• Title/Summary/Keyword: Marine Ranching

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A Study on the Marketing System Construction and Merchandising of Tongyoung Marine Ranching (통영바다목장의 유통체제 구축과 상품화계획에 관한 연구)

  • 강종호;류정곤
    • The Journal of Fisheries Business Administration
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    • v.34 no.2
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    • pp.91-107
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    • 2003
  • Distribution of fish products from Tongyoung Marine ranching can be classified by three routes such as street-stall, live fish transportation vehicles, and wholesale markets neighboring unloading ports. These methods of distribution, however, have been restricted by limited distribution right, difficulties to differentiate fish prices from other surfaces, simple marketing channels. The ratio of cultured live fish circulated in market is increasing while naturally caught live fish is decreasing and the fresh fish shows a little of increasing rate. Consumers purchasing routes mainly depend on the live fish transportation merchants. For fresh fish traditional market plays an important role in trade. Convenience for consumers and quality of products are main factors in making decision of purchases. Bargaining power, however, belongs to the live fish transportation merchants. The demand of special markets for live fish was very strong, and the convenience and quality are relatively important required factors. Catch from Tongyoung Marine ranching has very good reputation as the possibility of being a good brand. Expecting possibility of quality differentiation was higher than price differentiation specially. The possible conclusion of a contract of a supply was suspicious however. Preliminary quality evaluation revealed that the catch is better than the cultured but worse than naturally grown fish. A merchandising is to be in a better position in the formation of prices by giving $\ulcorner$brand image$\lrcorner$ to potential consumers. The target markets are retail stores such as restaurants for raw fish and final consumers. The staple markets are retail stores. Possible items of products are live fish, fresh fish for cook, and fresh fish for raw fish. It is necessary for the catch to be informed as new functional products that have been improved in safety and quality, since the product positioning is similar but not well known to consumers. To secure a brand it is required to register a trademark, eco-label product design or packing, use real name in tranction, introduce recall system, and put label. Price higher than naturally grown live fish should be targeted. Establishing broad distribution channel, wholesale market, franchise are required. To secure enough catch and control shipment of products facilities of containing live fish are necessary. Instead of dealing with live fish only, it would be better to. sell fresh fish and live fish simultaneous. Strategically promotion focuses on advertisement of Marin ranching at first and then focuses on the catch from the marine ranching.

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Seasonal Variation of Heterotrophic Bacteria of the Marine Ranching Ground of Tongyeong Coastal Water, Korea (통영 바다목장 해역의 종속영양세균의 계절적 변화)

  • 김말남;임아현;이진환;김종만
    • Korean Journal of Environmental Biology
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    • v.22 no.1
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    • pp.75-82
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    • 2004
  • Surface and bottom sea water samples were harvested from the 5 stations in the marine ranching ground of Tongyeong coastal water from year 2000 to 2002. Cell number of heterotrophic bacteria was determined by using the plate counting method to explore the variation of the cell population of heterotrophic bacteria. Sea water samples collected in summer (in July and August) contained much larger number of heterotrophic bacteria than those harvested in spring, autumn and winter. Heterotrophic bacteria were usually more abundant in surface sea than in bottom sea water. However the reverse was true for sea water collected in December 2001 and February 2002 due to suspended solids accumulating more abundantly in seabed area because of the slower convective current of the sea water in winter. Number of heterotrophic bacteria did not have a strong relationship with frequency of typhoon indicating that the path and powerfulness of the typhoon, localized torrential downpour and temperature variation accompanying the typhoon should be considered all together at the same time as well as the frequency of typhoon to explain clearly the variation of cell number of heterotrophic bacteria. The dominant species isolated from the marine ranching ground of Tongyeong were identified to be Pseudomonas fluorescens, Pseudomonas stutzeri, Acinetobacter lwoffii and Sphingomonas paucimobilis.

