• Title/Summary/Keyword: Multi-National Company

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A Study on the Effect of Startup's Innovation Orientation on Growth Aspiration (창업기업의 혁신지향성이 성장열망에 미치는 영향에 관한 연구)

  • Oh, Hyemi;Lee, Chaewon;Kim, Jinsoo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.16 no.5
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    • pp.1-14
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    • 2021
  • Innovation and Scale-up of Start-up companies are becoming important national tasks. In the past, it was spread the start-up policy paradigm such as 'Start-up America', 'Start-up Chile', 'Start-up Britain' to overcome the recession globally. However as the economic recovery has become more visible recently in advanced economies, it is shifting from a start-up support policy to a scale-up oriented policy paradigm such as 'Scale-up America', Scale-up UK', 'Scale-up Denmark'. It is necessary to enter the scale-up phase beyond the start-up phase to increase the number of high-quality jobs and to continue economic growth. Therefore, it is necessary to grow the start-up into a strong medium-sized company and to lay the foundation for survival. Therefore, the purpose of this study is to consider the antecedent factors that influence the scale-up aspiration for the start-up firm to grow into a scale-up company, and empirically identifies the differences between the stages of economic development and entrepreneurs in the country. In order to accomplish the purpose, this study predicted scale-up by aspiration which is a predictor of scale-up behavior because it is difficult to achieve visible growth in a short period of time due to the characteristics of start-up companies. In order to empirically explore these relationships, the data were collected from nascent entrepreneurs who have less than 3.5 years of the Adult Population Survey(APS) among the subjects surveyed by the Global Entrepreneurship Monitor(GEM) and the national economic development stage are divided into Innovation-driven, Efficiency-driven, Factor-driven type economies. For the test hypotheses, this study adopted the multi-level model analysis for comparison between national economic development stages and using the R 3.5.0 program. The results of this study are as follows. There is difference between the national economic development and the entrepreneur in the relationship between innovation orientation of entrepreneurs and scale-up aspirations. As the economy of the country develops, the innovation activity of the entrepreneur becomes more active. Since start-ups are heavily influenced by entrepreneurs, there is a difference in the degree of aspiration depending on how innovative an entrepreneur is in the same environment. In terms of the relationship between innovation orientation and scale-up aspiration, the fear of failure was found to differ between national economic development and entrepreneurs. The fear of failure differ from country to country, and this is one of the important factors affecting entrepreneurial activities. It is expected that the factors influencing the growth of the start-up companies which are identified through the results of these studies, will be used to create a suitable scale-up ecosystem according to the national economic development stage.

Utilization of Health Education Professionals for National Health Promotion Program (국민건강증진을 위한 보건교육 전문인력 활용방안)

  • Kim, Myung;Kim, Young-Bok;Kim, Cho-kang
    • Proceedings of The Korean Society of Health Promotion Conference
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    • 1999.07a
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    • pp.129-147
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    • 1999
  • The National Health Promotion Act passed in 1995 was a milestone for initiating a national and local health promotion program in Korea. And since then local governments and health centers have been developing and providing health promotion programs for the community population. To apply the effectiveness of community health promotion program, it is important to understand the key issue related to health education and the role of health education personnel. The purpose of this study was to define the responsibility and competency of health education specialist, and to develop the activity areas of health promotion program in Korea. Those who provide the service for health promotion and health education should be properly qualified and professionally trained. However, the skills and responsibilities of those who are in charge of providing health education program have not yet been clearly defined in Korea because the areas of health promotion and health education are composed of multi-academic fields. In case of United States, health education specialist is being developed through professional preparation in colleges and graduate schools, and certified through the examination. Also health education specialist is in charge of the planing, implementing and evaluation of health education program in school, hospital, health center, workplace and health food company. Therefore it is important to develop the programs to train and certify health education specialist. Also to extend the activity areas, the government should support continuously program development for health promotion and health education personnel.

