• 제목/요약/키워드: Indirect Approach Strategy

검색결과 24건 처리시간 0.023초

콘크리트의 미세구조 특성이 전기저항에 미치는 영향 (Influence of Micro-Structural Characteristics of Concrete on Electrical Resistivity)

  • 윤인석
    • 한국구조물진단유지관리공학회 논문집
    • /
    • 제17권6호
    • /
    • pp.122-129
    • /
    • 2013
  • 콘크리트의 전기저항은 염소이온 확산계수와 비교하여 빠르고 간단히 측정할 수 있기 때문에, 염소이온 확산계수를 제어하기 위한 간접적인 지표로서 활용될 수 있다. 전기저항은 해양구조물의 유지관리 전략을 수립하는데 매우 중요하다. 본 연구의 목적은 전기저항측정의 프로토콜을 설계하는 것이다. 본 연구는 염소이온과의 관계성을 토대로 콘크리트의 성능을 파악하는 중요한 비파괴 접근방법을 제시하였다. 수분, 공극량, 공극간 굴곡특성 등과 같은 미세구조 특성이 전기저항에 미치는 영향을 배합조건별 수화단계별로 고찰하였다. 전기저항과 염소이온 확산계수의 관계로부터 정규적인 전기저항의 측정을 토대로 염소이온 확산계수를 간접적으로 통제하는데 본 성과가 이용될 수 있다.

Study and Control of Photovoltaic Water Pumping System

  • Khlifi, Mohamed Arbi
    • Journal of Electrical Engineering and Technology
    • /
    • 제11권1호
    • /
    • pp.117-124
    • /
    • 2016
  • Solar photovoltaic pumping system is one of most important of renewable energy applications especially in rural areas. Besides, the control strategy for standalone solar pumping system based on induction motor and without DC/DC converter has been widely studied and discussed in the literature. This topology is of great concern due its economic issues, especially when a standard frequency converter (SFCs) with scalar control is used instead of a dedicated PV inverter. This paper proposes an external control module to generate SFCs frequency reference in order to ensure both maximum power point tracking (MPPT). We present method of modeling and control of photovoltaic pumping system based centrifugal pump controlled by new improved incremental conductance in order to optimize the price and operation of pumping system this MPPT algorithm have many advantages like can be eliminate proportional integral controller It is a low cost solution since it requires no additional power equipment. The induction motor driven pump that is powered by a solar array is controlled by the indirect field oriented control (IFOC). The effectiveness of the proposed approach is illustrated by simulations carried out under Matlab Software. The experimental results are compared with simulation results.

Determinants of E-Intermediary Use in Export Marketing: Cross-National Differences in the US and Korean SMEs

  • Cho, Hyuk-Soo
    • 한국경영과학회:학술대회논문집
    • /
    • 한국경영과학회 2008년도 추계학술대회 및 정기총회
    • /
    • pp.464-486
    • /
    • 2008
  • Purpose. Electronic intermediaries (e-intermediaries) are gaining significance in international marketing with the rapid development of e-commerce. The goal of this study is to explain empirically what leads to a higher use of this relatively new exportation alternative. Relying on a resource-based view as our research foundation, we focus on information technology (IT) and non-IT factors as possible determinants. Further, this study brings arguments offered by transaction cost theorists to explain the other non-IT determinants. Methodology/Approach. Data are collected from small and medium-sized enterprises (SMEs) in the electronic industry in Korea and the U.S to ensure generalizability. Ordinary least square (OLS) regression is utilized to analyze the data. Findings. This study raises new issues regarding a relatively new type of exporting channel, e-intermediary. Exporting is regarded as the most appropriate strategy for SMEs in international commerce. A number of SMEs stay away from exporting due to limited resources or lack of knowledge regarding foreign markets. The findings in this study should help SMEs use e-intermediaries more widely by developing appropriate IT-related resources (IT-related human and relationship assets) and dealing with non-IT factors (international competence, environmental uncertainty, and duration of relationship) effectively. Originality/Value/Contribution. This study illustrates the significant role of e-intermediaries, which may help SMEs to penetrate the global market effectively. Finding relevant sources in the global e-marketplace is a challenge for non-experienced users like SMEs. This study proposes e-intermediaries as an effective alternative for them. Another contribution of this study is to show how the use of indirect exporting channels, e-intermediaries, decrease costs in exporting transactions. This study suggests an e-intermediary as a hybrid exporting channel to balance risk and profit.

