• Title/Summary/Keyword: Market information acquisition

Search Result 89, Processing Time 0.026 seconds

A Study on Consumer Information Needs and the Related Factors (소비자정보요구와 관련요인 연구)

  • 이은희
    • Journal of the Korean Home Economics Association
    • /
    • v.29 no.1
    • /
    • pp.159-176
    • /
    • 1991
  • The purpose of this study is to assess the Consumer Information Needs and the Related Factors. For this purpose, a suvey was conducted using questionnaires. The data used in this study include 535 consumers who live in Daijon. Major findings are as follows : First, the overall level of Consumer Information Needs was relatively high. This implies that more Consumer Information should be provided to consumers. Second, each level of need for Consumer Information content was very high except for one subject area(information of existence of brands in market). Third, in methods of consumer information acquisition, consumer wants to examine goods by oneself and to use his own experience and knowledge. Consumer did not want clerks' advices.

  • PDF

Introduction of SPAC and It's Effects (기업인수목적회사(SPAC) 제도 도입의 효과)

  • Lee, Ho-Sun
    • Management & Information Systems Review
    • /
    • v.33 no.2
    • /
    • pp.263-279
    • /
    • 2014
  • SPAC(Special Purpose Acquisition Company) is the paper company that aims the merger of private company only, and introduced in Korea at 2009. Until 2013, 22 SPACs were listed, and 10 of them made successful mergers but rest were delisted. When IPO, range of the volume of public offerings were 20~30 billion won. After IPO, some SPACs showed extreme price movements, but on average their prices were below IPO prices 1 year later and near IPO prices 2 years later. Successful SPACs showed positive and significant 2.94% 25 days Cumulative Average Abnormal Return(CAAR) before the public announcements of merger and also showed positive and significant 10.60% 45 days CAAR around the general meetings of shareholders. I concluded that SPAC market were constrained by several regulations, so deregulation is needed for SPAC market activation.

  • PDF

The Acquisition Methodology Study of User Trace Data in Mac OS X (Mac OS X 운영체제상의 사용자 흔적정보 수집방안 연구)

  • Choi, Joon-Ho;Lee, Sang-Jin
    • The KIPS Transactions:PartC
    • /
    • v.17C no.4
    • /
    • pp.335-346
    • /
    • 2010
  • Mac OS X is the Computer Operating System that develop in Apple Inc. Mac OS X is the successor to Mac OS 9 Version which had been Apple's primary operating system since 1984. Recently, Mac OS X 10.6 (Snow Leopard) has been manufactured and is distributed to user. Apple's Mac OS X Operating System is occupying about 10% in the world Operating System market share. But, Forensic tools that is utilized on digital forensic investigation can not forensic analysis about Mac OS X properly. To do forensic investigation about Mac OS X, information connected with user's action and trace can become important digital evidence in Operating System. This paper presents way about user trace data acquisition methodology in Mac OS X.

A Study on the Relationship between Career Interrupted Women's Certification Acquisition and Employment Rate (경력단절여성 자격증 취득과 취업률과의 연관성분석 연구)

  • Lee, Jeongwon;Lee, Choong Ho
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
    • /
    • 2021.05a
    • /
    • pp.487-489
    • /
    • 2021
  • Most of the women in Korea are experiencing changes in their status as it is very difficult to re-access to the labor market due to life events ranging from marriage to re-employment. Therefore, in this study, a study was conducted in consideration of qualifications as a factor that can help women with career breaks in employment. As a data analysis method, exploratory data analysis (EDA), a statistical technique to find out structural characteristics, was used. Using the data of vocational training courses for women with career interruptions in Korea, we studied how much the acquisition of a certificate is helpful for employment.

  • PDF

A Study on the Development of Framework for the Analysis of Activation Methods of Electronic Commerce (전자상거래 활성화 방안 분석 프레임워크의 개발에 관한 연구)

  • 김병곤;김종욱;정경수
    • The Journal of Information Systems
    • /
    • v.8 no.1
    • /
    • pp.45-63
    • /
    • 1999
  • Today, information society is affected by new technologies including Electronic Commerce(EC), Electronic Data Interchange(EDI), Commerce At Light Speed(CALS ), multimedia and teleconferencing. Electronic Commerce is believed to be a field that will bring about a huge revolution of human life in the 21st century and thus its industry will give greatly influential effect on other industries In this paper, we have surveyed and studied through the internet and related materials for the development of framework of Electronic Commerce. It is required that we need the leading role of our government for the earlier activation of Electronic Commerce usage and have to establish the solid background of EC technology creation of our nation's originality and to activate the venture industry oriented for idea and technology rather than the industries in the form of larger enterprises. In conclusion, we have to expand our own ability of research and development to keep the continuous growth of our Electronic Commerce market and industries through the development of new product and prior acquisition of market as well as to expand the path of various technology aquisition by the strategic M&A and capital investment with the leading foreign enterprises.

