• Title/Summary/Keyword: National brand

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현대 테니스 웨어에 나타난 패션성에 관한 연구 (A Study on the Fashion Style in Contemporary Tennis Clothing)

  • 김혜정
    • 패션비즈니스
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    • 제17권2호
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    • pp.17-32
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    • 2013
  • Throughout history, tennis-wear designers have attempted reforms to the designs, which were swayed a lot by game rules, and more efforts than ever are put forth recently. The efforts to introduce fashion designers into tennis brands and to break down the barriers between sports brands and common fashions have contributed to the advancement of tennis-wear. Howver, designers are not the only contributors to the development and innovation of tennis-wear. Tennis players who are well aware of the design make-up may affect some aspects of tennis-wear. Even some tennis players launched certain tennis-wear brands. They are not just players in games, but also innovators of this certain type of clothing. In this sense, they design, select, and put on tennis-wear as designers and players, which has contributed a lot to variation and advancement of tennis-wear. Such diversified of attempts in terms of design have led to the variety of tennis-wear, and adopting certain features of other sportswear has enhanced the functionality as well. As for materials, functional materials as well as lingerie look and laceworks as in dance looks were used, and even nude-color short pants were introduced to represent such images of fantasy and illusion. As for color as well, a revolution of color, which has been a taboo, was led. The popularity of tennis-wear fashions even leads to combination with features of other areas, which has been more diversified by the collaboration with designs inspired by toga of Greece and various other areas such as films and arts.

일본 분리파건축회의 초기작품에 관한 연구 (Early Works of Japanese Secessionist Architects)

  • 황보봉
    • 한국산학기술학회논문지
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    • 제15권5호
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    • pp.3176-3182
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    • 2014
  • 본 논문은 유럽에서 근대건축의 헤게모니 다툼이 치열하게 전개되고 있던 1920년대 일본의 근대건축이 어떠한 성향을 지니면서 발전하게 되는지를 분리파건축회(Japanese Secessionist)의 건축이론과 작품을 통해 살펴보고자 한다. 분리파건축회는 1920년부터 1928년까지 9년이라는 짧은 시간동안 활동한 전위예술가(Avant-garde) 단체이지만, 이들의 도전적이고 활발한 활동이 일본 근대건축의 전통성 논쟁을 비롯해 예술가의 지위에 대한 논란을 불러일으켰다는 점에서 근대건축의 발전에 있어 중요한 위치를 차지하고 있다. 본 논문은 분리파건축회가 창립하게 되는 배경과 더불어 일본 근대건축의 중요한 역사적 사건으로 평가할 수 있는 제반요소들을 제시하고자 한다. 또한, 이들의 급진적인 건축관을 당대 유럽 건축계의 흐름과 대비시켜 파악하고, 근대건축의 전반적인 맥락에서 분리파건축회가 지니는 건축적 경향과 특징을 규명하고자 한다.

경쟁 전략 모형을 활용한 "포스트 월드컵" 국내 IT 산업 활성화 방안에 대한 연구 : SI 산업 중심의 분석 (The Activating Plan of Domestic IT Industry after 2002 Worldcup using Competitive Strategy Model : Focused on SI Industry)

  • 류경석;박주석;이성기
    • 한국IT서비스학회지
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    • 제2권1호
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    • pp.51-73
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    • 2003
  • The success of 2002 Korea Japan Worldcup became a good opportunity to give the message of revival to the people of Korea. With the effect of it, the national brand image has risen. Nevertheless, in order to maximize the chance of time, the most necessary thing that need to be done is to find the strategic counterproposal of the Post Worldcup. Especially, to find the more active plan in the respect of economy. In this research, we have studied the IT industry(especially SI industry) of the economy in order to look into the strategic counterproposal to get the development effect after the Worldcup. We mainly analyzed the SI industry in the respect of economy, because it is not only a high-value added industry of the integration of knowledge and technology but also a high-tech industry which has a spreading effect on the related industries. To implement the analysis of SI industry, derive and verify the strategy, and get the activating plan, we studied with 4 stages. Firstly, analyze the exterior environment and the interior strength with the Competitive Strategy Model(Specially, 7 Force Model & Value Chain Model). Secondly, get the strategy with SWOT analysis. Thirdly, verify the Strategy with interview and survey. Fourthly, classify the SI industry activation plan into 5 kinds after Worldcup through panel discussion and seminar with the data which we got through interview and survey.

