• Title/Summary/Keyword: Information based Industry

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An Empirical Study Upon How Social Comparative Learning of Forum Participants Affects Learning Effects with Emphasis on Participants' Characteristic (포럼 참가자의 사회적 비교학습이 학습효과에 미치는 영향에 대한 실증분석: 참가자 특성을 중심으로)

  • Choi, Eunsoo;Kim, Chulwon
    • Knowledge Management Research
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    • v.17 no.2
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    • pp.131-163
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    • 2016
  • The purpose of this study is to empirically analyze how social comparative learning of forum participants affects learning effects with an emphasis on participants' characteristics. As today's society is changing at a fast pace, the desire for new knowledge and information has grown accordingly. To quench this thirst for knowledge and information, seminars, symposiums, conferences, forums, conventions, exhibitions, and more are taking place as part of knowledge sharing events across the world. Also, the increased need for knowledge and information exchange has led the development and growth of the convention industry and Meetings, Incentives, Conferences, and Events (Exhibitions)(MICE) industry. Especially, forum is a type of event which invites professionals and specialists to discuss diverse topics and share their knowledge and experience with the audience. The participants utilize it as an opportunity to get close to information providers and enjoy the pleasure of knowledge exchange. However, there have been few empirical analyses on who the participants are, why they attend forum, how they pick up and learn new information and knowledge, and what kinds of learning effects they achieve after the event. This paper is to analyze how social comparative learning of the forum's participants influences learning effects based on Albert Bandura's Social Learning Theory (1977, 1997, 1982. 2001) and Leon Festinger's Social Comparative Theory (1950, 1954). By dividing the participants into two groups, one with high level of self-efficacy and the other with low level of self-efficacy, we have examined the differences in learning effects between the two groups using them as moderating variables. This study was conducted in 'MBN Y Forum 2016,' which is one of the most representative knowledge exchange forums of South Korea. An online survey was distributed out and, 1,307(39.2%) out of the total participants of 3,338 have completed the survey. The survey included questions about whether the participants have gained positive or negative motivations by comparing themselves to the speakers (upward comparison learning) and other participants (lateral comparison learning). The results have shown the quality of messages that the speakers are presenting as knowledge providers is the most significant factor that acts on learning effects. Particularly, the participants had higher levels of self-efficacy and self-esteem than average people. They had a clear goal to learn from the speakers (upward comparison) and received positive motivations from them. In other words, no negative learning effects had been found. This presents a managerial implication that having a qualified speaker is necessary for a forum to be successful. On the other hand, the results from the comparison with the other participants (lateral comparison) were different. The participants were likely to compare themselves to the other participants through observational learning. They could compare listening attitudes, language skills, or capabilities to ask a question. The results have showed the participants received positive motivations from the lateral group but at the same time were jealous of abilities of the others. When the quality of a question by a participant is not good enough, it can have a negative influence on the participants' learning effects. The first group with high levels of self-efficacy and self-esteem had no correlation to negative learning effects from the speakers. They rather had a strong desire to learn from the speakers. On the contrary, the participants perceived the lateral group as a learning subset and competitor. The second group with low levels of self-efficacy and self-esteem saw the quasi-group as a rival. This presents that the individual learning effects can be different depending on the participants' characteristics.

Market Segmentation of Converging New Media Advertising: The Interpretative Approach Based on Consumer Subjectivity (융합형 뉴미디어 광고의 시장세분화 연구: 소비자 주관성에 근거한 해석적 관점에서)

  • Seo, Kyoung-Jin;Hwang, Jin-Ha;Jeung, Jang-Hun;Kim, Ki-Youn
    • Journal of Internet Computing and Services
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    • v.15 no.4
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    • pp.91-102
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    • 2014
  • The purpose of this research is to perform the consumer typological study of integrated emerging digital advertisement, where IT and advertisement industry were fused, and to propose the theoretical definition about consumer characteristic which is in need for collection of related market subdivision strategy in perspective of business marketing. For this, the Q methodology, the 'subjectivity' research of qualitative perspective, which discovers new theory by interpreting subjective system of thinking, preference, opinion, and recognition of inner side of respondents, was applied and analyzed. Compared to previous quantitative research that pursues hypothesis verification, this Q methodology is not dependent on operational definition proposed by researcher but pursues for analytic study completely reflecting objective testimony of respondents. For this reason, Q study analyzes in-depth the actual consumer type, which can be found at the initial market formation stage of new service, therefore this study is applicable for theorizing the consumer character as a mean of advanced research. This study extracted thirty 'IT integrated digital advertisement type (Q sample)' from thorough literature research and interviews, and eventually discovered a total four consumer types from analyzing each Q sorting research data of 40 respondents (P sample). Moreover, by interpreting subdivided intrinsic characteristic of each group, the four types were named as 'multi-channel digital advertisement pursuit type', 'emotional advertisement pursuit type', 'new media advertisement pursuit type', and Web 2.0 advertisement pursuit type'. The analysis result of this study is being expected for its value of usage as advanced research of academic and industrial research with the emerging digital advertisement industry as a subject, and as basic research in the field of R&D, Marketing program and the field of designing the advertisement creative strategy and related policy.

