• Title/Summary/Keyword: Marina Strategy

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Adaptation success of Zostera marina to a new transplant environment

  • Li, Wen-Tao;Lee, Kun-Seop
    • ALGAE
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    • v.25 no.1
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    • pp.27-35
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    • 2010
  • Marked declines in seagrass meadows are increasingly being reported from coasts around Korea and many regions of the world. The transplantation of seagrasses has been attempted to mitigate and control their degradation from a range of anthropogenic factors. In this study, Zostera marina shoots, which were collected from a donor bed in Koje Bay, were transplanted in Jindong Bay in December 2004. In 2008, a comparative investigation of shoot morphology, growth, and reproduction strategy of Z. marina was carried out between the donor and transplant sites to assess their adaptation success. Shoot height, individual shoot weight, and leaf productivity at the transplant site were significantly greater than those at the donor site. However, below-/aboveground tissue ratio was significantly lower at the transplant site compared to the donor site. Z. marina survival was maintained through vegetative reproduction, while peak season for lateral shoot recruitment was late winter for both donor and transplant site populations. However, vegetative reproduction mainly occurred during late winter and spring at the transplant site, whereas lateral shoots were evident across all seasons except late spring in the donor site. More pronounced seasonal variations were found at the transplant site compared to the donor site. These results indicate that Z. marina populations at the two sites possess distinct phenotypic variations induced by different environmental conditions, and Z. marina transplants have adapted well to the new transplant environment.

A Study on the Development and Activation of Marina Port for the Expansion of the Marine Leisure Sports (해양레포츠 확산을 위한 마리나항만 개발과 활성화 전략)

  • Kim, Hong-Seop
    • Journal of Korea Port Economic Association
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    • v.29 no.1
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    • pp.215-245
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    • 2013
  • In this world, the interest in the marine leisure-sports, nature friendly oriented, has been increased. The width of leisure activities has became enlarged because of expansion of leisure time and the changes of recognition on the rational management and use of marine resources. Marina ports influence significantly marine leports and this paper reviewed the maria ports status and problems. This Country has strived to develop marina ports in local areas, designing the 1st basic National Plan of Marina Development. We have keen interest in Marina but have no detail strategy and preparation. This paper suggested how marina port shall be developed for the expansion of marine leports and what strategies shall be adopted for the activation of the facilities. After reviewing the previous researches and with the results of questionnaire survey, this paper suggested two types strategies. First on the policy oriented point, it suggested 10 alternatives on the perspectives of development and operation areas. Secondly, it proposed some strategies for the activation of marina ports on the aspects of 4Ps of marketing. This paper theoretically groped the activation schemes with the knowledge and experiences of experts, but it is recommended furthermore some survey on the practical field and user attitude must be progressed.

A Study of Strategy Development of Marina using ubiquitous sensor network (유비쿼터스 센서네트워크 기반의 스마트 마리나 구축에 관한 연구)

  • Kang, Nam-Seon;Kwon, Youn-Won
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2011.06a
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    • pp.96-97
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    • 2011
  • In these days many korean people have much interested in oceanic sports and oceanic leisure equipment.. However, the current condition for the marine leisure in korea are not advanced even worse than wnderdeveloped countries.. Recently several suggestion for vitalization on the marine leisure industry and preparations of the laws & the regulations for marine leisure.. This paper suggest the new marina model using ubiquitous sensor network to reduce the risk of the policy and the investment in the filed og marine leisure industry.

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A Study on the Development Strategy of Jeju Marine Leisure Equipment Industry (제주도 해양레저장비산업 육성 방안에 대한 고찰)

