• Journal of Broadcast Engineering
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• v.23 no.1
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• pp.74-85
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• 2018

The research investigated the interaction effect of video resolution and device luminance on the perceived characteristics, presence, and fatigue viewing virtual reality. Experiments were composed of mixed design, and the resolution and luminance were classified into three types, HD, 2K, and 4K, and 20, 60, and 100, respectively. Participants watched video of 6-minutes randomly, and responded to the questionnaire after watching each video. The results showed that no interaction effect existed. Meanwhile, there are statistically significant differences on the luminance of depth perception, the resolution of visual intervention, and the resolution of adjustment fatigue. Also, higher resolution and luminance showed higher cognitive function, presence and fatigue.

• Journal of the Korean Society of Clothing and Textiles
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• v.42 no.5
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• pp.839-854
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• 2018

This study (1) explores female consumers' attitudes toward fat people and perceptions about plus-size models, (2) addresses female consumers' responses to models with different body sizes, and (3) examines the effect of plus-size model presence on female consumers' body image. We collected an online questionnaire from a total of 600 female participants in their 20's and 30's. Stimuli included six full-colored photo images of models with thin and plus body sizes (three in each group). Images were captured from the online shopping site of the fashion brand currently providing both average and plus-size clothes. Respondents were randomly assigned one of the groups by model size. Results support the sociocultural perspective that a thin/ideal body of models has a negative influence on female viewers' sociocultural attitudes toward appearance, mood state and body satisfaction. Findings also suggest that exposure to plus-size models can reduce negative media effects on females body image perceptions, regardless of individual body size.

• The Journal of Asian Finance, Economics and Business
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• v.6 no.3
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• pp.283-293
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• 2019

The purposes of the study are threefold: (1) develop key successful factors of blockchain platform for micro-enterprises based on Balanced Scorecard (BSC), (2) find out the correlation between the key successful factors of blockchain platform for micro-enterprises, and (3) understand the perception of micro-enterprise blockchain and the difference between theoretical guidance and practical application. This study combines Interpretative Structural Modeling Method, (ISM) and Decision-Making Trial and Evaluation Laboratory (DEMATEL) to analyze the causal relationships and hierarchical structures of the 12 key successful factors of blockchain platform for micro-enterprises and understand the correlation between factors. The 12 key successful factors developed based on the four perspectives of the Balanced Scorecard, and the questionnaire designs based on the concept of DEMATEL, and then analyzed data by DEMATEL and ISM methods to understand the correlation between key factors. The research results show that the key successful factors of blockchain platform for micro-enterprises include "brand equity", "security and anti-counterfeiting", "sales growth", "transparency and clear", "trust", "consensus mechanism", "traceability", "consistency", "tracking", "innovation management", "international", "organizational adaptation", in which consumer "trust" plays an important role. Micro-enterprises can use blockchain to expand the market, provide customers with better service quality, and bring sales growth to micro-enterprises.

• International Journal of Human Ecology
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• v.14 no.1
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• pp.13-27
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• 2013

Consumer perception of the meaning of 'green' and 'green products' as well as how they use green claims (including terms, certifications, and marks) should be examined to help consumers pursue green behavior in everyday life. This study investigates what type of green claims prevail in the Korean consumer market and how consumers perceive the meaning of 'green' and green claims. For these purposes, media analysis, in-context research (shop visit) and a survey were conducted to collect green claims (including green terms and certified/noncertified green marks). Green claims in the consumer market were first summarized and analyzed; subsequently, the most frequently used 7 green marks and 15 green terms were selected to construct a consumer survey questionnaire on consumer perceptions of green claims. An online survey was performed via Embrain and the survey respondents consisted of 500 adult consumers over the age of 20. The field research results showed frequent green claims in the Korean consumer market. However, certified (and hence trustworthy green product information labels) were uncommon in the market. The only green claim widely known and used by consumers was the energy consumption efficiency label. Consumers were interested in the green information label not because it affected their utility cost nor because it was important for environment protection.

