• 제목/요약/키워드: Measurement View

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A Study on The Influnene of Consulting Paticipation of The Consulted Firm on Consulting Repurchase Intention (수진기업의 컨설팅 참여도가 컨설팅 재구매 의도에 미치는 영향에 관한 연구)

  • Lee, Yang-Woo;Kim, Jung-Ryol;Kim, Sang-Bong
    • Journal of Digital Convergence
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    • v.17 no.1
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    • pp.111-122
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    • 2019
  • This study suggests that even if the consulting is started by the consulting of the company, it is difficult for the consulting firm to operate the consulting firm Consulting performance differs depending on the degree of understanding of consulting. Although consulting firms have been studying various prior research papers in view of the fact that there are many cases where they proceed with the sales strategy of repurchasing in mind, most of them deal with research on consulting performance on the supplier side, The purpose of this study is to investigate whether a company has a high level of participation in consulting in the event of a situation or situation and consequently influences the intention to purchase consulting. In order to find out whether they are visible, the reliability of the measured values and the fit of the measurement model by CFA were obtained through the exploratory factor analysis. The results were as follows: The results of this study are as follows. As a result of the study, it is necessary for the consultant to improve the participation of the consulting company and the understanding of the consulting in order to increase the intention of the consulting repurchase intention. Since the consultant shows the result in an empirical way, the consulting company participates in the role and process The results of this study are as follows. First, it is suggested that firms should be very careful about the participation and consulting understanding because they affect the repurchase intention of consulting firms.

Impacts of Relative Advantage of Fast Food Restaurant's O2O Service and Consumer Involvement on Consumer Engagement, and Store Loyalty: Focused on MZ Generationsin Untact Consumption Era

  • LEE, Young-Eun;LEE, Yong-Ki
    • The Korean Journal of Franchise Management
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    • v.11 no.2
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    • pp.41-51
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    • 2020
  • Purpose: Fast food franchise companies are trying a variety of innovative services to increase their competitiveness in response to changes in population composition in the fast food market and rapid changes in consumption trends due to technological development. From this point of view, franchise companies that have focused on offline store operations are providing O2O (offline to online) service as a core service for customer convenience. This new attempt is a strategy to increase loyalty by applying an interaction method based on understanding the characteristics of new generation consumers. However, existing studies are focused on the relationship between O2O service and acceptance, so very little is known about how O2O service affects customer loyalty. Therefore, this study examines the impacts of customer involvement and relative advantages of fast food O2O service on customer brand engagement (cognitive and affective engagement) and store loyalty for MZ(Millennials - Z) generations. Research design, data, and methodology: In order to achieve the purposes of this research, several hypotheses were developed. The data were collected from 247 questionnaires in their 16-30s and were analyzed using SPSS 22.0 and SmartPLS 3.0 program. Measurement model analysis was carried out to assess convergent and discriminant validity. Also, common method bias was tested using the values of VIF (variance inflation factor). The hypotheses was tested using structural equation modeling. Result: First, involvement has a positive effect on cognitive and affective engagement. Second, relative advantages have has a positive effect on cognitive and affective engagement. Third, cognitive influences affective engagement. Finally, both cognitive and affective engagement affect store loyalty, but affective engagement has a stronger effect on store loyalty than cognitive engagement. Conclusions: In the process of consumer-brand interaction, it was confirmed that store loyalty was influenced by cognitive and affective engagement sequentially. However, the results show that affective engagement has a relatively stronger on store loyalty than cognitive engagement. Therefore, it is necessary to establish an O2O service strategy to maintain long-term loyal customers by inducing cognitive participation with high-involved consumer, as well as affective interaction, in order to obtain new customers and increase customer loyalty.

An Overloaded Vehicle Identifying System based on Object Detection Model (객체 인식 모델을 활용한 적재불량 화물차 탐지 시스템 개발)

  • Jung, Woojin;Park, Yongju;Park, Jinuk;Kim, Chang-il
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2022.10a
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    • pp.562-565
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    • 2022
  • Recently, the increasing number of overloaded vehicles on the road poses a risk to traffic safety, such as falling objects, road damage, and chain collisions due to the abnormal weight distribution, and can cause great damage once an accident occurs. However, this irregular weight distribution is not possible to be recognized with the current weight measurement system for vehicles on roads. To address this limitation, we propose to build an object detection-based AI model to identify overloaded vehicles that cause such social problems. In addition, we present a simple yet effective method to construct an object detection model for the large-scale vehicle images. In particular, we utilize the large-scale of vehicle image sets provided by open AI-Hub, which include the overloaded vehicles from the CCTV, black box, and hand-held camera point of view. We inspected the specific features of sizes of vehicles and types of image sources, and pre-processed these images to train a deep learning-based object detection model. Finally, we demonstrated that the detection performance of the overloaded vehicle was improved by about 23% compared to the one using raw data. From the result, we believe that public big data can be utilized more efficiently and applied to the development of an object detection-based overloaded vehicle detection model.

