• 한국멀티미디어학회논문지
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• 제23권1호
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• pp.43-49
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• 2020

Along side with the rapid growth of local governments' advertising bills, there are few studies focused on the effectiveness of these ads. Especially one of the media being used by the local governments is the Korea Express Train (KTX), where they advertise in the train coaches' KTX video monitor. Unfortunately the ads in KTX are exposed without audio mostly. The current study, therefore, probed on the effectiveness of these ads. This study utilized transportation theory and content analysis methodology to give insight to its discourse. We established two analysis units (camera and subtitles), and then analyzed 107 local government ads. From the camera analysis, it is observed that local governments' festival and tour promotion ads more often employ dynamic angles such as drone shot and long shot. Also, from subtitles usage analysis, it is observed that many of the ads make use of large size titles and subtitles which could prevent viewers seeing visual shots. In the special case audio-less KTX ads, this study recommends emphasis on subtitles which will enhance the ad effectiveness of the ad messages.

• 디자인학연구
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• 제20권2호
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• pp.17-28
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• 2007

Despite a current fascination with East Asian iconography such as Zen Style among contemporary designers, there is a lack of genuine cross-cultural discourse that could enable us to share essential design experiences. To bring the discussion a deeper level, traditional Japanese tea-house in its design philosophy of body-mind interplay is explored. Tea-house is a superb manifestation to reveal a holistic understanding of the world. Nondualistic realization is generally associated with the dominant tendency of traditional East Asian philosophy, namely the view that the self and environment, and that the mind and the body exist in unity. The essence of tea-house is not in its poetic style or meticulous details, but in its unmistakably monistic approach of creating inseparable form, function and meaning. Tea-house bestows dignity upon restraint, imperfection, discomfort, poverty, and even humility. This concept offers a tremendous insight since it implies that the rational and effective design solution to the greatest degree is not sufficient. Perhaps the most challenging question about tea-house is: How does our experience with human-made 'design' in the broadest sense help both our body and mind attain a full harmony of being? It is the heading which this research inquires.

• 한국문헌정보학회지
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• 제35권3호
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• pp.79-92
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• 2001

본 연구에서는 정보사회에서의 정보문제와 정보교육의 문제를 체계와 생활세계라는 사회과학의 상호 경쟁적 패러다임을 통해서 분석하였다. 정보문제와 관련해서는 정보와 정보기술의 패러독스, 기회의 패러독스, 정보의 참조문제와 타당성문제가 다루어졌으며, 정보교육과 관련해서는 정보자주성과 정보소양이 논의되었다. 본 연구의 결론은 정보교육이 개인적 정보문제의 합리적 해결과 사회적 정보문제의 합리적 통제 사이의 갈등 현상을 치유하기 위한 문화적 중재요청이라는 것이다. 그리고 정보교육의 목표는 지식 자주성이 아니라 정보 자주성이어야 하며, 정보 자주성은 컴퓨터소양이 아니라 정보소양을 통해 형성된다는 점이 강조되었다.

• The Journal of Asian Finance, Economics and Business
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• 제8권10호
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• pp.57-64
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• 2021

In the last decade, the effect of digitalization was the most cited issue in economic discourse, especially since technological advances, automation, and artificial intelligence are the key to the future discussions. Unemployment is one of the most important and continuous debates, especially in times of crisis due to the COVID-19 pandemic. Therefore, this study aims to analyze the influence of leadership style in innovation organizations to deal with the crisis. In this study, a non-probability purposive sampling method was used. A total of 377 respondents were from LinkedIn social media in Indonesia, with the criteria of employees who have worked for at least 6 years. The structural equation model was analyzed with Amos 25.0. The results show that virtual, servant, and transformational leadership influence employee creativity. Moreover, employee creativity strongly influences organizational innovation; therefore, a new model was found to meet the challenges during the COVID-19 pandemic crisis, which is leadership. Therefore, these results are useful for managers to overcome challenges during the COVID-19 pandemic crisis to manage employee creativity for a better innovative organization and make science a reference for finding solutions to the global wave of unemployment in the revolution 5.0 era.

