• Title/Summary/Keyword: Market Opening

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A Study on Interior Design of Domestic Electric Home Appliance Stores Applied with Store Identity Program(SIP) - Focused on Samsung Electric Home Appliance Stores - (Store Identity Program(SIP)이 적용된 국내 가전매장 실내디자인에 관한 연구 - 삼성전자 가전매장의 사례를 중심으로 -)

  • Noh, Chang-Young;Kim, Jin-Woo
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2007.05a
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    • pp.160-165
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    • 2007
  • Recently, the interior design of electric home appliance stores requires comprehensive image management with systemic marketing strategies and consistence in order to attract consumers to purchase products. However, the environment of domestic electric home appliance stores is complex and confused by indiscreet design factors and operation. Despite of the fact that company costs a lot of money to manage each store, consumers are not provided with selling environment with high quality. On the other hand, it is inevitable to compete with foreign specialized stores and discount malls due to opening distribution market. Besides, company has faced to attract customers with distinct strategies in order to survive in various competition system. In this sense, in store environment, there should be consistent image in interior design of the store based on management ideology of the company for the successful management of electric home appliance stores. The purpose of this research is to investigate and analyze the case of Samsung Electronics's electric home appliance stores among domestic electric home appliance stores that is applied with Store Identity Program (hereafter SIP) and to suggest solutions for the problems. Therefore, it is purposed to use as references for the stores that has the similar interior design plan. The result of this study is to upgrade the store image through providing basic data about role of data and distinct factors for competitive design as a part of Store Identity Strategy. Furthermore, it can be important data to optimize the profits and to make positive space for both consumer and company as company and products are credible with mental satisfaction of consumers if there is enough study on SIP and process and symbol of company and products to consumers, enough recognition and improvement on problems.

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Rural Village Development Itemized Study on the Importance Analysis and Improvement (농촌마을종합개발 항목별 중요도 분석 및 개선방안에 관한 연구 - 인제군 용대권역을 중심으로 -)

  • An, Chung-Ho;Lee, Joo-Hyung
    • Journal of The Korean Society of Agricultural Engineers
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    • v.54 no.6
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    • pp.9-17
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    • 2012
  • In 1960's, Korea had concentrated on economic development, in the meantime the existing problem which is an avoiding rural settlement phenomenon such as a farming population decrease, an unstabel income, poor surroundings, etc. could intensify. And because of an exodus from agricultural area caused by industrialization and a fall of agricultural farm price as a result of domestic agricultural market opening in accordance with FTA, in 2004 Korean government excuted the integrated rural-village development plan as a measure to provide more support for agricultural villages. The integrated rural-village development plan means that inter-connected with villages which have potnetial and developed it as a unit of small-zone, also we can assume it a Down-up development type because residents participate and lead this plan directly. But, this plan made progress rapidly as a countmeasure of government so, it needs to evaluate for completed project area and make an improvement for a sustainable undertaking. Therefore, this study categorized project contents systematically into two parts of Hardware and Software, after that composed of 4 large-parts, 13 mid-parts and 43 small-parts from Inje-Yongdai zone which was designated for an integrated rural-village development plan in 2004. And a result of analysis for project contents priorities by hierarchy analysis method showed the Regional capability reinforcement is selected for the most important project content by 3 stakeholders who are specialists (514pts.), Korea Rural Community Corporation staffs (694pts.), local government officers (688pts.)

The Modernization of Fishery Technology and Local Changes in GeomunDo Island, Korea (거문도의 근대적 어업 기술 도입에 따른 지역 변화)

  • Lee, Chul-Woo;Pack, Min-Joung
    • Journal of the Korean association of regional geographers
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    • v.15 no.4
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    • pp.435-448
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    • 2009
  • This paper aims to examine the local changes in which the introduction of new fishery technology in small remote island, Geomun-Do, had resulted. The main findings are as follows. With the help of introduction of new fishery technology, local fishery industry transformed self-sufficient one into commercial one. This led to increase in the productivity of fishery industry and, subsequently, the emergence of new social system and processing facilities. The growth of fisheries, which led the opening of fishing market and the development of processing industry, made it change local industrial structure. This paper focused particularly on local cultural transformation revealed in the process of the introduction of new fishery technology. In conclusion, the paper argues that the pace of cultural transformation can be selectively appeared by the qualitative characteristics of locality and social group, when new cultural elements are introduced and adapted to a certain locality.

