• Proceedings of the KSRS Conference
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• v.2
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• pp.533-533
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• 2006

• East Asian Journal of Business Economics (EAJBE)
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• v.12 no.2
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• pp.9-18
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• 2024

Purpose: This study compares Korean and Chinese consumers on the impact of customer equity on trust. Although there have been many studies regarding the impact of customer equity, most of them are limited to the retail and banking industry and mostly compare East and West cultures. Therefore, this study compares Korea and China within East Asia in the hotel industry. Research design, data and methodology: Based on reviews in the literature, this study explores different effects of customer equity on brand trust between Korea and China. To confirm the hypotheses, the research collected survey data from 186 Korean and 155 Chinese respondents. After confirming reliability and validity of measures, this study conducted a multiple regression to test proposed hypotheses. Results: The results of the study showed that all of three customer equities influences on trust positively in the hotel industry. Regarding comparing Korea and China, brand equity has stronger impact on trust in Chinese customers than South Korean customers, on the other hand, value equity and relationship equity had a slightly stronger positive effect in South Korea than in China. Conclusions: This study found significant differences between Korean and Chinese customers in the hotel industry. These results show that even two countries in the same region of East Asia, South Korea and China, are different. Also, this finding suggests that hotel management level should consider differentiating their marketing strategies for Korean and Chinese customers.

• Journal of Electrical Engineering and Technology
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• v.11 no.5
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• pp.1457-1465
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• 2016

• Journal of Ginseng Research
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• v.14 no.2
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• pp.210-212
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• 1990

• Proceedings of the Ginseng society Conference
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• 1990.06a
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• pp.68-70
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• 1990

• Analyses & Alternatives
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• v.5 no.1
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• pp.25-57
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• 2021

As the strategic competition between the United States and China for global hegemony intensifies, China is using economic sanctions against other countries more and more frequently. Republic of Korea, which has China as its largest trading partner but is an ally of the United States, is more likely to be a target of economic sanctions, as seen in China's retaliation toward its deployment of a THAAD missile-defense system. Against the background, this paper analyzes China's economic sanctions, especially focusing on its informality. China does not publicly declare economic sanctions in most cases, such as Korean one, in which the trade structure is in its favor and can take advantage of its position as a big buyer with huge markets. However, China responds in a more open and formal manner when it is related to its core interests, when it is impossible to exert substantial sanctions effect and when mutual disputes intensify and cannot maintain informality. Korea, which is vulnerable to China's informal economic sanctions, should prepare for them by analyzing the characteristics of China's economic sanctions in depth and thinking about various strategies and measures in advance.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.23
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• pp.341-372
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• 2004

Since China was admitted to the World Trade Organization (WTO) on December 11, 2001, China has sped up its active participation in the competition of the world economy by lifting its trade and investment restrictions and limits. Its trading system is getting more and more free and its huge market with a population of 1.3 billion has been getting more and more open. With Chinas WTO accession, China has been honoring its commitments to its WTO members by complying with international business practices and WTO rules. For example, it will cut down its import tariffs for automobiles from the present 80% to 25% by 2006. Its financial sector and service industries are open to foreign investors now. As Chinas biggest business partner, Japan has benefited tremendously from Chinas open policies and deepening economic reform. In order to reduce the costs of production, a large number of enterprises from Japan have set up production bases in China since a Chinese workers wages accounts for only one tenth of those of a Japanese worker on the average. Japan has become one of Chinas biggest investors on a par with the United States of America (USA). How are the Japanese enterprises in Japan and in China adjusting themselves to the rapid changes of the Chinese market? What characteristics do the Japanese enterprises in China have? What effects has Chinas WTO accession had on those Japanese enterprises that have invested in China? This paper finds answers to the above questions. It at first reviews the Sino-Japanese economic and trade relations since 1980s, then analyses the situation and characteristics of Japanese-invested enterprises in China, and explores their problems in China. Finally it puts forward some suggestions for the Japanese enterprises in China.

• Nuclear Engineering and Technology
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• v.53 no.12
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• pp.4150-4157
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• 2021

The supervision mode, monitoring basis and monitoring scheme of radiation environment monitoring concerning typical research reactors in China were investigated in this study. Summary and analysis were concluded of the present situation of supervised monitoring of radiation environment, such as monitoring objects, points, frequency and so on, based on the relevant data of monitoring points of four typical research reactors in China. Some experiences and existing problems were analyzed concerning the supervised monitoring of China's research reactors. Tips on topics related to strengthen the monitoring of radiation environment around the research reactors has noted.

• Strategy21
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• s.42
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• pp.196-223
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• 2017

The aim of this paper is to analyze China's naval strengthening and threat reflected in submarines, aircraft, destroyers and missile capabilities and US Navy's counter-forces. China is strengthening its naval forces in accordance with its three-step naval force build-up plan, and the introduction of Russian destroyers and submarines is a foothold for China's naval enforcement. The Chinese Navy also converted the concept of the First-Second Island Chain Defense, which it had already maintained, to the concept of maritime layer defense. Currently, the Chinese Navy maintains the concept of a Three-Maritime Layer Defense which includes the South China Sea, where artificial islands are being built by China, in the First Layer Defense and the East China Sea in the Third Layer Defense. Along with the advancement of Chinese Navy's submarines, surface vessels and aircraft's operational capabilities, ballistic and cruise missile capabilities become a major threat to the US Navy. If a crisis occurs in the East China Sea or in the Taiwan Waters, the US Navy will face more difficulties in employing the Carrier Strike Group to manage the crisis. Meanwhile, if a crisis occurs on the Korean Peninsula, it will be a burden to dispatch Carrier Strike GroupS to the East and West Seas of the Korean Peninsula. For the stable future, the US Navy should develop a strategy to respond more effectively to the Chinese Navy, which is challenging new maritime supremacy in East Asia.

• KOREAN JOURNAL OF PACKAGING SCIENCE & TECHNOLOGY
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• v.8 no.2
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• pp.6-11
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• 2002

China has witnessed tremendous changes especially in the field of packaging industry after the reform and opening policy commencing in early 1979. Thanks to the reform and opening policy by Deng Xiaoping, a former leader of China, packaging industry has been selected as one of the specialized industries, and this policy has made great achievements in the field of packaging. The total volume of packaging industry now ranks the first in the overall industry in China and this indicates that this industry is taking a great role to bust up economic growth of China. In this paper, The facts and forecasts of packaging industry and education in China are introduced.