  • PDF

현대 실내건축공간에 나타난 플랫폼적 특성 - 렘 콜하스의 실내공간 프로젝트를 중심으로 - (The Platform Feature Appearing in Contemporary Architectural Interior Space - Focused on the Interior Design Projects of Rem Koolhaas -)

  • 김석영
    • 한국실내디자인학회논문집
    • /
    • 제24권2호
    • /
    • pp.58-66
    • /
    • 2015
  • This study was conducted to determine a 'platform' as a mean of interactions between users in contemporary spatial design and network(web) and to verify the similarity between the platform and space of Rem Koolhaas, one of the leading contemporary architects of our time. A platform, referring to tangible or intangible structures designed for common use in a variety of ways, is activated by the networking effect of participants. Aided by the recent development of the IT industry encompassing computers and smart phones, the concept of platforms is extending to all areas of modern life, in general. In this study, the similarity between architectural space and platforms after reviewing the computer-related platforms, ecological features that refer to virtuous circulation, and various cases applied with platform thinking. Through this process, the platform feature of architectural platforms is defined as the 'open spatial system combined with control and freedom that acts more than one function and facilitates direct/indirect exchanges between users regardless of its type or size'. Establishing the criteria for spatial analysis based on this definition, analysis was conducted on interior design projects that were planned and conducted by Rem Koolhaas after 2000. As a result of this analysis, it was learned that Rem Koolhaas designs space using dual space structures where the extension and mixture of the user group, mixture of various functions defined by users, loose control that induces voluntary participation, community reinforcement, and inducement of accidental events, and opening and closing coexist. In addition, this design approach was found to be a design strategy similar to the concept of platforms that began to be developed in the IT field.

토지·주택 건설부문 공공기관의 온실가스 배출량 관리방안 고찰 (Management of GHG Emissions from the Public Organizaions in Land and Housing Construction Sector)

  • 이기홍;유정현;임주호;전선정
    • 토지주택연구
    • /
    • 제2권3호
    • /
    • pp.307-313
    • /
    • 2011
  • 본 연구에서는 토지 주택 건설부문의 공공기관들에 적합한 온실가스 관리방안을 제시하였다. 토지 주택 건설부문 공공기관들에서 시행하는 사업들은 공공성과 복합성이라는 특징을 갖게 된다. 이러한 사업특성을 반영하여 온실가스 관리영역 및 감축목표를 설정하고 온실가스 관리시스템을 구축하는 방안이 필요하다. 토지 주택 건설부문 공공기관들의 사업들은 대부분 사회기간시설들을 건설하는 것이므로 온실가스 저감노력을 모두 계량화하기가 어렵다. 따라서 온실가스를 계량부문과 비계량부문으로 구분하여 체계적으로 관리하는 방안이 적합함을 제시하였다. 온실가스 배출량 관리방안의 구체적 모델로서 한국토지주택공사의 사업 분야를 대상으로 종합적인 온실가스 배출량 관리방안을 예시하였다.

Development of a New Direct Marketing Channel in the Chinese Rural Market: The Case of Hongfu Fertilizer Company