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Research on the Composition and Diversity Changes of the Main News Programs' News Topic at the Initial Introduction of General Programming Cable Channels (종편 출범 초기의 지상파와 종편 메인뉴스의 주제 구성 및 다양성 변화에 대한 연구)

  • Yoo, Soojung
    • The Journal of the Korea Contents Association
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    • v.18 no.10
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    • pp.53-64
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    • 2018
  • This study analyzed contents of main news of 7 channels for 4 years during the initial period of introduction of the general programming cable channel(GPCC) in order to examine changes in subject composition and diversity of broadcasting news contents due to the introduction of GPCC. As a result of the analysis, terrestrial broadcasters treated a wide range of topics, while the GPCC's news focused on political news and differentiated from the terrestrial in the composition of the topic. In the composition of the news topic headline news, GPCC showed distinctive structure using political news and North Korea news, while terrestrial news was treated as major news for economic and daily information news. As a result of analyzing the diversity of broadcast news in the first four years of opening GPCC, it has changed into a strategy of selecting and concentrating in order to compete with the terrestrial broadcasters. In the initial broadcasting news market, the terrestrial broadcastings were used to maintain diversity strategies while the GPCCs were using concentrated strategies.

The characteristics of types and annual trends of pop-up fashion stores - Focused on domestic cases - (패션 팝업 스토어의 연도별 변화 추이 및 유형 특성 - 국내 사례를 중심으로 -)

  • Yu, Jihun;Choi, Doree
    • The Research Journal of the Costume Culture
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    • v.23 no.5
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    • pp.822-834
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    • 2015
  • Contemporary fashion companies have been planning marketing strategies that can promote brands and products more effectively for satisfying consumers' increasingly diversified needs. For this reason, retail spaces have continued to evolve and the modern concept of pop-up stores appeared through this process. Therefore, the object of this study was to research domestic pop-up fashion store cases by collecting article data. These data are from Internet fashion-specialty sites and analyze the types and characteristics of pop-up fashion stores by providing basic information that will be useful in the pop-up fashion stores of companies when they establish their marketing strategies. This study utilized the content analysis method and derived the results by using SPSS Statistics. As a result of this study, the type of "pop-up fashion stores opening in distribution enterprises" comprised the highest percentage of the whole store types and the pop-up fashion stores' management purposes were focused on product introduction, promotion, and market testing. As time passed, not only did pop-up fashion stores' growth rate increased, but also the types of pop-up fashion stores have become more diverse. In other words, contemporary fashion companies are utilizing more pop-up fashion stores as a marketing strategy than before. However, due to the short history of domestic pop-up fashion stores, the variety of research is still insufficient, so more extensive research on pop-up fashion stores is required.

A Study on Exporting Small & Medium Enterprises Based on Accident Types of Derivatives Transactions: Focus on Exporting Small & Medium-Sized Enterprises with KIKO Currency Option (파생상품의 투자 리스크 요인 분석을 통한 중소수출 기업의 환리스크 관리 방안 - KIKO를 통해 살펴본 국내 중소제조업체를 중심으로 -)

  • Cho, Young-Hun
    • Journal of Arbitration Studies
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    • v.26 no.1
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    • pp.89-105
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    • 2016
  • 2008 began with the American financial crisis which gave way to the liquidity crisis (Fannie Mae and Freddie Mac) situation in which 'the withdrawal of investment initiated from the insufficiency of the U.S. subprime mortgage loan companies', 'the large size loss situation of the financial company (Bear Stearns) due to the American structured bond insufficiency' and the second half opening part national debt mortgage company. Within the American financial crisis was propagated the crisis of international derivatives. Due to this, the withdrawal of foreign investment progressed in the interior of a country with the considerable. By the end of 2007, the exchange rate fluctuation was absorbed in the domestic financial circle on the belief the potentiality of the domestic financial market had been growing drastically through the expansion of the foreign currency debt according to this and it came to the defence but while the exchange rate jumped up to the dollar shortage according to the international crisis, the small and medium companies making the banks and exchange rate-related derivatives contract were going bankrupt due to the derivatives loss. The small and medium factories establish the bank exchange rate-related derivatives has nose (KIKO), pivot (PIVOT), and snowball (Snowball) etc. at that time and the damage which it is the KIKO grasped at 6 end of the months in 2008 caused by reaches to 1 thousand billion 4 thousand hundred million dollars. Small and medium companies in which the dollar which it has to denounce among small and medium companies bearing the KIKO contract in fact with the Knock-In generation city bank exceeds the amount of sales were known to be 68 enterprises among 480 enterprises. This paper departs in this awareness of a problem and tries to look into the risk factor of the derivatives, including nose and study the essential ring risk management plan of small and medium manufacturer.

Case Study of the Effects of Liberal Accounting for Financial Literacy (교양회계 과목이 재무이해력 수준에 미치는 효과 분석)

  • Yoon, Sung-Yong
    • Journal of Digital Convergence
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    • v.16 no.6
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    • pp.45-51
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    • 2018
  • In the capital market, there has been a need to improve the level of financial literacy in order to make the right economic decision, and to increase the responsiveness of advanced countries to financial problems and to be more responsive to the economic environment. In this study, we analyzed whether the liberal accounting education implemented with the goal of improving the level of financial literacy of students in K University was effective. The effects of financial literacy level were analyzed after conducting tests for each phase after opening an liberal accounting. The analysis showed that students' level of financial literacy increased after the education of liberal accounting. These results indicate that the education of liberal accounting is more effective for improving financial literacy and show that liberal accounting are useful in the preparation of financial literacy programs in each university.

