• Title/Summary/Keyword: National reputation

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The Distribution Structure of the Internet Movie and Spatial Clustering of the Internet Movie Industry (인터넷 영화의 유통구조와 인터넷 영화산업의 공간적 집적화)

  • Lee, Hee-Yeon;Lee, Nan-Kyung
    • Journal of the Economic Geographical Society of Korea
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    • v.8 no.1
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    • pp.107-130
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    • 2005
  • The purpose of this study were to examine the spatial distribution and locational characteristics of the Internet movie industry, to seize the value chains of the Internet movie industry and distribution structure of the internet movies, and to analyze the vertical-horizontal linkages of the Internet movie firms and their spatial clustering. Recently, the Internet movie industry has developed rapidly due to the development of techniques related to movie contents, the broadband Internet and a wide expansion of the high speed communication network and the increase of demands on movie contents. It has been found that 74$\%$ of the Internet movie industry was concentrated in Seoul. Especially this industry was quite agglomerated in several dongs of Gangnam-gu such as Yoeksam, Nonhyeon, Daechi and Samseung. The proximity of the same or similar business firms was the primary locational factors that influenced on the Internet movie industry, followed by other factors such as convenience of transportation, the reputation of the place, and proximity of technically supporting firms. The Internet movie industry had the valve chain composed of 'contents suppliers $\rightarrow$ contents distributors $\rightarrow$ service providers', However, there were also a complex network of the VOD copyright owner, VOD syndicator, and service providers in each category of the value chain. This research clearly revealed that the localized clustering has been formed with the movie contents providers, technically supporting firms, client firms, and cooperative-affiliated business firms related to the Internet movie industry, Additionally, a very intimate network has been established within the clustering, inducing the enlargement of the market and decrease of costs, the co-sharing of tacit knowledge, and the synergy effect.

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Situations of GAP certified ginseng and 4P's strategies (GAP 인증인삼 현황과 4P 전략)

  • Hong, Seung-Jee;Kim, Kwan-Hoo
    • Korean Journal of Agricultural Science
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    • v.38 no.2
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    • pp.369-381
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    • 2011
  • Ginseng in Korea has not only the big production value but also till a good reputation from overseas in the name of 'Korea Ginseng'. Having spread rapidly nationwide from 2000 year, its production keeps on increasing but its consumption becomes lazy and its price is also falling down because of comsumer's concern about mainly overusing pesticide for ginseng. In order to cope with this problem, the government introduced the GAP certification system to ginseng in 2006 to reflect consumer's needs for food safety. This system will be a good opportunity to promote ginseng consumption dramatically. In this aspect it is very important to know how well this system is established and how ginseng farmers build marketing strategies to draw new wind in the market. This study was carried out to look over the GAP certified ginseng system and show its marketing strategies using 4P's(product, place, promotion and price). The main results are as follows. GAP ginseng system currently has some weaknesses such as lack of systematic certification management and after-service, nonrealistic certification fee and poor linkage from production to consumption. In the marketing mix strategies, product strategy suggests that the most desirable appearance be transplanted ginseng filled with branch roots and 4 to 5 year-ginseng, and it is necessary to choose multi-brand strategy divided for present into for self-sufficiency and family brand strategy by use if its brand enlarges to processed products in the future. In the place strategy, 3 stages like 'producer group' - 'GAP certified facility' - 'sales shop' are based as the physical marketing channel according to traceability, and connected with giant retail market and environment friendly stand, and if its sales volume enlarges, it should be considered the GAP ginseng specialized marketplace which is a type of chain store. In the promotion strategy, the promotion of government level is necessary at first and producer alliances require the promotion targeting at the group of women under 40 with differentiation from price, quality, and safety. In the price strategy, the early stage-high price strategy which sets 20~25% higher for self-sufficiency and 30~35% for present is desirable.

