• Title/Summary/Keyword: Interest Value

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A Study of Consuming Status and Consumer Awareness for Natural Carbonated Drinks (천연 탄산음료 제품의 소비자 이용 실태 및 인식도에 관한 연구)

  • Choi, Hee-Ryong;Hong, Wan-Soo
    • Korean journal of food and cookery science
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    • v.32 no.5
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    • pp.637-647
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    • 2016
  • Purpose: This research was to understand the consumer awareness and consumption of natural carbonated drinks in Korea. Methods: A survey was conducted enrolling adults over the age of 20, residing in Seoul and its metropolitan area, and who consumed natural carbonated drinks. Data analysis of 544 valid samples was performed using SPSS 17.0. Results: The study showed that consumers mostly purchased natural carbonated water the most, primarily as a water substitute. However, many other usages that the consumer selected showed a possibility for a more versatile usages of natural carbonated drinks. As for the reason of purchase, 'interest in a new product' showed the highest mean value. The factor 'interest in a new product', 'interest in its effectiveness on skin care and diet', 'lower-calorie products', 'health benefits from the usage of natural flavoring and coloring' and 'recommendation from acquaintances' showed statistically significant higher values for women than men. The most frequent and preferred location for purchase were large discount stores, and the most preferred, major informants were in the order 'tasting events at marts and department stores', 'TV/radio advertisement' and 'recommendations from family/friends'. Analysis of the purchase intent showed high interest for non-alcoholic natural carbonated drinks. Conclusion: The study results can be used as baseline data to establish marketing strategies in the emerging natural carbonated beverage market.

Influence of Window Display and Clothing Shopping Value on Consumer Attitude (의류(衣類)쇼핑가치(價値)와 쇼 윈도우 디스플레이 유형(類型)에 따른 소비자(消費者) 태도(態度))

  • Kwon, Hae-Sook;Shin, Eun-Kyung
    • Journal of Fashion Business
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    • v.11 no.5
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    • pp.64-78
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    • 2007
  • The main findings are as follows: First, both male and female group, image display was showed higher scores than the product display in the dimensions of 'interest' and 'impression, and the product display presented higher scores than the image display in the dimensions of 'information'. Second, in the dimensions of 'interest', more interest was demonstrated in image display for both male and female consumer group irrelevant to clothing shopping values. The pleasure pursuit consumer group of male and female presented more interest toward the both types of window display. Third, in the dimensions of 'information', the product display had more effect for both sex groups and the pleasure pursuit consumer group was seeking more information than the others groups through the window display. Fourth, in the dimensions of 'impression', the image display formed stronger impression and image for both male and female consumer group and the pleasure pursuit group showed higher score of impression formation than the other two groups.

Research on The Students' Interest in Science Subjects (과학교과에 대한 학생들의 흥미도 실태 조사)

  • Kim, Sang-Dal;Lee, Sang-Gyun;Choi, Sung-Bong
    • Journal of the Korean Society of Earth Science Education
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    • v.3 no.3
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    • pp.191-197
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    • 2010
  • Students' emotional attitude not only affects their achievement in a meaningful way but also is an important educational goal in its own right. This research investigated how students' interest in science varies among elementary, middle and high-school students based on a survey and reviews of previous research results. We analyzed students learning attitude in terms of interest in and enjoyment of science, instrumental motivation in science, science learning anxiety, and self-concept in science. Major findings are students showed more negative attitudes in intrinsic motivation, instrumental motivation, value perception of science, and confidence in science as they move in to a higher school level. According to students' explanation, science classes got bored in a higher grade because of difficult contents, lack of experiments and activities, and teachers' monotonous explanations. Based on the results, recommendations on how to improve students' attitudes towards science are suggested. First of all we need to secure more science instructional hours in the school curriculum than the 7th national curriculum to implement improved science teaching and learning methods.

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Primary School Teachers' Interest and Understanding of Bioethical Issues and Bioethics Teaching (생명윤리와 생명윤리교육에 대한 초등학교 교사의 인식 조사)

  • Park Inok;Park Jeeyoung;Cho Eun Hee;So Kyung-Hee;Kim Heui-Baik
    • Journal of Korean Elementary Science Education
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    • v.24 no.5
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    • pp.571-582
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    • 2005
  • This study aims to examine primary school teachers' interest and understanding of bioethical issues, and to analyze their perception of bioethics teaching in the primary school education. For this purpose, the questionnaires were constructed. The data were collected from 553 primary teachers in the whole country. Major findings of the studys are as follows. First, most primary school teachers showed high level of interest about bioethical issues, but they had the limited understanding about bioethical issues. Primary teachers showed the highest interest about' respect for human life' and the lowest understanding of 'awareness of current biotechnology' Second, the prior reasons why primary teachers wanted to teach specific bioethical issues in the classes were that 'they were closely related to social phenomena' and 'they were appropriate for enhancing students' awareness of the value of life'. Third, the lack of the teachers' knowledge about bioethics and limited supply of teaching materials were found to be barriers, which prevent them from teaching bioethical issues. The implications of these results are discussed for the improvement of bioethics teaching in primary school education.

