• Archives of design research
• /
• v.17 no.4
• /
• pp.289-298
• /
• 2004

The development of the Internet has influenced consumers' information search process and purchase behaviors. The environmental changes and consumers' lifestyle changes have stimulated them to use the Internet shopping mall. However, people used to shop the low-involvement product rather than high-involvement product such as clothing product at the internet shopping mall due to the subjects' perceived risks or product characteristics. The purpose of this study is to examine the differences of consumers' attitudes toward the two types of apparel internet shopping mall. With compared to the existing shopping mall, this study generated Web3D internet shopping mall by designing Abata, representing the user's body figure. The changes of respondents' attitudes toward the internet shopping mall and purchase intentions would provide the possibility and future direction of the Web3D internet shopping. Recommendations and future research were also discussed.

• IEIE Transactions on Smart Processing and Computing
• /
• v.5 no.3
• /
• pp.185-192
• /
• 2016

Today, the Internet has penetrated almost all the ins and outs of social life, has changed work, communications, social influence and the lifestyle of humankind. However, it is still short of flexibility, transparency etc., due to network address translator overuse, masschanges, uncomfortable protocols, and so on. Hence, more research is necessary into future telecommunications networks based on contemporary networks accompanied by new requisitions and new designs that are compatible with today's and tomorrow's demands. This paper researches a new vision of the telecommunication network of the future, its effects on human life and society, and the targets to achieve a new generation network (NwGN). In the paper, we also propose orientation towards an NwGN from the current networks, especially with Vietnam's telecommunications networks.

• Korean Institute of Interior Design Journal
• /
• v.20 no.1
• /
• pp.154-164
• /
• 2011

The purpose of this study is to identify more types of residents in medium-sized apartments in Seoul by lifestyle that has been used as a variable of space planning and to investigate and present bathroom design appropriate for characteristics of each resident type. The article examines the general characteristics, lifestyle types, and preference for the bathroom design. A total of 642 samples, acquired via internet survey, were analyzed with the statistical computer program SPSS PC+ window version 16.0. The conclusion of the article are as follows: 1) The lifestyle of users living in medium-sized apartments are categorized into 4 types: trend seeking, aesthetic seeking, family seeking, information seeking types. 2) The preference for the bathroom design of trend seeking type, the toilet is a bidet-builtin type and the washstand is a semi-counter type and the bathtub is a spa type and the shower booth is a bathtub-extending type. The storage closet is a upper-fixed type with two sides, the finishing materials are tiles and PVC monorium, and light built in a wall. 3) The preference for the bathroom design of aesthetic seeking type, the toilet is a bidet-builtin type and the washstand is a semi-counter type and the bathtub is a whirlpool type and the shower booth is a steam-sauna type. The storage closet is a upper-fixed with one side and opened closet, the finishing materials are tiles. 4) The preference for the bathroom design of family seeking type, the toilet is a bidet-builtin type and the washstand is a stand type and the bathtub is a reclamation type and the shower booth is a partition type. The storage closet is a upper-fixed with three sides. 5) The preference for the bathroom design of information seeking type, the toilet is a bidet-builtin type and the washstand is a semi-counter and the bathtub is a spa type and the shower booth is a partition type. The storage closet is a upper-fixed type with two sides. The results of this study may be used as basic data in planning bathroom design for housing supply for housing suppliers, and used as significant information for residents to identify their own types that can be referred when they select apartments to live in.

• Journal of the Korean Society of Costume
• /
• v.56 no.4 s.103
• /
• pp.134-147
• /
• 2006

As modern society set in, lifestyle has been changing largely; leisure activity has been expanded and family activity became important. Changes in the lifestyle caused big changes even in fashion industry. Instead of suits, coordination using clothes easy to wear was extended and the need of family look was also raised. Despite the need and marketability of family look, however, family look style clothes depend on the manufacture by orders on the Internet and few brands have been developed unlike the activation of family restaurants or family fast-food restaurants. Thus, this study examined design of family look style T-shirts applying Korean image as one of measures to activate fashion brands of family look. This study purposed to find out self-conceit and identification of our culture by recreating family look as cultural tourism products applying Korean traditional patchwork wrapping-clothes and natural dying techniques and to globalize the products as high value-added ones containing differentiated Korea-style originality. In particular, as Interest in natural dying has been raised because of serious environmental problems and extension of wellbeing culture, products applying natural dying have been developed actively. At this point of time, the development of family look style T-shirts applying natural dying will contribute largely to planning globalization of our brands by developing products with more polished and globalized design.