A Study on preference of Italian Cuisine (이태리 요리의 선호도 분석 및 운영개선방안에 관한 연구 )

  • 정진우
    • Culinary science and hospitality research
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    • v.2
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    • pp.169-181
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    • 1996
  • Today we are inclined to dine out more frequently according as the national income is increased and Women enter into the Social life, 'This tendency results in the universality of foodculture and the food made of fresh food stuff as well as the Pollution-free food is preferable as everyone warits to eat natural food or health food and escapes from the pollution. Moreover we have socail problems like fatress and adult disease which result from the small amount of activity or the food with high calory and high gat. under this circumstance. the most adeguate food seems to be Italian good. It stand in the spottight of food world and is most preferable for everyone today. The sphere of food and beverage has a low value-added-rate compartry to the high increasing rate of customers and profit, so, the efficient managing method for the cost of food and beverage and the operating skill in the kitchen are the principal factors leading to success or failure. Therefore, this research is to show some remedies as follows, pointing out the operating problems of an selected Italian restaurant at the top class hotel. First, most Italian restaurant at the hotel are located in the best place and investing the big capital, But they are open for only 8 hours through a day. This should be improved not to bring a enormous loss to the hotel The brealefast menus such as vegetables or fish food, pizza and pasta which modern man can easily enjoy should be developed open the restaurants for morning gours. Second, the business hours are not made continously. As a result, all the emplyees should stay in the company all day long without taking any advantage of the losed time, This will be the loss for both the company and the employees, By veloping the morning menus, employees shald be classified into morning and afternoon staffs and the opening and closing hour at 3 and 6 O'clock should be used so that minimum number of employees may operate the company. Third, the characteristic of Italian food is in the use of fresh food stuff, The proper purchase of food stuff and the simple distributing system will help Italian restaurant show its character istcc as a hzgh-grade restaurant. Fourth, the most popular Italian food such as pizza or pasta should be market with Priority.

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Determinants of Participation in Environment-Friendly Agricultural Production Organization - Focusing on Chungnam Area - (친환경농업 생산조직 참여결정 요인분석 - 충남지역을 중심으로 -)

  • Seo, Hwan-Seok;Hwang, Jae-Hyun
    • Korean Journal of Organic Agriculture
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    • v.27 no.3
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    • pp.271-288
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    • 2019
  • It has continuously promoted to scale up the agricultural management body in order to cope with the market-opening pressure such as the UR negotiation, the DDA negotiation, and more conclusions of FTAs and to enhance the competitiveness of our agriculture. This study evaluated the factors associated with production organization participation centered on environmentally-friendly agriculture farmers in order to improve the production efficiency of environmentally-friendly agriculture in the aspect of production. In order to achieve this objective, this study evaluated the factors that contributed to participating in an organization using the bivariate probit model focusing on environmentally-friendly agriculture farmers in Chungnam. This study examined the validity and reliability of the study model through exploratory factor analysis. The results of factor analyses identified four factors: "distribution", "production", "organization operation", and "social capital". The results of the bivariate probit model showed that distribution significantly affected production activities and distribution, organization operation, agricultural income, and gender significantly influenced sale activities. Environmentally-friendly production organization had not been able to provide the productive support that was needed for local farmers to produce environmentally-friendly agricultural products in a region. Additionally, farming education did not provide the information needed by the farmers. Although producers had a network within a production organization, it was operated mainly for administrators. Therefore, participants felt somewhat lacking. This study identified the level of organization of producer organizations in Chungnam area, where environmentally-friendly agriculture is well activated. This study suggested implications for future production organization participation by evaluating factors affecting participation quantitatively.

Study of an Efficient Method for Securing Evidence During the Fire Investigation (화재조사 시 증거물의 효율적인 확보 방안에 관한 연구)

  • Ye, Su-Jo;Choi, Don-Mook
    • Fire Science and Engineering
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    • v.30 no.6
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    • pp.43-47
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    • 2016
  • The recent changes in the judicial system in South Korea, including the stronger trial-centrism and legal market opening, have made fire investigations seek more scientific evidence and structure. The collection of physical evidence is very important to prove the substantial truth of a fire at the court. Without the appropriate physical proof, the credibility of a fire investigation is lost as evidence in a court. Therefore, the fire investigation team needs to carefully handle the fire site and fire initiation evidence because evidence of a fire incident can be destroyed easily by chemical and physical damage. In addition, the fire investigation team also needs to carefully record the collections of any evidence including pictures and their analysis. This study proposed the needs of the procedure manual and guidelines that can provide a step-by-step process of fire investigations in South Korea. This study also helps fire investigation agencies to secure fire-scene evidence to distinctly investigate the facts of fire. The guidelines and manual can eventually improve the ways for the fire investigation processes in South Korea.