• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.14 no.8
• /
• pp.3691-3695
• /
• 2013

This study focuses on the internalization process of service sector, especially on the foreign market entry modes of Korean healthcare industry. The paper examined the effects of country and firm specific factors, and strategic elements of the industry on the selection of foreign market entry modes by using multiple regression analysis. The findings indicate that firms' global experience and documented strategic assets have significant effects on the high control organizational types in the selection of entry mode while the other determinants including size of the firm were found to be less significance. This study provides the academic implications to the subject of the internationalization of Asian service industry and the practical reference to this highly specialized soft service sector.

• Journal of the Korea Society of Computer and Information
• /
• v.28 no.10
• /
• pp.217-227
• /
• 2023

This study aims to stratify consumer market evaluation items from the Consumer Decision Journey(CDJ) perspective and understand the relationship between laws/systems and consumer orientation through the Korea Consumer Agency's '19 Korea Consumer Markets Evaluation Indicators. This study divided consumer market evaluation items into the selection comparison stage, selection decision stage, and post-purchase experience stage. And present a model that stratified the relationship with consumer orientation of laws/systems and verified using the CDJ model's experience as a control variable. Studies have shown that the relationship between the consumer market evaluation index that evaluates consumer orientation can be stratified according to the consumer decision-making stage and positively affects the relationship with consumer orientation of laws/systems. In addition, the impact of consumer market evaluation variables (reliability, and price) on the consumer orientation of laws/systems was different depending on the presence or absence of consumer damage experience.

• International Commerce and Information Review
• /
• v.18 no.3
• /
• pp.101-130
• /
• 2016

Recently, by increasing the importance of China as consumer market, the need for a systematic and scientific study of Chinese consumers has been raised. This study researches how country image and product attributes as well as brand personality influence Chinese consumers'selection of Korean product through a comparative study of gender differences. This study used the data which were collected through Chinese adult consumers'survey on Korean cell phone products who reside at Beijing, Shanghai and Guangzhou. The main findings presented through empirical analysis results are as follows. First, Country image and brand personality have more influence on female consumers than male consumers on selection of Korean cell phones. Second, Male and female consumers have more influences by product attributes than other two factors. This study has presented the main implications of the preferred marketing strategies for Chinese enterprises of Korea on the basis of these research results.

• International Commerce and Information Review
• /
• v.7 no.3
• /
• pp.195-212
• /
• 2005

International trade has been changed from traditional trade to e-trade due to the fast expanding of information technology like e-marketplace, EDI (Electronic data interchange) using Internet since mid of 1990's. e-Trade, as a new trade method, could handle every trade procedure such as market research, contract, customs clearance, logistics and payment using IT like internet without restriction of time and space. The evolution of transaction-based business model is upon us. The business models of many e-Marketplace in their early stages have typically been based on transaction fees. Many e-Marketplaces have even called out transaction revenues as a core element of their business plans. The transaction business represents the most simple of business models, but it does not provide a long-term sustain able advantage. For buyer's convenience, wide selection and test price hold appeal. For suppliers, the extended global market reach and direct access to customers and consortiums of customers is powerful. To maximize leverage of these new e-marketplace, you must from both a buyer perspective as well as a supplier perspective. Also required is a strategy that takes in account all of the various e-Marketplace transaction standards and one that allows the easy accomodation to new e-marketplace as the market change. These new e-marketplace will need to be factored into the sales channel strategies. To be successful, integration with these e-marketplaces should occur at a complete business process level. This study would suggest on the role of buyers and sellers for e-trade which could maximize effect of e-trade in order to cope with rapid changing IT environment and global trade environment. Therefore, this study suggests top priority tasks for implementing on the specialization strategy of e-trade process.

• Journal of Distribution Science
• /
• v.10 no.10
• /
• pp.5-9
• /
• 2012

Purpose - The purpose of this study is to explore, examine, and analyze Journal of Distribution Science and its articles based on five key factors of journal selection process by Thompson and to provide foundations for further knowledge creation and theory building in the areas of distribution and distribution science. Research design, data, methodology - This study used an exploratory case study method to engage article analysis and reviews of Journal of Distribution Science. Thompson's five journal selection factors were used as criteria for the journal and article analyses and review. Results - Journal of Distribution Science is currently meeting or at least in the progress of meeting the following factors: timeliness of publication, international editorial convention, international diversity, and citation analysis. However, JDS is short of meeting the factor of editorial content. The research topics were not new, emerging, and/or distinctive, and they were not directly associated with specific region or country other than Korea. Conclusions - The findings from this study could lead the field of distribution to reexamine the core knowledge, to reestablish the fundamental concepts and principles, to formulate and propose academically and practically sound research methods, and to develop and focus on unique research topics in the area of distribution.