The Relationship between Internet Search Volumes and Stock Price Changes: An Empirical Study on KOSDAQ Market (개별 기업에 대한 인터넷 검색량과 주가변동성의 관계: 국내 코스닥시장에서의 산업별 실증분석)

  • Jeon, Saemi;Chung, Yeojin;Lee, Dongyoup
    • Journal of Intelligence and Information Systems
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    • v.22 no.2
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    • pp.81-96
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    • 2016
  • As the internet has become widespread and easy to access everywhere, it is common for people to search information via online search engines such as Google and Naver in everyday life. Recent studies have used online search volume of specific keyword as a measure of the internet users' attention in order to predict disease outbreaks such as flu and cancer, an unemployment rate, and an index of a nation's economic condition, and etc. For stock traders, web search is also one of major information resources to obtain data about individual stock items. Therefore, search volume of a stock item can reflect the amount of investors' attention on it. The investor attention has been regarded as a crucial factor influencing on stock price but it has been measured by indirect proxies such as market capitalization, trading volume, advertising expense, and etc. It has been theoretically and empirically proved that an increase of investors' attention on a stock item brings temporary increase of the stock price and the price recovers in the long run. Recent development of internet environment enables to measure the investor attention directly by the internet search volume of individual stock item, which has been used to show the attention-induced price pressure. Previous studies focus mainly on Dow Jones and NASDAQ market in the United States. In this paper, we investigate the relationship between the individual investors' attention measured by the internet search volumes and stock price changes of individual stock items in the KOSDAQ market in Korea, where the proportion of the trades by individual investors are about 90% of the total. In addition, we examine the difference between industries in the influence of investors' attention on stock return. The internet search volume of stocks were gathered from "Naver Trend" service weekly between January 2007 and June 2015. The regression model with the error term with AR(1) covariance structure is used to analyze the data since the weekly prices in a stock item are systematically correlated. The market capitalization, trading volume, the increment of trading volume, and the month in which each trade occurs are included in the model as control variables. The fitted model shows that an abnormal increase of search volume of a stock item has a positive influence on the stock return and the amount of the influence varies among the industry. The stock items in IT software, construction, and distribution industries have shown to be more influenced by the abnormally large internet search volume than the average across the industries. On the other hand, the stock items in IT hardware, manufacturing, entertainment, finance, and communication industries are less influenced by the abnormal search volume than the average. In order to verify price pressure caused by investors' attention in KOSDAQ, the stock return of the current week is modelled using the abnormal search volume observed one to four weeks ahead. On average, the abnormally large increment of the search volume increased the stock return of the current week and one week later, and it decreased the stock return in two and three weeks later. There is no significant relationship with the stock return after 4 weeks. This relationship differs among the industries. An abnormal search volume brings particularly severe price reversal on the stocks in the IT software industry, which are often to be targets of irrational investments by individual investors. An abnormal search volume caused less severe price reversal on the stocks in the manufacturing and IT hardware industries than on average across the industries. The price reversal was not observed in the communication, finance, entertainment, and transportation industries, which are known to be influenced largely by macro-economic factors such as oil price and currency exchange rate. The result of this study can be utilized to construct an intelligent trading system based on the big data gathered from web search engines, social network services, and internet communities. Particularly, the difference of price reversal effect between industries may provide useful information to make a portfolio and build an investment strategy.

