• Title/Summary/Keyword: Innovative Product Development

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A Structural Relationship among Consumers' Consumption Values, Purchase Attitudes, and Purchase Intentions toward Upcycled Food Products (업사이클링 푸드의 소비가치가 소비자의 구매태도와 구매의도에 미치는 영향)

  • Geum-Yeong Hwang;Ji-Bum Um
    • Journal of Agricultural Extension & Community Development
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    • v.31 no.3
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    • pp.139-152
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    • 2024
  • This study aims to examine the structural relationship among consumers' consumption values, purchase attitudes, and purchase intentions toward upcycled food products. Survey data were collected from 400 consumers aged 20 and older between June 11 and June 20, 2024. The results revealed that functional value, ethical value, exploratory value, and situational value positively influenced purchase attitude, while social value, ethical value, exploratory value, and purchase attitude significantly influenced purchase intention. Purchase attitude, driven by ethical and exploratory values, was identified as a key factor explaining purchase intention. Based on these findings, the study suggests that developing innovative and original products is essential to attract consumer attention and stimulate the consumption of upcycled food. Additionally, marketing strategies that emphasize ethical responsibility and environmental benefits should be implemented. Furthermore, strengthening ESG management through sustainable business models, such as eco-friendly packaging and transparent information, can enhance positive consumer attitudes and lead to increased product purchases.

Implementation of Z-Factor Statistics for Performance Evaluation of Quality Innovation in the High Throughput Process (High Throughput 프로세스에서 품질혁신의 성능평가를 위한 Z-Factor의 적용방안)

  • Choi, Sung-Woon
    • Journal of the Korea Safety Management & Science
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    • v.15 no.1
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    • pp.293-301
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    • 2013
  • The purpose of this study is to introduce the limit of previously used six sigma quality process evaluation metrics, $Z_{st}$ and $P_{pk}$, and a solution to overcome this drawback by using a metric based on performance evaluation of Z-factor quality innovation. Case analysis on projects from national six sigma contest from 2011 to 2012 is performed and literature review on new drug development HTS (High Throughput Screening) is used to propose innovative performance evaluation metrics. This research shows that experimental study on six sigma evaluation metric, $Z_{st}$ and $P_{pk}$, have no significance difference between industrial type (Manufacturing, Semi-Public Institute, Public Institute) and CTQ type (Product Technology Type CTQ, Process Technology Type CTQ). Following discovery characterize this quality improvement as fixed target type project. As newly developed moving target type of quality innovation performance metric Z-Factor is used for evaluating experimental study, hypothetical analysis suggests that $Z_{st}$ and $P_{pk}$ share different relationship or even show reciprocal relationship. Constraints of the study are relatively small sample size of only 37 projects from past 2 years and conflict on having interview and communication with six sigma quality practitioner for qualitative experimental study. Both moving target type six sigma innovation project and fixed target type improvement project or quality circle enables efficient ways for a better understanding and quality practitioner use by applying quality innovation performance metric. Downside of fixed target type quality performance evaluation metric, $Z_{st}$ and $P_{pk}$, is presented through experimental study. In contrast, advantage of this study is that high throughput requiring product technology, process technology and quantum leap typed innovation effect is evaluated based on precision and accuracy and Z-Factor that enables relative comparison between enterprises is proposed and implemented.

A Study on the Problem-Based Learning with Industry Co-operative Program for Effective PLM Education (문제중심학습과 신업체 현장실습 연계를 통한 효과적인 PLM 교육에 관한 연구)

  • Chae, Su-Jin;Noh, Sang-Do
    • Korean Journal of Computational Design and Engineering
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    • v.13 no.5
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    • pp.362-371
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    • 2008
  • Generally, a PLM education program in university consists of lectures of theory, software lab and software development raining as an advanced subject. Most industries want more than these, such as practical problem solving capabilities, teamwork skills and engineering communications including human relationship, rhetoric, technical writing, presentation and etc. Problem-Based Learning is a problem-stimulated and student-centered teaming method, and an innovative education strategy for collaborative and self-directed learning by applying real world problems. Education paradigm changes from "teaching" to "learning" accomplished by team working, and students are encouraged to develop, present, explain and defense their ideas, suggestions or solutions of a problem, and the "cooperative teaming" proceeds spontaneously during team operations. Co-operative education program is an into-grated academic model and a structured educational program combining classroom learning with productive work experience in a field related to a student's academic or career goals. Based on the partnership between academic institutions and industries, students are engaged in real and productive "work" in the industry, in contrast with merely observing. In this paper, PBL with Co-op program is suggested as an effective approach for PLM education, and we made and operated a PBL-based education course with industry co-op program. The Co-op education in industry accompanied with the PBL course in university can improve practical problem solving capabilities of students, including modeling and management of P3R(Product, Process, resource and Plant) using commercial PLM software tools. By the result, we found this to be an effective strategy for helping students, professors and industries succeed in engineering education, especially PLM area.

