• Journal of Digital Contents Society
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• v.7 no.1
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• pp.1-8
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• 2006

The development of mass media along with technology development is accelerating the development of diverse contents. Among others, the role of music contents is now extended to be applicable to the overall cultural contents thus, the market is growing at a rapid speed. As the music market transforms from the record market to the digital music source market, the creation, distribution, and marketing techniques of digital sound contents become different. Likewise, the music industry has been dynamically changed and came to even demand a paradigm shift in the music industry. This study is meaningful in that it aimed to contemplate additional on-going issues for developing the music industry, such as national policy and support, amendment of related laws, and public awareness, and to suggest an aim to head for.

• Proceedings of the KSR Conference
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• 2008.06a
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• pp.466-469
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• 2008

As the industry develops, they are interested in the fault of electric machines and the effect on human beings by electromagnetic fields and waves which generate through much use of electric machines and appliances. In foreign country, they confirmed the standard about electromagnetic interference and compatibility(EMI/EMC) of electromagnetic fields and waves generating electricity transmission/distribution equipments and electric appliance. In Korea, such criteria are applied too. Before EMI/EMC standard is applied, it is important to prepare the plan to predict and reduce electromagnetic fields and waves which generate in the inner and the outer part of electric machinery. To solve such a problem, they calculated Maxwell's equations by finite element method(FEM) and finite difference method(FDM) in most papers. However, these methods have the disadvantage that mathematical expansions are complex and need much memory allocations for grid and mesh generations. In this paper, we introduce transmission line matrix(TLM) method that media of which trains consists are regarded as transmission lines for electromagnetic field calculation in Korean High Speed Train, calculate the electric and magnetic field, and analyze the results.

• Nuclear Engineering and Technology
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• v.40 no.7
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• pp.551-560
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• 2008

Radiation has stochastic aspects in its generation, its choice of interaction mode during traveling in media, and its impact on living bodies. In certain circumstances, like in high dose environments resulting from low-LET radiation, the variance in its impact on a target volume is negligible. On the contrary, in low dose environments, especially when they are attributed to high-LET radiation, the impact on the target carries with it a large variance. This variation is more significant for smaller target volumes. Microdosimetric techniques, which have been developed to estimate the distribution of radiation energy deposited to cellular and subcellular-sized targets, contrast with macrodosimetric techniques which count only the average value. Since cells and DNA compounds are the critical targets in human bodies, microdosimetry, or dose estimation by microscopic approach, helps one better analyze the biological effects of radiation on the human body. By utilizing microbeam systems designed for individual cell irradiation, scientists have discovered that human cells exhibit radiosensitive reactions without being hit themselves (bystander effect). During the past 10 or more years, a new therapeutic protocol using discontinuous multiple micro-slit beams has been investigated for its clinical application. It has been suggested that the beneficial bystander effect is the essence of this protocol.

• Korean Journal of Materials Research
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• v.25 no.6
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• pp.305-316
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• 2015

The study of grinding behavior characteristics on the metal powders has recently gained scientific interest due to their useful applications to enhance advanced nano materials and components. This could significantly improve the property of new mechatronics integrated materials and components. So, a new evaluation method for standardizing grinding equipment and a comparative study for the grinding experiment during the grinding process with various grinding mills were investigated. The series of grinding experiments were carried out by a traditional ball mill, stirred ball mill, and planetary ball mill with various experimental conditions. The relationship between the standardization of equipment and experimental results showed very significant conclusions. Furthermore, the comparative study on the grinding experiment, which investigated changes in particle size, particle morphology, and crystal structure of materials with changes in experimental conditions for grinding equipment, found that the value of particle size distribution is related to the various experimental conditions as a revolution speed of grinding mill and media size.

• Journal of Dairy Science and Biotechnology
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• v.17 no.1
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• pp.39-49
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• 1999

Since IMF relief financing, domestic economy has been rapidly cooled down. At this point that we predict an overall decrease of production and sale of industries, cooperative marketing activities of the whole dairy industry are required to promote milk consumption. As everyone knows, advertisement is only one of the various factors that affect sales. Other factors include price, distribution, package, promotion, and consumer's needs and taste. The objectives of the cooperative advertising campaign should be trial purchase of new consumers, maintenance of brand loyalty of existing consumers, more positive experience of using the product, and increase of frequency of purchase. Long term analysis is essential to making these kinds of behaviour changes. Also the objectives of the communication program should be a shift of awareness of milk from 'a basic health food for children' to a substitute to the beverage even for adults. To share database of consumers among companies, we need to find ways to use interactive on-line services, the internet, D.M. events and so on as well as the mass media. It should be a precondition that the main body of the cooperative advertisement includes the milk processing board, dairy companies, livestock cooperations, farmers and the Government. To assure continuous, activities to promote milk consumption, the Government should take the lead in legislating 'An enforcement ordinance for milk promotion and research', and seek complementary measures and support to establish the ordinance.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.11
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• pp.439-447
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• 2020

