• 대한인간공학회지
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• 제24권1호
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• pp.19-26
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• 2005

Mobile internet access using such devices as PDAs and cellular phones becomes popular as mobile technologies grow. However, the characteristics of small screen devices such as small screen size and pen-based input cause many usability problems. In this study, a human factors experiment was conducted to identify the factors affecting the usability of information search on a PDA. Factors manipulated in the experiment included use of wheel equipment, scroll dimension, and screen orientation. Task completion time, error frequency, and subjective satisfaction level were measured. In addition, various users' behavioral patterns such as scanning routes and mainly used scrolling methods were analyzed. Scroll dimension has a significant effect on task completion time. Scroll equipment and screen orientation affect subjective satisfaction level. The results could be applied to designing information structure of web sites for mobile use by providing vertical scroll and using external scroll equipments.

• Asia Marketing Journal
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• 제8권1호
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• pp.49-76
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• 2006

본 연구에서는 비즈니스서비스 공급-구매 상황에서 공급자의 시장지향성이 수혜자의 소싱과정과 구매성과에 미치는 영향을 국내 지식기반서비스(knowledge-based services) 공급기업과 구매기업을 1:1로 쌍대분석(dyadic analysis)하여 실증적으로 검증하였다. 제시된 지식기반서비스 시장지향성 모형에 기초하여 선행변수, 시장지향성, 결과변수간의 관계를 개념화하고, 10개 연구가설을 도출하여 검증하였다. 가설 검증결과, 수혜자의 성과에 미치는 영향력에 있어 공급자의 고객지향성과 경쟁지향성이 협조지향성 보다 상대적으로 강하게 나타났다. 또한 공급자의 고객지향성과 경쟁지향성은 수혜자가 서비스를 구매하는 과정에서 서비스 성능평가의 난이도를 낮추고 지각위험을 감소시켜주는 긍정적인 역할을 하는 것으로 나타났다. 아울러 최근 B2B 구매가 온라인을 통하여 이루어지면서 공급자-수혜자간 물리적 거리의 중요성이 감소할 것으로 예상했으나, 흥미롭게도 수혜자의 시장지향성이 높은 경우 공급자가 지각하는 물리적인 거리에 대한 중요도는 여전히 높은 것으로 나타났다. 가설 검증결과에 기초하여 학문적, 실무적 시사점, 그리고 향후 연구과제 등을 논하였다.

• 복식문화연구
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• 제17권2호
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• pp.238-254
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• 2009

The purpose of this study were to examine fashion information acceptance and fashion information sources and to analyze the difference according to clothing shopping orientation among digital generation male consumers. The subject were 349 male who were belonging to digital generation as the digital era's new consumers familial with internet and various kinds of digital media. A self-administrated questionnaire was developed based on the results of previous researches. The data were analyzed by using frequency analysis, factor analysis, cluster analysis, ANOVA, Duncan test, $\chi^2$ test, multiple regression analysis by SPSS WIN 12.0 package. The results of this study are as follows: First, clothing shopping orientation of digital generation males were classified into 6 factors: fashion oriented, impulse buying, aesthetic pursuit, individuality pursuit, practical type and reasonable economy. Based on the factor scores, 3 clusters were identified; independent, unconcern, high involvement. Second, the high involvement shopping group utilized various information sources. On the other hand, the unconcerned shopping group was passive in utilizing information sources. Third, the fashion information acceptance of digital generation was classified into 5 factors: searching, leading, following, non-accepting, and delaying acceptance. All fashion information acceptance factors were affected by the information and communication media. Finally, The high involved type of shopping group accepted fashion information at its most and actively.

• 감성과학
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• 제19권1호
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• pp.71-82
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• 2016

소비자들은 구두를 단순히 발을 보호하고 편안하게 해주는 역할 뿐만 아니라 장식과 자아 이미지를 표현해주는 패션제품으로써 인지하는 경향이 있다. 온라인 시장 분석에서 구두가 소비자들의 일상생활에서 중요한 제품이라고는 하였지만 인터넷 구두 시장을 조사한 연구는 드물다. 본 연구는 인터넷 구두시장에서 구두 e-충동구매과정에 대한 쇼핑성향, 마케팅 자극, 소비자들이 인지하는 위험지각의 영향에 초점을 맞추어 조사하였다. 최근 6개월 동안 구두 e-충동구매를 경험한 적이 있는 대학생들 총 408명을 대상으로 자기기술형식의 자료를 수집하였다. 결과에 의하면, 쾌락적 쇼핑성향이나 브랜드 쇼핑성향이 높은 소비자들은 인터넷에서 제공하는 마케팅 자극(판매촉진 자극이나 제품자극)을 더 많이 인지하였고, 반면 경제적 쇼핑성향의 소비자들은 마케팅 자극을 더 낮게 인지하였으나 기능적인 위험은 더 높게 지각하는 것으로 나타났다. 구두의 경우, 마케팅 자극이 강할수록 e-충동구매는 증가하였으나 소비자들이 지각하는 위험은 e-충동구매에 아무런 영향을 미치지 않았다. 이러한 연구결과는 소비자의 쇼핑성향에 영향을 받는 마케팅 자극이 구두 e-충동구매를 유발하는데 중요한 요인임을 제안한다.

