• 한국콘텐츠학회논문지
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• 제22권4호
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• pp.324-336
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• 2022

본 연구는 한국과 중국 소비자의 외식동기와 방문외식, 배달-테이크아웃 소비선택 간의 관계에서 코로나19로 인해 소비자들이 느끼는 대인접촉 불안감의 조절효과를 조사하고자 하였다. 한국소비자의 외식동기가 외식선택에 미치는 영향에서 대인접촉 불안감의 조절효과를 검증한 바, 대인접촉 불안감은 이성적동기가 방문외식에 미치는 정적 영향을 약하게 하는 조절효과가 있는 것으로 나타났다. 중국 소비자의 외식동기가 외식선택에 미치는 영향에서 대인접촉 불안감의 조절효과를 검증한 바, 이성적동기가 방문외식에 미치는 정적 영향은 약하게 하고, 감성적동기가 방문외식에 미치는 정적 영향은 강하게 하는 조절효과가 있는 것으로 나타났다. 또한 대인접촉 불안감은 이성적동기가 배달에 미치는 정적 영향은 강하게 하고, 감성적 동기가 배달에 미치는 정적 영향은 약하게 하는 조절효과가 있는 것으로 나타났으며, 감성적동기가 테이크아웃에 미치는 정적 영향은 강하게 하는 조절효과가 있는 것으로 나타났다.

• 대한간호학회지
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• 제30권6호
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• pp.1503-1520
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• 2000

The purpose of the present study is 1) to explain major effect models (main, moderating, and mediating) of social support and statistical methods for testing the effect models and 2) to analyze and evaluate the consistency in the use of the effect models and its statistical methods in Korean nursing studies. A total of 57 studies were selected from Journal of Korean Academy of Nursing, Journal of Korean Academic Society of Adult Nursing, Journal of Korean Women's Health Nursing Academic Society, Journal of Fundamentals of Nursing, Journal of Korean Community Nursing, Journal of Korean Psychiatric and Mental Health Nursing Academic Society, and Journal of Korean Pediatric Nursing Academic Society published in the year of 1990-1999. In results, most studies on social support performed in Korea Nursing Society were about a main effect model. There are few studies on moderating or mediating model of social support. Thus, it was difficult to find research findings how, why, under what conditions social support impacted on health outcomes. Most studies on the moderating or mediating effect model of social support used statistical methods for testing main effect model rather than for testing moderating or mediating effect model. That is, there are inconsistency between effect models of social support and its statistical methods in Korean nursing researches. Therefore, it is recommended to perform studies on moderating or mediating effect model and use appropriate statistical methods.

• 대한안전경영과학회:학술대회논문집
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• 대한안전경영과학회 2008년도 춘계학술대회
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• pp.221-230
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• 2008

This paper reviewed the relationship between job characteristics and job stress responses(physiological response, psychological response, behavioral response), and the moderating effect of social support. Based on the responses from 187 employees in small & medium manufacturing industry, hierarchical regressional analysis showed that job characteristics factors have partly negative relationships with job stress response. But, job variety has positive relationship. Social support has partly moderating effect on the relationship between job characteristics and job stress.

• 가정과삶의질연구
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• 제28권5호
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• pp.225-234
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• 2010

The purpose of this study is to examine moderating effect of social relationship on the relationship between academic stress and psychological health among of adolescents. This data used in this study used data was derived from the wave 2-4(2004-2006) of Korean Youth Panel Study (KYPS). The results show that social relationship(parent-child relationship and peer relationship) had a moderating effect on academic stress and psychological health of adolescents. In short, it was verified that in the case of good social relationship, academic stress could actually buffer the effect of psychological health. However, it terms of parent-child relationship, it was not confirmed to have a moderating effect on academic stress and psychological health in the 11th grade. The results from above suggest that schools and related facilities adolescent should consider the program to reinforce social relationship and the timing of the intervention.

• 한국조리학회지
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• 제20권5호
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• pp.93-100
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• 2014

This study performed to identify the relationships among experiential value, brand image, satisfaction and customer loyalty in context of full-service restaurant, and to find the moderating effect of gender on the formulated model. SPSS 18.0 and AMOS 18.0 were employed to conduct frequency analysis, reliability analysis, exploratory and confirmatory factor analysis, and multigroup analysis to examine moderating effect. Results confirmed the validity and reliability and found significant relationships among the constructs. First, two factors of experiential value (e.g., aesthetic and economic value) have positive influence on brand image, satisfaction, and brand image was significant predictor of customer satisfaction. Second, satisfaction was significant antecedent of attitudinal loyalty and the attitudinal loyalty has influence on behavioral loyalty. In addition, current study identified moderating effect of gender between playfulness and brand image even though there was on significant relationship between both constructs. These results will be meaningful for developing marketing strategies and successful business especially for full-service restaurants.

