• Title/Summary/Keyword: Message Communication

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A Design of Authority Management Protocol for Secure Storage Access Control in Cloud Environment (클라우드 환경에서 안전한 스토리지 접근 제어를 위한 권한 관리 프로토콜 설계)

  • Min, So-Yeon;Lee, Kwang-Hyong;Jin, Byung-Wook
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.9
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    • pp.12-20
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    • 2016
  • With the enhancements in existing major industries, cloud computing-based converging services have been created, as well as value-added industries. A variety of converging services are now provided, from personalized services up to industrial services. In Korea, they have become the driving force behind existing industries throughout the whole economy, but mainly in finance, mobile systems, social computing, and home services, based on cloud services. However, not only denial of service (DOS) and distributed DOS (DDOS) attacks have occurred, but also attack techniques targeting core data in storage servers. Even security threats that are hardly detected, such as multiple attacks on a certain target, APT, and backdoor penetration have also occurred. To supplement defenses against these, in this article, a protocol for authority management is designed to provide users with safe storage services. This protocol was studied in cases of integration between a cloud environment and big data-based technology, security threats, and their requirements. Also studied were amalgamation examples and their requirements in technology-based cloud environments and big data. With the protocol suggested, based on this, security was analyzed for attack techniques that occur in the existing cloud environment, as well as big data-based techniques, in order to find improvements in session key development of approximately 55%.

Route Optimization Scheme using Routing Protocol in Nested Mobile Networks (중첩된 이동 네트워크환경에서 동적 라우팅 프로토콜을 이용한 경로 최적화 기법)

  • Kim, Eui-Kook;Lee, Jong-Hyup
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.12 no.11
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    • pp.1966-1975
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    • 2008
  • NEMO Basic Support Protocol standardized in IETF provides the seamless communication environment to all nodes within the mobile network regardless of the network movement while the network is moving. According to the standard, when the mobile network moves outside of its home network the network can make use of the binding update message or dynamic routing protocol in order to register the mobility information into the Home Agent(HA). But because these two methods don't consider the route optimization, all packets destined to Mobile Network Nodes(MNNs) attached into the Mobile Router(MR) have to go through HAs of MRs so that they bring on the transmission delay and the waste of the bandwidth. This situation is to be worse and causes the packet fragmentation problem if MRs within the mobile network are nested. Even though there have been some researches about the route optimization to recover the problems, they have problems in the packet transmission performance side. In this paper, we propose a new scheme to improve the network performance by using a dynamic routing protocol and minimizing the number of HAs on the end-to-end path. Various performance evaluations show that the proposed mechanism gives better performance in view of the packet transmission compared to the existing schemes.

Effects of Foodservice Franchise's Online Advertising and E-WOM on Trust, Commitment and Loyalty

  • AHN, Sung-Man;YANG, Jae-Jang
    • The Korean Journal of Franchise Management
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    • v.12 no.2
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    • pp.7-21
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    • 2021
  • Purpose: One of the characteristics of service companies such as foodservice franchise is that it is easy to imitate, so many brands can imitate the menu that is popular with consumers. Therefore, foodservice franchise company should develop a brand that customers can identify from other brands in order differentiate it from its competitors. In order make the foodservice franchise company identifiable from other brands, it is possible through communication with customers. Therefore, this study proposes a new research model to analyze customer loyalty through online advertising and online word of mouth trust and immersion. Online was provided to customers through a mixture of advertisements and word of mouth, but previous studies have only considered online advertisements or online word of mouth. In addition, we want to verify the difference according to gender, which is an important variable in researching the online information processing behavior of customers. Research design, data, and methodology: The questionnaire of this study was surveyed on 20 years of age or older who have visited the restaurant franchise store within the last 3 months among the foodservice franchise companies operating SNS. During the survey period, 400 surveys were surveyed for a total of 20 days from April 1 to April 20, 2020. Result: The research results are as follows. First, in this study, the effect of online advertisement and online word of mouth on trust and immersion was studied. Second, this study verified the social influence theory in online advertising and online word of mouth. Third, the effect of online advertising and online word of mouth on loyalty according to gender was verified. Fourth, compared to existing advertisements, online advertisements are suitable for marketing by foodservice franchise companies because they can interact with consumers, modify advertisements immediately, execute extensive advertisements at low cost, segment the market, and measure advertisement effectiveness. The recent online expansion has been expanded to mobile-based, allowing foodservice franchisees to provide new communication services such as SMS (Short Message Service), multimedia messaging services, and location-based services. Fifth, a foodservice franchise company can increase brand awareness through online marketing or induce the use of offline stores. Sixth, franchisor can grow into a sustainable company only when they use resources efficiently. Conclusions: Trust is important in foodservice franchise information. This trust has a significant impact on customer commitment and loyalty.