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Study on Globalization of Korean Fashion Enterprises -Global Configuration, Global Competitive Strategy, and Global Performance of Value Activities- (한국패션기업의 세계화 연구 -기업가치활동의 세계적 배치 및 국제경쟁전략, 세계화 성과를 중심으로-)

  • Son, Mi-Young;Rhee, Eun-Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.2
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    • pp.286-297
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    • 2005
  • Recently, due to the gloalization of the industry environment and the consequent multi-national companies led by industrialized countries, fashion companies of newly industrialized countries are pursuing to globalize their businesses. This study conducted to review the global configuration of activities of the added value chain, the strategies to enhance global competitiveness, and global performance of value activities of Korean fashion companies. The data were collected from the survey by questionnaire on Korean fashion companies. The methods of analysis used in this study were regression, and descriptive statistics of the data. the results werw as follows. First, Korean fashion companies were undergoing diverse value activities through their foreign subsidiaries and overseas out-sourced companies in a wide spectrum of business activities ranging from design/planning o products to marketing/logistics. Second, the global competitive strategies that the Korean fashion companies were most focused on were the cost/productivity aspects. The efforts to differentiate the products from competitors, the efforts for innovation, an the efforts of growth were the next strategies. The strategy that was least emphasized was on seeking alliance with other business partners. Third, the result of the globalization efforts showed an overseas market growth of and average of 9%, and an average overseas market profit of 7.8%. The overall satisfaction on the result of the overseas market activities, and the rate of accomplishment of market targets were generally low.

Development of New Variables Affecting Movie Success and Prediction of Weekly Box Office Using Them Based on Machine Learning (영화 흥행에 영향을 미치는 새로운 변수 개발과 이를 이용한 머신러닝 기반의 주간 박스오피스 예측)

  • Song, Junga;Choi, Keunho;Kim, Gunwoo
    • Journal of Intelligence and Information Systems
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    • v.24 no.4
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    • pp.67-83
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    • 2018
  • The Korean film industry with significant increase every year exceeded the number of cumulative audiences of 200 million people in 2013 finally. However, starting from 2015 the Korean film industry entered a period of low growth and experienced a negative growth after all in 2016. To overcome such difficulty, stakeholders like production company, distribution company, multiplex have attempted to maximize the market returns using strategies of predicting change of market and of responding to such market change immediately. Since a film is classified as one of experiential products, it is not easy to predict a box office record and the initial number of audiences before the film is released. And also, the number of audiences fluctuates with a variety of factors after the film is released. So, the production company and distribution company try to be guaranteed the number of screens at the opining time of a newly released by multiplex chains. However, the multiplex chains tend to open the screening schedule during only a week and then determine the number of screening of the forthcoming week based on the box office record and the evaluation of audiences. Many previous researches have conducted to deal with the prediction of box office records of films. In the early stage, the researches attempted to identify factors affecting the box office record. And nowadays, many studies have tried to apply various analytic techniques to the factors identified previously in order to improve the accuracy of prediction and to explain the effect of each factor instead of identifying new factors affecting the box office record. However, most of previous researches have limitations in that they used the total number of audiences from the opening to the end as a target variable, and this makes it difficult to predict and respond to the demand of market which changes dynamically. Therefore, the purpose of this study is to predict the weekly number of audiences of a newly released film so that the stakeholder can flexibly and elastically respond to the change of the number of audiences in the film. To that end, we considered the factors used in the previous studies affecting box office and developed new factors not used in previous studies such as the order of opening of movies, dynamics of sales. Along with the comprehensive factors, we used the machine learning method such as Random Forest, Multi Layer Perception, Support Vector Machine, and Naive Bays, to predict the number of cumulative visitors from the first week after a film release to the third week. At the point of the first and the second week, we predicted the cumulative number of visitors of the forthcoming week for a released film. And at the point of the third week, we predict the total number of visitors of the film. In addition, we predicted the total number of cumulative visitors also at the point of the both first week and second week using the same factors. As a result, we found the accuracy of predicting the number of visitors at the forthcoming week was higher than that of predicting the total number of them in all of three weeks, and also the accuracy of the Random Forest was the highest among the machine learning methods we used. This study has implications in that this study 1) considered various factors comprehensively which affect the box office record and merely addressed by other previous researches such as the weekly rating of audiences after release, the weekly rank of the film after release, and the weekly sales share after release, and 2) tried to predict and respond to the demand of market which changes dynamically by suggesting models which predicts the weekly number of audiences of newly released films so that the stakeholders can flexibly and elastically respond to the change of the number of audiences in the film.