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Weight Concerns and Eating Patterns of College Women (여대생의 체중조절에 대한 과심도와 섭식행동)

  • 이영미
    • Journal of the Korean Home Economics Association
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    • v.32 no.2
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    • pp.193-206
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    • 1994
  • Thinness has become a symbol for beauty acceptance and competence for women in our society especially for young college women. Relatively little is known about characteristics of women who are dissatisfied with their shape or weight and who are interested in performing weight control program. Four hundred college women in Seoul and Kyunggi-Do area were surveyed from November to December 1992 to investigate the relationship between the concern about weight control and various aspects of food related behaviors. The purpose of this research was to investigate the relationship between the weight concerns of college women and their aspects of several eating behaviors. Self-developed questionnaire was used after validity test. The results were as follows: 1) The average height weight and BMI value of subjects were 160$\pm$4.5cm 51.02kg and 19.86$\pm$4.5 respectively. 2) The 49% of subjects were highly concerned about weight control(high interest group) and 39% were moderate concerned(moderate interest group). 3) The average BMI and weight change per year were significantly higher in the high interest group than other groups. 4) The score of nutrition knowledge was also higher in the high interest group, 5) There were no significant differences among groups in the meal frequencies. and amount of nutrients intake. 6) The signs of eating trouble were found in subjects 59.0% of subjects felt feareness about weight gain after consumption of large amount of food. 7) The ratio of CPF was 64:14:22 and nutrient adquacy ratio(NAR) of energy was 0.94 NAR of Fe was 0.84 the other NAR of nutrient over 1.0.

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Determinants and Prediction of the Stock Market during COVID-19: Evidence from Indonesia

  • GOH, Thomas Sumarsan;HENRY, Henry;ALBERT, Albert
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.1
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    • pp.1-6
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    • 2021
  • This research examines the stock market index determinants and the prediction using the FFT curve fitting of the Jakarta Stock Exchange (JKSE) Composite Index during the COVID-19 pandemic. This paper has used daily data of Jakarta Stock Exchange (JKSE) Composite Index, interest rate, and exchange rate from 15 October 2019 to 15 September 2020, and a total of 224 observations, retrieved from Indonesia Stock Exchange (IDX), Indonesia Statistics Central Bureau and Observation & Research of Taxation. The study covers descriptive statistics, multicollinearity test, hypothesis tests, determination test, and prediction using FFT curve fitting. The results unveil four fresh and robust evidence. Partially, the interest rate has affected positively and significantly the stock market index. Partially, the exchange rate has affected negatively and significantly the stock market index. The F-test result, interest rate, and exchange rate have significantly affected the stock market index (JKSE) simultaneously. Furthermore, the FFT curve fitting has predicted that the stock market fluctuates and increases over time. The results have shown a strong influence of the independent variables and the dependent variable. The value of Adjusted R-Square is 0.719, which means that the independent variables have simultaneously impacted the dependent variable for 71.9%; other factors have influenced the remaining 28.1%.

The Role of Motivation and Appraisal Emotion in Repurchase Intention in the Performing Arts

  • Qian, Zhichen;Choi, Myeonggil
    • Journal of Information Technology Applications and Management
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    • v.21 no.4
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    • pp.35-50
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    • 2014
  • This study examines the relationshipsbetween the antecedents of repurchase intention, with special interest in the role of appraisal emotion and recreation motivation for arts attendance. Appraisal emotion is found to have significant influence on perceived value while recreation motivation is found to directly influence appraisal emotion and perceived value. In a addition to customer satisfaction, peripheral service quality is the only factor that directly affectsrepurchase intention. Arts managers ought to focus on improving the whole experience of performing arts.

실물옵션가치를 이용한 철도기술 가치평가에 관한 연구

  • Kwon Yong-Jang;Seo Jeong-Hun
    • Proceedings of the KSR Conference
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    • 2004.06a
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    • pp.420-427
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    • 2004
  • Increasing number of transactions and investments in technology has sparked a growing interest in technology valuation. However, it has not been easy to come up with an objective valuation of technology due to variance in technology value, purpose of valuation, and technology patterns. The central paradigm for making decisions about large technology investments is net present value. Unfortunately, it is badly flawed and systematically under values every investment opportunity. The main objective of this paper lies in the development of a new approach for technology valuation using the Real Option Valuation.

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Integrated Planning Process Implementation Method Based on the Cost, Schedule, and Technical Performance (비용, 일정 및 기술적 성과를 고려한 통합 계획수립 프로세스 구현 방안)

  • You, Yi-Ju;Park, Young-Won
    • Journal of the Korea Institute of Military Science and Technology
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    • v.10 no.3
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    • pp.100-108
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    • 2007
  • The purpose of the research is to propose an integrated project planning process and its implementation method. Although there is increasing interest in the application of the Earned Value Management(EVM) method in the project management area, the progress and maturity of the technical performance have not been included in assessing the Earned Value. The main concept of the planning process is to use cost, schedule, as well as the technical performance in the assessment of the Earned Value Management for Military R&D project management practices. The resulting process can enhance the efficiency of the project work by eliminating the currently duplicated activities between traditional project planning process and the newly implemented Earned Value Management process and by shortening the early planning process duration of projects adopting EVM practices.

Fashion Product Purchasing Behavior according to College Students' Consumption Value Typology (대학생의 소비가치 유형에 따른 패션제품 구매행동)

  • Park, Eun-Hee;Ku, Yang-Suk
    • Korean Journal of Human Ecology
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    • v.17 no.4
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    • pp.759-769
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    • 2008
  • The purpose of this study was to classify consumption value and analyze the relationship between consumption value typology and fashion product purchasing behavior of college students as consumers. Data were gathered by surveying college students living in Daegu and Kyungbook area using convenient sampling, and 513 questionnaires were used in the statistical analysis. Data were analyzed by frequency, factor analysis, cluster analysis, ANOVA, Duncan-test, Chi-square, and t-test. The findings are as follows. According to the consumption value typologies of college students were classified into three groups such as Social Value oriented, Functional Value oriented, and Differentiated Individuality oriented group. The Social Value oriented group and the Differentiated Individuality oriented group were more conscious of clothing pursuit propensities behavior such as brand, shopping place, and price than Functional Value oriented group. The Functional Value oriented group showed the lowest interest in brand name. Purchasing behavior of casual wear and bags fashion product had the significant effects on the shopping place, and price.