  • Lee, Young-Jin;Song, Young-Min
    • Journal of Fisheries and Marine Sciences Education
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    • v.24 no.2
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    • pp.286-301
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    • 2012
  • This study was to consider the development strategy of Jeju Marine leisure equipment industry for facilitating marine leisure tourism industry. For achieving this goal, the case studies related to domestic & foreign marine leisure equipment industry, interviews of marine leisure equipment company, the contents of specialist consultation meeting were used in this study. The strategies for promoting were suggested in progress that step 1 was the expansion of maintenance infrastructure as of a port of call, step 2 was the establishing of marie leisure tourism image, step 3 was the integration of marine leisure equipment industry. More specific suggestions were followed. As an aspect of infrastructure, the expansion of management of marine leisure equipment such as yacht, development of marina having similar image of Jeju were suggested. As an aspect of law/institution, the development of financial support system on the marine leisure equipment, promotion of establishment of professional education institutions were suggested. As an aspect of contents/programs, the hosting the exhibition of marine leisure used equipment of international trade, the development of environmental-friendly program associated with cruise were suggested, Finally, as an aspect of promotion/marketing, the promotions linked with drama & movie industry, the strategy of improvement of negative image to the yacht industry were suggested.

Creation of Market Categories through Product Strategy: A Text-Mining Approach

  • IMAI, Marina
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.2
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    • pp.439-451
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    • 2021
  • The study aims to investigate the process employed by companies to intentionally create market categories through implementation of product strategy. Much of the research on market category formation focuses on the spontaneous emergence of market categories, with a few studies focusing on the intentional creation of market categories. In the course of this study, I therefore sought to understand the logic by which companies intentionally create market categories, by treating the process through which market categories are formed as a sensemaking process, and by treating the behavior of a company intentionally forming a market category as an effort to manage this sensemaking process. In empirical study, we conducted an exploratory case analysis through content analysis of company press releases and consumer reviews. It is possible that market categories can be formed or changed if the way in which they are shared among market participants can be changed. In this study, we identified two sense-giving activities for the creation of market categories by firms as follows: (1) reorganizing market categories that flat-panel TV manufacturers in the North American market have attempted to form into subcategories of smart TVs, and (2) connecting them to surrounding categories through strategic labeling to establish new categories.

Living Labs as boundary-spanners between Triple Helix actors

  • van Geenhuizen, Marina
    • Journal of Contemporary Eastern Asia
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    • v.15 no.1
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    • pp.78-97
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    • 2016
  • Living labs are an increasingly popular methodology to enhance innovation. Living labs aim to span boundaries between different organizations, among others Triple helix actors, by acting as a network organization typically in a real-life environment to foster co-creation by user-groups. This paper presents critical factors of Living labs in boundary-spanning between Triple Helix actors. Derived from a mixed-method approach and applications in the healthcare sector, the three main critical factors turn out to be 1) an adequate user-group selection and involvement, specifically a rich interaction and absorption of its results, 2) a balanced involvement of all relevant actors, and 3) a sufficient (early) attention for values, both values of user-groups and values of the management. People-oriented Living labs tend to differ from institution-oriented Living labs regarding these critical factors. Further, universities tend to take on diverse roles and strength of involvement, while the business sector tends to be actively involved only if this has been set as an explicit aim at start. The paper closes with a summary and future research paths.

Morphological Adaptation of Zostera marina L. to Ocean Currents in Korea (한국산 거머리말(Zostera marina L.)의 해류에 대한 형태적 적응)

  • Lim, Dong-Ok;Yun, Jang-Tak;Han, Kyung-Shik
    • Korean Journal of Environment and Ecology
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    • v.23 no.5
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    • pp.431-438
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    • 2009
  • The main purpose of this research is to prepare and provide basic materials for the propagational strategy of eelgrass by investigating on the morphological adaptation of Korean Zostera marina to ocean currents. An eelgrass plant mainly consists of rhizome, leaf sheath, leaves and roots. The rhizome is the horizontal stem of the plant that serves as the backbone from which the leaves and roots emerge. The leaf sheath is the bundle at the base of the leaves that holds the leaves together, protecting the meristem, the primary growth point of the shoot. Leaves originate from a meristem which is protected by a sheath at the actively growing end of the rhizome. As the shoot grows, the rhizome elongates, moving across or within the sediment, forming roots as it progresses. The aggregated leaves from the leaf sheath are found to have two cell layers on one side and multiple layers of airy tissues called aerenchyma on the other. The aerenchyma tissues are developed in multi-layered cell structures surrounding the veins which are formed in the leaf sheath. Generative shoots are made of rhizomes, which are circular or ovoidal, stem, and spathe and spadix. The transverse section of rhizome and the stem and central floral axis is found to be circular, ovoid and in the shape of convex respectively, and the vascular bundle, which is a part of transport system, has one large tube in the center and two small tubes on both sides. The layers of collenchyma cells numbered from 12 to 15 in the stem, and from 7 to 12 in the rhizome. The seed coat is composed of sclereids, small bundles of sclerenchyma tissues, which prevent the influx of sea water from the outside and help endure the environmental stress. In conclusion, alternative multi-layer structure in circular, convex type aggregated leaf base are interpreted to morphological adaption as doing tolerable elastic structure through movement of seawater. The generative shoots develop long slim stem and branches in circular or ovoidal shapes to minimize the adverse impacts of sea current, which can be interpreted as the plant's morphological adaptation to its environment.