Sales Prediction of Electronic Appliances using a Convergence Model based on Artificial Neural Network and Genetic Algorithm (인공신경망과 유전자 알고리즘 기반의 융합모델을 이용한 가전제품의 판매예측)

  • Seo, Kwang-Kyu
    • Journal of Digital Convergence
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    • v.13 no.9
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    • pp.177-182
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    • 2015
  • The brand and product awareness of Korean electronics companies in the North American market has grown significantly and North American consumers has been recognized as an innovative technology products good performance of Korean electronics appliances. The consumer need of energy saving has led to a rise in market share because Korean electronics appliances have the excellence in energy saving aspects. The expansion of smartphones and mobile devices and the development of smart grid technology can affect electronics market. Domestic companies are continuously develop new product to provide consumers convenient with a variety of additional features combined consumer products. This study proposes a convergence model for sales prediction of electronic appliances using sales data of A company from the North American market. We develop the convergence model for sales prediction based on based on artificial neural network and genetic algorithm. In addition, we validate the superiority of the proposed convergence model by comparing the prediction performance of traditional prediction models.

Estimation of Semiconductor Market, Using NLS Diffusion Model (비선형회귀 확산모형을 이용한 반도체 시장수요 추정)

  • Kim, Gene;Khoe, Kyung-Il
    • Journal of Digital Convergence
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    • v.12 no.3
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    • pp.141-147
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    • 2014
  • Diffusion model is popular research topic in marketing and economy particularly for the areas of model specification and market size forecasting. In particular, Bass model can explain Roger's innovation diffusion and product life cycle through easy mathematical representation and hence the model has been widely used for the explanation of adopting innovative new products and technologies. Nonetheless, there're only a couple of pioneering researches about semiconductor market, using diffusion models. Consequently, we'd utilise NLS approach diffusion model to estimate the market potential of MOSFET, major switching device for power management of system, and explain the process to industry stakeholders and policy makers for delivery of managerial implication with pragmatic purpose.

Efficacy of Flaxseed Flour as Bind Enhancing Agent on the Quality of Extended Restructured Mutton Chops

  • Sharma, Heena;Sharma, Brahma Deo;Mendiratta, S.K.;Talukder, Suman;Ramasamy, Giriprasad
    • Asian-Australasian Journal of Animal Sciences
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    • v.27 no.2
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    • pp.247-255
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    • 2014
  • Consumers have become very conscious about their nutrition and well being due to changes in their socio-economic lifestyle and rapid urbanization. Therefore, development of technology for production of low cost and functional meat products is urgently required. One such approach is innovative restructuring technology in which binding of meat pieces still remains the main challenge and extension of product is generally associated with poor binding and texture. Thus, the present study was envisaged as an attempt to solve this problem by the incorporation of flaxseed flour (FF) as bind enhancing agent. The FF was used at three different levels viz., 0.5%, 1%, and 1.5% to replace lean meat in pre-standardized restructured mutton chops formulation. The products were subjected to analysis for physico-chemical, sensory and textural properties. Cooking yield, moisture percentage and fat percentage increased with increase in the level of incorporation of FF, however, protein percent and pH decreased with increase in the level of incorporation. Shear force value of product incorporated with 1.5% FF was significantly higher (p<0.01) than control and product containing 0.5% FF level. Among the sensory attributes, product with 1% flaxseed flour showed significantly higher values (p<0.05) for general appearance, binding, texture and overall acceptability. Hardness showed significant increasing (p<0.01) values with increasing levels of incorporation of flaxseed flour, however all other parameters of texture profile analysis showed a decreasing trend. On the basis of sensory scores and physico-chemical properties, the optimum incorporation level of FF was adjudged as 1%. Products incorporated with optimum level of flaxseed flour (1%) were also assessed for water activity and microbiological quality during the storage period of 15 days. It was found that the extended restructured product could be safely stored under refrigeration ($4^{\circ}C{\pm}1^{\circ}C$) in low density polyethylene (LDPE) pouches for 15 days without marked deterioration in sensory and microbiological quality. Thus, it was concluded that flaxseed flour can be used as a good bind enhancing agent in extended restructured meat products at an economic cost.

A Study on the Factors Affecting Organizational Innovation Behavior of SMEs: Focused on the Moderate Effect of Work Experience and Rank (중소기업의 혁신행동에 영향을 미치는 요인에 관한 연구: 근무경력과 직급의 조절효과를 중심으로)

