• Title/Summary/Keyword: New Business Models

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Open Collaboration Innovation Methodology (OCIM) : A Methodology for New Service Development (개방형 협업을 통한 서비스 혁신 방법론)

  • Lee, Zoon-Ky;Lee, Min-He;Chu, Yo-Han
    • The Journal of Society for e-Business Studies
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    • v.16 no.1
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    • pp.49-70
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    • 2011
  • While new service development has become one of the most popular topics among practitioners and academics, methodologies development for new service development is only in its infancy. Especially, despite the growing interests in open innovations that effectively utilize external resources for R&D, existing research on new service development methodology designed to use external resources is scant. This article proposes a new methodology to generate new service business models that utilize massive external resources in combination with internal resources using ICT. The "Open Collaboration Innovation Methodology (OCIM)" is built based upon the theory of open innovation model and social psychology theories on behavioral motivation for cooperation. The model begins with the procedures to identify external resources that meet service objectives and requirements, and suggests motivation, control and monitoring mechanisms to implement a new service model. A business case is followed to demonstrate the use of the model. We expect that this model can be practically used by companies that are planning for developing new business models, and will provide a better understanding on open collaboration models, collective intelligence and crowd sourcing models.

Design of Evaluation Method for Business Models Considering Spectrum Sharing using Analytic Hierarchy Process(AHP) Method (AHP를 이용한 주파수 공유 비즈니스 모델 평가방법 설계)

  • Kim, Taehan;Park, Hyun Min
    • The Journal of the Korea Contents Association
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    • v.15 no.12
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    • pp.525-533
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    • 2015
  • The evolution of spectrum sharing technology enables the creation of many business scenarios and business models such as TV white space service. Business models considering spectrum sharing should guarantee economic feasibility for service providers and increasing benefit for service users. In addition, new business models should contribute to economic activation in the wireless telecommunication service industry. It is therefore necessary to design quantitative evaluation methods for selection of the best business models. The methods should reflect the various points of view of valuation. Our research addresses evaluation method for business models considering spectrum sharing. We define evaluation indicators to reflect the distinct characteristics of spectrum sharing. Also, we adopt analytic hierarchy process(AHP) to derive the weights of each indicator to evaluate business models considering spectrum sharing.

A State-of-the-art Survey and the Development Strategy of Business Models in ASP/SaaS Industry (ASP/SaaS 산업현황과 비즈니스 모델의 개발 전략)

  • Seo, Kwang-Kyu
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.9 no.4
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    • pp.1074-1080
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    • 2008
  • This paper presents a state-of-the-art survey in ASP/SaaS Industry and the development strategy of ASP/SaaS business models which are issued as a new software distribution method recently. First of all, SaaS(Software as a Service) is defined as the evolutionary concept of ASP(Application Service Provider) and then the survey results of domestic ASP/SaaS providers and users are presented. In order to cope with recent and rapid If development environment, the development strategy of the ASP/SaaS business models is proposed. The development strategy suggested in the paper is used as a guideline for ASP/SaaS providers to enter into the new ASP/SaaS business and improve their competition.

A Study on the Business Models and Competitive Strategies of the Real Estate Portals in Korea (국내 부동산포탈 사이트의 비즈니스 모델과 경쟁전략에 관한 연구)

  • Joo, Jeong-Do;Shim, Sang-Ryul;Moon, Hee-Cheol
    • Journal of Information Technology Applications and Management
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    • v.13 no.4
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    • pp.41-56
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    • 2006
  • The real estate portal has grown into a successful e-Business model that is combined on and off line. Although IT technologies have shown rapid growth, the real estate portals have failed to satisfy the expectations of the Internet users. Based on Michael Porter's competitive forces framework, this study proposes five competitive strategies for continuing growth of the real estate portals. First, to strengthen bargaining power against supplier, buyer and potential new entrants, the real estate portals need to construct a basic network that is cost efficient and maintains real estate goods and makes profits by collaborative deals. Second, strengthen brand value and endeavor to escape from dependency on the Internet portals. Third, develop services to consider changed circumstances and give a lot of sources to make profit to real estate agencies. Fourth, concentrate on marketing to draw in the Internet users and adapt strategies that have been successful in other fields. Finally, real estate fields can seek out ideas for developing new business models from other successful e-Business models and should benchmark them to reduce expenses to a minimum and increase benefits to a maximum.

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A Study on Development of Business Model in Independent Business for Ontology System (온톨로지 시스템의 구축을 위한 1인 기업 비즈니스 모델 개발에 관한 연구)

  • Choi, Myeong-Gil;Jeon, Min-Jun
    • Journal of Information Technology Applications and Management
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    • v.19 no.2
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    • pp.39-57
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    • 2012
  • Business environment goes through an unprecedented massive shift that has never happened before. For that reason, business models have to be designed to considering the changed environments. This study develops a business model for independent business to build an ontology system. The system has potentials to improve existing independent business models and to provide more detailed and precise information for users as relevant data accumulates. The ontology system helps independent business meet market demands, generate income for founders, and increase society-wide income levels. The results of the study provides insights to build ontology systems for new starting enterprises running their business.