• Fashion & Textile Research Journal
• /
• v.11 no.4
• /
• pp.515-526
• /
• 2009

From traditional ceremony to science technology, origami was used as technique for artistic creativity and functionality based on formative characteristics. The purpose of this study is to analyze the expressive characteristics of functionality in fashion design using origami technique. The method of this study was to analyze recent documentaries, fashion books, fashion magazines, internet web site and so forth. The results were as follows: In various fields of design, the category of the expressive characteristics was classified as efficient correspondence of space, compositive convergence of function, variable potentiality of form and human ergonomic optimum. In recent origami fashion based on functionality, the efficient correspondence of space was expressed constructive or decorative pocket design, using on clothing surface and varied design by lifestyle. The compositive convergence of function was expressed innovative connection of fashion items or non-fashion items and deconstructed classical clothing pattern. The variable potentiality of form was expressed control of form by irregular fold, dynamic metamorphosis by organic fold and creation of varied clothing silhouette. The human ergonomic optimum was expressed metamorphosis mechanism from two dimension to three dimension, suitable construction to physical ability and limit and organic form based on articular folding. The functional origami fashion means reflection of nomadic lifestyle, maximum of usability, pursuit of playful sensibility, creation of new body aesthetic and pursuit of technology and humanism. And the result of these study may be used for creative inspiration in fashion design because of unique characteristics.

• Journal of Family Resource Management and Policy Review
• /
• v.12 no.3
• /
• pp.45-58
• /
• 2008

The purpose of this study is to determine how the culture of modern mass consumption is understood in determining a decent lifestyle. This study examined a variety of literature on this problem. The important results are as follows. The culture of consumption has evolved through the increase of productivity in modern industry. People's desires have instigated a developing consumption culture: the concepts of advertising, fashion, over-consumption, and conspicuous consumption. The dissemination of this new consumption culture in an information-rich society, facilitated by the popularization of the Internet, has started to influence every nook and comer of our lives. This change of lifestyle has resulted not only in positive effects, but also in negative ones, such as distortion of information, and inequality. Thus the culture of modern mass consumption has created a new concept of class order and has reinforced the unbalance between opinion-leaders and opinion-followers. It has also increased the ratio of needs to wants. Consumption makes escape and sensual pleasure possible. The conclusion of this study is that the culture of modern mass consumption has not upheld its original purpose, that is, the qualitative enrichment of life through consumption. It has only caused the disintegration of individuality.

• Journal of Fashion Business
• /
• v.16 no.2
• /
• pp.27-43
• /
• 2012

Considering the rapid growth of mobile industry and the emerging application marketing, this study focused on fashion applications, which had not drawn much academic attention before, and analysed relevant content composition, information-seeking benefits based on users' lifestyles and resulting differences in satisfaction and loyalty. In short, fashion applications were divided into fashion and non-fashion brand apps. Brand apps were subdivided into luxury, women's wear, men's wear, casual wear, sportswear, accessories and the like. Non-brand apps included commerce, magazine, information, style tip, SNS and wardrobe manager types. As for users' lifestyle-based information search, the higher the tendency to search information on the internet and to favour reasonable consumption, the more basic information on products and brands they sought, whereas the higher the tendency to look for high-profile brands and to favour global culture, the more additional information like images or entertainments they sought. To sum up, given that studies on fashion-specific applications were rare, the present study reviewed and categorized current fashion applications, and suggested theoretical and practical groundwork for developing content based on target consumers' lifestyle and for planning fashion applications in practice.

