• Title/Summary/Keyword: Image consulting

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Visual Interaction between the Stereotype of Women's Body Image and Its Internalization - with the Analysis of Images on the Advertising of Body-line Care Company - (여성 몸 이미지의 전형과 내면화 과정의 시각 체계적 상호작용 - 몸매관리산업 광고 이미지 분석을 중심으로 -)

  • Lee, Suan
    • Women's Studies Review
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    • v.26 no.1
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    • pp.73-108
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    • 2009
  • In the post-industrial society, concerns about the body have devoted to extend the concept of body from its physical level to the spiritual and corporeal level. Now body is not only an instrument which expresses one's personal character, but also an abstract concept which shows one's identity. Through this tendency, body image as a representation becomes notable as much as physical body itself. This tendency has been exaggerated especially for women and the socio-cultural common notion is forcing them to internalize it by presenting several stereotypes of body image. The concept of body image, a rising academic subject becoming a socio-cultural matter of interest, bears an epistemological base about spirit, body, and individual/social character. As the discussion about body develops in the field of women's studies, deepened discussions about body image are in progress. In this article interaction between the making of stereotypes of the female body in the socio-cultural circumstance and the process of internalization of these stereotypes is analyzed. For the analysis, the hypothesis was established that this interaction constructs the making process of body image. The analyzed materials are images and texts for advertisements, and other materials for public relations which are posted on the homepage of body-line consulting company M. The results of this analysis are to summarize as follows; the stereotypes of the female body image in Korea are very similar to those of westerners, and male gaze plays a big role in the construction of female body image through the internationalization of the gaze by women. According to these results, it is necessary to consider the effort that women should strive to produce and to develop healthy female body images.

The Korea Convergence Society A Study on the Optimization of Manufacturing Process through Motion Analysis and Virtual Reality (모션분석 및 가상현실을 통한 제조공정 최적화 방안연구)

  • Kim, Hyun-Jong;Hong, Jung-Wan;You, Yen-Woo
    • Journal of the Korea Convergence Society
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    • v.8 no.7
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    • pp.23-28
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    • 2017
  • For manufacturing industry to achieve efficient manufacturing process, improving a company's productivity and reducing cost is a required task of the current manufacturing companies. For design of efficient manufacturing process and improvement of productivity, efficient manufacturing process method is studied through removal of unnecessary elements analyzing motions and using test-bed linkage system based on virtual reality. When building process line after verifying optimization through virtual process arrangement simulation in advance, it is available to save additional cost for process modification or supplement to result in practical effects of improving a company's manufacturing competition. Reducing design period, improving equipment, making automation, realizing ergonomics, and improving process through this study, it will be available to achieve improvement of productivity, enhancement of quality, cost reduction as well as employees' satisfaction for safety and health.

Research on the Perception of Wedding Planners on Hanbok as a Wedding Ceremony Dress

  • Shin, Kyeong-Seub
    • Journal of Fashion Business
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    • v.14 no.6
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    • pp.84-99
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    • 2010
  • The aim of this study is to understand the wedding planners' general perceptions on Hanbok as a ceremonial dress in wedding ceremonies. Moreover, the study explores the aesthetic understanding of wedding planners on Hanbok which both influences their choice of recommendation and purchasing decisions. In the process of organizing the structure of weddings for clients, planners have naturally acquired the position of being able to influence the sales of the Hanbok industry. Moreover, brides-to-be are heavily dependant on wedding planners in sketching the outlines of their whole wedding. Therefore, in order to analyze the opinions of both subjects, a research survey was launched which involved three hundred participants from two groups: first, wedding planners who were free lancers working in the Chungdam District, and second, wedding planners who were working for wedding consulting firms. The survey method was based on one precedent study, in which a preliminary survey was conducted by interviewing companies in the Hanbok industry and wedding consulting firms, and an additional survey in the form of questionnaires. The STATA 11.0 program was used for analyzing the recruited data for frequency analysis and cross-tabulations analysis on career. The conclusion of this research may be used as substantial preliminary data in prospering the Hanbok industry, enhance and newly shape its marketing strategies and the conclusion is as follows. 1. Wedding planners have a more profound understanding on Hanbok and prioritize the significance of formative constituents in the order of color, material, style, size, and decoration. 2. The prospects of promoting the image of Hanbok through wedding planners is promising. According to surveys, this goes to show that the persuasion of wedding planners have brought a positive effect on choice of Hanbok and as wedding planners become more specialized, their involvement in preparing Hanbok with brides is increasing. 3. Wedding planners believed that the main reasons why future brides do not select Hanbok as a ceremony dress are that the cost is too high relative to practicality and that there are not enough opportunities to wear them.

