• Title/Summary/Keyword: Marine Equipment

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A Study on the Development Strategy of Jeju Marine Leisure Equipment Industry (제주도 해양레저장비산업 육성 방안에 대한 고찰)

  • Lee, Young-Jin;Song, Young-Min
    • Journal of Fisheries and Marine Sciences Education
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    • v.24 no.2
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    • pp.286-301
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    • 2012
  • This study was to consider the development strategy of Jeju Marine leisure equipment industry for facilitating marine leisure tourism industry. For achieving this goal, the case studies related to domestic & foreign marine leisure equipment industry, interviews of marine leisure equipment company, the contents of specialist consultation meeting were used in this study. The strategies for promoting were suggested in progress that step 1 was the expansion of maintenance infrastructure as of a port of call, step 2 was the establishing of marie leisure tourism image, step 3 was the integration of marine leisure equipment industry. More specific suggestions were followed. As an aspect of infrastructure, the expansion of management of marine leisure equipment such as yacht, development of marina having similar image of Jeju were suggested. As an aspect of law/institution, the development of financial support system on the marine leisure equipment, promotion of establishment of professional education institutions were suggested. As an aspect of contents/programs, the hosting the exhibition of marine leisure used equipment of international trade, the development of environmental-friendly program associated with cruise were suggested, Finally, as an aspect of promotion/marketing, the promotions linked with drama & movie industry, the strategy of improvement of negative image to the yacht industry were suggested.

A study on the Alternatives for Acquiring the Competitiveness of the Marine Equipment Industry (조선기자재 산업의 경쟁력 확보방안에 관한 연구)

  • Kim, Yun-Hyung;Lee, Jin-Yeol;Oh, Jin-Seok
    • Journal of Navigation and Port Research
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    • v.30 no.10 s.116
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    • pp.801-808
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    • 2006
  • To create the value-added in the field of the shipbuilding, we have to vitalize the marine equipment industry. However the competitiveness is inclined to its outward than inward in the field of the shipbuilding in our country. Especially the field of the marine equipment industry needs to acquire the competitiveness as soon as possible in comparison with an advanced country. Therefore, this paper analyzes the characteristics of the marine equipment, the present situation of the marine equipment industry, the present situation of the demand-supply, the localization of the marine equipment, so that it can raise the competitiveness of the marine equipment industry. Based on this paper, it is the purpose of this paper to derive the alternative for acquiring the competitiveness. This paper is trying to find the way to progress the marine equipment industry and suggest well-founded data for acquiring the competitiveness.

Standard Classification System of Marine Research Facility and Equipment for an Integrated Management (통합관리를 위한 해양연구시설·장비 표준분류체계)

  • RHO, TAEKEUN
    • The Sea:JOURNAL OF THE KOREAN SOCIETY OF OCEANOGRAPHY
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    • v.25 no.4
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    • pp.132-159
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    • 2020
  • As multidisciplinary marine research is actively conducted, various types of marine research facilities and equipment are purchased every year. However, among marine research facilities and equipment, it is difficult to classify and manage various types of field observation equipment used for environmental data collection and sample collection under the current national research facility and equipment standard classification system. In the case of Korea Institute of Ocean Science and Technology, about 30% of research facilities and equipment are unclassified and not properly managed. In this study, marine research facilities and equipment are classified into 7 middle and 36 sub-classes according to their characteristics. It is proposed to add a large classification group called 'Environmental Observation/Analysis Equipment', to the national research facility equipment standard classification system. In addition, it is proposed to classify the equipment operated in the laboratory among marine research facilities and equipment according to the existing national research facility equipment standard classification system. Through this, it is expected that all of Korea's marine-related research facilities and equipment can be systematically classified and managed effectively.

An Empirical Study on the Influence of Marketing Orientation and Business Performance in Marine Equipment Industry (조선기자재업체의 특성에 따른 마케팅 인지도, 마케팅 활용도 및 성과의 차이에 관한 연구)

  • Hwang, Seok-Jun;Shin, Han-Won;Baek, In-Huhum
    • Journal of Fisheries and Marine Sciences Education
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    • v.22 no.4
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    • pp.516-528
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    • 2010
  • The Korean marine equipment industry is, in significant ways, behind the shipbuilding industry. For example, in terms of the number of orders received, the shipbuilding industry has ranked first in the world since 2003. In contrast, the global competitiveness of Korea's marine equipment industry is still relatively weak. This is important not only for the equipment industry, but because these two industries have many links. The structure of this research was firstly, to identify theoretical issues by looking at the characteristics of the marine equipment companies, marketing recognition, uses of marketing, and financial outcomes. Second, the study developed an analytical framework for empirical examination using configuration of each factor. Third, each factor has been analysed empirically. Forth, this study presents the importance of marketing for marine equipment companies within Korea, as well as in a global market. Finally, the study suggests a new marketing strategy for Korea's marine equipment companies to achieve global competitiveness.