The case study for university writing class through the classics of Orient - Focusing on in the book of 『Zhuangzi』 (동양고전을 활용한 대학 글쓰기 수업 사례 연구 - 『장자(莊子)子』 <제물론(齊物論)>을 중심으로)

  • Choi, Yun jeong
    • (The)Study of the Eastern Classic
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    • no.48
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    • pp.311-340
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    • 2012
  • This research is the case study on the course of 'Masterpiece Reading & Fine Composition Writing' in Ewha Waman's University which opens this class as a intensified writing course. In this course, part in the book of "Zhuangzi" is selected as the reading text. This research targets at highlighting the characteristics and effectiveness which appears in when the class choose the classics of Orient as writing text. This research divides the student's performance into two steps. Understanding stage and Evaluation stage. In Understanding stage, the student read part in the book of "Zhuangzi", write a discussion paper and discuss on, and in Evaluation stage, the student write the essay, depending on their previous performance in Understanding stage. This research discusses on each stage's characteristics, and analyzes the effectiveness of each ones. Especially, in the stage of Evaluation this research focuses on the relative view in perception of outside, finding self-introspection factor, and accommodating communication message. By connecting "Zhuangzi" and writing, this research tries to rediscover the era of the variety and its value, suggest the meaning of self-consciousness, and finally draw out the significance of open thought and creative writing. This research suggests on the meaningness of a modern reinterpretation on the classics and also provides the example of instructive usage of the classical text.

Stephen Sondheim's Experiments and Strategies for Musical Fusion Style (스티븐 손드하임의 뮤지컬 융합 양식을 향한 실험과 전략)

  • Lee, Eun-Hye
    • Journal of Korea Entertainment Industry Association
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    • v.13 no.7
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    • pp.15-23
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    • 2019
  • This paper aims to identify the characteristics implied in the process of change of Stephen Sondheim's musical style and to derive the structural communication tools that connect the creator and audience and the implications. The strategies that appear in Sondheim's musical works are the following. First, Sondheim's early musical works follow the principles of book musical and emphasize the integration faithful to the basic elements such as the rhythm and meaning of the lyrics. Second, in the era of early postmodernism, Sondheim attempts the principle of extreme deconstruction through the concept musical Company and pursues rational thought through fragmented dramatic flow. Third, while maintaining dramatic linearity to overcome the lack of immersion caused by extreme deconstruction, Sondheim realizes a more elaborate and formalized fusion style of the principles of integration and deconstruction through the choruses and the songs of the characters in Little Night Music and Sweeney Todd. Finally, Sondheim attempts multiple experiments to break down the boundaries of act and scene and to express new subject matters through his works such as Sunday Park with George and Into the Woods. In conclusion, Sondheim's fusion experiments and strategies are the process of finding a framework and a medium of communication to induce dramatic immersion of audience and at the same time create rational thinking about social problems to deliver the message of the creative work with the leading aesthetics of the modern musical's box-office success.

LAN Based MFD Interface for Integrated Operation of Radio Facilities using Fishery Vessel (어선용 무선설비의 통합운용을 위한 LAN 기반 MFD 인터페이스)

  • In-ung Ju;In-suk Kang;Jeong-yeon Kim;Seong-Real Lee;Jo-cheon Choi
    • Journal of Advanced Navigation Technology
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    • v.26 no.6
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    • pp.496-503
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    • 2022
  • In the reality that the fishing population is decreasing and the single-man fishing vessels is increasing, mandatory equipment for navigation and radio equipments for the safety of fishing boats has continued to be added. Therefore, many equipment such as navigation, communication and fishing are installed in the narrow steering room, so it is very confusing and a number of monitors are placed in the front, which is a factor that degrades the function of maritime observation. To solve this problem, we studied an interface that integrates and operates to major radio facilities such as very high frequency-digital selective calling equipment (VHF-DSC), automatic identification system (AIS) and fishing boat location transmission device (V-pass) into one multi function display (MFD) based on LAN. In addition, IEC61162-450 UDP packets and IEC61162 sentence were applied to exchange data through link between MFD and radio equipments, and additional messages needed for each equipment and function were defined. The integrated MFD monitor is easily operated by the menu method, and the performance of the interface was evaluated by checking the distress and emergency communication functions related to maritime safety and the message transmission status by equipment.

