Femvertising campaigns are more easily observed in oversea rather than in Korea. Most recently, not only global companies but local consumer goods companies launched several femvertising campaigns. However, no research was done on effects of femvertising in Korea. Thus, this study will explore Korean college students' understanding of, attitude toward, and effects of femvertising through focus group interviews. Study results found that college students have low level of understanding on the concept of femvertising. However, they are somewhat familiar with contents of femvertising. Femvertising is believed to have positive impacts on gender equality and female empowerment whereas there are growing concerns over commercializing feminism. Study participants, regardless of gender, suggest that femvertising could influence consumers' attitude toward advertising and brand, but they are skeptical of purchase intention. Lastly, female participants suggest that femvertising, compared to traditional advertising, will enhance attitude toward ads and brand, and even have a positive impact on feminism. However, male participants suggest that femvertising may exacerbate the gender conflict between males and females which is called as 'misandry' or 'misogyny'.
Journal of Korean Home Economics Education Association
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v.22
no.2
/
pp.155-169
/
2010
This study aims to design practical problem-focused instruction by applying universal design of "Housing" unit of Technology Home Economics in the 10th grade and examine the students' perception on the lesson. The lesson is composed of the following procedures: thinking, problem recognition, problem understanding, information search & alternative search, consideration of the result, and practice plan. To solve problem such as 'What should one do for everyone's convenient and comfortable residential life' practically, we chose the major concern of 'understanding the universal design', 'analysis of cause for environmental change', 'creation of human-concerned residential culture'and performed alternative experience program for the old, the pregnant and the disabled. The students perceived teaching methods and contents positively with interest. They also understood the lesson easily by experiential activity and discussion thus enabling their active participation. It was also found out that the students felt considerable change of their consciousness of living environment of residence and the local community, thus it is concluded that the practical problem-focused instructional design method is very effective.
Cultural welfare is the cultural activity provided and supported by state, a local autonomous entity, and private organizations to improve the quality of people's life. And as a basic concept as well as a premise of discussion on cultural welfare, cultural right is a social right, a right which can make cultural express, gain access to cultural activities. A statue concerning cultural activities contributed to the promotion of our people's cultural welfare interwoven with cultural right. But laws were made for the purpose of enforcing national policy and supporting regime rather than promoting fundamental human rights, and they became effective and were understood as a mere part of national government, not as perspective of their execution, security of right or realization of them. On the other hand, based on laws concerning social welfare, cultural life means human life consisting of minimum welfare system, and minimum level of life which guarantees least cultural life is becoming an objective standard. This means the standard level of cultural right, and for the handicapped cultural rights are concretely guaranteed as a right in that they will not be discriminated for their approaching to cultural activities. However, laws concerning cultural activities have limitation in that there are ambiguous concept and limitation of cultural life, and there are no concrete and active laws about cultural rights to guarantee cultural life. In a constitution and laws concerning social welfare, cultural welfare must have concrete contents about the range and the level of cultural rights. In order cultural rights to be turned into complete ones which can assert its rights, as seen in the Supreme Court, a court has to try to understand the violation of cultural rights as the violation of legal rights.
Journal of Agricultural Extension & Community Development
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v.21
no.4
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pp.1007-1028
/
2014
This study aimed to explore the direction of development of agricultural safety and health system in Korea based on experience on Farmers' Occupational Health Services (FOHS) of Finland. In Finland additional and specialized Occupational Health Services (OHS) for self-employed farmers were developed and have been conducted by municipal primary health care centers with cooperation of National Centre for Agricultural Health (NCAH) of Finnish Institute of Occupational Health, Social Insurance Institute (SII) and Farmers' Social Insurance Institution (FSII). Based on the study, in order to activate the FOHS in Korea, the analysis results could suggest the development of four prerequisites. Firstly, center for farmers' safety and health like NCAH, which conducts surveillance on health and safety status, standardization of intervention contents and epidemiological research is needed in national institution. Secondly, development of evaluation tools with lower cost and difficulty like walk-through survey for checking status of systems of safety in the farms is needed. Thirdly, farmers' occupational health insurance which will be initiated on near future should be connected to preventive intervention programs like FOHS. Lastly, training and qualification of more local occupational health experts and units is needed.
