• Title/Summary/Keyword: Main Colors

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A Study on the Color Perception in Rural Villages (유형별 농촌마을의 색채 인식 비교 연구)

  • Kim, Eun-Ja;Han, Chae-Won;Lim, Chang-Su;Park, Mee-Jung;Choi, Jin-Ah;Kwon, Soon-Chan
    • The Korean Journal of Community Living Science
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    • v.27 no.spc
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    • pp.573-591
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    • 2016
  • People are making multilateral efforts to create beautiful agricultural landscapes. In farming villages, however, large-scale facilities or houses do not blend in with the natural environment because of their outer colors, which are mostly primary colors that are not chosen in consideration of the natural environment. This was addressed in the three following steps: 1) Research tool was used to identify predominant colors and images that represent various types of rural areas; 2) landscape experts conducted a feasibility study and pilot study on using these colors; and 3) the main study was done by investigating how local people and out-of-town visitors perceive the colors. The villages involved in the development projects were mostly represented by achromatic colors, meaning white, black, and variations of gray. Also, adjectives such as "modern" were shown to be keywords that symbolize the atmosphere. Less developed villages had more greenish colors and "natural" as their keyword. Developed villages in suburban areas were mainly represented by shades of blue and green, while less developed ones were mainly represented by green and yellow. In special types of rural areas, developed and developing were represented by achromatic and green colors, whereas less developed ones were represented by green and blue. Respondents were also asked 1) whether they were satisfied with their village's current overall color scheme and 2) whether they thought there was harmony between the surrounding natural environment and artificial structures. People responded with "so so" for the first question, while some answered "not good enough" and "no" for the second.

A Study on the Reds of Kyungbok Palace (경복궁에 표현된 붉은색에 관한 연구)

  • Jeong, Yoo-Na
    • Korean Institute of Interior Design Journal
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    • no.34
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    • pp.114-123
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    • 2002
  • Koreans have regarded the red as a major color from old times. The red is a traditional color to have symbols of high position, national foundation and especially royalty. So, we can see the reds in the palace for kings very much.The purpose of this study is to draw out the features of color red in the Kyungbok palace. The color was analyzed by two categories-architectural buildings${\cdot}$structures and ornamental painted patterns. The major findings from this research are summarized as follows:1. Seokganju(similar to terra rossa) and toyugsaek(light seokganju) are found main colors in architectural space, while seokganju has a linear effect and toyuk has a facial effect. 2. Yugsaek(similar to light vermillion) and Jangdan(similar to orange) are found main colors in ornamental painted patterns. These colors are more vivid and brighter than those for architectural space.3. As for two-color combination, reds and blues(including greens) are found major combination both of architectural space and ornamental patterns. And reds and white are the following combination, which gives an bright image by white. 4. As for three-color combination, red-white-black combination of pediment and red-blue-white combination of openings are found very popular in architectural space, while red-blue-yellow combination is most popular in ornamental patterns.The reds are found dominant color of both architectural space and ornamental patterns in the Kyungbok palace. The color design as shown in the Kyungbok palace can be considered as the feature of traditional color design.

A Comparative Study of Men's Global Apparel Brand Websites: Focused on Color Application of Local & Global Websites (남성 글로벌 브랜드의 국내외 웹사이트 색채 특성 비교)

  • Park, Ha-Na;Cho, Ju-Yeon;Lee, Kyu-Hye
    • The Research Journal of the Costume Culture
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    • v.17 no.2
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    • pp.343-351
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    • 2009
  • As more and more consumers shop online, websites of fashion brands have become effective means for business activities. The Colors of web sites are the most effective visual elements for e-tailers to communicate with consumers. The purpose of this study is to compare websites created for local and global markets by men's apparel brands. The empirical study focused on differences of color application between the local and global websites. Fourteen brands were chosen for the study. The main color, sub color, and accent color were extracted according to the screen component ratios for each website. The colors were analyzed by Munsell's 10 Hues and 12 tone classifications of Practical Color Coordinate System. The Results indicated that all websites were using White as the main color. The local website used pale tones while global websites used dark tones. There was also differences in the use of sub colors and tones. Red was most used as the accent color in both local and global websites.

