• Journal of Digital Convergence
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• v.14 no.11
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• pp.81-90
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• 2016

In the civil market, companies launch new products when the acquired innovations are ready, but in defense, customer requests the innovation applied weapon systems. The technology adoption cycle model takes unusual form of market like inverse chasm takes technology inversely. This thesis describes an inverse chasm from the perspective of technology adoption cycle, equipped product model, and technical progress S-curve. As a way to overcome the inverse chasm, considering factors like a self-investment demo model, customer needs, and the temporary chasm expanding phenomenon are derived. And order-effective relationship analysis and chasm marketing strategy are suggested. Especially securing the core technologies and possibility for equipped product by developing self-investment demo model are identified as a good marketing strategy of chasm. This analysis and strategy suggest the policy implications for preemptive advantage of market positioning in the procurement process of defense, discontinuous innovation technology applied on.

• Journal of Digital Convergence
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• v.18 no.12
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• pp.183-193
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• 2020

This study attempts to interpret the causes of offshoring and reshoring, find out facilitating factors and the areas where these happen mainly. In viewpoint of self-organization phenomena, the theory of prospect, quantitative analysis is performed by utilizing actual data of American Reshoring Association. This study shows that offshoring to the U.S. is positively correlated with market power in the U.S. and innovation of investment countries, while reshoring to U.S. is positively correlated with market power in the U.S. not with technology innovation. The reshoring of U.S. companies is influencing offshoring to U.S, emerging countries such as Asia tends to focus offshoring in short catch up cycle area like IT. This study is expected to contribute to investment support policy and decision for optimal production site. Further study will complete the economic benefit assessment model by reinforcing the impact factors of reshoring and offshoring.

• Asia Marketing Journal
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• v.13 no.4
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• pp.227-251
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• 2012

This study analyzed Woori Investment and Securities' industry-leading marketing from both a brand management and a marketing decision-making perspective. By executing a different marketing strategy from its competitors, Woori Investment and Securities recognized recent changes in the asset management and investment markets as an open opportunity, and quickly responded to the market changes. First, the company launched the octo brand as a multi-account product, two years before its competitors offered their own products. In particular, it created a differentiated brand image, using the blue octopus character, which became familiar to the general financial community, and was consistently employed as part of an integrated marketing communications strategy. Second, it executed a brand expansion strategy by sub-branding octo in a variety of new financial products, responding to rapid changes in the domestic financial and asset management markets. Through this strategic evolution, the octo brand became a successful wealth management brand and representative of Woori Investment & Securities. Third, it has converged market research, demand and trend analysis, and customer needs acquired through various customer contact channels into a marketing perspective. Thus, marketing has participated in the product development stage, a rarity in the finance industry. Woori Investment and Securities has a leading marketing system. The heart of the successful product creation lies in a collaboration of their customer bases among the finance companies in the Woori Financial Group. The present study suggested a corresponding strategy for octo brand, which is expected to enter into the maturity stage of its product life cycle. In addition, this study found a need to modify the current positioning strategy in order to position and preserve sustainability in the increasingly competitive asset management market. It also suggested the need for an offensive strategy to counter the number one M/S company, and address the issue of cannibalism in the Woori Financial Group.

• Journal of Korean Society of Environmental Engineers
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• v.33 no.4
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• pp.223-230
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• 2011

According to EMEP/EEA Emission Inventory Guidebook, the emissions produced by vehicle in cold start phase should be calculated differently compared to hot start phase. In this study, considering this driving cycle, more appropriate procedures for estimating Environmental Benefits was suggested. Using Tier 3 standard, all links within the impact area were included in estimating emissions. Traffic volume and travel distance were analyzed using EMME/3 software. For application of the procedures in this study, the case study was carried out with real transportation project. As a result, the Environment-Benefits increased by 30%. If the methodology suggested in this study is applied to feasibility study it will help to activate the investment of the environment-friendly modes like railway in the future.

• 한국공간정보시스템학회:학술대회논문집
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• 2000.06a
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• pp.93-105
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• 2000

GIS is a powerful toolbox in managing spatial data associated with attribute data. However GIS is short of spatial analysis function and graphic user interface(GUI) function in dealing with dynamic planning problems. Decision Support Systems(DSS) make up for the shortage of GIS by providing GUI function, modeling function and database function. Spatial Decision Support Systems(SDSS), a new kind of DSS, incorporate display function, basic spatial analysis function and manipulation function of spatial data and attribute data of GIS and GUI function, modeling function and database function of DSS in dealing with spatial planning problems. Planning Support Systems(PSS) add more advanced spatial analysis function and intertemporal function to the functions of SDSS. This study focuses on the modeling of a PSS for capacity expansion of water-distribution network depending upon land use planning by using GIS, value engineering(VE) and life cycle costing(LCC). The PSS shows a guideline about the investment of water-distribution networks related to urban growth management through generating certain numbers of dynamic alternatives to supply the amount of water caused by land use planning.

