• Journal of Korea Society of Digital Industry and Information Management
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• v.11 no.2
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• pp.153-166
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• 2015

This paper proposes a trans-media branding for the trans-media-based cultural content marketing strategy. Trans-media brand analytical framework is proposed with previous studies. And mobile messenger Character 'Line Friends' is analyzed for the text. Trans-media branding is accessible through a multi-platform in the technological environment. Consumer culture, as well as participate include business models to generate revenue also as brand equity. While the character elements that make up the story from the perspective of cultural content storytelling act as an independent cultural goods. Character is segmented elements. Therefore, trans- media branding of the characters are more meaningful. 'Line Friends' trans-media branding can be summarized as follows: First, it takes advantage of the characteristics of the existing Information-Technology-based mobile. Second, it puts consistently found the content of the attributes of Mobile Messenger 'communication' and 'friendship'. And third, while the content of each platform is constantly linked with other platforms, the brand is positioned inside the window effect.

• IEIE Transactions on Smart Processing and Computing
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• v.2 no.5
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• pp.297-301
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• 2013

Key agreement protocols allow multi-parties exchanging public information to create a common secret key that is known only to those entities over an insecure network. Since Joux first published the pairing-based one round tripartite key agreement protocol, many authenticated protocols have been proposed. Unfortunately, many of them have been broken while others have been shown to be deficient in some desirable security attributes. In 2004, Cheng et al. presented two protocols aimed at strengthening Shim's certificate-based and Zhang et al.'s tripartite identity-based protocols. This paper reports that 1) In Cheng et al.'s identity-based protocol, an adversary can extract long-term private keys of all the parties involved; and 2) Cheng et al.'s certification-based protocol is weak against key integrity attacks. This paper suggests possible remedies for the security flaws in both protocols and then presents a modified Cheng et al.'s identity-based, one-round tripartite protocol that is more secure than the original protocol.

• Asian Journal of Innovation and Policy
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• v.4 no.3
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• pp.288-306
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• 2015

This study analyzes the determinants on employment of 4-year college graduates. Data were collected from nine semesters from 2009 to 2014 totaling 4,176 engineering graduates of University ‘A’ in the capital area of Korea. Employment is analyzed on three levels reflecting the quality of employment such as total employment, preferred jobs and the top 500 companies. Eighteen variables were divided into four categories such as private attributes, curriculum activities, non-curriculum activities, and job preparation activities. The Hierarchical Logistic Regression Model was used. The results are as follows: top determinants included in each definition of employment are departments group, gender, employment program, and internship program. Also, grade points in major and basic courses were added as a result of curriculum activities. There is no statistical significance in household income, club activities and employment preparation activities. Also, the curriculum for major intensive courses and multi-majoring imposed by the university are not effective.

• Journal of Preventive Medicine and Public Health
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• v.38 no.3
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• pp.259-266
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• 2005

Recently much attention has been paid to the effect of neighborhood characteristics on the health of individuals, independent of individual demographic and/or socioeconomic characteristics. Although many empirical studies of a kind, mostly based on Western society, have appeared on various international journals, few studies have shown empirical evidence of neighborhood characteristics as an independent and significant risk factor of ill health in Korea. This paper discusses possible reasons that neighborhood seems to be neither significant nor substantial regarding its impact on the health of Koreans. Addressing the uniqueness of Korean society regarding the concept of neighborhood, attributes of neighborhoods, and methodological challenges, authors suggest that more sophisticated conceptual and methodological approach, specific to Korean society, should enable to reveal the effect of neighborhood characteristics on individual health in Korea.