A Study on the Locational Patterns of Wedding Shops in Seoul : A Case of Gangnam-Gu (서울시 웨딩 업체의 입지 패턴에 관한 연구 : 강남구를 사례로)

  • Joo, Kyung-Sik;Park, Young-Sook
    • Journal of the Korean association of regional geographers
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    • v.17 no.6
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    • pp.698-709
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    • 2011
  • Wedding shops, which had been located in Jung-gu, Jongno-gu, Seodaemun-gu, and Mapo-gu in 1990, have been shown a rapid change in light of location since the year of 1995. Thus, most of shops are concentrated on Gangnam-gu in 2010. Wedding dress shops in Gangnam-gu were distributed between Kanglim Church and Apgujeong station in the early 1990s, and then moved gradually to Dosan park and then to Cheongdam-dong after passing through Hakdong intersection. Luxury image in Cheongdam-dong was the main reason for integration of wedding businesses. This intergration of shops showed the peak at the Cheongdam intersection. A motive of having come to start business in Cheongdam-dong was selected the high awareness and image in district, and was taken the ease for business-based cooperation and connection. High rent and inconvenient transportation were reasons for dissatisfaction. The business-based cooperation and connection were mostly formed through a consulting company. Level and reputation of relevant shops were important elements. Even the connective and associative shops are located the most in Cheongdam-dong followed by Nonhyeon-dong, Shinsa Apgujeong-dong in order. The cluster relationship was most noticeable in wedding studio, wedding dress, wedding consulting, and hanbok(Korean traditional clothes) business. Frequency of vertical cluster was indicated to be more than horizontal cluster. User behavior of wedding businesses in Seoul has been collecting wedding information through internet and wedding consulting business.

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A Study on the Introduction Direction of Private Investigation Law (민간조사업법의 도입방향에 관한 연구)

  • Lee, Seung-Chal
    • Korean Security Journal
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    • no.17
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    • pp.255-276
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    • 2008
  • The important items, which should be considered in Private Investigation Law, can include subjects, licenses, the scope of business, qualifying examinations, and supervisory and penal provisions. The subjects of Private Investigation Law should be permitted to be both natural persons and juridical persons in terms of providing various services, but should be permitted to be juridical persons and should be administered on a license system, even in order to ensure public interests. Concretely, the introduction scope of Private Investigation Law can be regulated to include the followings: that is, investigating the whereabouts identification of runaways and missing children, investigating the personal identification, habit, way of action, motivation, whereabouts identification, real child confirmation, association, transaction, reputation, and personality of specific persons or specific groups, investigating the whereabouts identification of missing persons, owners of government-vested properties or renounced properties, investigating the whereabouts of lost properties or stolen properties, investigating the causes of fire, character defamation, slander, damage, accident, physical disability, infringement on real estate or movable property, and investigating all sorts of accidents including traffic accidents, insurance accidents, and medical malpractices. In the qualifying examination, examinees' age should be restricted to be over age 25. The person, who is exempted from its primary examination, should be restricted to be the person, who has the career of over 20 years in related fields, in consideration of its equity with other certificates of qualification. In the supervisory institution, as the policy institution is the supervisory institution in many countries including France (the police) and Japan (public security committee), so the National Policy Agency should be the supervisory institution in consideration of management aspects. In the penal regulations, especially, we should clarify the management of personal information (personal information protection, personal information management), and so should prevent the infringement of people's basic rights, and then should ensure the public interest.