The dynamics of communications powered by the Internet, specifically from the increased use of social media, has led marketers to find creative channels to engage with the customers. One of the recent channels, "branded entertainment", is becoming familiar as an advertising strategy in which the content presented is a marketing tool for the advertising of certain brands. The current study examined the case of a branded-entertainment channel and the mechanism of the advertising instrument that leads to purchase intention. The specific purpose of this research is to investigate whether there is evidence of the role of narrative transportation and the fantasy proneness leading towards purchase of the brand advertised. To arrive at the conclusion, the study using web series sponsored by an artificial sweetener brand and employs a quantitative survey to question the audience. The findings contribute toward the understanding of how consumers respond to branded entertainment via video-sharing platforms. It is indicated that the stories presented in the web series can stimulate the audience to fantasize. Thus, the advertising message conveyed through narrative persuasion can form a favorable attitude toward the brand, which leads to intention to purchase. Practical elements are identified along with limitations and future research suggestions.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.11
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• pp.507-517
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• 2020

The present research intends to examine the relationship between the Big Five personality traits and leadership initiations among the marketing executives in Delhi NCR (INDIA), and seeks to uncover the predictors of leadership initiations within personality traits. The data are collected through online survey method using different social media platforms. A sample of 233 (male =136 and female =97) marketing executive's responses were included. The data collected with the help of self-reported Big Five model inventory and leadership initiation test. The collected data were analyzed statistically by using descriptive statistics, correlation. and stepwise multiple regression analysis. The results revealed that the age of respondents inversely correlated with leadership initiation. Neuroticism revealed significant inverse correlation with leadership initiation, whereas significant positive correlations were found between extraversion, conscientiousness, agreeableness, and leadership initiations, while openness to experience revealed insignificant positive correlation with leadership initiation. Extraversion and conscientiousness appeared as the most dominant personality traits among marketing executives, irrespective of gender, that positively influenced leadership initiation and appeared as the predictor of leadership initiation. In male executives extraversion and age emerged as the predictors of leadership behavior, while in female executives extraversion and openness to experience personality traits appeared as the predictors of leadership initiation.

• Korean Journal of Air-Conditioning and Refrigeration Engineering
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• v.15 no.5
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• pp.352-359
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• 2003

The present study has been conducted for manufacturing MPCM (microencapsulated phase change material) slurry with in-situ polymerization and proving their applicabilities for tooling system. The surface of MPCM is composed of melamine, while tetradecane, paraffin wax, is centered in the MPCM. The produced capsules are observed by the optical microscope and SEM for superficial shapes. Their thermal properties are measured by DSC. Their size distributions are observed by FA particle analyzer. A narrow size distribution from 1 to 10 ${\mu}{\textrm}{m}$ with 5 ${\mu}{\textrm}{m}$ of average diameter was observed. Melting temperature was 6.7$^{\circ}C$. The durability of MPCM was tested with various types of pump such as centrifugal, peristaltic, and mono pumps. During 10000 cycles the fraction of broken capsules was smaller than 6% for the centrifugal and peristaltic pumps, while bigger value of 8% for the mono pump. A cooling system, which adopted MPCM slurry as a media for transporting cold thermal energy, was designed to investigate the performance of the MPCM. The discharging times of 10 and 20 wt% MPCM slurry were lasted up to 105 and 285 minutes longer, respectively, than the water cooling system.

• Proceedings of the IEEK Conference
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• 2006.06a
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• pp.107-108
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• 2006

In order to meet the customers'emerging demands for more bandwidth and diverse IP multimedia applications including high definition(HD) video streaming service, KT presents innovative FTTP solution using WDM-PON system. FTTP comprises an OLT inside the central office, a fiber optic distribution network including a passive remote node in the outside plant, and ONU installed on the pole or wall of customers premise. The passive remote node is located in a manhole near the subscribers and does not require any electrical power supply. And finally, UTP cable is connected from ONU to subscribers'IP appliances like PC or HGW or IP-STB. KT finished its FTTP trial service in 2004 and commercial deployment has begun since 2005. With this FTTP solution, each subscriber can enjoy high-speed internet service with speeds of up to symmetric 100 Mbit/s and various IP media applications including HD quality IP video streaming service and high quality video phone service.

• Journal of Korea Game Society
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• v.16 no.1
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• pp.111-118
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• 2016

This paper proposes the mathematical model of Fresnel effect used to illuminate and simulate a surface character model for defense game play. The term illumination is used to represent the process by which the amount of light reaching a surface character model used on game play is determined. The character surface shaders generally use a mathematical model to predict how light will reflect on triangles. The shading normally represents the methods used to determine the color and intensity of light reflected toward the viewer for each pixel representing the character surface model of the game. This model computes the reflection and transmission coefficients and compares simulated results to the Fresnel equations for the real game improvement.