• 제목/요약/키워드: New Business Development

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The Effect of Absorptive Capacity on Technology Collaboration Performance: Focusing on the Moderating Roles of Innovation Intermediaries

  • Hyungju Lee;Geonil Ko;Namjae Cho
    • Journal of Information Technology Applications and Management
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    • v.31 no.2
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    • pp.15-34
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    • 2024
  • This study aims to analyze the effect of absorptive capacity on technology collaboration performance and the moderating effect of innovation intermediaries. We set absorptive capacity (potential, realized) as independent variables and technology collaboration performance (relative technology level, development period, cost savings, new product development, collaboration satisfaction) as dependent variables, with innovation intermediaries as a moderating variable. We conducted a survey of 145 ICT companies that experienced technology collaboration and analyzed the data using 101 valid responses. The results show that potential absorptive capacity has a significant effect on new product development and collaboration satisfaction, while realized absorptive capacity has a significant effect on relative technology level, cost savings, and new product development. Furthermore, innovation intermediaries have a moderating effect between realized absorptive capacity and new product development. The contribution of this study to academia and industry is that it highlights absorptive capacity as a key factor influencing technology collaboration performance. The limitations of this study include the lack of accurate measurement of absorptive capacity and innovation intermediaries, as well as a lack of control over external factors. These limitations should be addressed through more in-depth research by systematically defining and measuring them in future follow-up studies.

The study on evaluation for PV module development using the silicone encapsulation (Silicone 봉지재를 이용한 태양광 모듈 제조 공정 및 평가에 대한 연구)

  • Jung, In-Sung;Lee, Bum-Su;Yang, O-Bong;Kang, Seong-Hwan;Kim, Jong-Il
    • 한국태양에너지학회:학술대회논문집
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    • 2011.11a
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    • pp.137-142
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    • 2011
  • Individual solar cells must be connected together to give the appropriate current and voltage levels and they must also be protected from damage by the environment. [1] PV module consists of a glass/ polymer encapsulation/ solar cell string/ polymer encapsulation/ back sheet. Usually, encapsulation materials is used EVA(ethylene vinyl acetate), PVB(polyvinyl butyral), PO(polyolefin)sheet. This study is about fabrication of module using silicone material instead of above them. We got to know advantage that is fabrication time and efficiency of modules.

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The Effect of Business Strategies and Competitive Environments on the Configuration of e-Biz Integration Policy Determinants (전략방향과 경쟁적 환경이 비즈니스 통합정책 결정요인 구성에 미치는 영향 분석)

  • Kim, Chulsoo;Han, Bong-Ho;Han, Bokwoo
    • Journal of Information Technology Services
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    • v.11 no.3
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    • pp.67-87
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    • 2012
  • These days, firms are focusing on the improvement of relationships with business partners. The supply chain integrations are taking critical role in improving the relationships with business partners. In accordance with the development of the IT technology, it became possible for firms not only to integrate inner parts of the organization, but also to integrate the company with other organizations in the supply chain, which is open system. Therefore, in e-Biz environments, it is imperative for firms to strengthen the core capacity through the supply chain integration, and to precisely determine the components of the determinants of e-Business integration which impact the firm performance. This study analyzed determinants that have impacts on business integration in IT capacity perspectives in competetive environments. We analyzed 163 domestic companies to find out many significant suggestive points. First, IT management capacity, process innovation capacity are adopted as determinants of differentiation and competetive edges against competing firms. Second, it is analyzed that the more the companies are in intensified competetive environment, the more likley that the innovation capacity and partner management capacity become the determinants of the business integration of the companies and that they pursue new market development strategy. Third, it is analyzed that the more the companies are in high demand fluctuation, the more likley that the innovation capacity becomes the determinants of the business integration of the companies, and that they pursue new market development strategy and operation efficiency strategy. Last, it is analyzed that the more the companies are Technology dependent, the more likely that IT management capacity and process innovation capacity become the determinants of business integration, and that they pursue new market development strategy and operation efficiency strategy. These results provide us the foundation that the determinants that we have analyzed can impact the supply chain integration strategies which take into account the competetive environments.