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A Study on Determinants of Commercial Land Values in Gwangju City (광주시 상업지 지가의 형성요인에 관한 연구)

  • Lee, Hyun-Wook
    • Journal of the Korean association of regional geographers
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    • v.2 no.2
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    • pp.159-171
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    • 1996
  • The aim of this study is which factors affect the commercial land values and how they act upon them through distribution of commercial land values by multiple regression analysis in Gwangju city. The major findings of this study are as follows: (1) The changes of commercial land values distribution in $1989{\sim}1996$, We see that the commercial area of higher land values extends following the main arterial road. This is related to urbanization in urban fringe while the decline of commercial land values occurs in city center with long history of commercial region. This is due to unsuitableness in rapid changes of commercial environment because of fragmented lots, old buildings. traffic congestion etc. (2) The regions where commercial land values greatly rose are the west in constructed the new planning city center of Sangmu-dong. and the south west in which is related to the extension of high density apartment and the location of big discount stores. (3) Through the changes in commercial land values distribution map. and road map, topographical map, we know that commercial land values is related to various factors; namely, distance from CBD, convenient traffic, reputation of commercial district, condition of a road, size of supplementary, a degree of commercial land use etc. (4) From the above related factor, six variables are extracted by operational definition. That is the spatial distance from the city center, the walking distance to a stopping place, the road width, the amount of bus traffic, the amount of pedestrian, the number of the shop. (5) Data of seven variables are collected on the highest values point of each Dong. We applicate multiple regression analysis with commercial land values as a dependent variable, extracted six variables as independent variables. (6) As a result of multiple regression on the determinants of commercial land values, the variables which is greatly related to commercial land values are the amount of pedestrain, the spatial distance from city center. We identify that two variables explain variance of the commercial land values by 65%. (7) In order to make clear about not explained 35%. we carry out analysis of residual. In consequence, we see small estimate in downtown area and large estimate in urban fringe. This feature is due to simple core structure of Gwangju city and limits of this regression model.

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A Study on the Journalists in Busan during the Japanese Colonial Period (일제기 부산 지역 언론인 연구)

  • Chae, Baek
    • Korean journal of communication and information
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    • v.56
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    • pp.132-155
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    • 2011
  • The aim of this study is to examine the Korean journalists in Busan during the Japanese colonial period. For this purpose this study analyze the managers of Busan branch of the Dong-A Daily News and Chosun Daily News. The personal history and ideological background of them show that the majority have the career of socialist or nationalist movement. In case of the Dong-A Daily News, at least five managers out of nine came from socialist movement. An Heeje and Kim Jongbeom of the Dong-A Daily News were a nationwide figure in nationalist and socialist movement. The ideological background of the managers of the Dong-A Daily News were more progressive than those of the Chosun Daily News. This difference of two newspapers seem to be resulted from the characteristic and social reputation of them. The activists of that time viewed the newspapers as the most effective instrument to approach to mass. And the executives of two newspaper companies also viewed these activists have advantages to the sales promotion of the newspapers.

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Benchmarking Ascension Prospects for the Gwangyang Port as a Hub for International Logistics (국제물류허브를 위한 광양항의 벤치마킹 중대방안)

  • Jang, Heung-Hoon;Fawson, Chris
    • Journal of Korea Port Economic Association
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    • v.25 no.1
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    • pp.87-106
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    • 2009
  • This paper is intended to suggest benchmarking ascension for the Gwangyang Port as a hub for international logistics. Most countries that seek to join. and lead, the global trading system as they work to develop production and logistics systems that establish a reputation for leadership in international logistics. Our focus in this research is on the Gwangyang Port and whether Gwangyang Port is capable of carving out a competitive niche as a hub of international logistics. Our analysis is based on comparison and analysis with benchmark port developments around the world. As proposals to promote and activate Gwangyang Port as a hub for international logistics, we recommended in this paper several benchmarks. First, Gwangyang Port FTZ must strengthen the incentive system for tenant companies and providing an inducement for new global companies. Second, Gwangyang Port needs to moderation of regulation on the investment tenant companies and strengthening one-stop service. Third, it is required to stabilize labor and management relationship and securing of flexibility of labor market. Lastly, Gwangyang Port must strengthen mutual interaction of Free Economic Zone (FEZ), Customs Free Zone(CFZ) and Free trade Zone(FTZ) in Korea.