  • Kim, In Kwon;Kang, Shin Kee
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.14 no.4
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    • pp.75-89
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    • 2019
  • In the case of SMEs, entrepreneurship that organizes only core functions with the minimum number of people is increasing, and a responsibility management system focusing on core functions is emphasized, so that the interest in innovation behavior and survival strategy of enterprises is getting bigger. However, in the case of SMEs, it is not easy to pursue continuous innovation due to lack of capital and lack of professional manpower. The purpose of this study is to investigate the effect of SME on innovation behavior by selecting exploratory study and literature study for SMEs. The data for this study were 545 out of the total 600 copies distributed to employees in SMEs. The data were analyzed using SPSS 21.0 and amos18.0. First, product diversification, strategy formulation, and R & D have a significant effect on innovation behavior, and market diversification has no effect on innovation behavior. Second, working variables such as product diversification, market diversification, strategy formulation, and R & D do not control the influence of innovative behavior on innovation behavior. Third, the rank variable, which is the controlling variable, controls the magnitude of the effect of product diversification, market diversification, strategy formulation, and R & D on innovation behavior. As a result, corporate managers should lead the organization in order to promote product diversification, market diversification strategy, R & D and innovation activities. After discussing the conclusions and implications of this study, this study presented the direction of the research for the follow-up study.

A Study on the Solution of Product Particle Attachment Problem using Practical TRIZ (실용 트리즈를 활용한 제품 Particle 부착 문제의 해결 방안 연구)

  • Kyu-Han Jeong;In-Kwang Song;Jang-Hee Lee
    • Journal of Practical Engineering Education
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    • v.15 no.1
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    • pp.209-221
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    • 2023
  • In the external inspection and packaging stages of products used in the semiconductor manufacturing process, there is a problem in which particles are adsorbed to the product itself or a carrying tool due to electrostatic discharge. This study presents a methodology that can improve the problem of adsorption of particles to a product by using a practical TRIZ technique. By applying the proposed practical TRIZ-based methodology, the problem was defined, and contradictions caused by product waiting time were derived. Among the derived contradictions, physical contradictions were set and the concept of 'space separation' was applied to derive solutions such as 'installation of Ionizer' and 'improvement of the layout of the workroom'. As a result of the experiment by applying 'Ionizer Installation' and 'Workroom Layout Improvement' derived through the application of practical TRIZ, it was confirmed that the particle adsorption problem that occurs during the waiting time of the product can be solved.Through this study, it is expected that workers, facility engineers, and technical engineers working at manufacturing processes will be able to effectively solve the problems they face through creative thinking and change of ideas by using practical TRIZ techniques, and contribute to innovative technology development and productivity improvement.

The Impact of the Capabilities of R&D Intensive Firms on Export Performance: Focusing on SMEs and Mid-sized Firms (R&D집중기업의 역량이 수출성과에 미치는 요인 분석: 중소기업과 중견기업을 중심으로)

  • Woo, Ki Hoon;Park, Bae Jin;Park, Sun Young
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.11 no.4
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    • pp.167-178
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    • 2016
  • This study was carried out for two purposes. One is to analyse the relationship between export performance and the five capabilities of R&D intensive firms (new product development, overseas market information, SNS and communications, brand and marketing). The second purpose is to verify the difference in those capabilities between R&D intensive small companies and mid-sized companies. Based on the OECD's classification of "technology intensity", R&D intensive firms are defined as the firms which are investing more than 5% of their annual sales in R&D activities. This study reveals the significant and positive relationships between the export performance and three capabilities( overseas market information, SNS and communication, brand) except for new product development capabilities and marketing capabilities. Those capabilities increase export performance. On the other hand, this study finds a significant difference in overseas market information capabilities and brand competence between R & D-intensive SMEs and mid sized companies. It is shown that those two capabilities in the mid sized firms are stronger than in the SMEs. These findings have important implications for the growth of R&D intensive SMEs in the global market. First, for higher export performance of R&D intensive firms, three capabilities such as overseas market information, SNS-communication and brand should be strengtened. In particular, SNS-communication capabilities as innovative marketing competences should be developed together with traditional marketing capabilities. Second, the growth of SMEs into Mid-sized firms needs the development of brand competences and overseas market information capabilities.

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A research on remote X-ray detector design development for marketing in field diagnosis service (현장 진단 서비스 시장 공략을 위한 '무선 X-ray 디텍터' 디자인개발에 관한 연구)

  • Song, Seong Il
    • Journal of the Korean Crystal Growth and Crystal Technology
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    • v.27 no.4
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    • pp.196-205
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    • 2017
  • In recent years, the service design in the medical sector evolves through practical service research and development that can visualize both intangible and intangible service elements in an integrative way and derive innovative solutions to help customers feel the service more important value. With the improvement of personal income, interest in medical welfare and well-being is increasing day by day, and the focus of the medical sector shifts from the concept of treatment of diseases and illness to preventive medicine. In response to this trend, research and development of home health care system, which greatly reduces the time and space constraint of health checkup and health care by combining ubiquitous concept with medical welfare, are being actively conducted, and the needs for improving products and medical environment based on user-centered medical service and user needs in accordance with the Health Care 3.0 Era, it becomes necessary to develop on-site medical diagnostic products that reflect user-centered needs and needs. This study is intended to research and develop a product that sufficiently reflects the needs of users by applying suitable materials and shape for on-site diagnostic product in researching and developing Wireless X-ray Detector.