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Optimization of Dual Layer Phoswich Detector for Small Animal PET using Monte Carlo Simulation

  • Y.H. Chung;Park, Y.;G. Cho;Y.S. Choe;Lee, K.H.;Kim, S.E.;Kim, B.T.
    • Proceedings of the Korean Society of Medical Physics Conference
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    • 2003.09a
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    • pp.44-44
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    • 2003
  • As a basic measurement tool in the areas of animal models of human disease, gene expression and therapy, and drug discovery and development, small animal PET imaging is being used increasingly. An ideal small animal PET should have high sensitivity and high and uniform resolution across the field of view to achieve high image quality. However, the combination of long narrow pixellated crystal array and small ring diameter of small animal PET leads to the degradation of spatial resolution for the source located at off center. This degradation of resolution can be improved by determining the depth of interaction (DOI) in the crystal and by taking into account the information in sorting the coincident events. Among a number of 001 identification schemes, dual layer phsowich detector has been widely investigated by many research groups due to its practicability and effectiveness on extracting DOI information. However, the effects of each crystal length composing dual layer phoswich detector on DOI measurements and image qualities were not fully characterized. In order to minimize the DOI effect, the length of each layer of phoswich detector should be optimized. The aim of this study was to perform simulations using a simulation tool, GATE to design the optimum lengths of crystals composing a dual layer phoswich detector. The simulated small PET system employed LSO front layer LuYAP back layer phoswich detector modules and the module consisted of 8${\times}$8 arrays of dual layer crystals with 2 mm ${\times}$ 2 mm sensitive area coupled to a Hamamatsu R7600 00 M64 PSPMT. Sensitivities and variation of radial resolutions were simulated by varying the length of LSO front layer from 0 to 10 mm while the total length (LSO + LuYAP) was fixed to 20 mm for 10 cm diameter ring scanner. The radial resolution uniformity was markedly improved by using DOI information. There existed the optimal lengths of crystal layers to minimize the variation of radial resolutions. In 10 cm ring scanner configuration, the radial resolution was kept below 3.4 mm over 8 cm FOV while the sensitivity was higher than 7.4% for LSO 5 mm : LuYAP 15 mm phoswich detector. In this study, the optimal length of dual layer phoswich detector was derived to achieve high and uniform radial resolution.

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A Methodology for Quality Control of Railroad Trackbed Fills Using Compressional Wave Velocities : II. Verification of Applicability (압축파 속도를 이용한 철도 토공노반의 품질관리 방안 : II. 적용성 검증)

  • Park, Chul-Soo;Mok, Young-Jin;Hwang, Seon-Keun;Park, In-Beom
    • Journal of the Korean Geotechnical Society
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    • v.25 no.9
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    • pp.57-66
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    • 2009
  • In the preliminary investigation (Park et al., 2009), the use of compressional wave velocity and its measurement techniques were proposed as a new quality control measure for trackbed fills. The methodology follows exactly the same procedure as the density control, except the density being replaced by the compressional wave velocity involving consistently with resilient modulus of design stage. The specifications for the control also include field compaction water content of optimum moisture content ${\pm}2%$ as well as the compressional wave velocity. In this sequel paper, crosshole and resonant column tests were performed as well direct-arrival method and laboratory compressional wave measurements to verify the practical applicability of a methodology far the new quality control procedure based upon compressional wave velocity. The stress-modified crosshole results reasonably well agree with the direct-arrival values, and the resonant column test results also agree well with the field crosshole results. The compressional wave velocity turned out to be an excellent control measure for trackbed fills both in the theoretical and practical point of view.