• 한국컴퓨터정보학회논문지
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• 제23권9호
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• pp.157-162
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• 2018

The purpose of this study is to investigate the relationship between resilience, burnout, and self-efficacy of Public Social Workers and to draw implications for effective management of Public Social Workers. In order to accomplish this study purpose, the resilience of Public Social Workers as an independent variable, burnout as a dependent variable of occupational identity, and self-efficacy as a moderating variable were selected. The causal relationship between resilience and burnout and the moderating effect of self-efficacy were analyzed. As a result of the analysis, the resilience of Public Social Workers showed a significant effect on burnout, and the effect of resilience on burnout varied according to self-efficacy, so there was a moderating effect of self-efficacy. Based on the results of this analysis, the theoretical implications and policy implications of this study are suggested.

• Educational Technology International
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• 제24권1호
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• pp.29-51
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• 2023

This study examined the moderating effect of course satisfaction with class on the relationship between the mode of course delivery and learning presence and performance in university settings. Results showed that there was a moderating effect of the course satisfaction on the relationship between course delivery mode and learning presence. Specifically, higher satisfaction with instructor's teaching activities was associated with improved learning presence in face-to-face, blended, and online learning, in that order. However, there was no significant moderating effect on academic performance. These findings suggest that universities should consider not only the mode of course delivery and highlight the importance of systematic course design by instructors.

• 한국인공지능학회지
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• 제7권1호
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• pp.5-12
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• 2019

The study is to identify the factors influencing Chinese consumers' intentions to purchase organic food based on Theory of Planned Behavior (TPB) model. This research concentrates on the moderating effect of gender during the process. An offline investigation was used for the research purpose. Data for the study was gathered from February to March 2018. The total of 260 valid responses was used for this analysis. An online questionnaire was distributed through Email to Chinese consumers living in major cities of China and abroad to collect the data. Multi group analysis and model comparison were conducted to examine the moderating effect of gender. Our results support previous researches suggesting that gender moderates the relationship between attitude and behavioral intention. However, surprisingly, no significant moderating effect of gender on the relationship between subjective norms and behavioral intention was found. This paper revisited TPB antecedents and the moderating effect of gender focusing on Chinese organic food markets. The findings provide essential managerial implications to the marketers in this industry. Further research could examine whether TPB model can be applied to other potential purchasing groups.

• Journal of Information Technology Applications and Management
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• 제22권4호
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• pp.105-126
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• 2015

In this study, we investigated the impact of the information richness and reachness on the mobile purchasing and the moderating effect of individual characteristics. We examined the information richness and reachness through SNS information and Push notification of smartphone, respectively. As the moderating variables, we adopted customer's value orientation and innovativeness. In the main-effect model with no moderating variable, both of information richness and reachness showed significant effects on the perceived value of products and purchasing channel. Especially, the impact of information richness was more significant on product awareness, while the impact of information reachness was more significant on channel awareness. In the interaction-effect model with moderating variables, customer's value orientation showed significant moderating effect on the impact of perceived product value. However, customer's innovativeness did not show the significant moderating effect on the impact of perceived channel value. It implies that the impact of information reachness applies to the majority of customers, regardless of her [his] innovativeness. Therefore the organizations might be able to use Push notification to activate the customer's mobile purchasing.

• 유통과학연구
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• 제14권9호
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• pp.121-132
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• 2016

Purpose - This study has the following objectives. First, it seeks to build an integrated model that can analyze the path through which headquarters, subsidiary competence, and knowledge transfer performance influence subsidiary performance. Second, it analyzes the influence of the specificity of technology as a moderating effect factor on knowledge transfer process. Third, it will conduct an empirical analysis on distributive manufacturing MNEs and suggests an implication for companies that actually need technological localization. The difference of this study are as follows. First, unlike the existing studies, this study can expand a theoretical discussion as it uses subsidiary performance as the dependent variable. Second, it sets the specificity of technology as a moderating effect factor, not an antecedent, and can draw a theoretical implication. Research design, data, and methodology - This study built a path analysis model to identify the influence of the disseminative capacity and absorptive capacity of distributive manufacturing MNEs on subsidiary performance. Based on the previous studies, it set 19 items as 5 latent variables, and established 6 hypotheses by including the moderating effect of the specificity of technology between them. The final 203 companies were selected as analysis samples through a survey questionnaire. For empirical analysis, the study used PLS (Partial Least Square) that is based on structural equation model. Results - The empirical analysis result demonstrated that both headquarters' disseminative capability and subsidiaries absorptive capacity had a positive influence on knowledge transfer performance. Knowledge transfer performance also had a positive influence on subsidiary performance. In the analysis of moderating effect, the specificity of technology acted as a significant moderating variable only between knowledge transfer performance and subsidiary performance; it did not show a statistically significant moderating effect among disseminative capability, absorptive capacity, and knowledge transfer performance. Conclusions - The empirical analysis results of this study demonstrate the importance of disseminative capability and absorptive capacity in knowledge transfer to subsidiaries from the distributive manufacturing MNEs in Korea. The analysis on the moderating effect indicates that the specificity of technology in Korean companies influences on the process of making achievement by using the transferred knowledge.