A Framework of the Convergent Service Development Process in the Public Sector : The Smart Transportation Card Service of Seoul City and the Call for Collaboration Case in Singapore (공공분야 융합 서비스 개발 Framework에 대한 연구 : 서울시 스마트교통카드 서비스와 싱가포르 CFC 사례를 중심으로)

  • Lee, Jin-Hui;Lee, Suke-Kyu
    • Journal of Information Technology Services
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    • v.12 no.2
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    • pp.387-410
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    • 2013
  • Due to the development of information technology, Convergence and Creative Economy became hot issues. For example, products become more intelligent and services are likely to be connected and integrated around core services or provided as bundle solution. Meanwhile products and services are integrated in the context of mutual supplementation, which leads to Servitization of Products and Productization of Services in many industries. Previous studies have addressed Convergence with different terms and definitions such as Convergent, Multicategory Multifunctional Product, Clouding Service, Bundle and so on from one perspective such as consumers, suppliers or technology according to a wide range of academic approaches. Thus, this study attempted to suggest the most typical convergence products released in the convergence environment and categorize those products. Furthermore, this study has pointed out the problems in the New Product Development Framework discussed in the studies on marketing by taking the situation of the public sector into account and then suggested "New Service Development Framework in the Public Sector" that are different from traditional e-Gov. approach basically and will enable the government to create public information service and provide them to enterprises or citizens. It also emphasized the importance of Business Conceptualization Stage in the framework; argued that there is a necessity of an integrative study from the perspective of technology on the basis of the approach from the perspective of marketing and Policy such as a study of consumer behaviors, design and marketing channel and Policy Integration for the development and dissipation; and furthermore suggested the cases-the development/Diffusion of Transportation Card Service in Seoul and CFC (Call for Collaboration) in Singapore-in order to verify the framework. There is a need to supplement New Service Development Framework so it is able to reflect the distinct characteristics of the public sector from the academic perspective and be used as practical guidelines for SI (System Integration) business to shift into IT Service business. Last but not the least, this study has suggested the limitations and the directions for the future studies.

A Study on Using and Development Trend of the Intranet (인트라넷의 활용과 발전방향에 관한 고찰)

  • 장우권
    • Proceedings of the Korean Society for Information Management Conference
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    • 1998.08a
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    • pp.81-84
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    • 1998
  • Today, we live in the New Information Age based on Internet/Intranet. It is expected to bring a new revolution on the business, general enterprises are using Internet/Intranet more and more on the business field. Intranet is a new definition of network environment which conducts all the inter-business by internet technology. It offers a standardized software environment in the development maintenance regardless of inner hardware and operating systems. This research studies on using and development trend of the intranet. In addition the author analyses the problems which occurred during using also suggests the desirable solutions for end user/evaluators and enterprises about intranet based on his research, several papers and case of studies in many company.

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Passion + Innovation + Marketing = A Successful New Market Development 『A Case of Pulmuone Fresh Ramen, 'Jayeonun Masitda'』 (열정 + 혁신 + 마케팅 = 신시장 창출 『풀무원 '자연은 맛있다'의 생라면 시장 개척 사례』)

  • Chu, Kyounghee;Lee, Doo-Hee;Park, Seong Yeon;Yoo, Shijin
    • Asia Marketing Journal
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    • v.13 no.3
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    • pp.233-248
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    • 2011
  • This case illustrates a story of passionate and innovative new market development by Pulmuone, a fresh food provider in Korea. The company has been successfully developing a new market by introducing a (non-frying) fresh ramen, 'Jayeonun Masitda - The Nature Is Tasty' in the packaged ramen market dominated by fried ones. In this case, a detailed new market development process by Pulmuone will be investigated including; company overview, a new product development process, marketing strategy formulation, marketing mix implementation, market performance, and future directions. Pulmuone has been making efforts to create a new product category by marketing non-frying ramens since 1995, but with a modest success. In 2011, Pulmuone finally succeeded to develop an innovative product, 'Jayeonun Masitda' that brought more health and nutrition conscious consumers' attention in the ramen market. The company intended to change the current competitive structure in the ramen market, i.e., from the strength of taste and the amount of ingredient to fried/non-fried and the freshness of ingredient. By this new positioning, Pulmuone aimed to reshaping the ramen market into competition between healthy and unhealthy ramens. Pulmuone has been successful in developing a new market. Sales revenue of 'Jayeonun Masitda' has been continuously increasing, and customers are found to be highly satisfied with the product resulting in a high repeat purchase rate. The company's successful new market development can be attributed to a faithful new product development process, innovative technology, an appropriate positioning strategy, and consistent marketing communication. In addition, Pulmuone's eco-friendly corporate image and the organization's passion to grow are also important factors for success of this new market development.