  • PDF

A study on the identity theft detection model in MMORPGs (MMORPG 게임 내 계정도용 탐지 모델에 관한 연구)

  • Kim, Hana;Kwak, Byung Il;Kim, Huy Kang
    • Journal of the Korea Institute of Information Security & Cryptology
    • /
    • v.25 no.3
    • /
    • pp.627-637
    • /
    • 2015
  • As game item trading becomes more popular with the rapid growth of online game market, the market for trading game items by cash has increased up to KRW 1.6 trillion. Thanks to this active market, it has been easy to turn these items and game money into real money. As a result, some malicious users have often attempted to steal other players' rare and valuable game items by using their account. Therefore, this study proposes a detection model through analysis on these account thieves' behavior in the Massive Multiuser Online Role Playing Game(MMORPG). In case of online game identity theft, the thieves engage in economic activities only with a goal of stealing game items and game money. In this pattern are found particular sequences such as item production, item sales and acquisition of game money. Based on this pattern, this study proposes a detection model. This detection model-based classification revealed 86 percent of accuracy. In addition, trading patterns when online game identity was stolen were analyzed in this study.

Choice Attributes of International Medical Tourism Consumers (국제의료관광 소비자의 선택속성에 관한 연구)

  • Lee, Hee-Seung;Chun, He-Jin;Kim, Kee-Hong
    • International Commerce and Information Review
    • /
    • v.12 no.4
    • /
    • pp.345-362
    • /
    • 2010
  • It is necessary to develop new competitive products under the world economic downturn. The medical tourism industry a good example and it has grown rapidly for last couple of years. This paper aims to investigate socio-demographic proxies of inbound medical tourists in Korea. In particular, the medical tourist behaviors are modeled by considering the factors such as acquisition process of medical tourism information, service level of medical tourism industry and the choice attributes. The results of this study are summarized that: 1) Moot inbound medical tourists are over 40-years old with professional occupation accompanied with families; 2) The information resources are mainly acquired from travel agents and WOM(Word of Mouth) such as friends and relatives; 3) Current problems are lack of various promotion channels and the competitiveness of medical coots; 4) The inbound medical tourists are not homogeneous but vary in different segments. The study suggests that various marketing strategies should be implemented for target market segments to promote Korea as a medical tourism hub.

  • PDF

New Convergence Business Models by Applying Cloud Service to Medical Industry (클라우드 서비스의 의료산업 적용을 통한 새로운 융합 비즈니스 모델)

  • Jeon, Hangoo;Kim, Jongchul;Seo, Kwang-Kyu
    • Journal of Digital Convergence
    • /
    • v.11 no.4
    • /
    • pp.467-472
    • /
    • 2013
  • Recently, the value of ICT-based medical devices, equipments, software and service development are is increased according to strengthening the convergence among ICT, medical technologies and services. This paper presents the new convergence business models by applying cloud service to medical industry. In order to develop the new convergence business models, we checked the validity and feasibility through analyzing the medical market environments such as medical data backup, medical regulation etc. and present the new convergence business models and the direction of commercial business models for customer acquisition, market expansion and competitiveness improvement. This study is to provide the guidelines for establishing the core capacity strengthening strategy and partnership cooperation strategy when we design a new convergence business models in various industrial fields.

Exploration of Optimal Product Innovation Strategy Using Decision Tree Analysis: A Data-mining Approach

  • Cho, Insu
    • STI Policy Review
    • /
    • v.8 no.2
    • /
    • pp.75-93
    • /
    • 2017
  • Recently, global competition in the manufacturing sector is driving firms in the manufacturing sector to conduct product innovation projects to maintain their competitive edge. The key points of product innovation projects are 1) what the purpose of the project is and 2) what expected results in the target market can be achieved by implementing the innovation. Therefore, this study focuses on the performance of innovation projects with a business viewpoint. In this respect, this study proposes the "achievement rate" of product innovation projects as a measurement of project performance. Then, this study finds the best strategies from various innovation activities to optimize the achievement rate of product innovation projects. There are three major innovation activities for the projects, including three types of R&D activities: Internal, joint and external R&D, and five types of non-R&D activities - acquisition of machines, equipment and software, purchasing external knowledge, job education and training, market research and design. This study applies decision tree modeling, a kind of data-mining methodology, to explore effective innovation activities. This study employs the data from the 'Korean Innovation Survey (KIS) 2014: Manufacturing Sector.' The KIS 2014 gathered information about innovation activities in the manufacturing sector over three years (2011-2013). This study gives some practical implication for managing the activities. First, innovation activities that increased the achievement rate of product diversification projects included a combination of market research, new product design, and job training. Second, our results show that a combination of internal R&D, job training and training, and market research increases the project achievement most for the replacement of outdated products. Third, new market creation or extension of market share indicates that launching replacement products and continuously upgrading products are most important.

e-Learning Education System on Web

  • Choi, Sung;Han, Jung-Lan;Chung, Ji-Moon
    • 한국디지털정책학회:학술대회논문집
    • /
    • 2004.11a
    • /
    • pp.283-294
    • /
    • 2004
  • Within the rapidly changing environment of global economics, the environment of higher education in the universities & companies, also, has been, encountering various changes. Popularization on higher education related to lifetime education system, putting emphasis on the productivity of education services and the acquisition of competitiveness through the market of open education, the breakdown of the ivory tower and the Multiversitization of universities & companies, importance of obtaining information in the universities & companies, and cooperation between domestic and oversea universities, industry and educational system must be acquired. Therefore, in order to adequately cope with these kinds of rapid changes in the education environment, operating E-Learning Education & company by utilizing various information technologies and its fixations such as Internet, E-mail. CD-ROMs. Interactive Video Networks (Video Conferencing, Video on Demand), CableTV etc., which has no time or location limitation, is needed.

  • PDF