discussed.

매입관리업무의 리엔지니어링 사례연구 (Business reengineering of order-taking and purchasing processes : a case study)

  • 최무진;장상구
    • 경영과학
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    • 제12권1호
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    • pp.175-195
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    • 1995
  • Business reengineering (BR) is an emerging idea that attempts to restructure inefficient, current business processes through redesigning jobs and exploiting new information technology (IT), and helps achieving significant improvements in white-collar productivity and returns of IT investment. This research analyzed order-taking and purchasing processes of a company (a coil distributor) using BR concepts, models and principles. We also made proposals for reengineering the present business processes. For this, BR literatures were reviewed to derive BR models and principles to be used for analyses. We applied these ideas to six(6) types of order-taking and purchasing processes of Company T. For each type, current processes, BR analyses, and proposals for BR were described. Finally, findings were summarized and discussed.

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Role 개념에 근거한 비즈니스 프로세스 시뮬레이션 모형 구축 및 분석 (Business Process Simulation Modeling and Analysis Based on Role-Based Modeling Concept)

  • 조윤호;김재경;김성희
    • Asia pacific journal of information systems
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    • 제8권2호
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    • pp.69-83
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    • 1998
  • Some simulation tools have been developed to support business process reengineering. These tools can be used to not only analyze an as-is model of the existing process but also assess the potential value and feasibility of to-be models. But most of them are restricted to analyzing and redesign of the workflow only. Little attention is paid to the organization of people and their roles. This paper Presents a new methodology for business process simulation modeling and analysis. The methodology is based on the concepts of roles and customer-supplier chains. So the proposed methodology allows for tracking people and their roles affected by reengineering the business process. It enables one to analyze and evaluate not only workflow, but roles that are part of the flow. This paper developed a simulator to systematically construct simulation models and conduct simulations easily and efficiently. A case study is also presented as an illustrative example.

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강원도 IT 기업의 실태분석을 통한 육성방안에 관한 연구 (A Study on the Enlarge Strategics of IT's firms in Gangwon-Do)

  • 엄광열;홍길종
    • 통상정보연구
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    • 제8권1호
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    • pp.51-66
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    • 2006
  • Korea's IT's firms activities have been vigorous more than ever, since the implementation of " Special law on the nurturing IT firms" in 1990. IT evolution and the e-business has emerged as a new economic activity and beyond the time and space limitations. But the Enterprises located in Gangwon-Do Area have been too inactive in their willingness and readiness to adopt IT models and processes owing to the lack of the directions of e-business, the insufficient network infrastructures and capitals, etc., In this circumstance, as part of this research, This Papers have conducted a survey on the e-business and information conditions and status among the Enterprises located Gangwon-Do Area. In Conclusions, this study Study on the Informationalization of the Enterprises and IT firms Enlarge Strategics for building competition of local Enterprises located Gangwon-Do Area.

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IT서비스 기획을 위한 플랫폼 비즈니스 모델 사례 분석연구 (Case Analysis on Platform Business Models for IT Service Planning)

  • 김현지;차윤소;김경훈
    • 한국과학예술포럼
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    • 제25권
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    • pp.103-118
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    • 2016
  • ICT의 비약적인 발전으로 기업 비즈니스 모델이 빠르게 변화했으며 더불어 급진적인 IT기술의 성장으로 순차적 혹은 점진적인 생존이 어렵게 되었다. IT서비스와 같이 인터넷을 기반으로 둔 새로운 사업들은 기존에 존재하지 않는 융·복합적인 새로운 비즈니스 모델을 찾으며 더욱 경쟁력 있는 비즈니스 모델을 만들어 내고자 고민하고 있지만, 과거에 성공했던 비즈니스 모델은 그 경제적인 효율성에 소멸되고 있다. 그러나 인터넷을 통한 플랫폼의 경우 플랫폼의 가치가 급격히 높아지는 임계점 도달이 기존에 비해 빠른 속도로 일어나게 되었기 때문에 모든 비즈니스에 있어서 비즈니스의 급격한 팽창을 위한 플랫폼화가 매우 중요한 조건이 되었다. 본 연구에서는 IT서비스 기획에 있어서 플랫폼 비즈니스 모델 수립의 필요성을 분석하고, 플랫폼 비즈니스 모델 사례들을 분석함으로써 플랫폼 비즈니스 모델의 특징을 도출하였다. 연구결과, 도출된 특징들은 첫째, 충분한 구매자와 판매자를 확보해야하고 둘째, 고객들에게는 해당 플랫폼만의 차별적인 가치가 창출되어 제공되어야 하며 셋째, 플랫폼 주도 기업과 참여자, 또는 참여자 간 공동의 이익이 존재해야 한다. 그리고 넷째로, 참여자의 기반 확대와 업그레이드, 인접 분야 확장 등으로 지속적인 확장성을 가지고 있어야 하며, 진화가 지속되어야 한다는 것이다. 도출된 특징들은 플랫폼 비즈니스 모델 수립과 서비스기획의 도식화에 많은 영향력을 미칠 것을 기대하며, 본 연구를 시작으로 연구에 언급되지 않은 플랫폼 비즈니스 수익모델의 이론이 정립되어 플랫폼 기반 IT서비스 기획을 하는 기획자들이 기획 초안 다지기에 있어서 보다 더욱 시간을 줄이고 큰 그림을 그려갈 수 있는 길이 될 수 있길 기대해본다.