• The Journal of the Korea Contents Association
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• v.15 no.10
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• pp.468-480
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• 2015

The FTA between South Korea and China has been concluded in 2014. This means that there is high possibility of the economic integration in Northeast Asia. China's rapid growth has led the global economy, and the Northeast Asia has been attracting attention as the main market. Although the South Korean government cannot help continuing the overseas market-oriented policies, South Korea's construction orders in the Northeast Asia are insignificant, and their profitability is still low. It is time for South Korean construction industry to promote qualitative growth instead of quantitative growth. South Korean construction industry have to focus more on quality management to produce high-quality construction output. In order to support South Korean construction industry, Korean government needs to provide more advanced national quality management system. Therefore, this study compares national quality management systems in South Korea, Japan, and China, and suggests the direction of the South Korean national quality management system reform. In addition, another objective of this study is to confirm the importance of an ISO9001 based quality management system as a basis of the economic integration in Northeast Asia.

• International journal of advanced smart convergence
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• v.9 no.3
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• pp.105-117
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• 2020

The "New Korean Wave" (Shin Hallyu) phenomenon, which is represented by the global popularity of BTS and director Bong Joon-ho's film "Parasite," is making the world excited. The influence of the Korean Wave is not only on politics, society, and culture, but it also has considerable economic ripple effects. We applied individual in-depth interviews with seven media and marketing experts in China to assess the changes in the impact of Korean cultural content (i.e., Hallyu content) and examine the possibility of marketing for Korean small and medium-sized enterprises (SMEs) products using Hallyu content. Considering its massive market potential, China is still an attractive target for Korean companies and is of even greater importance to SMEs, which are highly dependent on exports and lacking marketing budgets as well as a professional workforce. Korean businesses and the economy at large would get a real boost if they could penetrate the Chinese market by utilizing the strength of Hallyu content. Based on the results of the in-depth interviews, the conclusion of our study suggests the direction of advertising strategy on how Korean products can attract the minds of Chinese consumers by utilizing the Shin Hallyu. This research is a practical study that diagnoses the reality of the Korean Wave in China objectively and has excellent practical implications as it proposes methods of how SMEs should use Hallyu for their marketing strategies.

• Journal of Digital Convergence
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• v.18 no.11
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• pp.43-49
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• 2020

The purpose of this study was to analyze factors affecting the housing market by setting household loans and M2, which are liquidity indicators, and the industrial production index reflecting economic fluctuations, as variables, and to determine the effect of expected housing prices. An empirical analysis was conducted based on the data from January 2005 to May 2020, and the HP filter was applied to the real house price as the expected house price variable. As a result of the analysis, it was found that real household loans, real M2, and so on, had an effect on house prices, and expectations for past house prices and house prices increased the house prices in the present period. These results show that even though the liquidity expansion is aimed at revitalizing the economy, it can affect housing prices as well.

• Journal of the Korea Convergence Society
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• v.7 no.5
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• pp.161-167
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• 2016

Distribution channels are changing its industry paradigm from quantitative increase to qualitative improvement. In addition, it incorporates new characteristics and consumption tread of customers and the core value of service is developing focused around on online to offline (O2O) business model of omnichannel. In this respect, companies are integrating various distribution channels and in order to provide high content business service to customers, their interest in finding a new business strategy is increasing. Currently, most of the service being provided to customers are formed based on distribution structure centered around big companies and financial industry and the problems faced by small to medium and micro enterprises, which are expansion and improvement of channels, discovery of new distribution channels and finding O2O marketing strategy, can be said as very important task. Accordingly, this research purports to create added values which can serve as the driving force of growth of "creative economy" by improving distribution channels in which anyone who incorporates needs of smart consumers can enter into the smart commerce market and to further form sustainable win-win market that is strategic through business platforms for small to medium and micro enterprises therefrom.

• Proceedings of the Fisheries Business Administration Society of Korea Conference
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• 2007.06a
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• pp.19-41
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• 2007

In Side of Supply and Demand of Fisheries Products, The Aquacultural Industry stayed in subsidized situation for the whole fishery industry of korea when it's dawned. But nowaday, the Aquacultural Industry has been developed to unique industry itself, and it could be said the Hoe - korean style Sashimi or Sushi culture of korea can't exist without its aquacultural industry. So it could be said that the Aquacultural industry is not only a part of the fishery industry but also inevitable unique industry. The main objective of this paper is to analysis the present situation for production of Flatfish, distribution of Flatfish, and consumption structure of Flatfish. Especially, the production for aquacultural Flatfish in 2005 has been raised over 38 times against the production in 1990, and it takes the status as the major fish which leads the domestic aqua cultural industry compare with others. The distribution of Flatfish can be divided to the domestic and export mainly. In field of its domestic distribution, Flatfish is the major item with Rockfish, and the deal of its over 90% happens in Similarity Fishery Wholesale Markets such as In-chon, Ha-nam, and Bu-san Fishery Wholesale Market not in the common distribution process of the fishery products. At present, the exporting of Flatfish take 13.9% among the whole Aquacultural Industry of korea, and Flatfish mainly export to Japan. Also, through the development of chinese economy, Hoe consumption culture is expanded gradually. And the future of exporting Flatfish is very bright because of developing of the U.S. market. The brief introduction of the consumption style of live fish is as belows. According to the research, generally the most of korean consumers prefer individual item as their food to combination style in korean Hoe consumption culture and the favorite item of korean consumers are Flatfish and Rockfish.

