• Journal of The Korean Association of Information Education
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• v.14 no.4
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• pp.489-496
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• 2010

Since the specifications of public services in broadcasting-telecommunication convergence environment are not standardized, the public services should be developed and presented by each IPTV service provider, and therefore it is worried that public organizations and IPTV service providers may invest in the public services redundantly, which are managed inefficiently. To resolve those problem, in this paper, the service and network interfaces among multiple public organizations and multiple IPTV service providers and the interactive VOD-type public service providing system of one source multi-use based on ACAP-J are proposed. The proposed system can be utilized in the standard platform of the evolved new public services. And the used technologies can be utilized as a guide for the development of new services.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2009.10a
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• pp.827-830
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• 2009

Feature of current IPTV services is that the IPTV Provider buys the rights of contents from contents author and provides consumers monopolistically with those. In this environment, IPTV is indistinguishable from the way of existing broadcasting services. To shift away from this structure, it is necessary to guarantee the common user's participation and provide the Open IPTV services for customers to be allowed to have be defined for more opportunities to select the contents. However, there are some problems to conduct Open IPTV service due to a variety of rights protection solutions designed by previous digital broadcast providers. Therefore, a new framework is needed to overall Open IPTV environment. This paper provides the design can packaging contents authoring and consuming tool for IPTV application service based on Open IPTV.

• Journal of Information Technology Services
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• v.16 no.4
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• pp.99-120
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• 2017

As smartphones and tablets are drastically spreading, mobile IPTV service becomes very important emerging issue in addition to existing DMB broadcasting, and the consumption of personalized multimedia services is increasing in the mobile Internet environment. While the previous research focuses on influencing factors of the initial acceptance intention of the mobile IPTV Service, this study intends to find the factors that affect continuous use intention of the mobile IPTV service which has become one of core services in the mobile environment. The research model and the hypotheses of this study could be derived on the basis of four referent theories (that is, mobile service quality model (MOBISQUAL), post acceptance model (PAM), expectation confirmation theory (ECT) and extended technology acceptance model (ETAM)). In order to empirically test the hypotheses, the field survey was conducted for 278 respondents. Twelve ones of fifteen hypotheses were found to be statistically significantly adopted from the results of structural equation model analyses using Smart PLS 3.0. The theoretical contribution of this study is to empirically investigate the factors that affect the continuous use intention of mobile IPTV service. And the practical contribution is to provide the implementation guidelines of managing the service quality to enhance the competitive power of mobile IPTV business.

• The KIPS Transactions:PartC
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• v.15C no.4
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• pp.221-226
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• 2008

IPTV is well known services of TPS (Triple play service). Since TPS supplies the bundle service, service providers can supply low-priced services for their subscribers. To supply high quality contents stably, it is an essential requirement to make payment for the services. According to the type of services, either CAS or DRM is used to protect the pay-contents service. Also IPTV uses or will use these security systems to protect the service. In this paper, we will describe security problems when a IPTV service provider chooses either CAS or DRM, and then propose a new security system to solve the problems.

• Journal of Internet Computing and Services
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• v.11 no.5
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• pp.37-58
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• 2010

This study analyzes appropriate government policy frameworks for promoting IPTV industry by studying the way of adoption and diffusion of IPTV services. Until recently, most researches on government policies for technology adoption have focused on the personal context. This research adopts two theories, i.e., innovation characteristics theory for personal context and implementation process theory for organizational context. It also hypothesizes that the innovation characteristics more influence on the behavioral intention for usage new media in the level of personal innovativeness is high. Moreover, in the level of expectancy for diffusion policy is high, the implementation of IPTV services more influences on the behavioral intention. The results by statistical analysis, it is found that the higher the level of personal innovativeness is, and the higher the level of expectancy for diffusion policy is, the more behavioral intention will be influenced by the characteristics of innovation and implementation of IPTV service. Thus it is important for government agencies to find the way to facilitate personal innovativeness as well as expectancy for diffusion policy.

• Review of Korean Society for Internet Information
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• v.8 no.3
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• pp.49-58
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• 2007

The IPTV Standardization work being done by the ITU-T in collaboration with other SDOs and telecommunication companies. Currently IPTV services are provided with no global standards and interoperability. ITU-T leads the process of IPTV standardization. We used the ITU-Ts working documents which were publically available to investigate the direction of IPTV standardization process. Many things including architecture, services, service requirements, codec and error correction mechanisms etc already defined through recommendations. But still there is effort going on to standardize the complete IPTV system.

• Proceedings of the Safety Management and Science Conference
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• 2008.11a
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• pp.201-214
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• 2008

IPTV services, as the convergence service of communication and broadcasting, are regarded as the essential information communication media in the New Economy era by providing the consumers with various services through the collaboration among communications, broadcasting and many of other media service providers. The research starts with recognition that, in the new media era, where communication and broadcasting are converging, there are endless demands for new services and various contents, which are driving forces behind the business model of IPTV. In other words, the research expected that customer satisfaction and purchase intention would be different according to the service quality(contents). It was expected that the difference of the perceived service quality(contents) could cause the difference of the process of adopting new technologies. The study on how consumers are satisfied with services provided, and which factors of the service quality have a more significant effect on consumer satisfaction will provide very valuable information for forecasting future trends in the IPTV market. The research tried to investigate factors which influence on consumer satisfaction and loyalty through an empirical survey with real users of IPTV services. Based on the results, the research suggested effective ways of diffusing IPTV.

• Journal of Broadcast Engineering
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• v.13 no.4
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• pp.528-543
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• 2008

Internet Protocol Television (IPTV) provides an interactive and personalized service for realizing integrated broadcasting and telecommunication services. Set-top box (SIB) connected to TV is an essential component required for IPTV and has a unique hardware identifier used in identification and authentication. It means that subscriber authentication based on box-level identification is inconsistent with IPTV's main intention of providing personalized services. The proposed solution is to provide an opportunity to use the flexible user-centric authentication mechanism through Java Card applets in IPTV application server and 3G networks. This paper suggests personalized services by moving the user's private data and authentication management beyond the STB to a truly personalized device, the ubiquitous mobile phone. In addition, this paper presents effectiveness and security analysis for verifying the proposal.

• The Journal of the Korea institute of electronic communication sciences
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• v.4 no.4
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• pp.253-258
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• 2009

The union of broadcasting and telecommunication is developing by the rapid advance of communications technology and the digitalization of broadcasting. IPTV appears as a standard service of the union of broadcasting and telecommunication because it uses more extended broadband which enables people to watch TVs and uses various communication services at the same time. Therefore, I would like to study the structure of IPTV services, some technical issues for high-quality services and propose solutions.

• Journal of Information Technology Services
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• v.8 no.1
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• pp.11-27
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• 2009

Recently, IPTV attracts great attention along with the digital convergence of communication and media technologies. This study examined critical factors on the consumer's continued use of the IPTV service. Based on the expectation-confirmation theory and the innovation diffusion theory, we derived nine key factors in the research model-relative advantage, compatibility, ease of use, image, diversity of contents, interactivity, monetary value, social influence, and user satisfaction. Using the partial least square method, we found that content diversity and compatibility have a significant indirect effect on the continued use of the IPTV service via user satisfaction, and user satisfaction and social influence also have a significant direct impact on the IPTV use. These findings not only provide practical insights on the consumer acceptance of new technology-converging services, but also help managers to plan their marketing strategies better.