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Color Image Analysis of Cosmetic Web-Site for Color Marketing

  • Lee, Jeongman;An, Jongsuk
    • Journal of Fashion Business
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    • v.16 no.6
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    • pp.127-143
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    • 2012
  • This study aims to derive the sensitive image analysing the color tones based on the web-sites of cosmetic brand and to know how the web-site color tones and the color tone image as visual factor for information transfer do influence the effective communication. 10 cosmetic brand web-sites are selected based on the pre survey, and the main page color tones of cosmetic brand web-site are analyzed by Color Catch and Munsell Conversion program, whereas the composition of color tones and color image such as the main trend colors, secondary colors, accent colors and etc are analyzed by a graphic professional program 'Adobe Photoshop'. 5 color tone groups are classified as Black&White, Green&White, Blue&White, Purple&White and Red&White according to the color distribution chart, and the emotional language is derived applying them to the pre research and IRI image scale. The color association is empirically analyzed by a survey method. The study results finally show Black&White is proper for expression of high quality and modern image, Green&White for pure and clean image, Blue&White for cool and transparent image, Purple&White for mysterious and elegant image respectively. This study results are necessary for plan of color delivering the strong transferring power of visual information the time when to make the effective web-sites, and it hopefully will be utilized as the basic data for the color marketing to actively express the brand identity and to satisfy the consumers' sensitivity.

A Study on the Costume Color of the Film 『Handmaiden』 - Focused on the Heroin 'Hideko's costumes - (영화 「아가씨」 의상 색채 연구 - 여주인공 히데코 의상을 중심으로 -)

  • Yang, Junghee
    • Fashion & Textile Research Journal
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    • v.20 no.3
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    • pp.257-265
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    • 2018
  • This study investigated the colors of the costumes in the film 'The Handmaiden'. The author categorized and examined the hue and tone of the main character's costume as well as provided an adjective image surveyed from the standpoint of the audience in order find if the intended story of the director is delivered to the audience through costume colors. Study method analyzed 25 set costume colors of the heroine 'Hideko'. The color analysis were analyzed by capturing DVD images that showed the costume of 'Hideko'. The colors of costumes were analyzed by recognition through the eyes based on the IRI, Hue, and Tone 120. In addition, the analysis of the IRI adjectives image were conducted through the survey. Costume hue of the heroine 'Hideko' in the film 'The Handmaiden' were black, yellow, white, green, and purple. There were many colorful costumes in the movie. Tones were very pale, deep, bright, vivid, strong, and pale. Chroma were evenly distributed and brightness were distributed in the order high, middle, and low. They were interpreted as the intention of showing the situation and psychology of 'Hideko' in various scenes of the film through various costume colors. Color images of the film 'The Handmaiden' were classified as feminine, mature, classy, delicate, classic, noble, polished, refined, showy, western, mellow, pure, and decorative.

The Characteristics of Oriental Color in Contemporary Fashion Design

  • Geum, Key-Sook;Kim, Joo-Hee
    • International Journal of Costume and Fashion
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    • v.7 no.1
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    • pp.62-71
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    • 2007
  • The color is one of the important key words in Fashion arena today. In fashion, the image and concept changes by use of color or color combinations. The purpose of this research is to pursue the characteristics of color and color combinations through analyzing the colors utilized in oriental fashion design. It is necessary to define the oriental fashion design to build a criteria for collecting law materials for analysis of the research. As a conclusion, traditional oriental colors already used in various traditional artifacts were popular in use by many fashion designers with volatile attitudes towards its original symbolic meanings or philosophy. For example, yellow and red stands for gorgeous or sexy images through fashion design instead of express its original symbols of power and prosperity. The Complimentary Color Combination in hue, value and intensity of colors were also found in fashion design impling oriental images. While Contemporary Fashion Trend Color were also used in expressing Oriental images with oriental details considering fashion market. In using Oriental colors The characteristics of oriental colors and its combinations used in fashion designs are significant and their influences are meaningful not only in fashion design but also adjacent design areas.

