• Title/Summary/Keyword: Management of Existing Knowledge

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Timing of Movie Reviews and Box Office Success: Considering the Volume and Valence of the Reviews (영화평 작성시기가 영화의 주별 흥행에 미치는 영향에 관한 연구)

  • Lee, Ho;Kim, Hyun Goo;Kim, Kyung Kyu;Baek, Young Suk
    • Knowledge Management Research
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    • v.16 no.2
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    • pp.213-226
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    • 2015
  • This study investigates the effects of the volume and valence of the movie reviews on the weekly box-office revenues. Existing literature shows that only the volume of movie reviews influences the box office results, but not valence. However, it has limitations in that it includes only the positivity or negativity ratio of the reviews, not the strength of the valence. In order to overcome such limitations, this study includes the degree of valence. This study used approximately 1.3 million reviews about 300 movies as the sample which was collected from a movie review site in an online portal, that is, movie.naver.com. SPSS was used to test the proposed model. The results of this study show different findings compared to those of the previous studies. First, the volume of movie reviews has been a consistent predictor of the box office success throughout the study periods. Second, the ratio of positive reviews has no impact on the first week's results, but shows significant effects on the box office results during the second week. Third, regarding the degree of positivity or negativity in reviews, the degree of positivity has a significant impact on the box office results only during the first week, while the degree of negativity does not have any significant effects on the results. However, from the second week, the situation is reversed; that is, only the degree of negativity has a significant impact on the box office results, but not the positivity.

Positioning of Smart Speakers by Applying Text Mining to Consumer Reviews: Focusing on Artificial Intelligence Factors (텍스트 마이닝을 활용한 스마트 스피커 제품의 포지셔닝: 인공지능 속성을 중심으로)

  • Lee, Jung Hyeon;Seon, Hyung Joo;Lee, Hong Joo
    • Knowledge Management Research
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    • v.21 no.1
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    • pp.197-210
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    • 2020
  • The smart speaker includes an AI assistant function in the existing portable speaker, which enables a person to give various commands using a voice and provides various offline services associated with control of a connected device. The speed of domestic distribution is also increasing, and the functions and linked services available through smart speakers are expanding to shopping and food orders. Through text mining-based customer review analysis, there have been many proposals for identifying the impact on customer attitudes, sentiment analysis, and product evaluation of product functions and attributes. Emotional investigation has been performed by extracting words corresponding to characteristics or features from product reviews and analyzing the impact on assessment. After obtaining the topic from the review, the effect on the evaluation was analyzed. And the market competition of similar products was visualized. Also, a study was conducted to analyze the reviews of smart speaker users through text mining and to identify the main attributes, emotional sensitivity analysis, and the effects of artificial intelligence attributes on product satisfaction. The purpose of this study is to collect blog posts about the user's experiences of smart speakers released in Korea and to analyze the attitudes of customers according to their attributes. Through this, customers' attitudes can be identified and visualized by each smart speaker product, and the positioning map of the product was derived based on customer recognition of smart speaker products by collecting the information identified by each property.

The Effect of Leader's Machiavellianism on Turnover Intention: Mediating Effect of Hindsight Bias (리더의 마키아벨리즘이 이직의도에 미치는 영향: 후견지명의 매개효과)

  • Chung, Jaeyoung;Shin, Jegoo
    • Knowledge Management Research
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    • v.22 no.1
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    • pp.155-181
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    • 2021
  • The purpose of this study is to verify the correlation between leader's machiavellianism and turnover intention. To this end, we tried to investigate the overall mechanism of the research model through the mediating effect of hindsight bias. To verify the hypothesis, surveys were conducted twice with 335 employees working at companies with more than 300 employees in various occupations. As a result of the study, first, it was found that the machiavellianism of the leader had a positive significant effect on the employee turnover intention. Second, it was found that hindsight bias had a positive significant mediating effect between the leader's machiavellianism and employee turnover intention. It can be inferred that the higher the machiavellianism tendency of the leader, the higher the hindsight bias is experienced and the negative impact on the effectiveness of the organization, the higher the employee turnover intention. Therefore, this study in-depth verifies the mechanism between the leader's machiavellianism, hindsight bias, and employee turnover intentions, suggesting new implications from a perspective different from the existing research flow, and suggesting future research tasks and limitations on the role of leaders.