Seasonal variation and species composition of fishes communities in artificial reef unit at marine ranching area in the coastal waters off Jeju island, Korea (제주바다목장 해역 내 인공 어초군에 서식하는 어류군집의 종조성 및 계절변동)

  • Oh, Taeg-Yun;Cha, Hyung-Kee;Chang, Dae-Soo;Hwang, Choul-Hee;Nam, Yun-Ju;Kwak, Seok-Nam;Son, Min-Ho
    • Journal of the Korean Society of Fisheries and Ocean Technology
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    • v.46 no.2
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    • pp.139-147
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    • 2010
  • This study monitored a variety of marine fish communities in artificial reefs unit of the total 5 types (Dice type, Octagonal turtle type, Two-stage tube type, Gazebo type, Tetrapod type) which are located in the marine ranching at Jeju island by scuba diving in May, July, October and December 2009. Underwater photographing was accomplished at total 3 phases (condition of artificial reefs photographing, concentric circle movement photographing and line transect photographing). The preservation condition of artificial reefs facility was very good, and the dominant species were Chromis notatus, Sebastes thompsoni, Oplegnathus fasciatus and Halichoeres poecilopterus. Fish abundance was high in May and June, and low in October and December, 2009. Chromis notatus was dominant at the all types of artificial reefs, Halichoeres poecilopterus for Gazebo type and Tetrapod type of artificial reefs, and Sebastes thompsoni for Dice type, Octagonal turtle type and Two-stage tube type of artificial reefs.

Feeding Habits of Paralichthys olivaceus in the Uljin Marine Ranching Area (동해 울진바다목장에 서식하는 넙치(Paralichthys olivaceus)의 식성)

  • Choi, Jung-Hwa;Yoon, Sang-Cheoul;Lee, Sung-Il;Kim, Jong-Bin;Kim, Hye-Rim
    • Korean Journal of Fisheries and Aquatic Sciences
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    • v.44 no.6
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    • pp.684-688
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    • 2011
  • The feeding habits of Paralichthys olivaceus in the Uljin marine ranching area, located on the mid-eastern coast of Korea, were studied from January to November 2009. In total, 381 specimens were collected; fish ranged in size from 15.4 to 59.0 cm in total length. P. olivaceus is a carnivore, mainly consuming other fishes and crustaceans. The prey items of P. olivaceus changed ontogenetically. Small individuals fed on decapod crustaceans while large ones fed heavily on other fishes. The diet of P. olivaceus varied seasonally. Fish comprised the main prey items throughout the year. The stomach contents index (SCI) of each size class increased and the dietary breadth index (DBI) of each size class decreased as individuals grew.

The estimation of fishery resources collected by shrimp beam trawl, gill net and longline near marine ranching area, Tongyeong, Korea (통영 바다목장에서 새우조망, 자망, 주낙에 어획된 수산생물의 자원량 추정)

  • CHO, Youn-Hyoung;JANG, Choong-Sik;AN, Young-Su;KOH, Eun-Hye
    • Journal of the Korean Society of Fisheries and Ocean Technology
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    • v.55 no.2
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    • pp.105-120
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    • 2019
  • The species composition and abundance variations of fishery resources in the adjacent marine ranching area, Tongyeong, Korea, were investigated by shrimp trawl, gill net, and longline during the period of July, September, and October in 2016. During the study period, the total catch were 8,522.9 kg with 34 species from the shrimp trawl, 32 species from the gill net, and nine species from the longline. The dominant species were different by gear, which were Hypodytes rubripinnis and Parapercis sexfasciata in the shrimp trawl, Platycephalus indicus and Raja kenojei in the gill net, and Conger myriaster and Scomber Japonicus in the longline. In terms of spatial distribution, Yongchodo showed the highest total catch in number as well as of in weight while Jukdo showed the lowest total catch in number and Bijindo showed the lowest total catch in weight. The amount of demersal fish resources in the survey area estimated as 301 ha, was 99,396 individuals which was converted to be 8,552.9 kg. The amount of demersal fish resources by gear were of trawling area, which area is 127 ha, were 76,251 and 3,489.5 kg, 74 ha in the gill net and longline survey area was 16,213 and 3,457.3 kg, and the other 100 ha area was 6,932 and 1,606.1 kg. In this study, the minimum resources for demersal fish is 61,687 and 4,265.2 kg, and the maximum is 149,439 and 14,197.9 kg.

