• Title/Summary/Keyword: Image analyze

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A Structual Analysis of the Relationship between Brand Image and Country Image of Global Product (글로벌 제품의 브랜드 이미지와 국가 이미지에 관한 구조적 관계 분석)

  • Bong-Soo Lee
    • Korea Trade Review
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    • v.46 no.6
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    • pp.55-71
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    • 2021
  • The purpose of this study was to establish the causal structural model among brand image and country image associated with consumers' purchase decision of products. The specific objectives were 1) to analyze the effects of brand image on consumers' purchase decision of products, 2) to analyze the effects of country image on consumers' purchase decision of products, 3) to analyze the effects of brand image on country image, 4) to analyze the mediating effects of country image between brand image and consumers' purchase decision of products. The conclusions of this study are as follows: First, companies must have an advantage strategy for brand image along with country image. To this end, a strategy to promote the brand image through various media is effective. Second, it is necessary to find new transformation through the establishment of brand identity at the corporate level so that consumers can have a good impression on the brand image. Third, it is important for companies to make efforts at the level of brand image and country image to provide consumers with information that can increase expectations and actual satisfaction and to build product reputation. In addition, it is necessary to embody brand images and country images into global marketing mix strategies. Fourth, if companies build a brand image that symbolizes a differentiated culture, the brand image can have a positive effect on consumer purchase decisions. Along with this, companies can further increase their positive effects by developing representative brand image contents. Fifth, this study confirmed that the higher the image level of the manufacturing country in a situation where consumers' preferences are diversifying, the more the brand image leads to consumers' purchasing decisions. Therefore, brand managers are required to build a country image suitable for the existing brand image when advertising at the time of product introduction.

Comparative Analysis of Detection Algorithms for Corner and Blob Features in Image Processing

  • Xiong, Xing;Choi, Byung-Jae
    • International Journal of Fuzzy Logic and Intelligent Systems
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    • v.13 no.4
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    • pp.284-290
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    • 2013
  • Feature detection is very important to image processing area. In this paper we compare and analyze some characteristics of image processing algorithms for corner and blob feature detection. We also analyze the simulation results through image matching process. We show that how these algorithms work and how fast they execute. The simulation results are shown for helping us to select an algorithm or several algorithms extracting corner and blob feature.

The Structural Relationship about Country Image and Corporate Image of Exporting Goods under Global Trade Environment

  • Lee, Bong Soo
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.56
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    • pp.3-27
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    • 2012
  • The purpose of this thesis is to develop a relational model which can explain consumer selection for exporting goods and analyze the effect of corporate image on the relations between country image and consumer selection under global trade environment. The specific objectives are as follows: 1) to suggest a concept of consumer selection and measurement criteria, 2) to analyze correlations among country image, corporate image and consumer selection and 3) to find out the effect of corporate image on the relations between country image and consumer selection. The SPSS program for window and LISREL program were used to analyze the data for this study. The statistical method used in this study was the covariance structure analysis estimating parameters by maximum likelihood method. Path coefficients were tested for t-tests with a statistical significance level of .05. The conclusions of this study are as follows. First, significant correlations were observed among all sub-variables proposed in this study. In addition, significant correlations were detected among country image, consumer selection and corporate image. Second, a hypothetical model proposed in this study was mostly appropriate. Country image had a positive direct effect on consumer selection and corporate image with statistical significance. In addition, it has an indirect impact on consumer selection with statistical significance with corporate image as an intervening variable. Third, corporate image had a significant moderation effect in country image-consumer selection relations. As corporate image levels increased, the effect of country image on consumer selection increased as well. In other words, it has been confirmed that if corporate image levels are high, country image could end up with consumer selection.