Landscape Design of Osong Biohealth Technopolis Institute (오송 생명과학단지 조경설계)

  • Kim Do-Kyong;Kim Kyoung-Lyul
    • Journal of the Korean Institute of Landscape Architecture
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    • v.33 no.1 s.108
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    • pp.109-120
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    • 2005
  • This landscape design proposal was presented to a design competition for Osong Biohealth Technopolis Institute of Cheongwon Gun Chung Cheong Buk Do which was held by Ministry of Health and Welfare in March 2004. The site is located in. Osong Li, Kang Wei Myun, Cheonwon Gun, Chung Cheong Buk Do and has an area of $402,600m^2$. The judging criteria for landscape design set by the client could be articulated as follows: an environment friendly design respecting the surrounding environment, a functionally efficient site plan by clustering buildings with similar uses, a site plan having 'front yard' by locating buildings in rear areas toward existing 'groves'. The proposal set the main design concept of this project as 'clustering'. By doing that, existing grades and plants can be saved, buildings with similar uses can be clustered, huge 'front yard' as a symbolic image of this project can be achieved, and finally many small open spaces for everyday life can be designed accordingly.

Recognition of Virtual Written Characters Based on Convolutional Neural Network

  • Leem, Seungmin;Kim, Sungyoung
    • Journal of Platform Technology
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    • v.6 no.1
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    • pp.3-8
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    • 2018
  • This paper proposes a technique for recognizing online handwritten cursive data obtained by tracing a motion trajectory while a user is in the 3D space based on a convolution neural network (CNN) algorithm. There is a difficulty in recognizing the virtual character input by the user in the 3D space because it includes both the character stroke and the movement stroke. In this paper, we divide syllable into consonant and vowel units by using labeling technique in addition to the result of localizing letter stroke and movement stroke in the previous study. The coordinate information of the separated consonants and vowels are converted into image data, and Korean handwriting recognition was performed using a convolutional neural network. After learning the neural network using 1,680 syllables written by five hand writers, the accuracy is calculated by using the new hand writers who did not participate in the writing of training data. The accuracy of phoneme-based recognition is 98.9% based on convolutional neural network. The proposed method has the advantage of drastically reducing learning data compared to syllable-based learning.

A Review of the Topographical Causes of Gloss Variation and the Effect on Perceived Print Quality

  • MacGregor, Michael A.
    • Journal of Korea Technical Association of The Pulp and Paper Industry
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    • v.32 no.5
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    • pp.26-43
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    • 2000
  • It is well accepted that gloss variation deteriorates the print quality and there are various objective ways to measure this. Several studies now have shown that the coefficient of variation in the octave band passed printed gloss image has an excellent correlation with ratings by an expert panel using a magnitude estimation scaling method. The correlation improves when the gloss level is also taken into account beyond that of the COV. There is also evidence that the correlation would improve even more if the gloss spatial distribution could be better accounted for. We show that much (at least 80% and perhaps up to 90%) of the gloss distribution can be accounted for by the paper topography over a wide range of dimensions (scale). Recent work has supported the role that microroughness and multiple surface scattering play in the gloss distribution. This offers the promise of showing that even a greater amount of gloss variationcan be explained by topography.

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A Synthetic Study of Influential Factors on Attitudes toward the Counterfeit of Prestige Brand: Focused on Chinese Consumers (명품브랜드 위조품 태도의 영향요인에 관한 종합적 연구: 중국소비자를 중심으로)

  • Oh, Ji-Won;Wang, Wei;Kim, Gwi-Gon
    • Journal of Digital Convergence
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    • v.14 no.6
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    • pp.133-142
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    • 2016
  • The purpose of this study is to test the effects of brand image and product similarity with the original on the attitude toward the counterfeit of prestige brand. Especially this study is focused on the moderating effect of perceived bland globalness (PBG) and the influence of the original attitude on the counterfeit one. The results of this study are as follows 1) brand image has a positive impact on the counterfeit attitude as well as the original one. And symbolic image is more positive than functional image on the both of them. 2)The moderating effect of PBG appeared between brand image and attitude. Namely, there is no statistical difference according to PBG in the effect of brand image on the original attitude. But the effect of brand image on the counterfeit attitude is higher in case of high PBG. 3) Product similarity of the counterfeit with the original has a positive impact on only the counterfeit attitude. And the similarity of perceived quality is more positive than appearance similarity on the counterfeit attitude. 4) The original attitude has a positive impact on the counterfeit one.