Development of Steel Composite Cable Stayed Bridge Weigh-in-Motion System using Artificial Neural Network (인공신경망을 이용한 강합성 사장교 차량하중분석시스템 개발)

  • Park, Min-Seok;Jo, Byung-Wan;Lee, Jungwhee;Kim, Sungkon
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.28 no.6A
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    • pp.799-808
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    • 2008
  • The analysis of vehicular loads reflecting the domestic traffic circumstances is necessary for the development of adequate design live load models in the analysis and design of cable-supported bridges or the development of fatigue load models to predict the remaining lifespan of the bridges. This study intends to develop an ANN(artificial neural network)-based Bridge WIM system and Influence line-based Bridge WIM system for obtaining information concerning the loads conditions of vehicles crossing bridge structures by exploiting the signals measured by strain gauges installed at the bottom surface of the bridge superstructure. This study relies on experimental data corresponding to the travelling of hundreds of random vehicles rather than on theoretical data generated through numerical simulations to secure data sets for the training and test of the ANN. In addition, data acquired from 3 types of vehicles weighed statically at measurement station and then crossing the bridge repeatedly are also exploited to examine the accuracy of the trained ANN. The results obtained through the proposed ANN-based analysis method, the influence line analysis method considering the local behavior of the bridge are compared for an example cable-stayed bridge. In view of the results related to the cable-stayed bridge, the cross beam ANN analysis method appears to provide more remarkable load analysis results than the cross beam influence line method.

Assessment of soil moisture-vegetation-carbon flux relationship for agricultural drought using optical multispectral sensor (다중분광광학센서를 활용한 농업가뭄의 토양수분-식생-이산화탄소 플럭스 관계 분석)

  • Sur, Chanyang;Nam, Won-Hob
    • Journal of Korea Water Resources Association
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    • v.56 no.11
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    • pp.721-728
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    • 2023
  • Agricultural drought is triggered by a depletion of moisture content in the soil, which hinders photosynthesis and thus increases carbon dioxide (CO2) concentrations in the atmosphere. The aim of this study is to analyze the relationship between soil moisture (SM) and vegetation activity toward quantifying CO2 concentration in the atmosphere. To this end, the MODerate resolution imaging spectroradiometer (MODIS), an optical multispectral sensor, was used to evaluate two regions in South Korea for validation. Vegetation activity was analyzed through MOD13A1 vegetation indices products, and MODIS gross primary productivity (GPP) product was used to calculate the CO2 flux based on its relationship with respiration. In the case of SM, it was calculated through the method of applying apparent thermal inertia (ATI) in combination with land surface temperature and albedo. To validate the SM and CO2 flux, flux tower data was used which are the observed measurement values for the extreme drought period of 2014 and 2015 in South Korea. These two variables were analyzed for temporal variation on flux tower data as daily time scale, and the relationship with vegetation index (VI) was synthesized and analyzed on a monthly scale. The highest correlation between SM and VI (correlation coefficient (r) = 0.82) was observed at a time lag of one month, and that between VI and CO2 (r = 0.81) at half month. This regional study suggests a potential capability of MODIS-based SM, VI, and CO2 flux, which can be applied to an assessment of the global view of the agricultural drought by using available satellite remote sensing products.

A Psychological Approach to Mass Culture for Investigation (대중문화의 심리학적 접근과 탐색 )

  • You-Kyung Yoon ;Jee-Young Chae
    • Korean Journal of Culture and Social Issue
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    • v.11 no.3
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    • pp.67-89
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    • 2005
  • This overview study of mass culture is based on an academic point of view and based thereon an investigation of mass culture from a psychological standpoint follows. This study reviewed previous studies of mass culture that have been done so far divided into Producer-oriented, Text Decoding-oriented, and Recipient Theory, according to subjects of the study. The studies were also reviewed from the viewpoints of industry, consumer science, education, and developmental psychology. Further, it was discussed how trends and limitations in research were covered according to each viewpoint on mass culture. Based on the analysis, this study aims to promote overall psychological interest in studies of mass culture; to present the necessity of analysis and measurement of emotional experience on mass culture; to increase the roles of industrial and consumer science approaches in terms of planning and culture; to change the viewpoint of developmental psychology that accepts youth culture positively; and, to present interdisciplinary studies related to mass culture. Mass culture has already penetrated deeply into real life but there are few analyses and interpretations of mass culture in terms of psychology. This study is meaningful from the aspect that discussion of mass culture has been placed in a position that recognizes the entity of and interest in mass culture. Through this study, I hope that the scope of interest in psychology will expand and that approaches to mass culture will become more diversified.