Application of Activity-Based Costing(ABC) for Modular Building Construction Indirect Costs Calculation at the Manufacturing Stage (활동기준원가계산법(Actvitiy-Based Costing)에 의한 모듈러 건축물 공장제작단계 간접비 산정 방안)

  • Lee, JeongHoon;Park, Moonseo;Lee, Hyun-Soo;Lee, Kwang-Pyo;Hyun, Hosang
    • Korean Journal of Construction Engineering and Management
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    • v.16 no.4
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    • pp.139-145
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    • 2015
  • Modular construction is combined with manufacturing production process and conventional construction industry technique. Considering characteristic of modular construction production process, manufacturing facilities require indirect costs for utilities, equipment, and overall maintenance, which can affect modular units pricing. However, current modular construction cost classification is inadvertent to reflect the manufacturing overhead costs, because it is generally added as a percentage to sum of labor, material and equipment as it called in single cost pool used. This process is easy to estimate the total construction cost at the project starting points, but it brings on misunderstanding of project profit estimations by "cross subsidization phenomenon". To prevent this situation, in this research aims to provide modular construction overhead cost handling process at the detailed indirect cost calculation for manufacturing stage using Activity-Based Costing as one of the powerful method for overhead costs estimation and allocation. Using this research results, modular construction cost estimators have more detailed cost information of modular units and prevent to misallocate indirect costs. Also, it can be utilized to aid the understanding of the company's profit structure.

Development of Automatic BIM Modeling System for Slit Caisson (슬릿 케이슨의 BIM 모델링 자동화 시스템 개발)

  • Kim, Hyeon-Seung;Lee, Heon-Min;Lee, Il-Soo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.11
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    • pp.510-518
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    • 2020
  • With the promotion of digitalization in the construction industry, BIM has become an indispensable technology. On the other hand, it has not been actively utilized in practice because of the difficulty of BIM modeling. The reason is that 3D modeling is less productive not only because of the difficulty of learning BIM software but also the modeling work is done manually. Therefore, this study proposes a method and system that can improve the productivity of BIM-based modeling. For this reason, in the study, a slit caisson, which is a typical structure of a port, was selected as a development target, and various parameters were derived through interviews with experts so that it could be used in practice. This study presents a UI construction plan that considers user convenience for efficient management and operation of diverse and complex parameters. Based on this, this study used visual programming and Excel VBA to develop a BIM-based design automation system for slit caissons. The developed system can use many parameters to quickly develop slit caisson models suitable for various design conditions that can contribute to BIM-based modeling and productivity improvement.

LED lighting control system using the variable FOV according to movements of stage actors based on multi sensor (멀티센서기반 무대배우 이동에 따른 FOV가변형 LED조명 제어 시스템)

  • Koo, EunJa;Cha, Jaesang;Kim, Daeho;Park, Myungsook
    • Journal of Satellite, Information and Communications
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    • v.7 no.3
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    • pp.16-21
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    • 2012
  • Recently, an importance of culture industry has been emphasized through an increased income level, spare time and changed values of modern people. And demands of the performance, arts, exhibit are steadily being increased. However the stage equipment depends on foreign manufactures on account of the inactive domestic technical skills. Especially in the lighting direction part, it is essential to control the lighting source and detect the moving line of actors but it generally uses the manual control type and realization of actor's moving line regardless of existing IT-based technologies. Also the system operation of existing sensor-based tracking and detecting technologies depends on the main lighting source of the stage. Therefore, this paper proposed LED lighting control system using the variable FOV and multi sensor-based tracking algorithm, which are possible to efficiently track the stage actors and direct the stage lights. Also we demonstrated the practicality and possibility of realization through the integrated experiment of the proposed system and implementation of the salient hardware, software. Additionally, the usefulness of proposed system was demonstrated using performance simulations and actual measurements of implemented sensor output.

Design and Implementation of Initial OpenSHMEM Based on PCI Express (PCI Express 기반 OpenSHMEM 초기 설계 및 구현)

  • Joo, Young-Woong;Choi, Min
    • KIPS Transactions on Computer and Communication Systems
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    • v.6 no.3
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    • pp.105-112
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    • 2017
  • PCI Express is a bus technology that connects the processor and the peripheral I/O devices that widely used as an industry standard because it has the characteristics of high-speed, low power. In addition, PCI Express is system interconnect technology such as Ethernet and Infiniband used in high-performance computing and computer cluster. PGAS(partitioned global address space) programming model is often used to implement the one-sided RDMA(remote direct memory access) from multi-host systems, such as computer clusters. In this paper, we design and implement a OpenSHMEM API based on PCI Express maintaining the existing features of OpenSHMEM to implement RDMA based on PCI Express. We perform experiment with implemented OpenSHMEM API through a matrix multiplication example from system which PCs connected with NTB(non-transparent bridge) technology of PCI Express. The PCI Express interconnection network is currently very expensive and is not yet widely available to the general public. Nevertheless, we actually implemented and evaluated a PCI Express based interconnection network on the RDK evaluation board. In addition, we have implemented the OpenSHMEM software stack, which is of great interest recently.