The effect of repeated surface treatment of zirconia on its bond strength to resin cement

  • Maciel, Lucas Campagnaro;Amaral, Marina;Queiroz, Daher Antonio;Baroudi, Kusai;Silva-Concilio, Lais Regiane
    • The Journal of Advanced Prosthodontics
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    • v.12 no.5
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    • pp.291-298
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    • 2020
  • PURPOSE. The aim of this study is to evaluate the influence of repeated surface treatments on wettability and surface roughness for zirconia surface and bond strength of zirconia-based ceramics to resin cement. MATERIALS AND METHODS. Seventy blocks (10 × 10 × 3 mm) of zirconia-based ceramics were fabricated and divided into two groups according to the surface treatments: (A) 110 ㎛ Al2O3 airborne-particle abrasion and (R) 110 ㎛ silica modified Al2O3 airborne-particle abrasion. At stage 2, each group was subdivided into 5 groups according to the surface retreatments: (a) 110 ㎛ Al2O3 airborne-particle abrasion, (r) 110 ㎛ silica modified Al2O3 airborne-particle abrasion, (D) diamond bur, (Da) diamond bur + 110 ㎛ Al2O3 airborne-particle abrasion, and (Dr) diamond bur + 110 ㎛ silica modified Al2O3 airborne-particle abrasion. Cylinders of self-adhesive resin cement were cemented onto each treated ceramic surface and subjected to micro-shear bond strength test. Additional specimens were prepared for roughness and wettability analyses. The data were subjected to t-test and One-way ANOVA followed by Tukey's post hoc test (α=.05). RESULTS. At stage 1, group R presented higher bond strength values than group A (P=.000). There was a statistically significant increase of bond strength at stage 2 for group A (P=.003). The diamond bur influenced the surface roughness, increasing the values (P=.023). Group R provided better wettability. Regardless of the applied surface treatment, most of failures were adhesive. CONCLUSION. The combination of application and reapplication of Rocatec Plus showed the best results of bond strength. Surface retreatment and recementation might be an indicated clinical strategy.

Effects of Advertising Strategies in Corporate YouTube Channels on Consumer Responses: Focusing on Vlogs (기업의 유튜브 채널에서 활용된 광고 전략이 소비자 반응에 미치는 영향: 브이로그(Vlog)를 중심으로)

  • Song, You Jin;Choi, Sejung Marina
    • The Journal of the Korea Contents Association
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    • v.21 no.8
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    • pp.32-48
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    • 2021
  • This study attends to the phenomenon of major domestic corporations advertising their respective brands on official YouTube channels, reflecting the increasing importance of YouTube as a medium for marketing communication. One hundred vlogs of corporations with an official YouTube channel were content analyzed and their banded content attributes, advertising model's characteristics, advertising appeals, creative strategy, and consumer responses were investigated. Results show that the vlogs of employees were generally formulated with information on their colleagues' tasks and interviews. Findings also demonstrate that the characteristics of the model featured in vlogs had the most significant effects on consumer responses. Amongst the creative strategies, the user image had positive effects. However, branded content characteristics and advertising appeal types were found to have relatively weak effects. This research offers a theoretical understanding of the factors that influence consumer responses to the new type of advertising, corporate vlogs, in terms of branded content characteristics and advertising strategies. From a strategic point, it is anticipated that the reinforcement of user image and the utilization of an attractive model will produce positive responses from consumers.