• International conference on construction engineering and project management
• /
• 2017.10a
• /
• pp.235-241
• /
• 2017

SWOT-AHP method was utilized in the research for the Korean construction companies to advance into the US PPP market. The research was that the SO Strategy ": Advancing through strategic selection of both construction sector type and region", ST Strategy "Advancing based on the acquired competitive business sector", WO Strategy "Developing collaboration model between public financial organization and construction company", and WT Strategy "Establihing a partnership or M&A with local companies".

• International journal of advanced smart convergence
• /
• v.12 no.4
• /
• pp.177-181
• /
• 2023

User reviews posted in the application market show high relevance with the satisfaction of application users and its significance has been proven from numerous studies. User reviews are also crucial data as they are essential for improving applications after its release. However, as infinite amounts of user reviews are posted per day, application developers are unable to examine every user review and address them. Simply addressing the reviews in a chronological order will not be enough for an adequate user satisfaction given the limited resources of the developers. As such, the following research suggests a systematical method of analyzing user reviews with a cost-benefit analysis, in which the benefit of each user review is quantified based on the number of positive/negative words and the cost of each user review is quantified by using function point, a technique that measures software size.

• East Asian Economic Review
• /
• v.25 no.3
• /
• pp.273-309
• /
• 2021

The development of regulatory systems varies between transition and non-transition economies. This suggests that they provide different incentives for entrepreneurial development and could have varied effects on the economy because they have different methods to deal with market failure. However, limited empirical evidence exists to prove the assumption of dichotomy. Using comprehensive data for institutional quality, labor market and financial market development, this research sought to analyze their effect on employment growth at micro level. The results show that the quality of institutions in transition economies are poorer relative to those in non-transition economies, but their financial and labor markets are more developed than the latter. Further analysis for the transition sample shows that the three variables are individually positively related with employment growth. For the non-transition sample, institutional quality and labor market flexibility bear a positive and significant effect on employment. Financial market development enters the model with a negative coefficient when regressed alone, but a joint test of significance finds that all the variables have a positive effect on employment growth. This result could imply that there is interdependence between institutional quality, labor flexibility and financial market development in firm-employment-growth relationship, or complementarity between regulations and the quality of institutions. Alternatively, this finding suggests that a stringently regulated credit market in non-transition economies have a selection effect-allocating credit only to entrepreneurs who already demonstrate strong growth potential. In sum, despite differences in the evolution of regulatory environment between the two samples, both of them complement employment growth at firm level. The overall implication of these findings is that less rigid regulations and coherent policies that are enforced with impartiality provide incentives for firms to expand.

• East Asian Economic Review
• /
• v.18 no.2
• /
• pp.187-212
• /
• 2014

The purpose of this paper is to examine the equity market crisis contagion in major Asian economic markets. A comparative assessment of Asian markets during the Asian Financial Crisis and Global Financial crisis may clearly identify the changing nature of long term integration of major Asian markets. The selection criteria of specific Asian markets of different peripheries depend particularly on the roles and structure of these markets. The impact of the global financial contagion and the lingering financial linkage in the aftermath of crisis will explain the reaction of the majority of Asian markets to global linkage. While majority of the studies focused on dynamic short term association in European and MENA contagions in the post global financial crisis period; after the global financial crisis, attention paid to long term Asian contagion adds new perspective to hitherto disorganized theories.

• International Journal of Advanced Culture Technology
• /
• v.9 no.4
• /
• pp.213-218
• /
• 2021

In order to improve the quality of social services, developed countries overseas have introduced authorization or permit system to primary filtering when entering the market that provides social services. However, in Korea, a quality evaluation system for social service quality management has been introduced and implemented, but no significant effect has been achieved so far. Therefore, the purpose of this study is to investigate the relationship between service quality, service satisfaction, and repurchase intention, which are important variables to measure social service quality improvement, and to use it for service quality management. As a result of this study, service quality, service satisfaction, and repurchase intention are important factors for service quality improvement. It is necessary to secure a service provider of and continuous user selection and service quality management are also important.