Community Structure and Distribution Pattern of the Pleuronectiform Fishes in the Uljin Marine Ranching Area, Korea (울진바다목장에서 어획된 가자미목(Pleuronectiformes) 어류의 군집구조 및 공간분포)

  • Yoon, Byoung Sun;Park, Jeong-Ho;Sohn, Myong Ho;Yang, Jae Hyeong;Yoon, Sang Chul;Choi, Young Min
    • Korean Journal of Fisheries and Aquatic Sciences
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    • v.46 no.4
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    • pp.413-423
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    • 2013
  • To elucidate the variation of species composition, biomass and length distribution of flatfishes by the period and region in the Uljin marine ranching area, bottom trawl survey was investigated at the six stations from Feb. 2008 to Dec. 2010. During the survey period, a total 4 families 17 species in the Pleuronectiformes, average 69,158 $ind./km^2$ and 5,625 $kg/km^2$ were identified, in 2008 appeared in 14 species, average 25,798 $ind./km^2$ and 2,333 $kg/km^2$ and in 2009 appeared in 13 species, average 102,360 $ind./km^2$ and 5,634 $kg/km^2$ and in 2010 appeared in 14 species, average 75,704 $ind./km^2$ and 8,632 $kg/km^2$. The individual dominant species, occupying over 10% of total individuals, was Pleuronectes herzensteini (20,811 ind., 30.0%), Hippoglossoides pinetorum (18,666 ind., 26.9%) and Glyptocephalus stelleri (13,499 ind., 19.4%) also the biomass dominant species, occuping over 10% of total biomass, was P. herzensteini (2,207 kg, 39.3%), Pleuronectes yokohamae (857 kg, 15.3%), H. pinetorum (761 kg, 13.5%), Kareius bicoloratus (677 kg, 12.1%). From the cluster and MDS analysis based on Bray-Curtis similarity matrix of fourth root transformed data of species number and individuals in the Uljin marine ranching area from Feb. 2008 to Dec. 2010 was divided into two different groups of the flatfishes community in 2008 and from Jan. to Apr. in 2009 and 2010 (Group A) and the pleuronectiform community in from May to Dec. in 2009 and 2010 (Group B). From the cluster and MDS analysis using the similarity of demersal organisms community among six stations, the Uljin marine ranching area was divided into two different groups of Group 1 (St. 1 and St. 3) and Group 2 (St. 2, St. 4, St. 5 and St. 6).

Movement Ranges and Routes of Black Rockfish Sebastes schlegeli in Summer and Autumn from Acoustic Telemetry

  • Kang Kyoung-Mi;Shin Hyeon-Ok
    • Fisheries and Aquatic Sciences
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    • v.9 no.2
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    • pp.91-96
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    • 2006
  • The movement range and diurnal behavior of 17 wild black rockfish (Sebastes schlegeli) were monitored within the marine ranching area of Tongyeong from 27 July to 7 November, 2005 using acoustic telemetry. Coded transmitters were surgically implanted into the abdomen of fish. Two of ten fish released in summer moved about 2 km away from the capture point for 1 day. The others stayed within a 500-m radius of the release point for 1 week after release. The seven fish released in autumn stayed within 500 m of the release point. Most fish were more active and had a greater range of horizontal diurnal movement at night than during the day. Additionally, the range of horizontal diurnal variation was greater in summer than in autumn. While fish released in summer were more vertically active at night than during the day, those released in autumn preferred to move vertically during the day.

