• Title/Summary/Keyword: Malls

Search Result 775, Processing Time 0.025 seconds

Evaluative Criteria for Internet Fashion Shopping Mall and Clothing of University Students (대학생들의 인터넷 패션쇼핑몰 및 의류제품 평가기준)

  • 윤혜경;권수애
    • Journal of the Korean Home Economics Association
    • /
    • v.42 no.8
    • /
    • pp.49-64
    • /
    • 2004
  • The purpose of this study was to provide useful information which would help web-site planning and design, product composition, and service of internet shopping malls. The sample consisted of 693 university students who had visited(Ed- in this case 'visit' means to enter an internet site; note also that the past perfect tense already conveys the meaning of 'experience') internet fashion shopping malls or purchased clothing through internet. Data were analyzed by factor analysis, frequency, t-test, and ANOVA(LSD) using SPSSWIN. The results were as follows: 1) The evaluative criteria of internet fashion shopping malls could be categorized by 4 factors: product presentation method, design, product information, sales promotion & additional service; the first of which was found to be the most important. These criteria showed significant differences according to the period and time of access. Furthermore, the degree of consideration for these criteria was high, whereas the degree of satisfaction was low. 2) The evaluative criteria of clothing could be categorized by 6 factors: general characteristics of products, wearing comfort & ease of management, popularity & status symbolism, service, aesthetics, and textiles materials; the first of which was found to be the most important. These criteria were significantly different according to the periods, time, and purposes of access, and purchase experiences.

Usability Improvement Method of Shopping Mall based on Smartphone (스마트폰 기반 쇼핑몰의 사용성 향상 기법)

  • Kim, Hee-Sun
    • The Journal of the Korea Contents Association
    • /
    • v.11 no.10
    • /
    • pp.77-84
    • /
    • 2011
  • Following the increase in the supply of smartphones and the increase in the use of wireless Internet, the online shopping environment is also changing into mobile shopping. However, the domestic mobile shopping services fall short of people's expectations compared to desktop Internet shopping malls. These are mainly due to the restricted screen size and inconvenient data entry of mobile devices, the slow Internet speed, and other restrictive conditions. Accordingly, in this paper, the usability of three main domestic mobile shopping malls was evaluated using a heuristic evaluation method. The factors that must be considered when producing a mobile website, the consideration for the mobile users, and the main functions of a shopping mall, were considered to define an evaluation form. The results of the evaluation were then analyzed to propose the problems of mobile shopping malls and the directions for their improvement.

Consumers' preference for and satisfaction with retailing stores by life style (소비자의 라이프스타일 유형에 따른 점포선호 및 만족도의 차이 분석)

  • Huh, Kyung-Ok
    • Korean Journal of Human Ecology
    • /
    • v.15 no.3
    • /
    • pp.385-395
    • /
    • 2006
  • This study categorized consumer groups by their life styles and examined the differences in preferences for and satisfaction with retailing stores. The results of this study are summarized as below: First, consumers' satisfaction level was most high in department stores, and discounting stores, internet shopping malls, and home shopping channels took the next in order. Traditional Korean stores, on the other hand, were the last. Overall, preference level was high in discounting stores, department stores, and internet shopping malls in order. Second, the singles and the elderly tended not to be interested in societal issues and concentrate on consumption only. Third, the more interested they get in consumption, the more consumers prefer department stores, and consumers who are neutral in societal issues and consumption were more likely to prefer traditional Korean stores. In addition, those who participate in societal issues and concentrate on consumption preferred discounting stores, convenient stores, and home shopping channels in order. On the other hand, consumers who are more interested in societal issues and less concentrate on consumption were less satisfied with discounting stores and department stores, but more satisfied with internet shopping malls. Consumers less participating in societal issues and concentrating on consumption were more likely to be satisfied with department stores, but less with traditional Korean stores.