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Change of electroencephalograph during 3-dimensional image load (입체 TV 영상(3D) 주시시의 유발전위)

  • Cho, Am
    • Journal of the Ergonomics Society of Korea
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    • v.9 no.2
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    • pp.29-35
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    • 1990
  • To investigate and analyze of the human brain-wave changes during 3-dimenslonal image load were expected to take not only an important basic information of 3-dimensional TV usage but also 3-dimensional image design. In this experiment, to analyze the difference of visual analyze handing system for which we present the 2- dimensional image having no parallex and 3-dimensional image by visual evoked potentials(VEP). 2-dimensional image and 3-dimensional image displayed on the screen through video. In the test, the time interval was one sec for presentation of stimulus considering united time of visual information of right eye and left eye during watching the 3-dimensional image also display time interval was 200 mesc for each stimulus image. Results are as follow, (1) N190 appears faster 16msec-20msec in the point of Fz, Cz, Pz, Oz when loaded 3D4 angle than 2D3 angle. (2) About of the P300, 3D4 angle(Otherwise, Oz point was reverse) and in the case of no equipment of liquid crystal shutter, there appeared PEAK near the P250. (3) There were 5% significant difference when the liquid crystal shutter was equiped and didn't, Therefore, this phenomenon show the possibility that Liquid crystal shutter influences on Visual Evoked Potentials.

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Analysis of Trends of Medical Image Processing based on Deep Learning

  • Seokjin Im
    • International Journal of Advanced Culture Technology
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    • v.11 no.1
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    • pp.283-289
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    • 2023
  • AI is bringing about drastic changes not only in the aspect of technologies but also in society and culture. Medical AI based on deep learning have developed rapidly. Especially, the field of medical image analysis has been proven that AI can identify the characteristics of medical images more accurately and quickly than clinicians. Evaluating the latest results of the AI-based medical image processing is important for the implication for the development direction of medical AI. In this paper, we analyze and evaluate the latest trends in AI-based medical image analysis, which is showing great achievements in the field of medical AI in the healthcare industry. We analyze deep learning models for medical image analysis and AI-based medical image segmentation for quantitative analysis. Also, we evaluate the future development direction in terms of marketability as well as the size and characteristics of the medical AI market and the restrictions to market growth. For evaluating the latest trend in the deep learning-based medical image processing, we analyze the latest research results on the deep learning-based medical image processing and data of medical AI market. The analyzed trends provide the overall views and implication for the developing deep learning in the medical fields.

Image Analysis for the Simultaneous Measurement of Underwater Flow Velocity and Direction (수중 유속 및 유향의 동시 측정을 위한 이미지 분석 기술에 관한 연구)

  • Dongmin Seo;Sangwoo Oh;Sung-Hoon Byun
    • Journal of Sensor Science and Technology
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    • v.32 no.5
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    • pp.307-312
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    • 2023
  • To measure the flow velocity and direction in the near field of an unmanned underwater vehicle, an optical measurement unit containing an image sensor and a phosphor-integrated pillar that mimics the neuromasts of a fish was constructed. To analyze pillar movement, which changes with fluid flow, fluorescence image analysis was conducted. To analyze the flow velocity, mean force analysis, which could determine the relationship between the light intensity of a fluorescence image and an external force, and length-force analysis, which could determine the distance between the center points of two fluorescence images, were employed. Additionally, angle analysis that can determine the angles at which pixels of a digital image change was selected to analyze the direction of fluid flow. The flow velocity analysis results showed a high correlation of 0.977 between the external force and the light intensity of the fluorescence image, and in the case of direction analysis, omnidirectional movement could be analyzed. Through this study, we confirmed the effectiveness of optical flow sensors equipped with phosphor-integrated pillars.