World brand strategy using traditional patterns (전통 문양을 활용한 세계의 브랜드 전략 - 기업 브랜드 정체성을 중심으로 -)

  • KIM, Mihye
    • Korean Journal of Heritage: History & Science
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    • v.55 no.1
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    • pp.133-150
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    • 2022
  • Calling the 21th century the age of 'cultural competition' is not an overstatement. In an era of globalization, we try to find the 'identity of our country' in our culture. 'Culture' is the unique ethnicity of the people of each country that reflects the traces of their lives. As the world is transforming into a multi-dimensional place, traditional patterns in reference to cultural uniqueness and original formativeness are the brands that represent the people. France's luxury brand, GOYARD's Y-shaped pattern naturally made during the persistent traditional handmade process is still France's representative corporate brand and is considered prestigious even after 150 years have passed. On the other hand, in low-income countries, patterns created in the natural process of weaving fabrics are succeeded as a unique cultural aesthetic and are loved by people all over the world. Like this, people living in the global multi-dimensional world look to attain the framework 'One Planet Perspective' which is to succeed their own native culture and preserve the unique culture of others. For example, in the process of international relief organizations delivering relief supplies to Columbia's "Wayu tribe" due to the water shortage in 2013, a handmade product, "Mochila Bag" was discovered. Triggered by this incident, Europe and Korea decide to import it to support the livelihood of the "Wayu tribe." Also, the aesthetic and cultural values of the traditional culture in minority tribes that have evolved through thousands of years have been listed on UNESCO and preserved worldwide. Likewise, culture doesn't suddenly appear overnight, but rather the brand representing the company is the pattern used in the trend of the era kept for over 100 years. Moreover, patterns that reflect the country's identity are inherited as the unique aesthetic of the culture. Our country does inherit the unique aesthetic of our culture, but doesn't have a 'strong image' that displays the practical value reinterpreted creatively and aesthetically to fit the modern trend. Traditional patterns are important in perspective of study and theoretical research, but the brand's image using those patterns is a new medium from the past existence continuing to the current tradition. Furthermore, this study suggests that the image of a company that uses traditional patterns will have high economical potential as a national brand.

An Approach to Systems with Multi-Factor Method (다중요소방식을 이용한 시스템 접근방안)

  • Jin, Kwang-Youn;Choi, Shin-Hyeong;Seo, Jang-Won;Kim, Young-Gon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.13 no.2
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    • pp.842-848
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    • 2012
  • In this paper, as a proper authentication method, we made it authenticate a user who has unauthorized device with using authorized device received from telecommunication company using QR code. We designed a better performance protocol which can authenticate mutually using safer and uncomplicated operations than existing user authentication system. Proposed user authentication system authenticates previously authorized mobile device without any information of client who is requesting to get access from outside, so we can basically prevent attack from hackers. In the future, we can possibly use it as user authentication method in common internet environment or we could study on user unique information instead of mobile device information.

An Investigation of Ingredients and Hazardous Substances in Some Consumer Products - Focusing on Cleaners and Disinfectants - (일부 생활화학용품에 함유된 성분 및 유해물질 조사 - 세정제와 소독제를 중심으로 -)

  • Heo, Da-An;Huh, Eun-Hae;Park, Ji Young;Moon, Kyong Whan;Lee, Kiyoung
    • Journal of Environmental Health Sciences
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    • v.41 no.5
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    • pp.314-326
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    • 2015
  • Objectives: This study was conducted to identify the ingredients used in ten consumer product categories and determine hazardous substances among these ingredients. Methods: A total of 542 commercial products in ten consumer product categories were selected. The consumer products were sticker removers, washing machine cleaners, multi-purpose cleaners, mold removers, glass cleaners, chlorinated sanitizers, air conditioner cleaners, disposal cleaners, drain cleaners and disinfectant sprays. The company list was complied from governmental records and a market survey. The respective companies were contacted for a list of ingredients found in the 542 products. Results: The corresponding companies listed 163 ingredients. According to European Union (EU) Directive 67/548/EEC, 38 of the 163 ingredients were classified as dangerous substances. Among these substances, 28 ingredients were hazardous to the skin, 15 were hazardous to the eye, and nine were hazardous if inhaled. Three ingredients were classified as CMR (carcinogenic, mutagenic or toxic for reproduction) substances: liquefied petroleum gases (LPG) with carcinogenicity and mutagenicity, and VM&P naphtha and ligroine with carcinogenicity. Conclusion: Various chemicals, including hazardous substances, were used in consumer products. Risk assessment of consumer products is required in order to protect the population from health risks.