  • PDF

Apparel purchase behavior among internet shoppers -Focusing on perceived risks- (인터넷 쇼핑몰에서의 의류제품 구매행동에 관한 연구 -위험지각을 중심으로-)

  • 조영주;임숙자;이승희
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.25 no.7
    • /
    • pp.1247-1257
    • /
    • 2001
  • The objectives of the study were to examine apparel purchasing behavior in internet shopping malls and the level of perceived risk when internet users purchase online. For this research, 15,000 internet users were given questionaries via E-mail, or special website online. The sum of 1958 questionaries were used for statistical analyses. Using, SAS package, factor analysis, Crobach's ${\alpha}$, t-test, $\chi$$^2$-test, frequency and multi-response analysis were performed. As the results, 19% out of internet users had bought apparel products through internet shopping malls. Men had more purchasing experiences in apparels as well as general products than women. Among apparel products, T-shirts/shirts were purchased the most by internet shoppers. For perceived risks, 6 factors(quality risk, time/convenience risk, size and appearance risk, privacy risk and social/psychological risk) were investigated for this study. The level of perceived risk was lower when people had a purchasing experience in internet shopping mall than when they didn't. The level of perceived risk was lower when people had purchasing intend about apparels than when they didn't. Based on these results, marketing strategies will be suggested.

  • PDF

The Effects of Service Quality of Internet Shopping Malls on Consumer Satisfaction and Word of Mouth Intention (인터넷 쇼핑몰의 서비스 품질이 소비자 만족과 구전의도에 미치는 영향)

  • Jun, Dae-Geun;Kang, Eun-Mi;Choi, Joo-Young
    • Fashion & Textile Research Journal
    • /
    • v.10 no.6
    • /
    • pp.890-899
    • /
    • 2008
  • This study aimed to identify the effects of service quality of internet shopping malls on consumer satisfaction and word of mouth intention. The data were obtained from questionnaires completed by 345 people aged between 20 and 39 living in Busan. The SPSS package was used for data analysis whose methods included factor analysis, ANOVA, cluster analysis and regression analysis. The results of this study were as follows: First, the service quality factors were determined to be reliability, diversity, convenience, accuracy & communicability. Differences among the groups divided by service quality factors were found to be meaningful in consumer satisfaction and word of mouth intention. Second, reliability, diversity, convenience & accuracy significantly affected consumer satisfaction, however all the service quality factors significantly effected word of mouth intention. Finally, consumer satisfaction, reliability, diversity, accuracy & communicability had an significant effect on word of mouth intention. It would be helpful for the managers of internet shopping malls that consumers can be satisfied with right fashion products and efficient inter-communication based on trustfulness in the long-term relationship.

Characterization of Exopolysaccharides Produced by Submerged Culture of an Entomopathogenic Fungus Paecilomyces sinclairii by Using a Multi-Angle Laser Light Scattering System

  • KIM SANG-WOO;HWANG HYE-JIN;CHOI JANG-WON;YUN JONG-WON
    • Journal of Microbiology and Biotechnology
    • /
    • v.15 no.3
    • /
    • pp.560-567
    • /
    • 2005
  • Three groups of exopolysaccharides (EPSs) (designated as Fr-I, Fr-II, and Fr-III) were isolated from the culture filtrates of Paecilomyces sinclairii by gel filtration chromatography on Sepharose CL-4B. Their molecular characteristics were examined by multi-angle laser light scattering (MALLS) connected online to a size exclusion chromatography (SEC) and refractive index (RI) detector system. The weight-average molar mass of Fr-I, Fr-II, and Fr-III of EPSs were determined to be $1.540{\times}10^6,\;6.302{\times}10^4$, and $9.389{\times}10^4\;g/mol$, respectively. All three EPSs showed a fairly low polydispersity indice, ranging from 1.008 to 1.059 (nearly mono disperse behavior), and showed different carbohydrates and amino acids compositions; all fractions of EPSs consisted of mainly cystine, valine, and arginine in the protein moiety, and mainly ribose, galactose, and glucose in the carbohydrate moiety. The determination of gyration radii of the EPSs in SEC/MALLS analysis revealed the molecular shape of the Fr-I to be a rod-like structure, whereas the Fr-II and Fr-III had a random-coil structure in an aqueous solution.

The Development of Admin Tool System for Building Effective Web Mall (효율적인 웹 몰 구축을 위한 관리자 도구 시스템 개발)

  • 오암석
    • Journal of Internet Computing and Services
    • /
    • v.2 no.4
    • /
    • pp.33-39
    • /
    • 2001
  • Nowadays, Internet shopping malls have been popularized since the broadening of users of Internet and the advantage of on-line purchasing, Small and medium-sized enterprises, however, are still having difficulties in building Internet shopping malls due to the lack of technical knowledge and burdensome expenses. In this paper, we present an implementation of the Web Mall Admin Tool System by the integration of admin menus based on a public program. The system has several advantages of (1) reducing expenses for building a mall site, (2) making possible to build an shopping mall well-suited for the work environment of companies (3) providing available maintenance. Therefore, this provides the solution to enterprises that have trouble with building their own web malls because of expenses and maintenance.