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A Study on the Effect of Supplier's Strategy on New Product Development Performance (신제품 공동 개발 시 공급자의 전략이 신제품 개발성과에 미치는 영향에 대한 연구)

  • Hwang, Sunil;Suh, Eung-Kyo
    • Journal of Distribution Science
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    • v.15 no.9
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    • pp.95-107
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    • 2017
  • Purpose - In the joint development of new products, buyers and suppliers exchange information to solve various problems. Uncertainty and ambiguity are typical examples. Uncertainty refers to the lack of information to solve the problem, and equivocality refers to the case where the information is interpreted in multiple processes in the process of providing the information. These uncertainty and equivocality cause new products to be delayed in their development and adversely affect quality. However, unfortunately, there is a lack of researches on how the uncertainty and equivocality of such concepts control the results of new product joint development. But, smooth communication and effective exchange of information is not emphasized only in the general organization. The importance of the new product joint development projects to achieve the two organizations' common goals becomes even greater. The purposes of this study are to analyse the effect of supplier's strategy on the NPD performance and moderating effect of uncertainty and equivocality. Research design, data, and methodology - In order to make a contribution to the lack of academic researches in Korea, this study collects data through questionnaires based on organizational information processing theory and previous studies, and conducts empirical analysis. Results - As a result, the product modularization strategy and the strategic supply chain relationship positively influenced the new product development performance - return on investment and ease of manufacturing. And the interaction effect of uncertainty and equivocality with supplier's strategy - product modularity strategy and strategic supply chain management relationship - reduces or negates the influence of product modularization strategy on new product development performance. Conclusions - This implies that it is important to control uncertainty and equivocality in order for the supplier strategy to have a positive effect on new product development performance. It also emphasizes the necessity of sharing information appropriately for companies that do not want to share the information as possible due to their fear of loss of competitive advantage in the joint development of new products. Because this kind of negative policy might let uncertainty and equivocality be happen in new product joint development process.

A Study on the Design of Low-Code and No Code Platform for Mobile Application Development

  • Chang, Young-Hyun;Ko, Chang-Bae
    • International journal of advanced smart convergence
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    • v.6 no.4
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    • pp.50-55
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    • 2017
  • Workers' demands for new applications, especially mobile applications, are increasing. Many industry analysts, researchers and corporate executives say the demand for mobile applications is becoming increasingly difficult to follow in the IT department. Gartner predicts that by 2021, the demand for mobile application development within the enterprise will increase about five times faster than IT can deliver applications. The purpose of this paper is to provide an environment where non-developers who are in charge of business development can develop apps and webs for their work. The basic concept of a new innovative App development tool, Smart Maker Authoring Tool is to develop Apps on the level using easy-to-learn Word or Excel in a computer. The main feature is that the app is developed by a non-developer worker. The coding technology is perfectly optimized to the structure and operation mechanism of the IT Infra such as hardware devices and operating system, which are the targets for implementing a desired function. Rather, it shows excellent software productivity. The most important feature of future business development is that it is developed by a non-developer worker. In this paper, we propose a no-code and low-code platform for non - developers to develop their business. In the future, we will link the IoT based Arduino system and artificial intelligent interpretation system.

Revitalization plan for Korean's Venture Business (우리 나라 벤처기업의 활성화 방안)

  • Lee Kyoung-Oh
    • Management & Information Systems Review
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    • v.7
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    • pp.381-400
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    • 2001
  • Our country has been encountered with severe economic depression since IMF loan(1997). Korean economic system should be reformed according to the globalization and the world industrial trends based on adavanced technologies and skills. Todays the venture business should be considered to be the alternative of recovering Korean economy and increasing highly estimated values. Generally speaking, the venture business is defined as a new business with high risk-high return with new technical entrepreneurship. This treatise suggests the activating alternatives of the venture business in Korea. These alternatives are suggested as follows. First, several measures to incruit excellent technicians are suggested. These measures includes incruitment of parttime technicians, application of cooperative program of education training unemployees, the stock option system, a stock-sharing plan for the employees, etc. Second, in the financial aspect, activation of the foundation investment company, activation of the COSDAQ market, strengthening of technology security are suggested. Third, in the technical development aspect, amplification of inauguration assistant center, construction of technology accumulative network, etc. These measures will contribute to the development of Korean economy and the welfare of Korean people.

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New Convergence Business Models by Applying Cloud Service to Medical Industry (클라우드 서비스의 의료산업 적용을 통한 새로운 융합 비즈니스 모델)

  • Jeon, Hangoo;Kim, Jongchul;Seo, Kwang-Kyu
    • Journal of Digital Convergence
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    • v.11 no.4
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    • pp.467-472
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    • 2013
  • Recently, the value of ICT-based medical devices, equipments, software and service development are is increased according to strengthening the convergence among ICT, medical technologies and services. This paper presents the new convergence business models by applying cloud service to medical industry. In order to develop the new convergence business models, we checked the validity and feasibility through analyzing the medical market environments such as medical data backup, medical regulation etc. and present the new convergence business models and the direction of commercial business models for customer acquisition, market expansion and competitiveness improvement. This study is to provide the guidelines for establishing the core capacity strengthening strategy and partnership cooperation strategy when we design a new convergence business models in various industrial fields.