Development of a UAV-Based Urban Thermal Comfort Assessment Method (UAV 기반 도시 공간의 열 쾌적성 평가기법 개발)

  • Seounghyeon Kim;Bonggeun Song;Kyunghun Park
    • Journal of the Korean Association of Geographic Information Studies
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    • v.27 no.2
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    • pp.61-77
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    • 2024
  • The purpose of this study was to develop a method for rapidly diagnosing urban thermal comfort using Unmanned Aerial Vehicle (UAV) based data. The research was conducted at Changwon National University's College of Engineering site and Yongji Park, both located in Changwon, Gyeongsangnam-do. Baseline data were collected using field measurements and UAVs. Specifically, the study calculated field measurement-based thermal comfort indices PET and UTCI, and used UAVs to create and analyze vegetation index (NDVI), sky view factor (SVF), and land surface temperature (LST) images. The results showed that UAV-predicted PET and UTCI had high correlations of 0.662 and 0.721, respectively, within a 1% significance level. The explanatory power of the prediction model was 43.8% for PET and 52.6% for UTCI, with RMSE values of 6.32℃ for PET and 3.16℃ for UTCI, indicating that UTCI is more suitable for UAV-based thermal comfort evaluation. The developed method offers significant time-saving advantages over traditional approaches and can be utilized for real-time urban thermal comfort assessment and mitigation planning

Effect of Diet Regimen of Sasang Constitution on Health Status (사상체질별 식이 섭생이 건강에 미치는 영향 -한방건강증진센터 시범운영을 위한 기초연구-)

  • Kim, Kwuy-Bun;Cho, Kyoul-Ja;Lee, Hyang-Yeon;Shin, Hye-Sook;Kim, Kwang-Joo;Moon, Heui-Ja;Kim, Yoon-Hee;Kang, Hyun-Sook;Park, Shin-Ae;Ji, Eun-Sun
    • Journal of East-West Nursing Research
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    • v.7 no.1
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    • pp.18-31
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    • 2002
  • This study, as a basic research to manage a Chinese Medicine Health Promotion Center by way of showing an example, is a before and after experiment research for simple group to verify a difference with cholesterol, health status and perception of health in order to confirm a effectiveness of diet and regimen according to the 4th status of physical constitution. Research object was chosen of 42 persons who operate a physical constitutional dietary regimen among them after selecting professors and clinical nurses (55 persons) majoring in the science of nursing who participated in Chinese Medicine-oriented Nurse Training Course from Aug. of 2001 to Feb. of 2002 all over the country. Diagnostic tools for physical constitution was used of the questionary that is currently consisted of physical constitution grouping test in Eastern & Western Diagnose Center of K Medical Center, and rating of health status was used of the tool that standardized CMI(Cornell Medical Index) to be available for Korean, and perception measurement for health status was used of a visual analogue scale for the health status that each one perceive personally, and physiological status was measured of cholesterol in blood. Analysis for the collected data was carried out by percentage, $X^2$ test, paired t-test according to research object by using SPSS, and the results of this study are as follows. 1) There was no difference with cholesterol before or after the experiment for objects. As a result of estimation about difference with health status by areas before or after the experiment, there are more improved result in eyes, ears, digestive organs, bones and sinews organs, frequency of a disorder, habit, adaptation status, angry, healthy status than before the experiment. As a whole, after the experiment the health was more improved than before the experiment. As the result to inspect a difference of health perception between before and after experiment, after the experiment the health perception level was improved than before, however there was no meaningful differences. 2) As the result to inspect a difference of cholesterol between before and after experiment according to object's physical constitution, in the case of So-yang-in(a person with the minimum male: according to the male and female principles(the sun and the moon)) among the 4th status of physical constitution there was only meaningful difference statistically, however, after the experiment their cholesterol's value was increased. As the result to inspect the difference of health status between before and after the experiment according to physical constitution, all of Ta-um-in(a person with maximum the female), So-yang-in(with the minimum male), So-um-in(with the minimum female) had a meaningful difference before and after the experiment, which means that in all case by physical constitutional groups, after the experiment their health status was more improved than before the experiment. As the result to inspect a difference of health perception between before and after according to physical constitutions, in the case of Tae-um-in and So-um-in, average score after the experiment was risen than before the experiment so that it means that the level of health perception was improved, however, there was no meaning statistically. According to the above results, if continuous diet and regimen by each physical constitutions could be implemented, it is certain that the health could be maintained and promoted. And, what we are healthy is for oneself to feel it subjectively. However, I think that cholesterol score in blood that we can view objectively could be changed distinctly if we can implement a strict diet and regimen. Accordingly, it is necessary for a method and period of experiment to be more strict and longer. According to the above results, I would like to suggest as follows. 1) In order to understand health status by Korean's physical constitutions and to generalize it, these research will be repeated against much more objects that could be selected by proper grouping method to consider a representative. 2) It is necessary for a research to inspect health status by physical constitution by developing a health status measurement tool that has higher confidence and propriety based on physical constitutional theory.

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