• Korean Institute of Interior Design Journal
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• v.13 no.1
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• pp.38-45
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• 2004

One of the prominent phenomena since 1960's is the diversity of concepts. It is to deny the standard of meta structure in judging value as a framework of truth understanding. M. Foucault says that we are living in a synchronous, parallel, and scattered epoch. In the architectural approach and interpretation of Ungers, such a phenomenon appears as multi-dimensional relations. The works of Ungers show the concrete manifestation of such thoughts since 1960's. He has exerted significant influence on German architecture through his book ‘Architecture as Theme’ and architectural works. His architecture has focuses on analogy and abstraction on the foundation of his well defined theory. As the features, it shows dialectic relations, mix of confrontation, interests in geometry and morphology. In this respects, the paper tries to find out the relationship between his architectural thoughts and the paintings of Rene Magritte in terms of the attributes of doubleness in the sense of a paradox. Ungers himself refers that he was directly influenced by Magritte.

• 모자간호학회지
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• v.3 no.2
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• pp.114-125
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• 1993

In an attempt to investigate the psycho-social environment of, and to identify contributing factors to asthma, an explorative study was designed. An in-depth interviews of thirteen mothers nth asthmatic children on their child-rearing experiences were carried out from May through October, 1992. Data were gathered and analysed concurrently. The child-rearing experiences were classified into five categories; perceiving the attributes of, perceiving the health status of, affective interactions with, socialization of, and health management of asthmatic children. Thus, a comprehensive approach for the care of asthmatic children, and studies of family on multi-dimensional contributing factors on asthma are strongly recommended.

• Proceedings of the Korea Society for Simulation Conference
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• 2002.05a
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• pp.211-216
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• 2002

This paper focuses on the measurement of increased work efficiency expected from the information system through random interactions of the organizational behavioral factors whose attributes can be changed with the implementation of the information systems. Specifically the work reported here is concerned with modeling and analyzing the random interrelationships among the organizational behavioral factors which an information system will have impact on throughout the time horizon of its implementation in terms of office productivity. In addition, it is also concerned with developing a multi-factor analysis model based on random interactions to be used to assess the impact of information systems.

• Journal of Korean Society of Transportation
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• v.4 no.1
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• pp.12-27
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• 1986

This study examined user preferences toward transportation modes in Seoul. Two multidimensional scaling models, the ideal point and vector models, were applied to data on mode preferences of 114 adults in the metropolitan area. While both models produced fairly similar results, the vector model performed slightly better than the other in terms of interpretability of the results. The transport attributes elicited are comfort, flexibility, travel cost, travel time, privacy, and safety; among which comfort is salient most. The comfort variable is a multi-faceted attribute in nature. The variations of attribute preferences are most significant between the gender groups as well as worker/nonworker groups. In particular, male workers, female workers and female nonworkers form three distinctive market segments. An unidimensional scaling of the preference data reveals that subway, auto-driver, and subscription bus modes are preferred most, whereas motorcycle and bicycle least. The other modes of express bus, taxt, auto-passenger, bus and walk rank intermediately. An examination of how preference orders vary among modal groups hints that users align their stated attitudes to their choice in order to reduce cognitive dissonance.

• 제어로봇시스템학회:학술대회논문집
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• 2001.10a
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• pp.169.2-169
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• 2001

In this paper, we propose the face recognition system using the neural network. A difficult procedure in constructing the entire recognition systems is the feature extraction from the face imga. And a key poing is the design of the matching function that relates the set of feature values to the appropriate face candidates. We use the length and angle values as feature values that are extracted from the face image normalized to the range of [0,1]. These features values are applied to the input layer of the neural network. Then, these multi-layered perceptron learns or gives otput result. By using the neural network we need not to design the matching function. This function may have nonlinear attributes considerably and would be ...

• Journal of Korean Society for Quality Management
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• v.24 no.3
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• pp.133-144
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• 1996

In order to evaluate the effectiveness of fuzzy reasoning to sensory tests, in this paper, a non-linear fuzzy system model that can estimate the general evaluator obtained from a numerical example of test of taste is constructed. And the applicability of fuzzy reasoning to sensory test is discussed on the basis of errors occurred from the estimates in combination of attributes of objects and from the results of multi-regression analysis. This paper proved that fuzzy reasoning using fuzzy If-then rules is applicable to sensory test.