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Investigation of Factors Affecting the Effects of Online Consumer Reviews (온라인 소비자 리뷰의 효과에 영향을 미치는 요인에 대한 고찰)

  • Lee, Ho Geun;Kwak, Hyun
    • Informatization Policy
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    • v.20 no.3
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    • pp.3-17
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    • 2013
  • As electronic marketplaces grow and a large number of consumers exchange their opinions on products and services on the Internet, many studies have been conducted in the area of online consumer reviews. This paper analyzes the research trend of the online consumer reviews by investigating those studies in an attempt to provide future research directions. Many researchers have focused on the effects of online reviews on consumer behaviors as well as the usefulness of the online reviews. In particular, review contents, characteristics of reviewers/consumers and features of products/services have been identified as influencing factors on the effects of the online consumer reviews. For the review contents, the number and the volume of the contents have increasing effects on the online reviews, while the direction (positive vs. negative) of the contents has resulted in conflicting effects of the review. The reputation and trustfulness of reviewers, consumers' prior knowledge on the products, consumers' product involvement, and types of the products were investigated as these factors influence the effectiveness of the online consumer reviews. Social media (such as Facebook and Twitter) nowadays play an important role to disseminate online reviews among consumers. Thus, it is necessary to study how social media influence the effects of online reviews on consumers. Since some firms abuse the online reviews for their own sakes, we recognize the necessity for empirical studies on the side effects of the online reviews.

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Exploratory Big Data Analysis of Albert Camus's La Peste in Post Corona era (포스트 코로나 시대 알베르 카뮈의 『페스트』에 관한 탐색적 빅데이터 분석)

  • MIN, Jinyoung
    • The Journal of the Convergence on Culture Technology
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    • v.7 no.1
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    • pp.432-438
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    • 2021
  • This dissertation's object is to confirm the drastic popularity of La Peste of Albert Camus in Korea post-corona society using big data as the mean of inductive research. Analyzing news articles concerning Camus and investigating word frequency of the book La Peste will affirm the implications La Peste has on current Korea society as the outbreak spreads. As an analysis tool, Bigkinds of Korea Press Foundation and Nuagedemots, the French version of Word Cloud were used. For the past 30 years, Albert Camus has been known in Korea as the writer of L'étranger, but after the epidemic, he earned more reputation with La Peste. Compared to L'étranger that rebelled against the world's absurdity with ennui, La peste emphasizes the importance of resistance accompanied by solidarity. La peste conveys hope by depicting disastrous situations of citizens who confront the plague by organizing a health college. The novel delivers a lot of ethical inspiration to humanity in this exceptional circumstance of COVID-19.

Perceptions of Issue Ownership and Party Choice: A Case of the Korean Legislative Election, 2016 (한국 정당의 이슈 소유권(issue ownership)과 유권자 투표행태: 20대 총선을 중심으로)

  • Choi, Hyono
    • Korean Journal of Legislative Studies
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    • v.24 no.1
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    • pp.171-202
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    • 2018
  • Issue ownership concerns a party's issue handling reputation. When a party is perceived to have the best solution for an issue, voters identify the party as the owner of the issue. Extant literature of issue ownership voting shows that voters tend to vote for a party that they identify as the owner of an issue they concern most. That is, the effect of issue ownership on voting is conditioned by the perceived salience of the issue in question. This study investigates another condition of issue ownership voting: i.e. party behavior in election campaigns. It argues that the effect of issue ownership on voting is conditional: it depends on party behavior as well as issue salience. During the campaign in the 2016 legislative election, only the Democratic Party of Korea, the opposition party at that time, actively presented itself as the owner of economic issues. The analysis results of this study show that the identification of the Democratic Party as the economic issue owner affects voting for the party when a voter thinks the economy to be the most important issue. However, the identification of the other parties as the economic issue owner does not affect voting for them under the same condition. The results support the argument that party behavior as well as issue salience are conditions of issue ownership voting.