• The Journal of Industrial Distribution & Business
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• v.8 no.7
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• pp.51-61
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• 2017

Purpose - Present study investigates character identification and emotional response to character that may affect consumers' intention to purchase the character-attached products. And this study explores whether symbolic relevance and object relevance affect the character identification, and whether character attractiveness and character salience affect the emotional response to characters. Research design, data, and methodology - SNS characters, animated characters, game characters, and traditional characters were used as experimental characters. And stationery as experimental product was used. 250 college students participated in the empirical study, and structural equation model was used to verify hypotheses. Results - First, the character identification and emotional response to characters affected the intention to purchase the products positively, and the emotional response to characters also positively affected character identification; second, symbolic relevance had no positive impact upon character identification, while object relevance had positive influence on character identification; and third, character attractiveness and salience had a positive effect on the emotional response. Conclusions - Present study contributes to the progress of character theories. Marketers should find ways to increase consumers' object relevance to characters and the level of characters' attractiveness and salience in order to promote the intent to purchase the products.

• Journal of Korea Multimedia Society
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• v.12 no.12
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• pp.1718-1727
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• 2009

Traditional character recognition systems usually aim at characters with simple variation. With the development of multimedia technology, printed characters may appear more diversely. Existing recognition technologies can't deal with Hangul recognition effectively in diverse environments. This paper presents a recognition system for multi-form Korean characters called RSMFK, which is based on the model of Hierarchical Temporal Memory (HTM). Our system can effectively recognize the printed Korean characters of different fonts, scales, rotation, noise and background. HTM is a model which simulates the neocortex of human brain to recognize and memorize intelligently. Experimental results show that RSMFK performs a good recognition rate of 97.8% on average, which is proved to be obviously improved over the conventional methods.

• Journal of Korean Medical classics
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• v.24 no.5
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• pp.147-158
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• 2011

There has been a need for an operational curriculum for teaching Chinese characters used by traditional Korean medicine (TKM), but the it was not thoroughly reviewed so far. We analysed the frequency of unicode Chinese characters with five textbooks of traditional Korean medicine used as a national standard. We found that 氣, 經, 陽, 陰, 不, 熱, 血, 脈, 病, 證, 寒, 中, 心, 痛, 虛, 大, 生, 治, 本, 之 are the 20 most frequently used Chinese characters, and also showed 100 frequently used characters for each textbook. We used a cumulative frequency analysis method to suggest a list of 1,000 prerequisite Chinese characters for the TKM education (TKM 1000). which represents the current usage of Chinese characters in TKM and covers 99% of all textbook use if combined with MEST 1800. This study showed prerequisite and essential Chinese characters for the implementation of evidence-based teaching in TKM. The TKM 1000, a prerequisite characters by this study based on the TKM textbooks can be used for the development of Korean Medicine Education Eligibility Test (KEET), entrance exam to the Colleges of Oriental Medicine or textbooks, and educational curriculum for premed students.

• Cross-Cultural Studies
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• v.30
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• pp.223-244
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• 2013

Sino-Korean words make almost 70% of Korean words. Chinese Characters are very different from Hangul (Korean alphabet system) in form and they are semantic symbols. Therefore Korean and foreign students are very likely to have difficulty in mastering the Sino-Korean characters. This paper aims at reviewing the problems of teaching Chinese characters to Koreans and foreigners in Korea, and proposing how to teach them effectively. For this purpose, we first look into the realities of the national system of Chinese characters' education, and then suggest more effective instructions in teaching Chinese characters.

• Journal of Physiology & Pathology in Korean Medicine
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• v.24 no.3
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• pp.373-379
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• 2010

There has been a need for establishing operational curriculum for chinese characters and chinese writing used by traditional korean medicine (TKM), but it was not carefully recognized so far. We analysed the frequency of unicode chinese characters from five medical textbooks and showed prerequisite chinese characters for TKM beginners. It was found that 之, 者, 不, 也, 而, 氣, 陽, 陰, 下, 其, 病, 爲, 人, 以, 中, 則, 於, 脈, 上, 故 are the most frequently used 20 chinese characters. We also showed that adequate prerequisite chinese character should be designated for the more efficient education of TKM. This study was the first systematic approach to get essential and prerequisite chinese characters for the education of TKM. The prerequisite characters by this study will be used for the development of KEET (Korean Medicine Education Eligibility Test), entrance exam to the Colleges of Oriental Medicine and textbooks, and educational curriculum of premed students.

• Proceedings of the Korea Contents Association Conference
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• 2006.11a
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• pp.292-295
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• 2006

As Chinese characters occupies more than 70% of words we currently use, the education of Chinese characters is becoming important day by day to accurately deliver the meaning of words in our language life. In recent, there are increasing concerns on writing Chinese characters correctly as well as reciting, books and Internet contents on Chinese character writing is emerging. However, currently available Internet media on the Chinese characters education only illuminates recitation and interpretation. Moreover, the writing part is merely provided in the form of paper by printing the characters, thus, writing materials are insufficient. In this paper, we propose a design and implementation of Web based Chinese characters writing system. Using the system, a user can write Chinese characters with mouse device. The learning progress is accordingly managed for the user. In addition, the proposed system can be used any place in where Internet is connected.