Business Process Repository for Exception Handling in BPM (예외업무 관리를 위한 비즈니스 프로세스 저장소의 활용)

  • Choi Deok-Won;Sin Jin-Gyu;Jin Jung-Hyeon
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2006.05a
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    • pp.265-270
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    • 2006
  • In an organization where major business operations are geared by business process management system(BPMS), routine tasks are processed according to the predefined business processes. However, most business operations are subject to some sort of exceptions, and the exceptional situations require update of the existing business process model, or a new business process model has to be defined to handle the exceptions. This paper proposes a system architecture that deploys business process repository as the media for storage and retrieval of the various business process models developed for exception handling. Well defined situation variables and decision variables play the key role for efficient storage and retrieval of the business process models developed for exception handling. The data mining technique C5.0 was used to build the optimum path for the process repository search tree.

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A study on the strategic methodologies of e-transformation (e-transformation의 전략수립 방법론에 관한 연구)

  • Cho Hyun-Dal
    • Management & Information Systems Review
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    • v.15
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    • pp.223-244
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    • 2004
  • E-business is one of business innovations to get competitive advantage over other competing companies by utilizing information technology which can make to enhance the efficiencies and effectiveness through connecting one or several value activities. E-transformation is the process of business innovation to trans brick and motor companies to brick and click companies to accomodate e-business environments by means of digitalizing business strategy, business system, business process, and company cultures. In this results, the company can develop entirely new value chain of business and render enhanced services to customers. In this paper, I will represent several e-transformation evaluation models which are used to realize e-transformation(trans from brick and motor companies to brick and click companies). Also, I propose the strategic thrust model, which is composed of strategic targets (customer, suppliers, partners) and strategic tools(technology innovation, integration). This model is differentiated with evaluation models in that it can capture the rapidly changing business environments, especially strategic targets(customers, suppliers, partners).

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A Comparative Study on ROI between Traditional and Web Services based ASP : A BSC Approach (웹 서비스 기술 도입에 따른 ASP 사업 투자효과의 향상에 대한 비교 연구 : 균형성과표 기반 분석)

  • Yang Sung-Byung;Park Sang-Un;Song Yong-Uk;Kang Ju-Young
    • Journal of Information Technology Applications and Management
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    • v.13 no.1
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    • pp.17-38
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    • 2006
  • Recently, ASP business models based on Web services are attracting considerable attention and regarded as the next generation of the ASP business models. It is, however, undesirable for ASP users to adopt them simply because the Web services are the new trend in the IT world. Instead, an in-depth comparison of the benefits against the costs between the Web services based ASP business models and the traditional models are required. Furthermore, it is desirable that this comparative analysis should be applied from the ASP users' viewpoints rather than those of the government or ASP providers. So, we have applied a comparative ROI (Return on Investment) analysis from the ASP users' perspective and shown that the Web services based ASP business models (382%) are superior to the traditional models (280%) in terms of ROI. We have also employed Balanced Scorecard (BSC) framework to keep the balance between tangible and intangible benefits considering the characteristics of IT value measurement.

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Study on the strategic changes of the world LCC business models and their implications to Korean LCC industry(A Case Study of the world's major LCCs) (세계 LCC 비즈니스 모델의 전략적 변화 연구 및 국내 LCC 산업 관련 시사점 도출(세계 주요 LCC 사례를 중심으로))

  • Kim, Sang Do;Kim, Kee Woong;Choi, Kun Hee
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.21 no.3
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    • pp.55-64
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    • 2013
  • As the price competition between airlines became increasingly intensified, due to increased participation of low-cost carriers in the air transport industry and the continued deregulation of international air transport, each airline has introduced various management techniques for securing international competitiveness and operational efficiency in order to cope with the uncertainty in air transport industry. The world leading LCCs, such as Ryan air, easyJet and Southwest, have changed their traditional business models by increasing operation to primary airports, diversifying operating routes, making strategic alliances with FSCs or other LCCs, increasing the operations on the mid or long distance routes, expanding ancillary revenues, etc. As Korea's air transport industry is confronting with intense competition, our LCCs are requested to adjust to this new challenging situation. As the world leading LCCs did, Korean LCCs are recommended to adopt new business models such as restructuring of the air transport industry through M&A, operating more flexibly in terms of frequency or route, launching of services to primary airports, making strategic alliances with foreign FSCs, developing of 4th or 6th traffic demands, etc.

Building an Agrophotovoltaic System and Suggesting Activation Plans (영농형 태양광 발전 시스템 구축 및 활성화 방안 연구)

  • Cho, Young Hyeok;Cho, Seok Jin;Kwon, Hyug Soo;Yoo, Dong Hee
    • The Journal of Information Systems
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    • v.28 no.1
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    • pp.115-132
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    • 2019
  • Purpose The purpose of this study is to explain the agrophotovolatic system built by the Korea South-East Power Company and to propose methods to activate the agrophotovolatic system for the development of the renewable energy industry. Design/methodology/approach We conducted a three-step simulation in order to design a photovoltaic module, and we built the agrophotovolatic system based on the results of the simulation. Then, we analyzed the monthly generation of power and the rice harvests produced on farmland using the photovoltaic module. Based on the results of the analysis, we proposed institutional improvements to increase the use of the agrophotovolatic system, and we proposed new business models to increase the participation of farmers and business persons. Findings When we compared the agrophotovolastic system with the general photovoltaic system, we found that the agrophotovoltaic system had higher utilization rates and power generation. An analysis of rice produced on farmland using the photovoltaic module showed that more than 80% of the rice produced on general farmland was harvested. We suggested activation plans that involved the revision of the farmland law and the introduction of renewable energy certificate (REC). We also proposed a land lease model and a farmer participation model as two new business models, and we conducted economic evaluations and sensitivity analyses for both models.