패션 컬렉션에 나타난 무슬림 패션 스타일 연구 (A Study on the Muslim Fashion Style in Contemporary Fashion Collection)

  • 최진영;김지영
    • 패션비즈니스
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    • 제23권5호
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    • pp.1-18
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    • 2019
  • The purpose of this study is to analyze the Muslim fashion that has recently appeared in the global fashion collection to see how the global fashion brand expresses Muslim's traditional costumes so as to provide references in design development to prepare for the larger Muslim fashion market in the future. In order to analyze Muslim fashion, keywords related to Muslims such as "Muslim," "Islamic fashion" and "hijab" were searched on Google, Samsung Design Net and Vogue websites, and a total of 370 fashion photos were selected for the final data, which was judged to reflect Muslim fashion styles after a review by four clothing experts. Muslim fashion styles have the following characteristics: Above all, the use of veils was most noticeable, with many T-shaped loose long tunic dresses. The hijab, which had the highest proportion of veils, was used to produce various images with wide range of materials and colors. Achromatic colors were the most common, but more than three colors were used to create an exotic image. There have also been cases of using direct religious images such as arabesque patterns and mosques and Muslim priests. As a final, Muslim fashion styles were studied follow: first, a unique style using a veil. Second, conservative style with minimal exposure, third, restrained long-and-lose fit style, fourth, exotic style by elaborate pattern. The domestic fashion industry is also expected to generate economic demand if it is designed with reference to such collection trends along with market research on Muslim consumers.

퍼스널컬러의 정량적 진단 모델 연구 (A Study on the Quantitative Diagnosis Model of Personal Color)

  • 정윤석
    • 융합정보논문지
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    • 제11권11호
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    • pp.277-287
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    • 2021
  • 본 연구의 목적은 퍼스널컬러를 정량적으로 진단할 수 있는 모델을 구축하는 것이다. 현재 사용되고 있는 대표적인 퍼스널컬러용 색채 시스템들은 퍼스널컬러 진단 유형을 지나치게 단순화하거나, 진단 유형간의 객관화된 차이를 구별하기 어렵다는 한계를 가진다. 이를 보완한 새로운 색채 시스템을 개발하기 위해 논리적 배색이 가능한 PCCS 색체계를 도입하고, 색이 가지는 주요 4속성을 토대로 재분류하였다. 기존 색채 시스템보다 다양한 20개의 진단 유형을 제안하였으며, 정량적 방법을 피험자와의 어울림 정도를 평가하여 최적화된 유형을 찾을 수 있게 하였다. 평가 결과를 기호화하여 대입하면 피험자에게 맞는 유형이 도출되는 매트릭스를 고안하여 실험자의 개별 역량과 주관의 개입을 최소화하였다. 최종적으로 속성진단, 기호화, 계절진단의 세 단계로 이루어진 퍼스널컬러의 정량적 진단 모델을 구축하였다. 이는 기존 진단 방법에 다양성, 신뢰성, 정확성을 부여할 것이라 볼 수 있다.

사용자 경험 디자인의 사용자 중심성에 대한 의미 확장 연구 (A Study on the Meaning Extension of User-Centeredness in UX Design)

  • 이유진
    • 디지털융복합연구
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    • 제19권8호
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    • pp.301-310
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    • 2021
  • 연구 목적은 20대 금융 애플리케이션 사용자의 비대면 글말 용언으로부터 사용자 경험 디자인(UX)의 확장 의미를 추출하는 데 있다. 연구 범위는 20대 남녀 20명의 비대면 글말 일상 언어이며, 연구 방법은 사용자의 용언을 중심으로 사용 속성을 범주화(Categories)하여 20대 사용자 중심의 의미를 도출하는 것이다. 연구 결과 20대 금융 플랫폼 애플리케이션 사용자의 사용 의미는 통합의 의미, 신뢰의 의미, 지속의 의미, 정보 인지와 정보 접근의 의미로 요약되었다. 또한, 사용자의 사용 속성은 보안성, 친숙성, 접근성, 작동 편이성, 시인성으로 집약되었다. 각각의 속성은 보안, 정보, 브랜드, 디자인과 융합된 의미 범주에서 나타났다. 종합하면, 용언 중심의 사용자 의미 분석은 기존의 객관적 의미 분별 측정에서 파악할 수 없었던 사용성 평가 문제를 보완하는데 효과적임을 알 수 있었다.

Analysis of Festival Ordinances of Gyeonggi Province: Focusing on Developing A Representative Festival of Seongnam City

  • PARK, Hyun Jung;HAN, Seon Mi;KWON, Ki Hyun;SEO, Won Jae
    • Journal of Sport and Applied Science
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    • 제5권1호
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    • pp.1-9
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    • 2021
  • Purpose: In Seongnam City, a number of festivals are held in various areas, led by the city and private organizations. The necessity of developing a representative festival of Seongnam City, which can enhance the brand value of Seongnam, a cultural city, and promote a sense of local community and economic effects, is emerging. The purpose of this study is to analyze festival-related ordinances of Gyeonggi-do local governments, and to derive implications necessary for the development of festival support ordinances representing Seongnam City. Research design, data, and methodology: This study used the database of National Legal Information Center of the Ministry of Legislation and the autonomous legal information system to thoroughly investigate the ordinances related to festival support of basic local governments in Gyeonggi-do and the whole country. To do this, descriptive statistics analysis was conducted. Results: As a result of the study, it was found that 168 organizations (68.6%) of 245 local governments nationwide have adopted the festival support ordinance, and there are a total of 231 ordinances. In the case of basic organizations, out of 228 basic organizations, 151 organizations, including Seongnam City, adopted the ordinance on festival support, showing an adoption rate of about 66%. As a result of analyzing the basic organizations that enacted representative festival related ordinances among Gyeonggi-do basic organizations, 9 out of 28 cities adopted 16 representative festival ordinances, based on the legal and institutional basis for supporting representative festivals. Conclusions: In the case of Seongnam City, it is believed that in order to develop a representative festival, an ordinance to support the representative festival must be established. Considerations regarding the composition of the ordinance for the representative festival were discussed.