• Fashion & Textile Research Journal
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• v.21 no.6
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• pp.717-729
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• 2019

This study defines critical fashion designs and investigate its critical messages on fashion itself. The critical messages on fashion are categorized into two major issues of a fashion industry system and fashion consumer culture. This study contributes to the understanding of meaning and value for critical fashion messages that match critical art. As the research method, this study combines a literature review and case studies and the research scope focuses on cases that have appeared in fashion media since the 2000s when social critical messages in fashion began to emerge. The results of the study are as follows. Critical designers such as Viktor & Rolf, Elisa van Joolen, Issey Miyake, and Mary Ping have delivered messages challenging the nature of fashion industry system that criticize the cycle and limitation of a fashion system and pursues changes in perception of sustainability. The critical message on fashion consumer culture articulated by designers such as Alexander McQueen, Vivienne Westwood, Hussein Chalayan, and Ricarda Bigolin & Nella Themelios insist on the formation of community while delivering a critical message on social, political, and cultural problems that raise the mechanism of social awareness through fashion design.

• Archives of design research
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• v.16 no.4
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• pp.25-36
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• 2003

The navigation in 3D virtual space is a procedure which must be carefully established in advance with understanding of a complicate perception process. Although current various desktop softwares are suppling developers with easier production circumstances in accordance with popularization era of interactive 3D media it is true that previous systematic conceptual study has been performed exclusively at specific institutions. Therefore, based upon the examples of virtual reality research reported by universities and companies core concepts giving the background for navigation realization and direct/indirect factors supporting substantial realization were analyzed and discussed in this paper.

• The Journal of the Korea Contents Association
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• v.14 no.1
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• pp.158-164
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• 2014

This study has been started by the trendy analysis of parody in post-modern dance. Creative parody is not an imitative work but provides new originality of a work of art and serves as the criticism. Since the 1960s the trend and characteristics of using parody in post-modern dance can be classified into five concepts which are the cultural diversity, the autonomous thinking ability, the aesthetic perception, the use of the mass media and the cultural relations of the critical process. In conclusion, the parody elements in post-modern dance are due to the cultural diversity, and the experimental values which are divided into the beauty of content and mode has been acted as the important factors to achieve the parody elements to new dimension.

• The Journal of the Korea Contents Association
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• v.13 no.12
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• pp.986-994
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• 2013

With reviewing major advertising effect models, this research aimed to describe the accepted view of how advertising works, to discover the limits of current advertising effects research paradigm and to suggest the solutions. The results show that current advertising research has been mainly focused on brand attitude but other advertising effects have been neglected. Due to radically changing advertising media, the author proposes that new perspectives on the advertising effect are needed such as brand perception, brand familiarity and brand salience.

• Journal of Broadcast Engineering
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• v.14 no.2
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• pp.197-209
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• 2009

Stereoscopic video delivers depth perception to users contrary to 2D video. Therefore, we need to develop a new video quality assessment model for stereoscopic video. In this paper, we propose a new method for objective assessment of stereoscopic video. The proposed method detects blocking artifacts and degradation in edge regions such as in conventional video quality assessment model. And it detects video quality difference between views using depth information for efficient quality prediction. We performed subjective assessment of stereoscopic video to check the performance of the proposed method, and we confirmed that the proposed algorithm is superior to the existing method in PSNR in respect to correlation with results of the subjective assessment.

• The Journal of the Korea Contents Association
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• v.18 no.5
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• pp.95-104
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• 2018

This study analysed news consumers' perception toward the use of mobile devices and examined their preference on news contents. News audience in the mobile age hoped that news producers make news contents through communication with audience. They showed a negative stance against the attitude that news producers underestimate the audience' intellectual level. Audience preferred novel news formats and services adapted to the mobile environments. In terms of the role of the press, they preferred interpretive and investigative journalism rather than superficial and sensual journalism. Therefore, news companies should consider audience' news consuming attitudes in their producing and delivering news. They also should seek for utilizing the use of the mobile media more aggressively than ever before.