• ETRI Journal
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• v.37 no.2
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• pp.417-427
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• 2015

With recent advances in media technology, the creation of a relatively new service, N-screen, has been realized. N-screen provides seamless connections among various media and enables users to enjoy entertainment content at any time and any location. With such recent advances comes opportunity; therefore, for those N-screen service providers who have established an early edge in the ICT industry, it is imperative that they maintain this and stay ahead of the ensuing competition. In this context, the objective of this study is two-fold; first, we aim to find factors influencing the behavior of existing and potential N-screen service users, and then second, to examine the differences in how these factors operate within the two user types. The results of this study show that the perceived value and subjective norm are important influencers in both user types. However, price fairness and innovativeness are only influential on the attitude and intention of potential users, while some aspects of media usage have only significant influences on the behavior and loyalty of existing users. Based on these results, we provide some implications for both researchers and practitioners who wish to better understand the nature of N-screen users.

• Journal of Satellite, Information and Communications
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• v.8 no.4
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• pp.70-74
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• 2013

In recent days, the number of users having multiple devices according to time and places continue to increases with the help of wide spreading plurality of mobile devices. Consequently, the need for a user to share a media content on his/her multiple devices; furthermore, this movement brings the expansion of N-screen service focusing on connectivity, mobility, and integrity. N-screen service is platform that mediates the use of content or services on multiple devices with the continuous playing scheme. However, N-screen services have the problem of being provided exclusively by a service provider. This paper aims to implement a continuous playing scheme based on RESTfull and on an open service platform; the prototype was successfully implemented on the Android - PC environment.

• Journal of information and communication convergence engineering
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• v.14 no.1
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• pp.21-25
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• 2016

N-screen is a promising technology to improve support for multimedia multicasting, content sharing, content mobility, media scalability, and seamless mobility. In this paper, the WiMedia distributed-MAC (D-MAC) protocol is adopted for development of a seamless N-screen wireless service. Furthermore, to provide a multi-hop, one source multi-use N-screen service through point to point streaming in a seamless D-MAC protocol, a dynamic multi-frame transmission technology is proposed. In this technology, a dynamic time slot allocation scheme and a multi-hop resource reservation scheme are combined. In the proposed dynamic time slot allocation scheme, two thresholds, a hard threshold and a soft threshold, are included to satisfy the power consumption and delay requirements. A multi-frame DRP reservation scheme is proposed to minimize end-to-end delay during the multi-hop transmissions between N-screen devices. The proposed dynamic multi-frame transmission scheme enhances N-screen performance in terms of the multi-hop link establishment success rate and link establishment time compared to the conventional WiMedia D-MAC system.

• Proceedings of the Korea Information Processing Society Conference
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• 2011.11a
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• pp.1146-1149
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• 2011

N-screen 은 여러 단말을 통한 콘텐츠 소비형 서비스로써 이용자 환경과 요구사항에 반응하여 연속성을 가지고 이용자가 원하는 단말을 통해 제공될 수 있다. 자신이 가지고 있는 다양한 단말만 아니라 인증을 거친 다른 사용자가 가진 단말에도 N-screen 을 제공할 수 있다. 서로 다른 서비스 이용자 간 N-screen 을 제공하기 위한 플랫폼으로써 웹 플랫폼을 이용할 수 있다. 웹은 N-screen 을 제공하기 위해 가장 우선시 되는 요구사항인 플랫폼의 통합을 이끌어 낼 수 있으며 서비스 플랫폼과 협업을 통해 서비스 이용자의 요구사항을 만족시키고 동시에 Community 융합을 통해 전혀 새로운 서비스로 제공될 수 있다. 이에 본 논문에서는 웹 기반 N-screen 환경에서 Community 서비스 제공을 위한 서비스 제어기능 모델을 제안하고 그에 따른 서비스 시나리오를 설명한다.

• Journal of Digital Convergence
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• v.11 no.6
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• pp.43-55
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• 2013

This study was to examine the operation strategy of terrestrial broadcasting system on channel image and N-screen service. Nowadays, terrestrial broadcasting system provides video streaming service based on internet. In other words, terrestrial broadcasting system provides N-screen service through TV-PC-Smart phone-Tablet PC. But it is different for terrestrial broadcasting system to analysis the choice criterion of program. Only, channel image of terrestrial broadcasting system expanded into N-screen. Finally, channel image of terrestrial broadcasting system is the competition strategy. It is necessary for terrestrial broadcasting system to prepare the strategy of program choice for users, original contents, new platform and service in connection with N-screen.

• Journal of Digital Convergence
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• v.10 no.1
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• pp.277-291
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• 2012

Smartphone (smartpad) and cloud computing has grown rapidly. So, the users started getting interested in multi-screen services. However, various OS / platforms due to the increased content development time and cost. Increase the cost of content development for a multi-screen service, it has been an obstacle. To solve this problem in this study, HTML5-based multi-screen service platform standards specification was established. HTML5 is a specification of the next generation of Web standards. Standards specification established by this study were research in terms of the service provider. And, this standards specification can be used independently of the service infrastructure and device. In addition, this standards specification in order to develop a multi-screen services are efficient and easy to use. For verification adequacy of standards specification established in this study, Scenarios technical entries were mapped by standard specification entries.

• Journal of Broadcast Engineering
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• v.17 no.6
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• pp.1014-1028
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• 2012

Recently, N-screen service and secondary device have gotten an attention from public. Also, we can experience N-screen service through various digital devices. N-screen means multimedia technology which can seamlessly consume multimedia content. Secondary device means auxiliary multimedia device which can consume content related to main content through adjunct connection to main device. Not only be electronic manufactures interested in N-screen technology and services but also digital devices applied for N-screen have been released. But it has limitation that user can only consume content to be purchased from content company server not device of user. This paper proposes the system that composes effective and various N-screen multimedia service through MPEG-4 LASeR (Lightweight Application Scene Representation) PMSI (Presentation and Modification of Structured Information) as international standard technology which can provide scene description including many instruction for dynamic update of scene.

• The KIPS Transactions:PartC
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• v.18C no.3
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• pp.135-142
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• 2011

Recently, the strategy for N-screen service is in the spotlight along with the consumer's need to use contents regardless of time and place due to the rapid development of communication technology, which is meshing with the desire of service providers seeking a new business model. N-screen, as a screen-extension-concept service which enables consumers to continuously share and use contents in various equipments such as TV, computer and portable terminals, is an advanced type of 3-screen service strategy initially proposed by AT&T, an American telecommunication company. In the N-screen service for pay-contents, in order to support continuous screen changes to and from various equipments, temporary watching right should be given to the equipment intended for screen change. However, it is impossible to give the temporary watching right in the present broadcasting environment, adopting an access-control system. In this paper, the access-control technology being used for pay-contents in the present broadcasting environment and the reason for not being able to give temporary watching right, will be examined. After the examination, the solution for delegation of watching right by using an additional key on the basis of currently used access-control technology, will be proposed.

• Communications of the Korean Institute of Information Scientists and Engineers
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• v.29 no.7
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• pp.55-60
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• 2011

• Communications of the Korean Institute of Information Scientists and Engineers
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• v.29 no.7
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• pp.32-37
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• 2011