Han Jong soo;Park Ju hee;Lee Joon hyuk;Yun Chan young;Oh Young hwan
The Journal of Korean Institute of Communications and Information Sciences
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v.29
no.12A
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pp.1309-1318
/
2004
The rapid growth of the mobile Internet has enabled its application area to expand, and its users want services that require more bandwidth for multimedia services. There are limits to support the various multimedia service to mobile station provided by existing mobile communications. The wireless MAN called the IEEE 802.16 Broadband Wireless Access systems which the IEEE 802.11 wireless LAN is similar to wireline Internet service being able to supper a various contents is used and is designed to consider a handoff is studying. Especially, TG(Task Group)e of IEEE 802.16 is in progress discussion to support a handoff to higher layer using BS(Base Station) or unit of sector, to UC. Yet a scheme is not detail. This thesis proposes the network model for IEEE 802.16e to support a soft handoff between BSs to use a mobile communication network called cdma2000 Ix EV-DO network. The proposed network model supports soft handoff to add a management skill in MA of each BS for MC(Mobility Controller). The proposed network model has merits that is able to apply existing systems as it is and that is able to use a various multimedia service, when using a wireless Internet.
Kim, Minsoo;Kim, Hyun Koo;Jang, Seong-Cheol;Kim, Yeongcheon;Choi, Sun Hee;Yoon, Sung Pil;Han, Jonghee;Nam, Suk Woo;Choi, Dae-Ki;Chul, Hyung
Transactions of the Korean hydrogen and new energy society
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v.26
no.1
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pp.21-27
/
2015
Hydrogen production from commercial diesel fuels is an attactive option for energy generation purpose due to the low cost and good availability of diesel fuels. However, in order to utilize commercial diesel fuels, the sulfur contents must be removed down to approximately 0.1 ppm level to protect the fuel cell catalysts from poisoning. Commercial catalysts $CoMo/Al_2O_3$ and $NiMo/Al_2O_3$ were tested for HDS (Hydrodesulfurization) of model diesel and commercial diesel. The experimental conditions were $250-400^{\circ}C$ and LHSV (Liquid Hourly Space Velocity) $0.27-2.12hr^{-1}$. $NiMo/Al_2O_3$ was found to be more effective than $CoMo/Al_2O_3$ in removing sulfur from model diesel. Based on the experimental results of model diesel, commercial diesel fuel purchased from a local petrol station was tested for HDS using $NiMo/Al_2O_3$. The GC-SCD (Gas Chromatography Sulfur Chemiluminescence Detector) results showed that the DMDBT (Dimethyldibenzothiophene) derivatives were fully removed from the commercial diesel fuel proving that HDS with $NiMo/Al_2O_3$ is technically feasible for industrial applications.
Park, Cho-Bum;Baek, Chul-Woo;Kim, Ho-Su;Ryu, Deuk-Hyun
Journal of the Korea Concrete Institute
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v.18
no.3
s.93
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pp.415-423
/
2006
As the shortage of natural & good quality aggregate for concrete, it is needed development of alternative aggregate. At the present time, the crushed sand is widely used among the alternation aggregate, and the usage of crushed sand will be increased more and more. Generally, crushed sud is produced with wet process in domestic, but some manufacturing companies which are handicapped with local restrict are produced by dry process. In this study, analyzing the facilities of dry crushed sand, the quality properties of dry crushed sand was done by Korean Industrial Standards. Based on the quality results of dry crushed sand, the experiment of concrete with the dry crushed sand which is substitute for sea sand was done. As the results of basic qualities, the amount of 0.08 mm sieve passing ratio was over KS criteria, and the fineness modulus was higher than sea sand, and the other physical properties of dry crushed sand was similar to sea sand. The results of concrete experiment, according to the substitutive ratio of dry crushed sand is increased, the slump and air content of concrete was decreased by increase of fine particles of dry crushed sand, and the unit weight content, compressive & tensile strength of concrete were increased on the contrary. The physical properties of concrete used dry crushed sand were showed same tendency without relation to W/B. Consequently, if the fine particle contents of dry crushed sand was lower, it is judged that dry crushed sand is no problem to use for concrete aggregate and the amount of usage will be increased.