  • Li, Dao-sheng;Hong, Jinhwan
    • Asia Marketing Journal
    • /
    • 제15권2호
    • /
    • pp.29-47
    • /
    • 2013
  • Distribution channel decisions involve long-term commitments with other firms that are very difficult to change or replace. In particular, marketing channel decisions in emerging markets are much more complicated due to unfamiliar conditions and problems such as lack of market data and distribution systems. Therefore, when a company considers changing or introducing a marketing channel in an area, it is much more difficult to judge its effectiveness in an emerging market than in a developed market. In this study, we investigate the development process of a new direct marketing channel of Hongfu Fertilizer Company (hereafter Hongfu), a medium-sized Chinese fertilizer manufacturer, and propose an approach to test the feasibility of this new marketing channel in the Chinese rural market. We measure the effectiveness of Hongfu's new marketing channel from two perspectives: i) from customers' perspective through direct responses of farmers, which showed that a new channel can increase the convenience and lower the purchasing costs for the farmers, and ii) from the company's perspective, by calculating the incremental profit of the company using the expansion factor (T/Q) method, which suggested that the execution of Hongfu's strategy to expand a new marketing channel will result in an increase in profits. The results of this study contribute to the development of a methodology to test the feasibility of a new direct marketing channel in the emerging markets such as the Chinese rural market. Traditional and indirect distribution channels in emerging markets are generally not very efficient and difficult to change. Especially, in emerging markets, like the Chinese rural market, the methods of testing channel feasibility must be different from that of developed markets. Considering market situations, market experiments can be more effective then systematic market surveys in testing channel feasibility in emerging markets. This study implies that managers must learn to cope with a transition from the traditional marketing channels in emerging markets. With the development in farmers' understanding of marketing concept, the transition from traditional marketing channel is unavoidable for all firms. Farmers in China are generally very conservative, however, their buying behaviors are changing. Therefore, fertilizer companies should try to adjust in accordance with farmers' demand characteristics that the efforts to meet the economic needs of farmers with new marketing channels as well as trust building are critical in the near future.

  • PDF

양측 엉덩관절 전치환술 환자의 횡단보도 걷기 개선을 위해 ICF Tool을 적용한 PNF 중재전략: 사례보고 (Effect of a PNF Intervention Strategy with the ICF Tool Applied to a Patient with Bilateral Total Hip Replacement Walking a Crosswalk )

  • 김진철;임재헌
    • 대한물리의학회지
    • /
    • 제19권1호
    • /
    • pp.95-105
    • /
    • 2024
  • PURPOSE: This study aimed to utilize the International Classification of Functioning, Disability, and Health (ICF) tool to identify a problem list and explore intervention effects using proprioceptive neuromuscular facilitation (PNF) for improving the crosswalk performance of patients who have undergone a bilateral hip arthroplasty. METHODS: The subject of this study was a 43-year-old male who had undergone a bilateral hip arthroplasty. To address the subject's functional status, a clinical decision-making process was carried out in the order of examination, evaluation, diagnosis, prognosis, intervention, and outcome. Patient information during the examination was collected using the ICF core set. The evaluation involved listing the items of each problem using the ICF assessment sheet and identifying the interaction between activity limitations and the impairment level. The diagnosis explicitly described the causal relationships derived from the evaluation using ICF terminology. The prognosis presented activity goals, body function, and structured goals in terms of the activity and participation levels that needed to be achieved for an individual's functional status. The intervention approached problems through the four components of the PNF philosophy, namely basic principles and procedures, techniques, and patterns, in an indirect-direct-task sequence. Results were compared before and after the intervention using the ICF evaluation display. RESULTS: The results of the study showed that the primary activity limitation, which was the walking time across the crosswalk, showed improvement, and the trunk's counter rotation and the weight-bearing capacity of both the lower limbs, which were impairment level indicators, were enhanced. CONCLUSION: This study suggests that PNF intervention strategies will serve as a positive approach for improving crosswalk walking in patients with bilateral hip arthroplasty.

도시공원의 공급인자 평가모형 (An Evaluation Model on Supply Factors of Urban Park)