Training and Utilization of Health Education Specialist (보건교육 전문인력의 양성 및 활용방안)

  • Kim, Young-Bok;Kim, Myung;Kim, Cho-Kang
    • Korean Journal of Health Education and Promotion
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    • v.16 no.2
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    • pp.235-249
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    • 1999
  • The National Health Promotion Act passed in 1995 was a milestone for initiating a national and local health promotion program in Korea. And since then local governments and health centers have been developing and providing health promotion programs for the community population. To apply the effectiveness of community health promotion program, it is important to understand the key issue related to health education and the role of health education personnel. The purpose of this study was to define the responsibility and competency of health education specialist, and to develop the activity areas of health promotion program in Korea. Those who provide the service for health promotion and health education should be properly qualified and professionally trained. However, the skills and responsibilities of those who are in charge of providing health education program have not yet been clearly defined in Korea because the areas of health promotion and health education are composed of multi-academic fields. In case of United States, health education specialist is being developed through professional preparation in colleges and graduate schools, and certified through the examination. Also health education specialist is in charge of the planing, implementing and evaluation of health education program in school, hospital, health center, workplace and health food company. Therefore it is important to develop the programs to train and certify health education specialist. Also to extend the activity areas, the government should support continuously program development for health promotion and health education personnel.

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Development of Distributed MRP System for Production Planning and Operation in Korean OEM/ODM Cosmetics Manufacturing Company (국내 OEM/ODM 화장품 제조기업의 생산계획 및 효율화를 위한 분산형 MRP시스템 개발)

  • Jang, Dongmin;Shin, Moonsoo
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.43 no.4
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    • pp.133-141
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    • 2020
  • Up to date cosmetic OEM/ODM (original equipment manufacturing/original development manufacturing) industry receives attention as a future growth engine due to steady growth. However, because of limited research and development capability, many companies have employed commercial management platforms specialized for large-sized companies; thus, overall system effectiveness and efficiency is low. Especially, MRP (material requirement planning) system introduced originally in 1970s is employed to calculate the requirement of the parts. However, dynamic nature of production lead time usually results in incorrect requirements. In addition, its algorithm does not consider the capability of the production resources. Also, because the commercial MRP system calculates all subcomponent for fixed period, the more goods have subcomponent, the slower calculation is. Therefore, conventional MRP system cannot respond complicated situation in time. In this study, we will suggest a new method that can respond to complicated situations resulting from short lead time and urgent production order in Korean cosmetic market. In particular, a distributed MRP system is proposed, that consists of multi-functional and operational modules, based on the characteristic of the BOM (bill of material). The distributed MRP system divides components (i.e. products and parts) into several fields and decrease the problem size; thus, we can respond to dynamically changed data any time. Through this solution, we can order components quickly, adjust schedules and planned quantity, and manage stocks reasonably. In addition, a prototype of the distributed MRP system is presented in this paper, in which ERP (enterprise resource planning) sever data is associated with an excel spreadsheet via MSsql. System user interface is implemented by a VBA (visual basic for applications) tool. According to a case study, response rate for delivery and planning achievement rate were enhanced about 20%, and inventory turnover was also decreased. Consequently, the proposed system improves overall profit.

Microstructure and Mechanical Properties of Cold Roll-Bonded Layered AA6061/AA5052/AA6061/AA5052 Aluminum Alloy Sheet (냉간압연접합된 층상 AA6061/AA5052/AA6061/AA5052 알루미늄합금판재의 미세조직 및 기계적 성질)

  • Jo, Sang-Hyeon;Park, Bo-Bae;Lee, Seong-Hee
    • Korean Journal of Materials Research
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    • v.32 no.3
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    • pp.161-167
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    • 2022
  • A cold roll-bonding process is applied to fabricate an AA6061/AA5052/AA6061/AA5052 layered sheet. Two AA6061 and one AA5052 sheets of 2mm thickness, 40mm width and 300mm length are alternately stacked, then reduced to a thickness of 2.0 mm by multi-pass cold rolling after surface treatment such as degreasing and wire brushing. The rolling is performed at ambient temperature without lubricant using a 2-high mill with a roll diameter of 400 mm at a rolling speed of 6.0 m/sec. The roll-bonded AA6061/AA5052/AA6061/AA5052 layered sheet is then hardened by natural aging (T4) and artificial aging (T6) treatments. The microstructure of the as-roll bonded and the age-hardened Al sheets was revealed by SEM observation; the mechanical properties were investigated by tensile testing and hardness testing. After T4 and T6 aging treatment, the specimens had a recrystallization structure consisting of coarse equiaxed grains in both AA5052 and AA6061 regions. The as-roll-bonded specimen showed a clad structure in which the hardness of AA5052 regions was higher than that of AA6061 regions. However, after T4 and T6 aging treatment, specimens exhibited different structures, with hardness of AA6061 regions higher than that of AA5052 regions. Strengths of T6 and T4 age-treated specimens were found to increase by 1.55 and 1.36 times, respectively, compared to the value of the starting material.