• Environmental and Resource Economics Review
• /
• v.27 no.4
• /
• pp.695-723
• /
• 2018

Recently, extreme weather due to climate change has become more frequent, and increase of fine dust has worsen air quality in Korea. Therefore, not only negative perception on coal-fired power generation is dominant, but also the social acceptance of nuclear power generation declines. This study aims at deriving consumer preferences on the mid and long term power mix with various energy sources. Willingness to pay for each generation source was estimated and the preference heterogeneity of consumers was examined by using mixed logit and latent class models. Mixed logit estimation results show that the preference heterogeneity of consumers is especially large for the nuclear power relative to renewable or coal energy. According to the estimation results from the latent class model, group 1 prefers renewable energy while group 2 prefers coal energy. Group 3 shows lexicographic preference which means restricted rationality. As for the policy implication, it is necessary to understand the preference heterogeneity of consumer groups in planning the mid to long term power mix.

• Journal of KIISE:Computer Systems and Theory
• /
• v.37 no.1
• /
• pp.27-34
• /
• 2010

Web crawlers are fundamental programs which iteratively download web pages by following links of web pages starting from a small set of initial URLs. Previously several web crawling orderings have been proposed to crawl popular web pages in preference to other pages, but some graph search techniques whose characteristics and efficient implementations had been studied in graph theory community have not been applied yet for web crawling orderings. In this paper we consider various graph search techniques including lexicographic breadth-first search, lexicographic depth-first search and maximum cardinality search as well as well-known breadth-first search and depth-first search, and then choose effective web crawling orderings which have linear time complexity and crawl popular pages early. Especially, for maximum cardinality search and lexicographic breadth-first search whose implementations are non-trivial, we propose linear-time web crawling orderings by applying the partition refinement method. Experimental results show that maximum cardinality search has desirable properties in both time complexity and the quality of crawled pages.

• The Journal of the Korea Contents Association
• /
• v.11 no.5
• /
• pp.67-74
• /
• 2011

Collaborative recommendation is one of the most widely used methods of automated product recommendation in e-Commerce. For analyzing the customer's preference, traditional explicit ratings are less desirable than implicit ratings because it may impose an additional burden to the customers of e-commerce companies which deals with a number of products. Cardinal scales generally used for representing the preference intensity also ineffective owing to its increasing estimation errors. In this paper, we propose a new way of constructing the ordinal scale-based customer profile for collaborative recommendation. A Web usage mining technique and lexicographic consensus are employed. An experiment shows that the proposed method performs better than existing CF methodologies.

• Journal of Korean Society of Transportation
• /
• v.11 no.2
• /
• pp.5-26
• /
• 1993

In order to analyze travel mode choice behavior, behavioral models including logit model, based on revealed preference theory, have been using easily measurable variables such as individual socioeconomic characteristics and physical attributes of travel modes. But some recent attitudinal models of travel choice behavior have implied that the negligence of individual psychological variables and individual choice constraints in travel mode choice might preclude better prediction of individual travel mode choice behavior. In this context, this study was attempted to reconstruct an attitudinal model(AM), especially focused on the decision rules in travel mode choice decision making process, consistent with the conceptual framework relating individual attitude and choice constraints to choice behavior. And to evaluate the strengths of the AM to other comparative models(logit, linear-additive, conjunctive, lexicographic model) in predicting travel mode choice bebavior, an empirical study of the mode choice in work-trip to CBD in Seoul was performed. According to the results the percent of correct prediction(PCP) derived from the AM was higher than those derived from comparative models by at least 7 to 20% in predicting travel mode choice. But each model produced a different prediction accuracy depending on market segmentation by travel modal users, individual socioeconomic characteristics, transportation system characteristics, and satisfaction levels. The finding that different groups divided by a certain criterion employ different decision rules supports the necessity of developing a choice model such as the AM combining compensatory and noncompensatory decision rules, and suggests that a proposed transportation system management plan or policy may have different effects on each group.