• 한국게임학회 논문지
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• 제21권3호
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• pp.91-106
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• 2021

본 연구는 게임 이용 장애 질병 코드화라는 맥락에서 게임에 대한 언론 보도의 특징을 살펴보고자 했다. 이를 위해 2019년 5월부터 2020년 8월까지 국내 5개의 종합일간지에 보도된 게임 기사 694건을 분석했다. 그 결과, 게임 산업에 대한 보도의 비율이 매우 높았으나 주로 산업 동향·기업사 경영 현황에 관한 보도였다. 정책 보도는 규제 정책이 압도적으로 많았고 특히 중독 관련 정책 보도가 주를 이뤘다. WHO의 질병 코드화를 찬성하는 의견만 다룬 보도는 매우 적었고 반대하는 의견만 다루는 보도와 찬반 의견을 모두 다루는 보도량이 비슷한 비율을 보였다. 반대 근거로는 산업계와 학계의 관점이 반영돼 있었다. 이용 효과 보도는 매우 낮은 비율을 보였으나 게임을 극단적인 범죄·일탈행위의 원인으로 보도하는 기존 관행을 그대로 따르고 있음을 알 수 있었다.

• International Journal of Contents
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• 제15권2호
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• pp.53-58
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• 2019

The aim of this paper is to discuss how designers lead and direct 'technology-driven society' using their creative communication skill. To this end, it is required for communication designers to take conscious steps to recognize the future direction of their profession. Despite the advancement in technology, there is a human being at the center of all design activities. From a certain point of view, contemporary communication design takes an open-ended exploration of the subject matter, rather than a finished output. The notion of creative leadership may potentially expand more in terms of improving the methodology of today's visual culture. The paper will examine creative leadership that could be proposed by the challenge of discourse upon the upcoming industrial revolution. Today, communication designers are confronted by new leadership opportunities and challenges. Some leading designers seem to focus on brand new media technologies to prepare the 4th industrial revolutions. However, communication design cannot be discussed in the medium but can be understood as a process. Top-down and bottom-up process is always a concerned about the relationship since the focus of leadership has changed. In the top-down process, the leadership has existed between 'designer and client' because designers have played their role as a problem solver. On the other hand, there is a different model of leadership between 'design and technology' based on bottom-up process, which stem from the design authorship. In this regard, the new definition of creative leadership in the $4^{th}$ industrial revolution proposes a designer as a problem-finder based on the relationship between the 'designer and the public'.

• 영미문화
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• 제17권1호
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• pp.1-25
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• 2017

This essay investigates how the industrialization of the US food system was closely linked to US foreign policy, gender issues, and the rise of consumerism in the Cold War era. While many scholars in American studies and women's studies over the past few decades have paid increasing attention to the interrelationship of gender politics and the media industry in shaping US domesticity, they have seldom studied how and why reading gender issues in relation to environmental discourse in general and the industrialized US food system in particular can help us better understand the complex relationship between environmental and social problems that we are facing today, both collectively and individually. In this context, this essay shows how US national politics have not only created the ideal of American domesticity that promotes traditional gender roles and consumerism at the expense of gender equality, but also negatively affected women's somatic and mental health writ large. By closely examining the cultural implications of Nixon's and Khrushchev's Kitchen Debate in the 1950s alongside newspapers, photographs, advertisements, and Sylvia Plath's The Bell Jar (1963), I argue that reading Cold War consumer culture in relation to the US food system leads readers to see the invisible links between gender politics and today's environmental and social problems in comparative and global contexts.

• 한국전자거래학회지
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• 제26권3호
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• pp.33-53
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• 2021

제4차 산업혁명의 확산과 코로나 19의 장기화로 인한 사회적 변화의 기로에서 한국 정부는 2020년 7월 디지털 뉴딜 정책을 발표했다. 디지털 뉴딜 정책은 데이터, 네트워크, 인공지능 기술을 중심으로 공공분야 및 산업의 디지털 전환을 가속화함으로써 새로운 비즈니스를 창출하는 것을 주요 과제로 삼고 있다. 그러나 급변하는 사회환경에서 기술의 미래 이익에 대한 정보비대칭은 정책의 방향과 효과에 대한 대중의 분석 능력의 차이를 야기할 수 있으며, 이로 인해 정책의 실질적 효과에 대한 불확실성이 발생하게 된다. 한편, 언론은 정부 정책을 대중에 전파하는 전달자 역할을 통해 담론 형성을 주도하며, 보도를 통해 특정 이슈에 대한 제반 지식을 대중에게 제공하는 역할을 한다. 즉, 특정 정책에 대한 언론의 보도량이 증가할수록 이슈 집중도는 높아지며, 이를 통해 대중의 의사결정에도 영향을 미치게 된다. 따라서 본 연구의 목적은 한국 정부의 디지털 뉴딜 정책에 대한 언론 보도량과 주식 시장의 동태적 관계를 그랜저 인과관계(Granger causality), 충격반응함수, 분산분해분석을 이용하여 검증하는 것이다. 이를 위해 디지털 뉴딜 정책에 대한 언론 보도량, 키워드 검색량과 KOSDAQ 상장 기업 중 디지털 뉴딜 정책과 관련이 있는 디지털 기술 기반 기업들의 일일주식회전율, 일일주가수익률, EWMA 변동성을 변수로 설정하였으며, 정책발표 시점 전후 60 거래일, 총 120 거래일 간의 데이터를 이용했다. 분석 결과, 언론 보도량은 키워드 검색량, 일일주식회전율, EWMA 변동성과 양방향 그랜저 인과관계가 존재하였으며, 언론 보도량의 증가는 디지털 뉴딜 정책에 대한 키워드 검색량에 높은 영향을 미치는 것으로 나타났다. 또한 언론 보도량에 대한 충격반응분석 결과 EWMA 변동성을 큰 폭으로 하락시키는 양상을 보였으며, 시간이 지날수록 영향력이 점차 증가하며 주식 시장의 변동성을 완화시키는 역할을 하는 것으로 나타났다. 본 연구의 분석 결과를 토대로 디지털 뉴딜에 대한 언론 보도량은 주식 시장과 유의한 동태적 관계가 있음을 확인할 수 있었다.