• Journal of Information Technology Services
• /
• v.16 no.1
• /
• pp.119-138
• /
• 2017

Mobile easy payment is a term for using mobile devices to facilitate financial transactions. Mobile easy payment is a quickly emerging practice, supported by the dramatic increase of mobile phone or device users around the world. The purpose of this study is to classify user's group of the mobile easy payment service by their lifestyle based on I-VALS type and to investigate differences in usage behavior among the user groups. For empirical study, a questionnaire survey was carried out with users of mobile easy payment services using the Internet from June 7 to 10 in 2016. We conducted factor analysis for I-VALS, usage factors, satisfaction factors. We also performed cluster analysis for group classification, and analysis of variance, cross analysis to compare the different usage behavior among the user groups. In analysis results, first three cluster appeared including "ICT task-oriented group", ICT positive and socialities oriented group", "ICT leader-oriented group". Second, it was found significant differences among the clusters about factor of "easy of use", "securities", "universality", "satisfaction". Third, we showed that there were significant differences in time first used the service. Based on these findings, we provide practical implications. Results of our study can be expected to provide the basis of differentiated marketing strategy of mobile easy payment services.

• Journal of the Korea Institute of Information and Communication Engineering
• /
• v.20 no.1
• /
• pp.185-192
• /
• 2016

The purpose of this study is to compare smartphone addiction tendencies among the subdivided groups of undergraduates according to their lifestyle characteristics integratively. The results of positive analysis are as follows: first, undergraduates' lifestyles were drawn as six factors: the 'economic oriented type', 'aggressive activist type', 'fashion pursuing type', 'self-confident type', 'materialistically oriented type', and 'free will pursuing type'. Second, according to the result of dividing the groups based on the six factors, they were classified into the 'fashion pursing group', 'self-confident group', and 'aggressive, self-confident, and materialistically oriented group'. Third, each of the subdivided groups showed significant difference in smartphone addiction. Generally, the 'fashion pursuing group' indicated higher smartphone addiction tendencies than the other group. The findings of this study can provide fundamental and useful information to solve problems related to smartphone addiction resulted from excessive use of smartphones and causing a lot of troubles socially and also in health.

• Journal of the Korean Society of Costume
• /
• v.57 no.2 s.111
• /
• pp.29-44
• /
• 2007

The purpose of this study was to classify male consumer groups according to the fashion lifestyle, to examine characteristics, needs and wants of each group, and to find out differences of cosmetics purchasing behavior among each group segment. After surveying 19-50 year old males by making a visit to college, company and home, 584 samples were analyzed by using SPSS(7.0) package program. Factor analysis, cluster analysis, ANOVA, crosstabs and $X^2-test$ were used to analyse collected data. The results of this study were as follows; 1. Twenty-two questionnaires using AIO fashion lifestyle variables produced seven factors; oriented fashion, flaunting brand preference, active preference, information intention, strong personality, reasonable economy and others directivity. Three groups based on oriented seven factors: personality, fashion and economy. 2. The Personality group had strong personal characters in their fashion. Men in this group prefer casual style and were represented by singles and professionals in their 30's. The fashion group pursued fashion trends, formal wears, and high-priced fashions. They were represented by singles with high-income managerial positions in their 19-29 age group. The economy group represented the largest sample in this study(54.5%). Men in this group tended to purchase fashion goods during of good fabrics at discount stores. This group represented married man with average incomes in their 40's. 3. Each of these three groups showed significant differences in cosmetics purchasing behavior. The personality group mainly purchased cosmetics on-line market because of price. The Internet tended to be their primary source of informations. They spent under 10,000won and pursued a simple and clear image. The fashion group purchased cosmetics at department stores to benefit from the knowledge of sales personal and their source of informations in the mass media. They spent over 70,000won monthly and pursued also a simple and clear image. The economy group purchased cosmetics at discount stores because of their wide assortment of products. They spent under 30,000won monthly and pursued a simple and clear image. Each of these groups currently consume different products and have a different concept of future cosmetic products.