A Study on Health Care Service Design for the Improvement of Cognitive Abilities of the Senior Citizens: Focusing on Unstructured Data Analysis (노인 인지능력 개선을 위한 헬스케어 서비스디자인 연구: 비정형 데이터 분석을 중심으로)

  • Seongho Kim;Hyeob Kim
    • Knowledge Management Research
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    • v.23 no.4
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    • pp.69-89
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    • 2022
  • As we enter a super-aged society, senior citizens' health issues are affecting a variety of fields, including medicine, economics, society, and culture. In this study, we intend to draw implications from unstructured data analysis such as text mining and social network analysis in order to apply digital health care service design for improving the cognitive ability of senior citizens. The research procedure of this study improved the service design methodology into a process suited to the analysis of unstructured data, and six steps were applied. Related keywords that exist on social media, focusing on cognitive improvement and healthcare for senior citizens, were collected and analyzed, and based on these results, the direction of healthcare service design for improving on the cognitive abilities of senior citizens was derived. The results of this study are expected to have academic and practical implications for expanding the scope of the use of big data analysis methods and improving existing healthcare service development methodologies.

An Assessment and Policy Implication of Information Technology Convergence Programs in Korean Public Service Area (공공부문 IT신기술 적용사업의 추진현황 평가와 정책적 시사점)

  • Kim, SungHyun
    • Journal of Information Technology Services
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    • v.11 no.sup
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    • pp.1-16
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    • 2012
  • Information technology is a useful strategic weapon that can create competitive advantage and new business opportunity by applying it in the organization' value chain. IT convergence can be understood as an attempt of industrial level IT adoption to facilitate the innovation of the industry and the birth of a new industry. This study provides the comprehensive review of the Korean government' three IT assimilation programs, ubiquitous technology diffusion program of the Ministry of Knowledge Economy, u-service program of the Ministry of Public Administration and Security, and u-Defence cooperation program of the Department of Defense. The analysis is done through the interpretation of the existing literature and the logic model. The result proposes inter-agency cooperation and building of new technology road-map in the planning stage, flexible management in the execution phase, and failure tolerant evaluation system. The proposal for developing competencies and institutional foundations for IT convergence also presented.

Effects of Justice and Authenticity on Recovery Satisfaction in the Electronic Commerce Environments: The Moderation Effects of Involvement (전자상거래 환경하에서 서비스 실패 회복 노력의 공정성과 진정성이 회복만족에 미치는 영향: 관여도의 조절효과를 중심으로)

  • Jeon, Su-Hyeon;Kwahk, Kee-Young
    • Knowledge Management Research
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    • v.16 no.1
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    • pp.71-93
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    • 2015
  • With the rapid growth of the internet, electronic commerce has become accepted as one of the major purchasing channels for consumers. As more and more consumers search for and purchase products through the internet, intra-industry competition of electronic commerce has become fierce. Therefore, electronic commerce service providers pay attention to factors that prevent existing customers from leaving there services in the service failure situation. In this regard, electronic commerce service providers should make service recovery efforts for consumer recovery satisfaction after service failure. In this study, we suggest that procedural justice, interactional justice, distributive justice and authenticity have positive impacts on recovery satisfaction. In addition, we also propose that involvement plays moderating roles in the relationships between procedural justice, interactional justice, distributive justice, authenticity and recovery satisfaction. We collected empirical data for this study over a period of two weeks from subjects who had service failure recovery experiences through electronic commerce. A total of 224 complete and valid responses were obtained. We carried out data analysis using a two-step methodology with SPSS 20.0 and SmartPLS 2.0. The first step in the data analysis was to establish the internal consistency, convergent validity, discriminant validity of the constructs. In the second step, we examined the structural model. The empirical results support the proposed model and partly identify the moderating effect of involvement differences. The moderate effect results show that procedural justice, distributive justice and authenticity have different impacts on recovery satisfaction in two groups. Cognitive factor such as the procedural justice and distributive justice have stronger impacts on recovery satisfaction in the high-involvement goods than in the low-involvement goods, while emotional factor such as authenticity has a stronger impact on recovery satisfaction in the low-involvement goods than in the high-involvement goods. We expect that this result will provide researchers and managers who are interested in electronic commerce service failure recovery with useful theoretical and practical implications.