Effects of Customers' Relationship Networks on Organizational Performance: Focusing on Facebook Fan Page (고객 간 관계 네트워크가 조직성과에 미치는 영향: 페이스북 기업 팬페이지를 중심으로)

  • Jeon, Su-Hyeon;Kwahk, Kee-Young
    • Journal of Intelligence and Information Systems
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    • v.22 no.2
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    • pp.57-79
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    • 2016
  • It is a rising trend that the number of users using one of the social media channels, the Social Network Service, so called the SNS, is getting increased. As per to this social trend, more companies have interest in this networking platform and start to invest their funds in it. It has received much attention as a tool spreading and expanding the message that a company wants to deliver to its customers and has been recognized as an important channel in terms of the relationship marketing with them. The environment of media that is radically changing these days makes possible for companies to approach their customers in various ways. Particularly, the social network service, which has been developed rapidly, provides the environment that customers can freely talk about products. For companies, it also works as a channel that gives customized information to customers. To succeed in the online environment, companies need to not only build the relationship between companies and customers but focus on the relationship between customers as well. In response to the online environment with the continuous development of technology, companies have tirelessly made the novel marketing strategy. Especially, as the one-to-one marketing to customers become available, it is more important for companies to maintain the relationship marketing with their customers. Among many SNS, Facebook, which many companies use as a communication channel, provides a fan page service for each company that supports its business. Facebook fan page is the platform that the event, information and announcement can be shared with customers using texts, videos, and pictures. Companies open their own fan pages in order to inform their companies and businesses. Such page functions as the websites of companies and has a characteristic of their brand communities such as blogs as well. As Facebook has become the major communication medium with customers, companies recognize its importance as the effective marketing channel, but they still need to investigate their business performances by using Facebook. Although there are infinite potentials in Facebook fan page that even has a function as a community between users, which other platforms do not, it is incomplete to regard companies' Facebook fan pages as communities and analyze them. In this study, it explores the relationship among customers through the network of the Facebook fan page users. The previous studies on a company's Facebook fan page were focused on finding out the effective operational direction by analyzing the use state of the company. However, in this study, it draws out the structural variable of the network, which customer committment can be measured by applying the social network analysis methodology and investigates the influence of the structural characteristics of network on the business performance of companies in an empirical way. Through each company's Facebook fan page, the network of users who engaged in the communication with each company is exploited and it is the one-mode undirected binary network that respectively regards users and the relationship of them in terms of their marketing activities as the node and link. In this network, it draws out the structural variable of network that can explain the customer commitment, who pressed "like," made comments and shared the Facebook marketing message, of each company by calculating density, global clustering coefficient, mean geodesic distance, diameter. By exploiting companies' historical performance such as net income and Tobin's Q indicator as the result variables, this study investigates influence on companies' business performances. For this purpose, it collects the network data on the subjects of 54 companies among KOSPI-listed companies, which have posted more than 100 articles on their Facebook fan pages during the data collection period. Then it draws out the network indicator of each company. The indicator related to companies' performances is calculated, based on the posted value on DART website of the Financial Supervisory Service. From the academic perspective, this study suggests a new approach through the social network analysis methodology to researchers who attempt to study the business-purpose utilization of the social media channel. From the practical perspective, this study proposes the more substantive marketing performance measurements to companies performing marketing activities through the social media and it is expected that it will bring a foundation of establishing smart business strategies by using the network indicators.