• Journal of Korean Medical classics
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• v.32 no.1
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• pp.105-116
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• 2019

Objectives : There are many secluded Chinese characters - so called Byeokja (僻字) in ancient classic literature, and Chinese characters that are not registered in Unicode and Variant characters (heterogeneous characters) that cannot be found in the current font sets often appear. In order to register all possible Chinese characters including such characters as units of information exchange, this study attempts to propose a method to encode the morphological information of Chinese characters according to certain rules. Methods : This study suggests the methods to encode the connection between the nodules constituting the Chinese character and the coordinates of the nodules. In addition to that, rules for expressing information about curves, expressions of aspect ratios of characters, rules for minimizing coordinate lines, and rules for expressing aggregation status of character components are added. Results : Through the proposed method, it is possible to generate codes of a certain length by extracting only information expressing the morphological configuration of characters. Conclusions : The method of character encoding proposed in this study can be used to distinguish variant characters with small variations in Byeokja, new Chinese characters and character strokes and to store and search them.

• Journal of the Korean Society for Library and Information Science
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• v.22
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• pp.219-257
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• 1992

Among the Chinese Characters originated in Japan, some of them are very ancient in their origin and others come to exist as different forms by being used widely in forged books in Chinese. These Characters can be divided into three groups. First, the Chinese Characters whose forms are different. Most of these are 'hoiui' (회의)character, being made by imitating the forms of the original Chinese Letters. These characters do have meaning but not pronunciation. This is one distinct feature of Chinese Characters originated in Japan. Second, the Chinese Characters whose meaning has been assigned by the Japanese people. These letters can be grouped into two. One is the letters whose meanings are entirely different from original Chinese Characters, and the other is the letters whose meanings are not known although their pronunciations are known. It can be explained that the letters with different forms are made because of the ignorance of letter's existence. Or, the letters were made on purpose in ordoer to be used in different meanings. Third, the Characters with a partial modification of original Chinese Characters. Among the Characters in three groups above, pure Japanese-made Chinese Characters are those in group one and three since those in group two are Chinese Letters whose meanings (or pronunciation) only are Japanese. As a results of detailed investigation of pure Japanese-made Chinese Character in JIS X 0208-1990, the followings are discovered: 1. Pure Japanese-made Chinese Characters are 147 in numbers. 2. The Characters which were originally Chinese but now considered to be Japanese-made are 5 in numbers. Among these letters, 39 Characters are not listed in TaeHanHwaSaJon(Whose fame is well known as the authoritative dictionary of Chinese Characters), 47 Characters are not found in the dictionaries of Chinese Characters compiled in Korea. 3. 14 Characters seem to be Japanese-made Chinese Characters although it cannot be said so with accuracy because of various meanings found in several dictionaries of Chinese Characrters.

• Journal of the Korean Society of Costume
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• v.65 no.2
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• pp.1-16
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• 2015

This study aims to provide a new perspective on Disney's animations, by examining how Disney systematized and transformed his own ways of cognitive systems of producing meaning through the costumes of his characters. For this purpose, 10 Disney animations of which the main characters were costume-wearing humans were selected and analyzed. First, the characters' costumes of the passive female heroines were much different from those of the active female heroines while the costumes of male heroes did not have any common characteristics. Second, the characters' costumes according to the settings of the animations had different aspects: the Western-Europe-based animations exhibited the appropriate costumes of the set times, but the non-Western-Europe-based animations exhibited the imaginative costumes of Disney rather than the appropriate costumes of the actual countries. Third, the costumes played the role of expressing the situations of the animations, and had their own repetitive conventions in each animation. Changes in the situations or the upward mobility of the status could be found easily through the costumes, but such distinctiveness became less visible in the later animations. Disney displayed his own distinctive formula of visual aesthetics through the characters' costumes. But it is recommended that we should have the critical views on the cultural messages of Disney's to prevent fixed ideas or cultural prejudices.

• Proceedings of the Plant Resources Society of Korea Conference
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• 2018.10a
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• pp.68-68
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• 2018

A total of 47 core collections of pepper (Capsicum chinense Jacq.) conserved in National Agrobiodiversity Center (NAC) were studied under field condition at Jeonju. All accessions were characterized for their 14 qualitative and 16 quantitative characters. Results revealed that both qualitative and quantitative characters exhibited wide variation among the studied germplasm. Distribution of fruit characters (fruit length, width, and fruit wall thickness) among the accessions was positively skewed. Of the 47 accessions evaluated, 38.3% accessions had conical shaped fruits and mature fruit color was predominantly red (51.1%), orange (21.3%) and yellow (14.9%). Principal component analyses revealed that (i) 56.64% of the qualitative (fruit shape, color and fruit surface) variation and (ii) 89.42% of the quantitative (plant width, height and fruit maturity days) variation were explained by the first two components. Clustering revealed two groups and dendrogram revealed morphological variation among accessions. The phenotypic diversity exists in this core collections provide valuable information to improve agronomic traits in pepper breeding program.