In this study, we focused on the geographical and the meterological conditions, the atmospheric examination, the soil contents and compositions in order to establish cultural properties conservation plan in Gyeongju and its surroundings. Also, the transport route with environmental contaminants in Ulsan and Pohang was examined. The results could be summarized as follows ; Air pollutant and environmental contaminant was transported by two types of winds. One is induced by local winds, the other is induced by synoptic winds. Air contaminant transported from coastal regions to inland regions were associated with wind velocity. Gyeongju had good atmospheric conditions, i.e. $SO_2\;0.009{\sim}0.011ppm,\;CO\;0.6{\sim}0.8ppm,\;NO_2\;0.015{\sim}0.020ppm,\;O_3\;0.017{\sim}0.032ppm,\;PM_{10}\;46{\sim}62{\mu}g/m^3\;and\;Pb\;0.034{\sim}0.060{\mu}g/m^3$, which was below environmental air qualify standards and was little lower than those of Pohang and Ulsan. However, Ulsan and Pohang city are located on south-east coast and have many industrial facilities. Hence, air pollution problems become serious issues in Ulsan, Pohang, Busan, Daegu and other cities due to the emission of air pollutants from the various industrial facilities, incinerator and power plants, etc. The soil of Gyeongju had heavy metals conditions, i.e. $Cd\;0.01{\sim}0.08mg/kg,\;Cu\;N.D{\sim}2.39mg/kg,\;As\;N.D{\sim}0.07mg/kg,\;Hg\;N.D{\sim}0.15mg/kg,\;Pb\;0.49{\sim}1.39mg/kg,\;Cr^{+6}\;0.02{\sim}0.42mg/kg,\;Fe\;0.74{\sim}1.55mg/kg,\;Mn\;0.11{\sim}0.49mg/kg\;and\;Zn\;1.11{\sim}3.56mg/kg$. However, pH value of soil had range of $4.12{\sim}7.45$. The results showed that high pH concentration of soil could occur due to air pollution diffusion and environmental contaminant transport at Ulsan and Pohang city.
Sansung takju, the Korean traditional liquor at a local area of Sansung in Pusan, has been widely drunken due to its tradition in this area. The studies on microorganisms of kokja, fermentation process and shelf-life of takju were carried out. The most abundant microorganism identified from a commercial Sansung kokja was Aspergillus, Mucor, Rhizopus and Penicillium were also identified. In case of a home-made Sansung kokja, Mucor was the most abundant one. Aspergillus, Rhizopus and Absidia were also identified in it. Saccharomyces, Micrococcus and Bacillus were identified in both kokja's but acid production bacteria were not found. Ethanol fermentation was carried out at $25^{\circ}C$ and $30^{\circ}C$ using each kokja. The rate of ethanol production was faster at $30^{\circ}C$ than at $25^{\circ}C$, while higher viable yeast count and final ethanol content were obtained at $25^{\circ}C$ than at $30^{\circ}C$. The ethanol contents of the mashes using a commercial Sansung kokja and a home-made Sansung kokja after 14 days at $25^{\circ}C$ were 11.0% and 12.4%, respectively. The shelf-life of takju was affected more by ethanol content in the product than by storage temperature. The product stored at $-15^{\circ}C$ did not change significantly in acidity but tasted watery due to thawing. In case of Sansung takju containing 6%ethanol, level of acidity increased and pellicle was formed on the surface of the product during storage at $30^{\circ}C$. In case of Sansung takju containing 9% or 12% ethanol, no significant changes in acidity and appearance were observed for 14 days at $30^{\circ}C$.
Objectives : The purpose of this study was to analyze dental records performed through a dental hygiene process and provide basic data on clinical training education for dental hygienists. Methods : The dental hygiene records of 440 senior dental hygiene students in Y University from March 2005 to September 2008, were examined. The needs of the clients confirmed by the dental hygiene diagnosis was based on Human Need Theory. The client's needs and the number of visits were analyzed according to the general characteristics(gender, age). The contents of the dental hygiene implementation performed according to the needs were divided into dental hygiene care and oral health education. The dental hygiene evaluation was classified into 'Met of Goal', 'Partially Met of Goal', and 'Unmet of Goal' according to the dental hygiene diagnosis. Data analysis was performed for the Frequency statistics and a Fisher's exact test using SPSS 12.0K for Windows. Results : 1. The clients were mostly aged in their 20's(307 clients). 2. The dental hygiene care usually performed was 'Scaling' and 'Recommendation to visit a dental clinic', and the education performed was 'How to brush teeth'. The implementation result from the need to Freedom of Stress was as simple as 'Be careful when treating' and 'Explanation of medical treatment and tools'. 3. The dental hygiene evaluation showed a higher met rate in the field of education than in that of the dental hygiene care. The reason for unmet the goal was 'Lack of the client's efforts and they didn't visit dental clinic'. Conclusions : The search for a range of clients for dental hygiene process should be made through effective connections between the local community institutions and schools. It was suggested that they should be strength the practical exercises for clients suffering dental anxiety and stress in dental treatments. In addition, education and attempts to motivate the clients should be performed according to their characteristics.
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