Improvement of Open BIM-based Building Permission Process Using EPI(Energy Performance Index) (에너지성능지표(EPI)를 대상으로 한 개방형BIM기반 건축인허가 개선방향 제시)

  • Kim, Inhan;Kim, Minchan;Choi, Jungsik
    • Korean Journal of Construction Engineering and Management
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    • v.16 no.6
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    • pp.124-135
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    • 2015
  • As many countries have been raising awareness of environmental issues, greater efforts for eco-friendly construction have been made in both governmental and private sectors. However, assessment circumstances for building energy performance and green building standard of legislation are still based on two dimension and handwork. This takes time, cost and labor, and makes assessment inaccurate and inefficient. Therefore, this study suggests methods to improve eco-friendly construction permission process and to automatize open BIM-based assessment of Energy Performance Index (EPI) among several eco-friendly construction certification standards. First, it analyzes the relations between assessment criteria and IFC data, and provides solutions to problems and limitations. Second, it applies the solutions to assessment program in order to automatize open BIM-based assessment for EPI. The eco-friendly construction permission process with these solutions applied will reduce time, cost, and labor by simplifying and automatizing the tasks. Also, the simplified process of design revision will improve not only productivity and efficiency but also accuracy and reliability.

The Development of 1G-PON Reach Extender based on Wavelength Division Multiplexing for Reduction of Optical Core (국사 광역화와 광코어 절감을 위한 파장분할다중 기반의 1기가급 수동 광가입자망 Reach Extender 효율 극대화 기술 개발)

  • Lee, Kyu-Man;Kwon, Taek-Won
    • Journal of Digital Convergence
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    • v.17 no.8
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    • pp.229-235
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    • 2019
  • As the demand for broadband multimedia including the Internet explosively increases, the advancement of the subscriber network is becoming the biggest issue in the telecommunication industry due to the surge of data traffic caused by the emergence of new services such as smart phone, IPTV, VoIP, VOD and cloud services. In this paper, we have developed WDM(Wavelength Division Multiplexing)-PON(passive optical network) based on the 1-Gigabit Reach Externder (RE) technique to reduce optical core. Particularly, in order to strengthen the market competitiveness, we considered low cost, miniaturization, integration technique, and low power of optical parts. In addition, we have developed a batch system by integrating all techniques for reliability, remote management through the development of transmission distance extension and development of capacity increase of optical line by using RE technology in existing PON network. Based on system interworking with existing commercial 1G PON devices, it can be worthy of achievement of wide nationalization and optical core reduction by using this developed system. Based on these results, we are studying development of 10G PON technology.

A Software Reliability Cost Model Based on the Shape Parameter of Lomax Distribution (Lomax 분포의 형상모수에 근거한 소프트웨어 신뢰성 비용모형에 관한 연구)

  • Yang, Tae-Jin
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
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    • v.9 no.2
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    • pp.171-177
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    • 2016
  • Software reliability in the software development process is an important issue. Software process improvement helps in finishing with reliable software product. Infinite failure NHPP software reliability models presented in the literature exhibit either constant, monotonic increasing or monotonic decreasing failure occurrence rates per fault. In this study, reliability software cost model considering shape parameter based on life distribution from the process of software product testing was studied. The cost comparison problem of the Lomax distribution reliability growth model that is widely used in the field of reliability presented. The software failure model was used the infinite failure non-homogeneous Poisson process model. The parameters estimation using maximum likelihood estimation was conducted. For analysis of software cost model considering shape parameter. In the process of change and large software fix this situation can scarcely avoid the occurrence of defects is reality. The conditions that meet the reliability requirements and to minimize the total cost of the optimal release time. Studies comparing emissions when analyzing the problem to help kurtosis So why Kappa efficient distribution, exponential distribution, etc. updated in terms of the case is considered as also worthwhile. In this research, software developers to identify software development cost some extent be able to help is considered.