A Study on the Analysis Method of City Image : Focusing on the Image Comparison between Cities by MDS (도시 이미지 분석 기법에 관한 연구 : MDS(Multidimensional Scaling)에 의한 도시 간 이미지 비교)

  • 임승빈;최형석;변재상
    • Journal of the Korean Institute of Landscape Architecture
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    • v.32 no.1
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    • pp.47-56
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    • 2004
  • Rapid economic development in Korea caused functions of city functions such as concentration of population, deterioration of the quality of living environment and traffic congestion. Korean cities have lost their identity becausr they are merged functionally and physically with neighboring cities, forming one mesa-city. Unified shape and disorganized streets of cities often cause confusion among foreigners and visitors. It is very difficult for them to find their image in strange cities. It is, however, important to correctly analyze the image and meaning of cities for understanding its identity. The purpose of this study is to develop a method to analyze the city image by focusing on some of the main cities in Korea. For this purpose, the adjective questionnaire and multi-dimension scaling (MDS) are applied to the analysis of city image. Image analysis graph by MDS can visually present the general and integrate images. The results of this study are summarized as follows: The important factors for interpretation of city image are historical and industrial character. Seoul, Taegu and Pusan have industrial and complex city images. Kongju has historical city image, while Changwon has a modern image. Chuncheon belongs to a soft and small image. Each city has an alternative solution against a negative image, according to the image analysis graph.

Correlation Research between Objective and Subjective Image Quality Assessment (객관적 화질 평가와 주관적 화질 평가의 상관관계 연구)

  • Park, Hyung-Ju;Har, Dong-Hwan
    • The Journal of the Korea Contents Association
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    • v.11 no.8
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    • pp.68-76
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    • 2011
  • Due to the high interests of image quality by consumers, the concerned market becomes more heated. Recent digital camera development tendency shows to perform the higher image quality to meet consumers demand of quality satisfaction. However it is hard to confirm that development of objective image quality performance means positive subjective image quality preference. And also, we cannot find out the previous researches concerned on correlation between objective and subjective image quality comparison. Therefore, it is necessary to analyze the consumers preferred images based on objective image quality performance. Throughout this paper, we analyze statistical correlation between the objective and subjective image quality assessment methods by using ISO standards. In these results, we try to find attributes that enhance image quality. We suggest not only to analyze and reflect on customers' preferences, but also to pursue the high quality image performance practically. We expect the results of this paper to positively influence product development.

Trends of Plant Image Processing Technology (이미지 기반의 식물 인식 기술 동향)

  • Yoon, Y.C.;Sang, J.H.;Park, S.M.
    • Electronics and Telecommunications Trends
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    • v.33 no.4
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    • pp.54-60
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    • 2018
  • In this paper, we analyze the trends of deep-learning based plant data processing technologies. In recent years, the deep-learning technology has been widely applied to various AI tasks, such as vision (image classification, image segmentation, and so on) and natural language processing because it shows a higher performance on such tasks. The deep-leaning method is also applied to plant data processing tasks and shows a significant performance. We analyze and show how the deep-learning method is applied to plant data processing tasks and related industries.

The Aesthetic Characteristics of Goth Image in Modern Fashion (현대 패션에 나타난 고스(goth)이미지의 미적 특성)

  • Choi, Jung-Hwa
    • Fashion & Textile Research Journal
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    • v.7 no.2
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    • pp.153-161
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    • 2005
  • The purpose of this study is to analyze the aesthetic characteristics of goth image which have had influence on literature, film, music and art, in modern fashion. The method of this study is to analyze the documentary about gothic and goth, and the fashion magazines since 2000. The results of this study are as follows: First, sensuality shows the excessive exposure of body and inner wear, and emphasizes a resistance of sexual consciousness and a image of independent, active, powerful woman. Second, androgyny shows the goth women wearing a men's cloth and encourages a person to have a perfect being and satisfaction. Third, horror shows the symbol of death and suggests a substance of desire hidden in our mind. Fourth, historicity shows victorian fashion which have a romance of gothic and baroque, not a cult but a modern image. In conclusion, goth image in modern fashion does not show a substance negative and horrorful, but a substance positive as a perfection, satisfaction, a sense of freedom, obliteration of a feeling of uneasiness and powerful woman's image.