  • 장병문
    • 한국조경학회지
    • /
    • 제38권1호
    • /
    • pp.1-11
    • /
    • 2010
  • 본 연구는 '도시공원의 공급인자가 도시공원의 이용 만족도에 미치는 영향은 무엇인가?'에 관한 연구의문에 해답을 제공하기 위하여 도시공원의 공급인자인 매력물, 서비스, 접근성, 정보, 촉진이 도시공원의 이용 만족도에 미치는 영향을 평가함을 연구목적으로 한다. 도시공원의 공급인자에 관한 이론적 고찰을 토대로 외부적 공급인자와 내부적 공급인자가 이용 만족도에 미치는 영향을 하나의 인과모형으로 구성한 개념적 틀을 구성하여 가설을 도출하였다. 연구가설의 실증적 검정을 위한 자료는 8개의 도시공원을 대상으로 할당추출방법을 사용하여 선정된 452명의 공원 이용자를 대상으로 설문조사를 통해 수집하였다. 불성실한 응답과 이상치를 제외한 356매가 분석에 사용되었다. 수집된 자료는 LISREL for Windows 8.72(Scientific Software International, Inc., 2006)와 SAS Ver. 9.1(SAS Institute Inc., 2002)을 이용하여 경로분석을 수행하였다. 도시공원의 공급인자의 평가 결과는 다음과 같다. 1) 외부적 공급인자인 접근성이 이용 만족도에 미치는 직접효과와 간접효과는 각각 0.184, 0.220으로 나타났다. 정보와 촉진이 이용 만족도에 미치는 직접효과는 없으나 간접효과는 각각 0.101, 0.177로 나타났다. 2) 내부적 공급인자인 서비스의 직접효과와 간접효과는 각각 0.130, 0.236인 반면 매력물의 직접효과는 0.698로 나타났다. 3) 도시공원 이용 만족도에 미치는 접근성, 서비스, 매력물의 직접효과의 크기는 각각 0.184, 0.130, 0.698로 57.96%를 구성하는 반면, 접근성, 정보, 촉진, 서비스의 간접효과의 크기는 각각 0.220, 0.101, 0.177, 0.236으로 42.04%이다. 4) 도시공원의 공급인자들이 도시공원의 이용 만족도(100.00%)에 미치는 인과효과의 크기는 매력물(39.98%), 접근성(23.14%), 서비스(20.96%), 촉진(10.14%), 정보(5.78%)의 순이다. 5) 도시공원의 외부적 공급인자인 접근성, 정보, 촉진의 효과는 39.06%인 반면, 내부적 공급인자인 서비스, 매력물의 효과는 69.94%로 나타났다. 연구를 통해 도시공원의 마케팅전략 수립과 기존의 조성된 도시공원 개량 방안을 마련하는데 유용한 지식을 얻었다. 특히, 이 연구에 적용된 방법론은 여타의 여가활동 장소의 계획과 설계에 유용할 것으로 판단된다. 장차 더 많은 측정변수들을 도입하여 도시공원의 공급에 관한 구조방정식 모형의 정립과 도시공원의 종류별 공급인자 에 대한 평가가 요구된다.

국제프랜차이징 연구요소 및 연구방향 (Research Framework for International Franchising)

  • 김주영;임영균;심재덕
    • 마케팅과학연구
    • /
    • 제18권4호
    • /
    • pp.61-118
    • /
    • 2008
  • 본 연구는 국내외 프랜차이즈의 해외진출에 대한 연구들을 바탕으로 국제프랜차이징연구의 전체적인 연구체계를 세워보고, 연구체계를 형성하고 있는 연구요인들을 확인하여 각 연구요소별로 이루어지는 연구주제와 내용을 살펴보고, 앞으로의 연구주제들을 제안하고자 한다. 주요한 연구요소들은 국제프랜차이징의 동기 및 환경 요소과 진출의사결정, 국제프랜차이징의 진입양식 및 발전전략, 국제프랜차이징의 운영전략 및 국제프랜차이징의 성과이다. 이외에도 국제프랜차이징 연구에 적용할 수 있는 대리인이론, 자원기반이론, 거래비용이론, 조직학습이론 및 해외진출이론들을 설명하였다. 또한 국제프랜차이징연구에서 보다 중점적으로 개발해야 할 질적, 양적 방법론을 소개하였으며, 마지막으로 국내연구의 동향을 정리하여 추후의 연구방향을 종합적으로 정리하였다.