  • PDF

The Effect of Relationship Commitment on the Customer's Future Behavioral Intention Related to the Criteria of Evaluating Cyber Stores in Internet Shopping Malls (인터넷 쇼핑몰 이용자의 가상점포 평가기준에 따른 관계몰입이 미래행동의도에 미치는 영향)

  • Ko, Eun-Kyung;Lee, Sun-Jae
    • Journal of the Korean Home Economics Association
    • /
    • v.43 no.11 s.213
    • /
    • pp.153-164
    • /
    • 2005
  • The purpose of this study was to examine the effect of relationship commitment on the female customer's future behavioral intention in relation to the criteria of evaluating cyber stores in internet shopping malls. This study used questionnaire and judgment sampling to survey consumers who have bought product in internet shopping malls. The respondents were 329 women from their twenties to fifties. The data were analyzed by factor analysis, cluster analysis, ANOVA, regression and Duncan test. The results were as follows: 1. The evaluative criteria of cyber stores were product characteristics of the store, convenience and trust, and promotion and information provision. 2. There were significant differences in relationship commitment among groups according to differences of cyber store evaluation criteria. 3. The dimensions of relationship commitment were affective commitment, calculus commitment and normative commitment. 4. Relationship commitment was found to have a significant effect on the customer's future behavioral intention. Especially, affective commitment was shown to have a significant effect on the future behavioral intention.

Three-dimensional Mixed-use Complex Spaces and Setting Criteria for Road Sections for Three-dimensional Addressing

  • Kim, Ji Young
    • Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
    • /
    • v.38 no.5
    • /
    • pp.455-465
    • /
    • 2020
  • As cities continue to expand and additional underground structures are constructed, a policy is being planned to expand addresses, which are national framework data. In this study, the application scope of a proposed 3D (three-dimensional) mixed-use complex space for assigning 3D addresses was defined, based on past research on 3D address systems and by analyzing related laws. Underpass shopping malls, underground walkways (excluding underground shopping malls), and 3D mixed-use transfer centers with a gross floor area of 2,000㎡ or more are connected with each space by underground walkways or public paths. In addition, the detailed space corresponding to the public space of the 3D mixed-use complex space was presented and distinguished from the space to which the detailed address is assigned. The criteria for setting the road section were presented based on the intermediate space, which is a characteristic of 3D mixed-use complex spaces. The proposed criteria were applied to the Express Bus Terminal station (3D mixed-use transfer center) and COEX mall (underpass shopping malls). Thus, the road section was set for an unfamiliar 3D mixed-use complex space. However, by applying the proposed criteria to various 3D mixed-use complex spaces, additional and detailed criteria for different cases should be prepared.

Consumers' Negative Responses to the Communication Failure of Chatbots in Online Fashion Shopping Malls (온라인 패션 쇼핑몰 챗봇의 커뮤니케이션 실패에 대한 소비자의 부정적 반응)

  • Seo, Min Jeong
    • Fashion & Textile Research Journal
    • /
    • v.24 no.2
    • /
    • pp.183-194
    • /
    • 2022
  • This study aims to understand the consumers' negative responses to communication failure of chatbots caused by their imperfections. Specifically, this study examines 1) the relationship among chatbot's communication failure, dissatisfaction, negative behavior (complaint, negative word-of-mouth (nWOM), and inertia); 2) the moderating effect of technostress on the relationship between chatbot's communication failure and dissatisfaction; 3) the differences in the negative responses between the generation MZ and the previous generations. Data were collected via an online survey. First, the participants interacted with the chatbot developed for this survey, to experience the chatbot's communication failure. Thereafter, they responded to a questionnaire. PLS-SEM was conducted using the R software environment to test the hypotheses. This study empirically identified that chatbot's communication failure positively affected dissatisfaction. In addition, the customers who were more dissatisfied with the chatbot's communication failures were more likely to complain than engage in nWOM. Compared to the generation MZ, chatbot's communication failure caused a higher level of dissatisfaction in previous generations. The results suggest that online shopping malls should carefully introduce an improved chatbot service after minimizing its communication failure rate. The chatbot developers of online shopping malls targeting middle-aged and elderly consumers should strive to develop and implement strategies to further alleviate consumers' dissatisfaction in the situation of chatbot's communication failure.