• Journal of the Economic Geographical Society of Korea
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• v.12 no.2
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• pp.142-158
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• 2009

The purpose of this paper is to identify determinants of regional export in Korea using the interregional input-output table and SUR(Seemingly Unrelated Regression) model. Regional exports are classified into four groups; intraindustry intraregional export, interindustry intraregional export, intraindustry interregional export and interindustry interregional export. Labor productivity, scale economies, market size, and international trade volumes have positively influenced regional exports while the interregional distances having a negative effect on them. These results imply that it is necessary to operate regional strategies to enhance productivities and market size and to reduce transportation and distribution costs for revitalize a regional economy by increasing regional exports.

• Journal of the Korean Home Economics Association
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• v.18 no.4
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• pp.75-85
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• 1980

The consumer affair is one of the rapidly evolving problems in the process of recent economic growth. As the society and its economy changes, the nature and the scope of the consumer affairs also changes. while the main concept of the consumer affaires originated from the market mechanism, it is now expanding beyond the market mechanism to include everyday lives of consumers. In solving the problems which arise form the status difference between the manufacturer and the consumer the manufacturer's action is no less important the consumer's self-improvement of its status. The manufactures with the purpose of getting maximum profits from the consumers are conducting the consumer oriented managerial marketing, but this sis done form the manufacturer's point of view with the consumer's position being neglected. It is the purpose of this paper to investigate the nature and direction of the marketing from the consumer's position being neglected. It is the purpose of this paper to investigate the nature and direction of the marketing from the consumer's point of view. For this study a couple of pre-investigations were done. First, I surveyed the changing consumers with economic growth the developing process of marketing, and the cause and characteristics of the today's consumer affaires. Second, I studied the concept change of the modern marketing, and the concept of the consumerism which was materialized by this concept change. I further studied, with the consumer's point of view, the socioecological marketing which is based on the consumerism. The conclusion of this investigation is that the manufacturers should convert the in humanized marketing to the more human and environment conscious socioecological marketing because the consumer affairs which arise from the mass consumption of the modern days are expanding to include everyday's problems. This conversion naturally should be based on the human concept based consumerism. To be more effective, the manufactures should assume more social responsibilities and conduct the socioecological marketing voluntarily and willingly.

• Journal of Convergence Society for SMB
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• v.2 no.2
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• pp.27-34
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• 2012

This study aims to achieve the following goal. Goal is to do the comparative analysis through the in-depth investigation of global technology commercialization agencies and program. In the era of global competition, The change to the innovation-driven economy through the creation and diffusion of technology is accelerating in the world. For the global technology and market changes and efficient information management, systematic support system for local SMEs is required. To this end, we researched and analyzed the level of technology and commercialization trends in major foreign countries, and major domestic and international institutes, and technology commercialization programs. Based on this, we draw the domestic SMEs' expansion strategy and information support plan to enter the global market.

• Archives of design research
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• v.13 no.2
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• pp.55-63
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• 2000

Date of Bureau of Statistics, including those of Bank of Korea and KDI, in 1995 indicates a market scale of approximately ￦2,800,000,000 in jewelry and personal ornaments, witch points out an average growth rate of 15.3% a year for ten years from 1986 up to 1995, representing a occupancy ratio of 0.78% per G.N.P. Despite the fact that the jewelry and personal ornaments industry has the possibility of high growth it raises problems such as illegal transactions, distortion of quality grades of jewelry (price deference by appraising agencies in Diamond, fabrications of quality in Gold). Furthermore, the personal ornaments market may be said to be still at an early state, as compared with that of advanced countries, including the USA and Japan, due to the small scale of the industry's distribution firms. Accordingly, in order for us to develop the jewelry and personal ornaments industry, one of the value added projects, an improvement in the distribution system of the jewelry and personal ornaments industry. Development of techniques of production and new design, ect, are required. Futhermore, the industry is expected to develop when its importance and contribution to the national economy, a correct understanding of the long-term vision of the industry are expended to all the industries.

• Journal of Energy Engineering
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• v.18 no.2
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• pp.75-86
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• 2009

This paper studies examines the R&D efficiency in Korean energy industry by making multiple logistic regression of the product technological level with firms' endogenous technological efforts and cooperations for R&D between upstream and downstream firms. The technological level of Korean energy industry is analyzed to have been positively influenced by economy of scale effect and cooperations for R&D between upstream and downstream firms, but negatively impacted by firm size, and not impacted by competitive market structure, R&D investment, and R&D manpowers. The implications of this study are as follows: i) to heighten the technological level, domestic market would be transformed to be more competitive; ii) Korean Energy industry should make efforts intensifying R&D-related manpowers and investments; iii) although the firm size is analyzed to have negative impact on technological level, firms, lager or smaller, must be supported to accumulate technological capabilities; iv) R&D-cooperating efforts between upstream and downstream firms on the value-chain should be supported.