• 정보관리학회지
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• 제38권3호
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• pp.73-99
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• 2021

본 연구의 목적은 인터넷 건강정보검색에서 4-50대 중년층의 건강정보 이용경험을 분석하고 건강관심도와 건강정보추구도가 정보향기를 감지하는 데 어떠한 영향을 미치는지 파악하는 것이다. 이를 위해 정보채집이론을 바탕으로 설문조사, 실험관찰, 면담조사를 진행하여 이용자의 건강정보 이용경험과 정보검색행동을 분석하였다. 연구결과, 이용자가 오프라인을 통한 정보획득에 익숙할수록 인터넷 건강정보 검색주기가 길었으며 가장 많이 검색하는 정보는 질병진단 및 관리를 위한 건강지식으로 나타났다. 중년층의 건강관심도와 건강정보추구도는 건강정보검색에서 정보향기를 감지하는데 영향을 미치고 있음을 확인하였고 건강관심도나 건강정보추구도가 높은 참가자는 텍스트 유형의 비영리, 공공기관의 정보원과 텍스트와 맥락이 맞는 다양한 이미지를 중요한 정보단서로 판단하였다. 또한, 건강관심도나 건강정보추구도에 상관없이 정보게시날짜는 중요 정보단서인 것으로 파악되었다. 본 연구결과는 건강정보 활용교육을 시행하는 도서관이나 평생교육원에서 단순한 지식전달보다 이용자의 건강관심도와 건강정보추구도를 증대시킬 수 있는 프로그램을 구성하는데 기여할 수 있다. 또한 포털사이트나 건강관련 기관 웹사이트 담당자들은 중년층 이용자들의 건강관심도와 건강정보추구도에 따라 건강정보에 쉽게 접근할 수 있는 전략을 구축하는데 기초자료로 활용될 수 있다.

• IEIE Transactions on Smart Processing and Computing
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• 제5권3호
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• pp.185-192
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• 2016

Today, the Internet has penetrated almost all the ins and outs of social life, has changed work, communications, social influence and the lifestyle of humankind. However, it is still short of flexibility, transparency etc., due to network address translator overuse, masschanges, uncomfortable protocols, and so on. Hence, more research is necessary into future telecommunications networks based on contemporary networks accompanied by new requisitions and new designs that are compatible with today's and tomorrow's demands. This paper researches a new vision of the telecommunication network of the future, its effects on human life and society, and the targets to achieve a new generation network (NwGN). In the paper, we also propose orientation towards an NwGN from the current networks, especially with Vietnam's telecommunications networks.

• Journal of Information Technology Applications and Management
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• 제15권4호
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• pp.137-157
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• 2008

Fashion merchandiser profession is a highly information-intensive job. In fact, a merchandiser is to acquire a variety of information mainly from external environment and to analyze it in order to come to an informed decision. Despite a significant amount of past studies on environment scanning, their main concern was of managerial work. And, some fashion design studies have only touched the issue of information source in a descriptive tone. Here, we attempt to analyze empirically fashion merchandisers' environmental scanning activities. Our results can be stated as follows : 1) Though the quality of information source has a positive relationship with its use, the accessibility does not. 2) There is no significant difference between the use of relational source and the use of non-relational source. 3) Internet is being used more at the initial stage(opening) of information seeking than at the orientation and consolidation stage.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제4권3호
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• pp.305-323
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• 2010

This paper proposes an efficient and yet powerful local descriptor called phase-space partition based descriptor (PPD). This descriptor is designed for the mobile image matching and retrieval. PPD, which is inspired from SIFT, also encodes the salient aspects of the image gradient in the neighborhood around an interest point. However, without employing SIFT's smoothed gradient orientation histogram, we apply the region based gradient statistics in phase space to the construction of a feature representation, which allows to reduce much computation requirements. The feature matching experiments demonstrate that PPD achieves favorable performance close to that of SIFT and faster building and matching. We also present results showing that the use of PPD descriptors in a mobile image retrieval application results in a comparable performance to SIFT.

• KSII Transactions on Internet and Information Systems (TIIS)
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• 제7권2호
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• pp.202-215
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• 2013

The generalization trend of smartphones has brought many smartphone games into daily lives. These games are mainly dependent on the interactions on the display of the phone using finger touches. On the other hand, functions for detecting the positions and actions of the phones such as gyro-sensors have been rapidly developed over the former orientation sensors and acceleration sensors. Though it has become technologically possible to detect the users' motion via the smartphone devices and to use the phone device directly as the game device, it is hard to find the actualized cases. This paper proposes a new paradigm that includes basic frameworks and algorithms for the games combining the motion tracking and mutual communications on the smartphones and presents the details of its implementation and results.

• 한국복합재료학회:학술대회논문집
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• 한국복합재료학회 2002년도 추계학술발표대회 논문집
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• pp.179-182
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• 2002

Rapid Prototyping (RP) technologies provide the ability to fabricate initial prototypes from various model materials. Stratasys' Fused Deposition Modeling (FDM) is a typical RP process that can fabricate prototypes out of plastic materials, and the parts made from FDM were often used as load-carrying elements. Because FDM deposits materials in about $300\mutextrm{m}$ thin filament with designated orientation, parts made from FDM show anisotropic material properties. This paper proposes an analytic model to predict the tensile strength of FDM parts. Applying the Classical Lamination Theory, which was developed for laminated composite materials, a computer code was implemented. Tsai-Wu failure criterion was added to the code to predict the failure of the FDM parts. The tensile strengths predicted by the analytic model were compared with experimental data. The data and prediction agreed reasonably well to prove the validity of the model. In addition, a web-based advisory service was developed to provide to strength prediction and design rules for FDM parts.