• Culinary science and hospitality research
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• v.15 no.3
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• pp.324-343
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• 2009

The purpose of this study is to identify the effect of the risk communication of the food service industry on consumers' psychological response and attitude. The result is as follows. First, as for the relation between risk communication and information reliance, when the recognition of risk communication stability gets higher, information reliance rose; when the recognition of risk gets higher, information reliance rose with higher recognition of morality. Second, as for the relation between risk communication and risk recognition, when the recognition of risk communication stability gets higher, risk recognition rose; when the recognition of risk gets higher, risk recognition rose with higher recognition of environment and the information reliance rose with higher recognition of morality. Third, as for the relation between the information reliance of risk communication and risk recognition, when the information reliance of risk communication gets higher, risk recognition rose.

• Journal of Distribution Science
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• v.12 no.9
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• pp.53-63
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• 2014

Purpose - The rapid spread of SNS and increase of SNS users have heralded great changes in the tourism industry. Therefore, this study focused on how SNS characteristics- usefulness, convenience, interactivity, and intimacy - influence diffusivity, reliability and, consequently, user's preference for tourist attractions. Research design, data, and methodology - This study is designed not only to collect data with a questionnaire survey but also to test hypotheses with SEM by SPSS 18.0 and AMOS 18.0. Results - Usefulness, interactivity, and intimacy positively affect diffusivity, whereas convenience does not positively affect diffusivity. In addition, intimacy has a negative influence on reliability. However, diffusivity and reliability have positive impacts on the preference for tourist places. Conclusions - Certain characteristics of SNS facilitates the spreading of SNS tourist information. Usability and interactivity have positive impacts on the reliance of tourist information. Better communication can enhance the reliance of travel information. The influence of spreading tourist information has a positive influence on its reliance. Extension and reliance can have positive effects on the preference for tourist attractions.

• Journal of Families and Better Life
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• v.34 no.3
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• pp.15-26
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• 2016

Food is a kind of unconditional element for the health and survival of humanity. Eating is the most principle desire for humans among others, which can make humans feel stability and pleasure when the desire is well satisfied. The attention to food safety is increasing and food safety accidents are happening constantly, which makes the anxiety to food safety become more serious. Especially after the WTO, the floating of food hazards between countries are increasing, which makes the problems of food safety not just limited to inland but has become a matter of common interest internationally in this liberalization era. Therefore, institutional preparation and persistent management and supervision are necessary for increasing dietary life satisfaction as well as securing food safety. Meanwhile, the consumers also need to understand and trust the food safety information, and have the ability of personally pursuing a safe diet. In this study, sentiment index about food safety and dietary satisfaction were centered on Korean consumers and the factors having an effect on dietary satisfaction were analyzed. Moreover, whether the reliance to food safety information had a moderating effect on the sensory level of food safety and satisfaction to dietary food was also confirmed. The main results were different with those concluded by J. Yun and S. Joo (2014). The sensory level of food safety was decided by the reliance to food production distribution provision safety, anxiety to food varieties, and food token. The reliance to food production distribution provision safety was lower than the average level. The anxiety to food varieties was slightly higher than the average level. The reliance to food safety information was generally lower than the medium level which showed the distrust to food safety information. The satisfaction of diet by the consumers showed a slightly lower level than the average level. In addition, the reliance to food safety information had a moderating effect on the sentiment index about food safety and dietary satisfaction. Therefore, the consumer organizations or the government should actively expand various consumer education related to food safety in order to apprehend the concrete variables which can have effects on the satisfaction of diet and transform the precise information into accurate knowledge.

• Journal of the Korean Data and Information Science Society
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• v.20 no.4
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• pp.713-717
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• 2009

The purpose of this paper is to analyse the factors influencing satisfaction, reliance, and loyalty to the life insurance companies. The factors are divided into two categories: the characteristics of life insurance companies and sellers. Factor analysis and multiple regression is employed. Two factors are found in the analysis of the characteristics of life insurance companies. Those are quality and social liability of life insurance companies. One factor are extracted from the analysis of the characteristics of sellers. We also find each one factor in the factor analysis of satisfaction, reliance, and loyalty. The findings are summarized as follows. Firstly, the role of sellers are very important for the three performance variables, namely satisfaction, reliance, and loyalty. Secondly, the factor for social liability of life insurance companies is statistically significant to the satisfaction performance. Finally, The three explaining variables are statistically significant to the reliance and loyalty performance.

• Journal of the Korea Society of Computer and Information
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• v.20 no.9
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• pp.129-135
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• 2015

This study was conducted in order to identify factors that influence the will of self-reliance among workers participating in self-support programs. For this purpose, data were collected from self-support program participants in 2012 (1,301 participants in self-supporting labor programs and 128 in self-support community programs). Input variables analyzed as factors influencing the will of self-reliance were socio-demographic variables, self-esteem, and social capital. According to the results, first, self-supporting labor program participants' self-esteem was 2.328 out of 4 (S.M= .402) and it was somewhat lower than 2.406 (S.M=.404) in self-support community participants, but the difference was not significant. Self-supporting labor program participants' social capital was 2.980 out of 5 (S.M=.844), significantly lower than 3.356 (S.M=.815) in self-support community program participants. Self-supporting labor program participants' will of self-support was 4.150 out of 5 (S.M=.602), lower than 4.314 (S.M=.521) in self-support community program participants. Second, according to the results of regression analysis on self-support program participants' will of self-reliance, age (B=-.198, p<.001), self-esteem (B=.236, p<.001), and social capital (B=.166, p<.001) were found to have a significant effect. That is, the will of self-support was higher when age was young, when self-esteem was high, and when social capital was high. Based on these findings, this study suggested self-support policies, education systems, differentiated programs, etc. for enhancing self-support program participants' will of self-reliance.