A Study on the Kenzo Takada's Works (다카다 겐조(Kenzo Takada)의 작품에 관한 연구)

  • 정연자
    • Journal of the Korean Society of Costume
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    • v.21
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    • pp.207-218
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    • 1993
  • The desire of our contempories who wish to recover humanities fading away and get back recover humanities fading away and get back to the nature is emerging as a main theme of the fashion today the decade of facing 21st century. The prevalence of naturalness-ecology ru-ral peasant look-and ethnic look shows the tendency mentioned above. Kenzo Takada' works which exhibit this naturalness and ethnic look were picked and investigated. The objective of this research is to study the beauty of form and internal and investi-gate in what form the naturaless and Ethnic look in Kenzo's work. The result were as followings : <1> Draped form are mainly used as form and they are made neglecting the body line by straight-cut and provide the wearer ease and freedom of movements <2> As for the color fantastic original colors (red, blue, etc) and natural colors are used. And Strong color contrast is seen. In ethnic look original colors(red, blue, etc.) natural colors and ethnic colors are used. <3> As for the fabric Cotton neat skilk and wool etc are used mainly and use of such natural fibers represents the return to the natural well. <4> As for ornament natural things-straw hat flower feather pebble, shell-are used and exhibit natural feelings strongly. For the ethnic look ornaments representing each country's ethnic atmos-phere by hat scarf and neckcloth made of natural fibers. <5> As for naturalness Flower deer butter-fly leopard and plant etc, are used as motif. As for ethnic look flower geometric motif are used.

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The Research on Actual State of Window Display of Department Stores -Daeieon Area- (백화점 쇼윈도우 디스플레이에 관한 실태조사 -대전 지역을 중심으로-)

  • 이서희;최나영
    • The Research Journal of the Costume Culture
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    • v.10 no.5
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    • pp.473-484
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    • 2002
  • The purpose of this study is to analyze the window display in the department stores in Daejeon. The framework of execution, colors, illumination, and kinds and colon of mannequins of the window display in four department stores in Daejeon were analyzed based on the photographs of displays from January to October in 2001. The results were as follows: First, in the framework of execution, each department store used mostly the triangle-framework during four seasons, which was a fundamental framework. Its characteristics were a sense of security, three-dimensional effect, and balance. It was the most suitable framework fur the mannequins and toruso. Second, a color scheme for commodities was all no-coloring scheme in each four seasons. The color of background was mostly white which harmonized well with the colors of commodities and lights. The plan for the color scheme of window display should always executed on the commodities, and the colors should be harmonized to produce the best display effect. Moreover, when commodities had two colors, the color of background should be in one simple color that manifest the commodities, or that is secondary color to the main color of commodities. Third, all department stores used all same illumination. Lack of illumination, management, and expense incured ineffective production of the display. Fourth, mostly, real mannequins with white or skin colors were used, and the toruso was next used in department stores. The set was limited because many companies had not made new sets for the display. Therefore, new sets including mannequins should be actively developed to produce effective display.

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A Study on Color System for Korea Children's Museum (국내 어린이박물관의 색채 환경에 관한 연구)

  • Yu, Jin;Lee, Sung-Hoon
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2007.11a
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    • pp.49-53
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    • 2007
  • Children's museum has roles of the characterized place for children as well as the museum for education. Therefore, specific color selection especially for children is one of the most important points to be considered. This study is the short investigation on various interior color systems of children's museums in Korea. In case of Children's Museum in National Museum of Korea, each exhibition area is apparently divided by adopting colors in accord with the subject of each space. Middle color in that museum generally gives stability, and clear color and accent color give better perception and vitality Children's folk Museum has adopted Korean traditional colors, O-Bang Colors, which have indicated Korean tradition for ages. All sections in Incheon Children's Museum are spatially divided, but similar colors of ceiling, wall, and floor give boring atmosphere. Since original colors of furniture in Science section distract attraction of children, proper color selection should be required for better reaction from children. Therefore, this research is aiming for detailed investigation in color system of children's museum and the proper interior color planning of the next children's museums with their main purpose for children in the future.

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EFFECTIVE TEMPERATURE OF OV STARS (OV 별의 유효온도)

  • Cho, Soon-Wha;Yun, Hong-Sik
    • Journal of The Korean Astronomical Society
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    • v.10 no.1
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    • pp.3-12
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    • 1977
  • $Str\ddot{o}mgren$-system colors for 23 OV stars compiled by Crawford have been compared with colors calculated by Mihalas from non-LTE model atmospheres. In this way, effective temperatures of these stars have been determined and plotted against spectral type, $c_1$ (u-b), (b-y), (U-B), and (B-V). Within the accuracy of the observations, effective temperatures derived from the photometry for these 23 main-sequence stars are found to be in good agreement with Contiis spectroscopical temperatures.

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