The Impact of Corporate Image on Employees' Alturistic Behavior in Franchise Industry: Mediating Role of Organizational Trust and Affective Commitment (프랜차이즈 기업이미지가 종업원의 이타적 행동에 미치는 영향: 조직신뢰와 정서적 몰입의 매개역할)

  • Hur, Soon-Beom;An, Dae-Sun;Cho, Hye-Duk
    • The Korean Journal of Franchise Management
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    • v.8 no.4
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    • pp.33-43
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    • 2017
  • Purpose - Previous studies about corporate image generally explore how corporate image affects a company's effectiveness from the consumer view. However this study attempts to explore the impacts of corporate image (reliability, friendly, corporate social responsibility, and innovation) on employees' altruistic behaviors in the franchise industry context. This study also examine whether organizational trust and affective commitment play a mediating role in the relationship between corporate image and employees' altruistic behaviors. The authors developed several hypotheses to achieve these purposes. Research design, data, and methodology - The data were collected from employees in food-service franchise companies located in Seoul, Korea. Among a total of 363 questionnaires distributed, 294(response rate of 81%) questionnaires were returned. After excluding 18 invalid respondent questionnaires, 276 valid questionnaires(response rate of 76%) were coded and analyzed using frequency, confirmatory factor analysis, correlations analysis, and structural equation modeling with SPSS 21 and SmartPLS 3.0. Result - The findings of the study are as follows: First, friendly, CSR, and innovation had positive effects on organizational trust, but reliability did not have a significant effect on organizational trust. Second, reliability and friendly of corporate image had positive effects on affective commitment, but CSR and innovation did have a significant effect on affective commitment. Third, organizational trust and affective commitment had positive effects on employees' altruistic behaviors. Conclusions - The aim of this study is to investigate the franchise corporate image as a significant influencing factor of employees' altruistic behaviors. The data were collected from only employees from franchising companies. The findings might vary from position to position. Future studies need to collect and compare data from managers. Future studies need to consider other variables that affect employees' altruistic behaviors. For example, leadership and market orientation might influence employees' attitude and behaviors. Also, future research should include other variables and it may have limitations in sample representative because of sampling franchise corporate in Seoul. Future studies will include franchise corporate all over the country. Future studies can also consider other variables (e.g., job performance and turnover intentions) to measure employee performance at the level of individuals and identify the impact of employee performance on business performance at the level of corporate.

Family-friendly Management Outcomes and the Effect of Ongoing Support: A Focus on the Organizational and Social Outcomes of Family-friendly Certified Firms (가족친화인증기업(관)의 가족친화경영 성과 및 사후지원 효과 - 기업성과와 사회적 성과를 중심으로 -)

  • Rhee, Seung-Yoon;Lee, Yu Ri
    • Journal of Family Resource Management and Policy Review
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    • v.25 no.3
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    • pp.17-30
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    • 2021
  • The purpose of this study was to examine the effectiveness of family-friendly management in 501 family-friendly certified firms and to analyze organizational and social outcomes outlined by the firms. In addition, this study aimed to discover ways to promote family-friendly management by investigating the effects of ongoing support to certified firms, including family-friendly consulting and workplace training. The results showed that certified firms administer family-friendly workplace policies at a satisfactory level, while their management of policy indices and outcomes were not effective. The finding suggests that family-friendly management indices need to be aligned with firms' substantial outcomes. An improved organizational image and trust were major organizational outcomes of family-friendly management, and an enhanced CEO perception and a culture centered on gender-equality were significant social outcomes. These outcomes need to be promoted to attract organizations to engage in family-friendly management. The finding further implies the important roles of organizations in cultivating family-friendly environments in society. Finally, the certified firms with ongoing consulting and training support exhibited higher levels of family-friendly management and organizational and social outcomes. This study sheds light on the importance of long-term, systematic efforts by organizations in fostering family-friendly management and achieving organizational and social outcomes.

Calibration of ShadowCam

  • David Carl Humm;Mallory Janet Kinczyk;Scott Michael Brylow;Robert Vernon Wagner;Emerson Jacob Speyerer;Nicholas Michael Estes;Prasun Mahanti;Aaron Kyle Boyd;Mark Southwick Robinson
    • Journal of Astronomy and Space Sciences
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    • v.40 no.4
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    • pp.173-197
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    • 2023
  • ShadowCam is a high-sensitivity, high-resolution imager provided by NASA for the Danuri (KPLO) lunar mission. ShadowCam calibration shows that it is well suited for its purpose, to image permanently shadowed regions (PSRs) that occur near the lunar poles. It is 205 times as sensitive as the Lunar Reconnaissance Orbiter Camera (LROC) Narrow Angle Camera (NAC). The signal to noise ratio (SNR) is greater than 100 over a large part of the dynamic range, and the top of the dynamic range is high enough to accommodate most brighter PSR pixels. The optical performance is good enough to take full advantage of the 1.7 meter/pixel image scale, and calibrated images have uniform response. We describe some instrument artifacts that are amenable to future corrections, making it possible to improve performance further. Stray light control is very challenging for this mission. In many cases, ShadowCam can image shadowed areas with directly illuminated terrain in or near the field of view (FOV). We include thorough qualitative descriptions of circumstances under which lunar brightness levels far higher than the top of the dynamic range cause detector or stray light artifacts and the size and extent of the artifact signal under those circumstances.