ChatGPT and Research Ethics (ChatGPT와 연구윤리)

  • Wha-Chul Son
    • Knowledge Management Research
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    • v.24 no.3
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    • pp.1-15
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    • 2023
  • This paper examines research ethics in using the generative AI ChatGPT for research purposes. After reviewing traditional themes of research ethics and relevant principles, it will be argued to be inappropriate to discuss ChatGPT-related issues only from the perspective of permission, detection, and punishment. We need to consider the fundamental problem that the current rules pose concerning the way ChatGPT works. This leads to the proposal that the usage of ChatGPT should be clearly noted when it is used for research purposes and that some unresolved issues should be recognized. Although the advantages of ChatGPT cannot be denied, consensus on the appropriate scope of use is needed from perspectives of the research community and researcher's social responsibility. As generative artificial intelligence technologies are still in the early stages of development, researchers should pay attention to relevant research ethical issues, while not making hasty conclusions. In the conclusion, it will be also proposed to discuss and make a consensus regarding the definition of research that is premised on existing research ethics, but challenged with the advent of ChatGPT and AI technology.

A Study on the Evacuation Performance of Evacuation System using Real-time IoT Information (실시간 IoT 정보 활용 피난시스템의 피난성능 연구)

  • Lee, Chul Gyoo;Moon, Sang Ho;Lee, Sang Kyu;Lee, Gye Eun
    • Journal of Korea Multimedia Society
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    • v.22 no.2
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    • pp.281-291
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    • 2019
  • In order to reflect complex and diverse building types, resident characteristics and disaster factors, it is necessary to introduce a flexible situation-based response system based on real-time information. Intelligent CCTV, hybrid sensor, location scanner, and customized broadcasting device were examined to introduce for the real-time response intelligent response system and its feasibility was verified through field test. In addition, based on the real-time information, the evacuation simulation was executed by assuming the dormitory building and the resident of the school, and the safety of the evacuation and the shortening of the pinnacle time were confirmed. The feasibility of real time information based evacuation comparing with the existing evacuation system were verified in the case of evacuation.

Indicators of Customer Value for the National Technology Information Service

  • Lee, Sun-Young;Suh, Sang-Hyuk;Lee, Byeong-Hee
    • Asian Journal of Innovation and Policy
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    • v.3 no.2
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    • pp.245-261
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    • 2014
  • Knowledge, technology and information have special characteristics different from the ones of normal consumer products and services. Especially the value of such information varies according to external elements such as the provided environment, their method of utilization, and the level and purpose, etc. of the user. In this study, the indicators of information customer value are developed and measured to enhance customer-based values with efforts for making new customers and maintaining existing customers. The result is as follows: 14 customer value indicators were developed. Among the indicators, value gained versus effort, reduced time for research idea investigation and savings in time searching for equipment, and tools and materials got the highest score, which means that time-saving effects were the most important. The field study of this paper was conducted from information users in the field of national R&D, and thus future studies could be conducted in various industries in many countries to attain generalized results.

Cross-media Approaches to Risk Management of Environmental Pollution in Korea (한국에서의 환경오염에 의한 위해성관리의 종합적 접근방법)

  • Chong, Yong
    • Environmental Analysis Health and Toxicology
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    • v.4 no.1_2
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    • pp.55-65
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    • 1989
  • Nevertheless the serious environmental pollution in Korea has been discussed in concern with health effect, the significant effect are not determined easily. Toxicological method has been used to establish safe levels of exposure for environmental pollutants to have threshold health effect below which significant effects are unlikely to occur. However the conventional method cannot to establish safe levels of exposure for non-threshold pollutants have been used to express comprehensive pollution degree, not in detailed toxic effects. Acceptable exposure or risk levels are decides by policymakers who consider descriptions and estimates of risks together with social and economic benefits. This paper focuses on the concept development of risk assessment and describes some risks of environmental pollution based on the surveyed date in Korea. The current concepts of risk assessment in policy descisions can be explored and areas for possible improvement, given current scientific knowledge are identified. The experience of foreign countries can provide a realistic basis for evaluating the existing data of environmental pollutants. To improve the environmental quality, risk regulation should be managed as soon as possible in Korea.

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