• Resources Recycling
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• v.23 no.3
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• pp.3-12
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• 2014

This study aims at providing an economic assessment for incineration plants which recover heat during its incineration process. In this study, Life Cycle Cost(LCC) of incineration plants is performed based on each regression analysis formula for construction cost, operation cost, and heat generation in order to compare economic feasibility. The result shows that the incineration plant recovering waste heat while processing 80 tons of waste per day increases both initial investment and operation cost but this type of an incineration plant has economical predominance from the recovered waste heat over the one that does not recover heat when being operated for more than eleven years if the retrieved heat replaces the use of LNG. And its payback time reaches more than 19 years in case of selling heat and performing emission trading.

• Proceedings of the Korean Institute Of Construction Engineering and Management
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• 2007.11a
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• pp.431-435
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• 2007

Green Building Certification Program, which was first introduced to residential buildings in Korea in 2002, has been put on track. This program is expected to bring about the effect in the economic viewpoint that was based on a life-cycle-cost analysis, not to mention the environmental viewpoint. However, given the fact that the existing model for feasibility analysis focusing on early investment cost can hardly be applicable to the green buildings because of lacking the life-cycle-cost reduction factor, it remains still difficult to conduct an objective evaluation. The study thus was intended to identify the factors that should be additionally considered in conducting the feasibility study to be implemented through the analysis of the certification items of green buildings as a preliminary study in structuring the evaluation model for feasibility analysis of green buildings.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.10 no.7
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• pp.1750-1759
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• 2009

Recently from the enterprise when about reduction the product of numerous type to develop does not produce simultaneously with Life Cycle shortening and JIT productions of the product, is confronting in the environment which will not become. In order to confront in like this environment, developing the good product importance but, the product researches what kind of direction and developing with core subject of technical innovation is recognized. For the development method and an investment direction of the product proposed PPM (Product Portfolio Management) algorithms from the research which sees from like this viewpoint. With PPM algorithms which are proposed, divided the product in 6 kind groups of standardization type, discrimination type, material cost investigation type, processing cost investigation type and sale promotion type and abolition type and presented tyresearch and development direction..Research approach portfolio investigation of existing research and consulting experience of research and development field with background, presented the analytical model of algorithm, is applied of the instance which composed.

• Plant Journal
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• v.17 no.2
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• pp.48-53
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• 2021

In the case of a 900 MW combined cycle power plant, most of the load on the site is a rotating device and is operated at a low power factor, and the power factor decrease increases the reactive power, which causes the efficiency of the device to be consumed and unnecessary unnecessary power consumption. This study intends to present the results by installing and operating a reactive power compensation device that absorbs and removes reactive power, which is a solution to this problem, on a 6.9 kV on-board bus. As a result of application of this system, first, it was confirmed that the power factor of the rotating machine was improved to 0.22 and the load power in the house was reduced by 1.4%, and the thermal efficiency of the generator was increased by 0.1% and the power generation power by 810 kW. Next, it was confirmed that the cost of construction and operation can be reduced in the future due to economic feasibility, with a decrease of 200 million won/year in electricity loss compared to 1.5 billion won in investment, an increase of 1 billion won/year in sales, and a one-year capital recovery period.

• Journal of KIBIM
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• v.10 no.4
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• pp.50-59
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• 2020

Recently, the government has actively promoted the introduction of BIM at the national level to improve the efficiency and productivity of the construction industry, and private interest in the application of BIM has also increased. However, despite the large amount of references and information, not much research has been done in quantitative ways to accurately measure the performance of BIM projects. The purpose of this study is to review performance measurement cases using ROI, investment effect analysis, and queue model analysis using domestic and overseas BIM guideline research and to present standard templates that can quantitatively measure BIM performance records according to domestic conditions based on this. Performance measurement trends and cases according to the application of BIM were analyzed, and nine quantification elements were derived from this, and based on this, a performance measurement data collection template at the BIM life cycle stage was prepared. Detailed items and contents were prepared for the nine quantification elements, and the final template consisted of a total of 43 questions, divided into the entire stage (15), the beginning (8), the middle (8), and the latter (12) areas. It is expected that by using the standard template of railway BIM performance records developed in this study, the BIM design stage will be diagnosed and the deficiencies will be supplemented, which will be the basic data for measuring actual quantitative performance in all life cycle performance of future BIM projects.