• Title/Summary/Keyword: K-Beauty

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The Study on the Formativity of Up Style Applied Deconstructive Differance - Based on the Expressive Techniques of Up Style - (해체주의의 차연을 응용한 업스타일의 조형성 연구 - 업스타일의 표현기법에 따라서 -)

  • Yang, Mi-Sook;Kim, Sung-Nam
    • Journal of the Korean Society of Fashion and Beauty
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    • v.5 no.2 s.13
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    • pp.75-84
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    • 2007
  • All styles began to coexist by recognizing diversity and changeability instead of an absolute value system of beauty or truth in the general culture field of modern society. In other words, the characteristic of deconstructism, which breaks down the boundary between order, balance, style and genre within the texture, is brought out. This characteristic is also having an effect on the field of up style in a hair genre to secure the beauty of incompletion as the beauty of the present time, involving the beauty of ugliness in the boundary of beauty. This study aims at presenting new vision by applying deconstuctism to the up style to express as an original and experimental formative art with various expressive methods. In addition, it aims at being perfect for presenting the creativity and artistry through expressive techniques by formative factor of deconstructive up style to find new methods and directions to design concept with main expressive ability of deconstructive up style.

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A Study of Student Satisfaction from Beauty Art-Related Departments on Educational Assessments (미용관련학과 학생들의 교육과정 주요요인과 교육만족도)

  • Kwon, Do-Hui;Jung, Young-Ae
    • The Korean Journal of Health Service Management
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    • v.6 no.4
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    • pp.231-243
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    • 2012
  • This study is aimed to improve future-oriented curriculum by investigating the satisfaction of students from beauty art-related departments on their curriculum and major courses and proposing their basic direction and improvement plan. For this, a survey was conducted against students from beauty art-related departments in Busan (5 junior colleges and 1 four-year university). The following results were obtained: First, according to a correlation analysis on major questionnaire items on the curriculum in beauty art-related departments, statistical significance was observed in 'curriculum development', 'facility and administrative & financial supports', 'instructor/teacher activities', 'educational evaluation activities', 'academia-industry cooperation activities' and 'output evaluation'. In terms of educational satisfaction, statistical significance was observed in all positive relations. Second, according to regression analysis on the evaluation of curriculum output factors in beauty art-related departments, output factor levels were high as 'academia-industry cooperation activities', 'age', 'teacher/instructor activities', curriculum requirement analysis' and 'curriculum development' were high. In overall, relatively good results (69.0%) were observed. A further study needs to be performed for improvement of satisfaction of students majoring in beauty art on their curriculum in educating students from beauty art-related departments by applying their educational evaluation to optimum standards.

The Effect of K-beauty SNS Influencer on Chinese Consumers' Acceptance Intention of New Products: Focused on Elaboration Likelihood Model (ELM) (K-beauty SNS 인플루언서가 중국 소비자의 신제품 수용의도에 미치는 영향 -정교화 가능성 모델(ELM)을 중심으로-)

  • Wang, Lei;Lee, Jin Hwa
    • Fashion & Textile Research Journal
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    • v.21 no.5
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    • pp.574-585
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    • 2019
  • The acceleration of digital transformation (DX) has resulted in SNS influencer marketing trends becoming the mainstream of the new market. SNS influencers act as early adopters in the process of new products being accepted. Chinese consumers are most affected by Hallyu, which increases interest in K-beauty products. This study analyzes how K-beauty SNS influencers are related to Chinese consumers. A survey was conducted among Chinese millennial consumers after watching videos provided by K-beauty SNS influencer; subsequently, 456 responses were used for data analysis. As a result, the analysis based on the Elaboration Likelihood Model (ELM) distinguishes the central route and the peripheral route in the process of Chinese consumers accepting new SNS products. The study findings suggested that information quality, credibility, accuracy, and usefulness had significant effects on acceptance intention for new products among central route factors, and similarity, trustworthiness, pleasure, expertise, and attractiveness also had significant effects on the acceptance intention of new product among peripheral route factors. It was found that variables of the central route, rather than those of peripheral route, had stronger effects on the acceptance intention for new products. Consequently, the central route of K-beauty SNS influencer is more important to Chinese consumers' acceptance of new products. It is expected that this study will offer beauty influencer marketing-based cosmetics brands efficient consumer management suggestions.

Indoor and Outdoor Concentrations of Air Pollutants in Beauty Shops at kwangju Area

  • Son Bu-Soon;Song Mi-Ra;Yang Won-Ho;Park Jong-An
    • Journal of Environmental Science International
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    • v.15 no.2
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    • pp.101-106
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    • 2006
  • The work of hairdressers includes washing, coloring, bleaching, permanent waving, conditioning, and cutting hair. Hairdressers are subjected to a number of physical and toxicological hazards. The toxicological hazards are those resulting from exposure to a wide range of chemicals that are usually classified active processes. In this study, twenty beauty shops were selected to assess the exposure to indoor air pollutants such as VOCs and particulate matter $(PM_{10})$ during one month from September 1 to September 30, 2003. Indoor air quality of beauty shops might be worse by vehicle emissions because the beauty shops were generally located near roadways. Personal exposures to VOCs and $PM_{10}$ were related to indoor concentrations of beauty shops. According to the questionnaire, hairdressers complained of sore throat, eye irritation, and nervousness as physical symptoms. The measured mean concentrations of respiratory particulates were $30.5ng/m^3$ in indoor, $30.5ng/m^3$ in outdoor and $44.0ng/m^3$ on personal levels. The personal concentration was found higher than indoor and outdoor concentrations. The heavy metals mean concentrations were shown as indoor (Na>Zn>Cr), outdoor (Cr>Zn>Pb), and personal (Na>Cr>Zn) levels. Conclusively, customers as well as workers in the beauty shops might be highly exposed to air pollutants from indoor and outdoor sources. Therefore, proper management should be taken to improve the indoor air quality in beauty shops.