• 복식
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• 제64권7호
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• pp.172-183
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• 2014

The term "new woman" (신여성 [Sinyeoseong], 新女性) refers to an idealized image of contemporary women during the so-called modern period in East Asia. In Korea, these "modern girls" were also referred to as modan (毛斷), or "cut-hair", reflecting changes in appearances that rejected the traditional value system in favor of "the new" in everyday life. Although it was used to refer to the perceived educated leaders of this new period, it also had the negative connotation of referring to frivolous women only interested in the latest fashion. The popular discourse on this "new woman" was constantly changing during this early modern period in East Asia, ranging from male-driven women's movements to women-driven liberal and socialist movements. The discourse often included ideals of what constituted female impeccability in women's domestic roles and enlightened views on housekeeping, yet in most cases the "new woman" was also expected to be a good wife and mother as well as a successful career woman. The concept of the "new woman" was also accompanied by an upheaval in women's social roles and their physical boundaries, and resulted in women repositioning themselves in the new society. The new look was a way of constructing their bodies to fit their new roles, and this again was rapidly reproduced in visual media. Newspapers, magazines, and plays had gained immense popularity by this time and provided visual material for the age with covers, advertisements, and illustrations. This research will explore the fashion of the "new woman" through archival resources, specifically magazines published in the 1920s and 1930s. It will investigate how women's appearances and the images they pursued reflected the ideal image of the "new woman." Fashion information providers, trendsetters, and levels of popular acceptance will also be examined in the context of the early stage of the fashion industry in East Asia, including production and distribution. Additionally, as the idea of the "new woman" was a worldwide phenomenon throughout the 19th and early 20th century, the effect of Japanese colonialism on the structure of Korean culture and its role as a cultural mediator will also be considered in how the ideal image of beauty was sought, and whether this was a western, colonial, or national preference.

• 디지털융복합연구
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• 제18권10호
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• pp.537-546
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• 2020

본 연구는 노인일자리사업의 사회적 논의구조를 분석하기 위해 대표적인 대중매체인 신문기사에서 다루어지는 노인일자리 관련 주요 토픽들과 시계열적 특성을 분석하였다. 이를 위해 뉴스 통합 데이터베이스인 빅카인즈에 수록된 11개 중앙지와 8개 경제지의 노인일자리사업 관련 기사 1107개에 대해 잠재디리클레할당 방법을 이용한 토픽분석을 실시해 언론 기사에 내재된 노인일자리사업의 잠재토픽을 추출하였다. 분석결과 노인일자리사업에 대한 일반적 정보전달, 지자체 사업 홍보, 노후생활, 고용효과, 시장연계 등 5개의 잠재토픽이 추출되었는데 2015년까지 대부분의 언론기사가 일반적 정보전달과 지자체 사업홍보에 국한되어 있어 노인일자리사업의 정체성에 대한 사회적 논의가 형성되지 못하였음을 알 수 있었던 반면 2015년 이후부터 노인일자리사업의 소득, 안전 등 노후생활 효과 관련 주제가 다루어지는 비중이 증가했으며 특히 문재인 정부 출범이후 고용효과와 관련된 기사가 압도적인 비중을 차지하게 되었음을 발견할 수 있었다. 본 연구는 이러한 결과에 근거해 향후 노인일자리사업의 질적측면 및 고용효과 측면을 증진시킬 수 있는 방안에 대한 고민의 필요성과 고용프레임 이외의 대안적 프레임 제시의 필요성을 제안하였다.