C2C 중고거래 플랫폼에서의 중고의류제품 판매 정보 분석 - NVivo를 활용한 내용 분석을 중심으로 - (Analysis of Sales Information of Secondhand Clothing Goods on the C2C Secondhand Trading Platform - Focusing on Content Analysis Using NVivo -)

  • 박현희
    • 한국의류산업학회지
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    • 제23권3호
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    • pp.358-369
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    • 2021
  • This study aims to classify the dimensions of the sales information of secondhand clothing goods on the C2C secondhand trading platform and to systematically analyze the components of each dimension. To this end, the NVivo 12.0 qualitative data analysis software was used. The content analysis showed that the sales information of secondhand clothing goods was classified into four dimensions: detailed information of the sale goods, information specific to secondhand clothing goods, seller opinion information, and service information. The components of each dimension were as follows. The detailed information of the sale goods included size, sale price, item, design, brand name, material, color, wearing season, fit, gender, etc. The information specific to secondhand clothing goods included the number of times the item was worn, its purchase history, and product condition. Seller opinion information included product review, sales motivation, notes for the transaction, coordination proposal, and usage proposal. The service information included the transaction mode, exchange·return·refund, and promotion. The frequency analysis showed that the highest frequencies were sale goods(37.47%), information specific to secondhand clothing goods(24.63%), seller opinion information(20.54%), and service information(17.37%). This study will help C2C secondhand trading platform managers or sellers establish clear standards for presenting sales information and developing ideas toward constructing differentiated platform contents.

멕시코와 페루에서의 한류 현황과 미디어 분석을 통한 한류 확산 방안 모색 (Studies on the Hallyu in Mexico and Peru through their Current State and Media)

  • 김선욱;이재학;신태식
    • 비교문화연구
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    • 제44권
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    • pp.59-85
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    • 2016
  • 최근 들어 라틴아메리카에서의 한류의 인기는 폭발적이다. 본 연구는 멕시코와 페루에서의 한류 현상을 2012년부터 2014년까지 3년간의 한류 현황과 미디어 분석을 통해서 살펴보았다. 멕시코는 한류가 처음으로 중남미에 진출한 나라로 중남미 한류의 연구에서 중요한 의미를 가지고 있으며 현재까지도 한류의 영향이 중남미 지역에서 큰 지역이다. 또한 페루는 2014년 이후 한류의 인기가 급증한 국가로 페루에서의 한류 현상과 미디어 분석은 향후 한류의 중남미 진출을 전망할 수 있는 좋은 기회가 될 것이다. 그리고 한류의 확장은 한국의 브랜드 이미지 제고에도 좋은 결과를 초래할 것이다.

3차원 쉐이핑 기술을 활용한 스포츠 브래지어 개발 (Development of Sports Brassiere Pattern Using 3D Shaping Technology)

  • 김소영
    • 한국의류산업학회지
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    • 제21권4호
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    • pp.480-487
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    • 2019
  • This study used 3D technology to develop a multi-functional sports brassiere with increased comfort and fit that can be worn as a base layer during exercise or as underwear. A 75A size industrial lingerie figure was used to develop a standard pattern. 3D tools for scanning and pattern making, such as Vivid 910, Geomagic Design X, 2C-AN and Yuka CAD were used. The sports brassiere was designed as a tank top style with dual structure and linings attached to a pad utilized with a sport brassiere mold cup. 3D outer and lining's pattern was differently developed in consideration of the body's curvature with pad's shape and structure. Shoulder and neck part reduction rates were adjusted to increase the neck areas fit that considered the nude pattern's structure due to uncomfortableness felt by wearers who were uncomfortable with the neck areas fit on existing brand products. The reduction rate was also set differently on each part. For example, the reduction rate on outer side panel was set strongly to increase the breast's volume. Two products, developed by a 3D sports brassiere and previously released product, were worn on 8 subjects in their 20's to evaluate fit, comfort, and purchase preferences. The evaluation proved that newly developed 3D products were superior to comparative products. The results of the clothing pressure measurement indicate that the newly developed sports brassiere's front part had less pressure on upper bust and shoulder areas compared to comparative products as well as showed less pressure on the back side, which shows improved wearing comfort compared to comparative products.