A Qualitative Study on Acceptance of Korean Wave Culture and Internalization of Ideal Beauty among Vietnamese Female Students in Korea (베트남 여성 유학생의 한류 문화 수용과 이상적 미 내면화 경험에 대한 질적 연구)

  • Kang, Yeonghoon;Lee, Ha Kyung;Kim, Woo Bin
    • Fashion & Textile Research Journal
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    • v.22 no.4
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    • pp.456-468
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    • 2020
  • Vietnam is becoming a leading country in the consumption of Korean wave. Many Vietnamese students have visited Korea due to a significant interest in the Korean wave. This study used focus group interviews with 12 Vietnamese female students in order to examine the experience of the Korean wave acceptance (RQ1), the experience of internalization toward ideal beauty (RQ2) and differences of internalization towards ideal beauty depending on the living period in Korea (RQ3). First, the results of RQ1 showed that Vietnamese students were accepting the Korean wave through media, Korean and social interaction in their daily lives. They also have a positive attitude toward Korean cosmetics and K-pop among various content of the Korean wave. Second, four focal meanings were composed through RQ2. They were the standards of ideal beauty, the causes of ideal beauty internalization and the results of ideal beauty internalization. The results of ideal beauty internalization were separated into the perception dimension and behavior dimension. Last, the results of RQ3 found that the strength of internalization of ideal beauty can very depending on the living period in Korea. This study has academic implications in that it understands Vietnamese female students who become a member of Korean society from a sociocultural perspective. The results of this study are useful to establish practical implications for young Vietnamese consumers to build desirable aesthetic values.

The Correlation Between Revisiting of Beauty Shop and Quality of Beauty Service (미용실 재방문과 미용 서비스 품질과의 상관관계)

  • Ji, Jeong-Hun;Choi, Keun-Hee
    • Journal of the Korean Society of Fashion and Beauty
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    • v.3 no.3 s.3
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    • pp.11-23
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    • 2005
  • This never-ending changes and everlasting challenges under the industrial circumstances induce us to compete against survival or selection. We accordingly need to take steps in order to survive excessive competitions by the various differentiated strategies in Beauty and Cosmetology markets. The purpose of this study aims for making the best use of this actual proof which enables the effective customer management and managerial things of beauty shop through theoretical contemplation in all aspects of managerial beauty shop and the reason why the customers give the second visit(revisit) or choosing the shop again(coming again) by demographic characteristics. The method of this study was surveying 200 re-visited customers at the same beauty shop in GwangJu Metropolitan city for a whole year by questionnaire regarding the correlation between revisiting of the same beauty shop and demographic characteristics. After surveying, we coded these questionnaires finding out its distribution(range) by SPSS statistical package with Frequency Analysis in response to demographic characteristics and also performed ANOVA and Regression. In brief, there is big difference between men and women which explains the second visiting(revisit) originates in technical fact; hair protection. Most women have paid great attention to their hair protection while men mostly have ignored. However, men attached themselves to the hairdressers' appearances and the distance from their house to the beauty shop which did not mean a lot to women. Beside s, there were many differentiation in accordance with marital status, age, education and their business. With this study, we easily generalize the fact that customers revisit a beauty shop not because of beauty shop facilities but because of human interests.?Beautician's service has certain specialties which show the interaction between customer and beautician in the field. Now we can come to this conclusion that we need to endeavor to develop the service spirit and employees' welfare. Their attitudes towards job satisfaction go well with customer ' s satisfaction in this way.

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Study on Anti- Lookism An analysis through Modern art and Fashion

  • So, Eunjeong;Kang, Heemyoung
    • Journal of Fashion Business
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    • v.16 no.6
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    • pp.96-108
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    • 2012
  • In modern society, humans' misdirected aspirations towards ideal beauty are discussed and criticized. This research utilizes a paradox to express the modern standard of beauty and the society's homogenization of it through plastic surgery. An empirical analysis was conducted of the artist's works that reflect anti-lookism. The works were classified as provocation, aesthetic, symbolic and paradoxical depending on the variety of the artists' approaches and expressions. Also, this part looks at anti-lookism cases in modern fashion industry that were given lascivious expressions. They characterized various types of human beauty. Anti-lookism is a movement that goes against this social trend. It seeks to awaken modern citizens from blind submission to homogenized beauty and commercialization of humans. This study intends to offer an image of ideal beauty that should appreciate and the concept of an ideal female body. The author hope that further researches are done in social, political, cultural and other levels of the society to establish anti-lookism.

Deep Neural Network-Based Beauty Product Recommender (심층신경망 기반의 뷰티제품 추천시스템)

  • Song, Hee Seok
    • Journal of Information Technology Applications and Management
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    • v.26 no.6
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    • pp.89-101
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    • 2019
  • Many researchers have been focused on designing beauty product recommendation system for a long time because of increased need of customers for personalized and customized recommendation in beauty product domain. In addition, as the application of the deep neural network technique becomes active recently, various collaborative filtering techniques based on the deep neural network have been introduced. In this context, this study proposes a deep neural network model suitable for beauty product recommendation by applying Neural Collaborative Filtering and Generalized Matrix Factorization (NCF + GMF) to beauty product recommendation. This study also provides an implementation of web API system to commercialize the proposed recommendation model. The overall performance of the NCF + GMF model was the best when the beauty product recommendation problem was defined as the estimation rating score problem and the binary classification problem. The NCF + GMF model showed also high performance in the top N recommendation.