  • PDF

재망상복장구물중전자(在网上服装购物中电子)E-SERVQUAL 대전자충성도적영향(对电子忠诚度的影响) (The Effect of E-SERVQUAL on e-Loyalty for Apparel Online Shopping)

  • Kim, Eun-Young;Jackson, Vanessa P.
    • 마케팅과학연구
    • /
    • 제19권4호
    • /
    • pp.57-63
    • /
    • 2009
  • 随着电子商务指数式增长(电子商务), 营销人员正试图获得通过强调服务质量和服务方面的相互作用而导致客户满意度或行为后果的竞争优势. 特别是对于服装, 服务质量是鼓励客户电子忠诚的关键因素之一, 并增加电子商务中服装零售的成功. 因此, 本研究探讨电子服务质量(电子SERVQUAL)的因素和根据Parasuraman等人(2005)的研究框架对网上服装购物的电子忠诚度的独特影响. 这项研究的具体目标是确定的基本层面的E - SERVQUAL, 分析有关在网上服装购物中电子SERVQUAL对点在忠诚度的影响的结构模型. 对于服务质量, 在网上购物方面的理论框架, 我们比较分析了有关传统和电子服务质量的因素的文献并确定了核心的两个方面和恢复服务. 这项研究的假设是电子SERVQUAL对电子忠诚度的影响. 客户满意度对电子服装网上购物服务的忠诚度有积极影响和客户满意度在电子SERVQUAL对服装网上购物电子忠诚度影响中的中介作用. 根据文献我们制成了一份自填式的问卷. 我们在美国从居住在大城市的有在网上购买服装产品的在线消费者中获得了252份有用的问卷. 通过因子分析(例如, 探索, 验证)评估了有效性和可靠性, 结构方程模型, 包括测量和结构模型, 通过线性结构8.8程序评估了包括测量和结构模型的结构方程模型. 结果显示, 网上购物网站的电子SERVQUAL的五个因素: 赔偿, 执行, 效率, 系统可用性和反应能力. 这支持在网上服装购物方面Parasuraman(2005)的E-S-QUAL包括两个方面的核心服务(如满足, 效率, 系统可用性)和恢复相关的服务(例如, 补偿, 回应). 在结构方程模型中, 有5个电子SERVQUAL因素的外生潜变量, 两个内生潜变量(例如客户满意度, 电子忠诚度). 对于测量模型, 各代表概念的因子载荷有显著的统计学意义, 比 0.60大, 内部一致性信从 0.85 至 0.8 8 不等. 在估计电子SERVEQUAL因素的结构模型, 系统的可用性对电子忠诚的直接和积极的作用, 而效率对网上服装购物的电子忠诚度有负面影响. 然而, 满足不是解释网上服装购物的电子SERVQUAL结果的重要指标. 这一发现意味着, 可被理解为系统提供服务的质量可能会增加对服装网上购物的客户满意度. 然而, 电子忠诚取决于服务质量没有被支持, 因为在网上服装购买中, 通过价值或满意度的中介作用, 服务质量对电子忠诚度(例如再购买意图)有间接影响. 此外, 获得赔偿和回应被发现对客户满意度有显著影响, 会影响网上服装购买的电子忠诚度. 因此, 获得赔偿和回应对电子忠诚度有显著的间接影响. 这表明, 恢复特定的服务因素在客户满意度最大化方面的重要作用, 以及维护客户对网上服装购物网站的忠诚度方面的重要作用. 研究结果在管理和研究方面都有启示. 时装营销者可以在建立与客户的长期关系的基础上, 不断测量顾客感知与恢复服务有关的服务质量等问题, 例如对问题和返回的迅速反应, 客户购买之后的问题赔偿. 为了保持电子忠诚, 在消费者购买服装中恢复服务对消费者第一次选择网站起到重要作用. 由于网上购物的消费者可以在任何地方购物, 提高竞争优势的营销策略是为消费者提供更好的服务质量, 最大限度地满意, 并把创造客户网上服装购买的电子忠诚度. 从研究的角度来看, 解释这些结果时, 本研究的一些局限需要被考虑. 对于未来的研究, 调查结果为这一重要主题理论和实证方面的进一步的研究提供了依据. 根据研究结果, 更全面的模型预测电子SERVQUAL的结果可以被开发和测试. 对全球时装市场, 这项研究可以扩展使用多国样本的跨文化的方法来研究服装的电子服务质量.

  • PDF