The Narrative Discourse of the Novel and the Film L'Espoir (소설과 영화 『희망 L'Espoir』의 서사담론)

  • Oh, Se-Jung
    • Cross-Cultural Studies
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    • v.48
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    • pp.289-323
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    • 2017
  • L'Espoir, a novel by Andre Malraux, contains traits of the genre of literacy reportage that depicts the full account of the Spanish Civil War as non-fiction based on his personal experience of participating in war; the novel has been dramatized into a semi-documentary film that corresponds to reportage literature. A semi-documentary film is the genre of film that pursues realistic illustration of social incidents or phenomenon. Despite difference in types of genre of the novel and the film L'Espoir, such creative activities deserve close relevance and considerable narrative connectivity. Therefore, $G{\acute{e}}rard$ Genette's narrative discourse of novel and film based on narrative theory carries value of research. Every kind of story, in a narrative message, has duplicate times in which story time and discourse time are different. This is because, in a narrative message, one event may occur before or later than another, told lengthily or concisely, and aroused once or repeatedly. Accordingly, analyzing differing timeliness of the actual event occurring and of recording that event is in terms of order, duration, and frequency. Since timeliness of order, duration, and frequency indicates dramatic pace that controls the passage of a story, it appears as an editorial notion in the novel and the film L'Espoir. It is an aesthetic discourse raising curiosity and shock, the correspondence of time in arranging, summarizing, deleting the story. In addition, Genette mentions notions of speech and voice to clearly distinguish position and focalization of a narrator or a speaker in text. The necessity to discriminate 'who speaks' and 'who sees' comes from difference in views of the narrator of text and the text. The matter of 'who speaks' is about who portrays narrator of the story. However, 'who sees' is related to from whose stance the story is being narrated. In the novel L'Espoir, change of focalization was ushered through zero focalization and internal focalization, and pertains to the multicamera in the film. Also, the frame story was commonly taken as metadiegetic type of voice in both film and novel of L'Espoir. In sum, narrative discourse in the novel and the film L'Espoir is the dimension of story communication among text, the narrator, and recipient.

Research of generate a test case to verify the possibility of external threat of the automotive ECU (차량 ECU의 외부 위협성 가능성을 검증하기 위한 테스트 케이스 생성 연구)

  • Lee, Hye-Ryun;Kim, Kyoung-Jin;Jung, Gi-Hyun;Choi, Kyung-Hee
    • Journal of the Korea Society of Computer and Information
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    • v.18 no.9
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    • pp.21-31
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    • 2013
  • ECU(Electric Control Unit) on the important features of the vehicle is equipped, ECU between sending and receiving messages is connected to one of the internal network(CAN BUS), but this network easily accessible from the outside and not intended to be able to receive attacks from an attacker, In this regard, the development of tools that can be used in order to verify the possibility of attacks on attacks from outside, However, the time costs incurred for developing tools and time to analyze from actual car for CAN messages to be used in the attack to find. In this paper, we want to solve it, propose a method to generate test cases required for the attack is publicly available tool called Sulley and it explains how to find the CAN messages to be used in the attack. Sulley add the CAN messages data generated library files in provided library file and than Sulley execute that make define and execute file conform to the CAN communication preferences and create message rules. Experiments performed by the proposed methodology is applied to the actual car and result, test cases generated by the CAN messages fuzzing through Sulley send in the car and as a result without a separate tool developed was operating the car.

An Study on Usability Evaluation of Image based SNS (이미지 기반 SNS의 사용성 평가 연구)

  • Lee, Mi Gyung;Park, Jin Wan
    • The Journal of the Korea Contents Association
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    • v.16 no.8
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    • pp.508-516
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    • 2016
  • With the rapid development of Social Network Service and with the diversification of user needs, new types of image-based SNS have emerged. Image-based SNS provides customized service to meet users' specified contents needs that have yet to be satisfied in conventional relation-based SNS like Facebook, leading the trend of service diversification. Unlike text-based SNS that has inconvenient view on a small mobile screen, image-based SNS provides the communication way focused on simple text message and image, and thus the main users of the image-based SNS are young people in their 20s who get accustomed to images, rather than text messages. Accordingly, the functions and roles of SNS UI have varied, and usability has been more important. With the users in their 20s who use image-based SNS, this study tried to look into the usability of the image-based SNS. To do that, heuristic evaluation method was applied to find UI problems. The main factors constituting usability were extracted, and user evaluation method was redesigned. Aside from the satisfaction measurement, this study conducted and analyzed a questionnaire survey with users in their 20s who used actual image-based SNS. This study analyzed usability factors that influenced of image-based SNS users. The analysis results are considered to be used as a fundamental material to improve usability in the process of developing social media service.