• Management & Information Systems Review
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• v.14
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• pp.25-50
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• 2004

This study is aiming to present administrative guiding principles and suggestions to find methods to improve and bring up the ethic code of business of aligned companies, by examining how the factors of union of relations depending on characteristics of business, influence outcome of aligned companies, under the circumstances where efforts to improve outcome of aligned company through dealing relation between a mother company and the aligned company. First of all, as a result of analyzing how the characteristics of business have an influence on the relational union, it is shown that characteristics of product, peculiar assets of business, and opportunistic dispositive factors have an influence on reliance and devotion which are relation uniting factors. Under the actively changing circumstances, in order that the manufacturing companies can have a competitiveness, it can be said that shortening of developing period of new products, reduction of manufacturing and operating cost, and improvement of quality and productivity are compulsory factors. This can be achieved by having close relations with aligned companies which provide with parts and materials. As a result of analyzing how relational uniting factors like reliance and devotion influence business outcome of aligned companies. it is found that both reliance and devotion influence administrative outcome, although it is shown that they do not influence economic results such as reduction of cost. Therefore, it can be said that the mutual cooperation is required to increase mutual reliance and devotion, since increase of reliance and devotion are compulsory factors for efficient development of companies where a mother company and the aligned companies coexist, since they ease uncertainty in dealings, and devise administrative outcome.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.25 no.3
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• pp.1-8
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• 2017

As many people all over the world increasingly take more time in exchanging with other people or acquiring information on the internet, use of social media becomes a part of their daily lives. A lot of changes of consumer culture, which have been occurring through social media, have significant effects on corporate marketing activities. Since social media's importance to airlines has been continuously increased, this study attempts to examine effects of passengers' uses of social media, who plan to select an airline, on dependence on reliance of electronic word-of mouth(EWOM) and EWOM acceptance. To this end, a questionnaire survey of passengers who use airlines and the airline's social media was conducted, and then effective data of 302 copies were analyzed by using the structural equation modeling. The findings show that social media use intensity has a significant effect on Acceptance of EWOM via reliance of EWOM, while a direct effect of social media use intensity on Acceptance of EWOM is not significant. From this study, it is found that control and management of social media and only EWOM are effective tools for marketing of airline businesses, suggesting that innovative strategies are required to preemptively cope with changes in consumers' behaviors and markets, which continue to evolve.

• Journal of the East Asian Society of Dietary Life
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• v.8 no.2
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• pp.137-146
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• 1998

This study was designed to investigate the main sources of food and nutrition, utilization, reliance, nutritional knowledge and dietary behavior. The results are as follows. 1. The main sources of food and nutritional information are television and radio, newspaper and popular magazines in that order. 2. The first topic is a guiding principle in the dietary life of adult disease prevention. 3. The percentage of the perceived nutritional knowledge of respondents using the newspaper and popular magazines is higher than for the respondents using the television and radio, but the accuracy of the nutritional knowledge was not significant. Per the results, the nutritional education of people through the mass media is very reasonable, Therefore, it is necessary to develop a nutritional education program and implement the program using the most practical mlethod to deliver the information.

• Proceedings of the Korean Society of Computer Information Conference
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• 2015.01a
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• pp.107-110
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• 2015

본 연구에서는 자활근로사업과 자활공동체사업 참여자를 대상으로 자립의지, 자아존중감, 사회자본 정도와 자활사업 참여집단간의 차이를 분석하고자 한다. 또한 자활근로사업과 자활공동체사업 참여자의 자립의지에 영향을 미치는 개인적 특성요인과 사회자본의 영향력을 비교 분석하고자 한다. 분석결과, 자활근로사업 참여자의 자립의지에 대한 회귀분석 결과, 연령대(B=.228), 건강상태(B=.097), 자아존중감(B=.233), 사회자본(B=.184)이 유의미한 영향을 미치는 것으로 분석되었다. 그러나 자활공동체 참여자의 자립의지에는 유의미한 변수가 나타나지 않았다.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.7 no.3
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• pp.417-422
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• 2003

Ad Hoc network not only can be the constitution of multiple piconet, but also can be the extension to the scatternet. By changing the length of the packets, it will transmit packets according to the amount of the transmission. There are two forms of the bluetooth. The one is the DM which is slower in speed but higher in reliance than the DH. The other is the DH which is faster in speed but lower in reliance than the DM. This paper tries to compare and analyze the performances of mobile hosts according to the forms of the packets in bluetooth Ad Hoc network.