Visual census and hydro-acoustic survey of demersal fish aggregations in Ulju small scale marine ranching area (MRA), Korea (수중촬영조사법과 음향자원조사법을 활용한 울주군 연안 소규모 바다목장 해역의 어류 군집 조사)

  • Hwang, Bo-Kyu;Lee, Yoo-Won;Jo, Hyun-Su;Oh, Jeong-Kyu;Kang, Myounghee
    • Journal of the Korean Society of Fisheries and Ocean Technology
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    • v.51 no.1
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    • pp.16-25
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    • 2015
  • Visual census and hydro-acoustic survey was carried out at Ulju small scale marine ranching area (MRA) to estimate demersal fish aggregations on September and November 2013. In this hydro-acoustic survey, the authors combined an image sonar with a scientific echo sounder to monitor an underwater situation and compare two acoustic data. Consequently, visual census survey was useful to estimate fish species composition for hydro-acoustic survey, because it is easy to identify aggregated fish species and overcome limits on a fishing depth and ability of an conventional fishing gear like a bottom gill-net or a fish trap at marine ranching area. Mean fish density was estimated as $0.757g/m^2$ on September and $0.219g/m^2$ on November and Fish abundance was finally calculated as 1.51ton (coefficient of variation, CV=13.1%) on September and 0.44ton (CV=47.7%) on November, respectively. Hydro-acoustic survey combined with the image sonar was useful to monitor fish aggregations and estimate fish stocks around artificial reefs at shallow coastal MRA. We were able to easily identify the underwater structures like an artificial reef and a fishing rope as well as fish aggregations from image sonar data. Therefore, the method was effective to separate unwanted echo signals in acoustic data of scientific echo sounder.

Age and Growth of Black Rockfish, Sebastes schlegeli in the Tongyeong Marine Ranching Area in Korea Waters (통영바다목장에 서식하는 조피볼락, Sebastes schlegeli의 연령과 성장)

  • Park, Kyeong Dong;Kang, Yong Joo
    • Korean Journal of Ichthyology
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    • v.19 no.1
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    • pp.35-43
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    • 2007
  • Age and growth of black rockfish, Sebastes schlegeli sampled from the Tongyeong marine ranching area in Korea waters were determined from 1,173 otoliths from July, 2001 to May, 2004. Examination of outer margins of the otolith showed that the opaque zone was formed once a year. Marginal increment of the otolith formed annual ring from July. The von Bertalanffy growth curve had the growth parameters estimated from non-linear regression were $L_t=48.45(1-e^{-0.2139(t+0.4313)})$, $W_t=1,837.93(1-e^{-0.2139(t+0.4313)})^{3.02}$ 3.02 for females and, $L_t=49.32(1-e^{-0.1775(t+0.7403)})$, $W_t=1,887.83(1-e^{-0.1775(t+0.7403)})^3$ for males, where t is age (year) and Lt is body length (mm) at age t. Growth at the age of male and female shows significant difference (p<0.01).

A study on the ecosystem-based fisheries assessment by quality analysis in Jeonnam marine ranching ecosystem (정량적 분석에 의한 전남바다목장의 생태계 기반 어업평가)

  • Park, Hee Won;Choi, Kwang Ho;Zhang, Chang Ik;Seo, Young Il;Kim, Heeyong
    • Journal of the Korean Society of Fisheries and Ocean Technology
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    • v.49 no.4
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    • pp.459-468
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    • 2013
  • In the application of the ecosystem-based fisheries assessment Jeonnam marine ranching ecosystem, two fisheries, funnel fishery and trap fishery, were selected as target fisheries. Black seabream, Acanthopagru schlegelii, rock bream, Sebastes inermis, gray mullet, Mugil cephalus, were selected as target species for the funnel fishery, and conger eel, Conger myriaster, was target species for the trap fishery. For assessing indicators of four management objectives, that is the maintenance of sustainability, biodiversity, habitat quality and socio-economic benefits, indicators were selected considering the availability of data, which were 5 indicators for sustainability, 3 indicators for biodiversity, 4 indicators for habitat, 2 indicators for socio-economic benefit. The Objective risk indices for sustainability and biodiversity of two fisheries were estimated at yellow zone, medium risk level. The objective risk indices for habitat and socio-economic benefit were estimated at green zone, safe level. The species risk indices (SRI) were estimated at yellow zone. The fishery risk indices (FRIs) were estimated at 1.143 and 1.400 for funnel net fishery and trap fishery, respectively. Finally the ecosystem risk index estimated at 1.184.